SEO Tool For Webpage Review


bipa.at favicon bipa.at

Excellent Practice23
Improvement Could be Made16
Critical Issues to Attend8
Apr 17, 2016 09:31 PM
Re-generate Report

Recommended Actions

  • Set meta description for your page.
  • Set meta keywords.
  • Create one H1 element for your page, put the most important keywords in.
  • Create a XML sitemap for your site.
  • Remove some of the text content and make the text to code ration to be within 15%-70%.
  • Move the 63 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • ...     103
  • Register To View All >>

Detailed Reviews

Title

BIPA Online Shop -Beauty, Duft & Home Care online shoppen!

Words count: 9    Unique Words: 9    Length: 58 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

Words count: 0    Length: 0 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Meta Description is not set.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview


[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

Page description is missing.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords

Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

aktionen  alle  amp  angebote  auml  baby  beauty  bipa  bipacard  der  die  eine  entdecken  euro  filiale  fotobuch  fte  geschenksets  ihre  lounge  mit  nach  nicht  nnen  oder  online  ouml  pflege  produkte  raquo  rsten  shop  shoppen  sich  sie  szlig  und  uuml  wir  zubeh 

Top 20 Keywords

Total Terms Count: 1,413

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
uuml 52 3.68%
amp 41 2.90%
ouml 28 1.98%
alle 23 1.63%
auml 23 1.63%
raquo 22 1.56%
sie 22 1.56%
bipa 21 1.49%
produkte 19 1.34%
und 15 1.06%
beauty 14 0.99%
die 14 0.99%
der 12 0.85%
bipacard 12 0.85%
lounge 12 0.85%
ihre 11 0.78%
mit 10 0.71%
zubeh 9 0.64%
shop 8 0.57%
eine 7 0.50%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight

<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
00000000703946

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<I> (7)
<STRONG> (39)Willkommen.
So duftet der Frühling
Duftwechsel
Duftklassiker für den Mann
Fastenzeit
Multitalent Make-up Ei
Makeover im Beautycase
Pinselguide: Augen
Fastenzeit
Frühjahrsputz für den Körper
Frisch in die 30iger!
Forever Young?
4 Haarklassiker und ihre Anwendung
Traumlocken im Handumdrehen
Der Bürstenguide
Frühlingstrend: Schmuck als Haar-Accessoires
B.STYLED Legwear
Frischer Wind in die Beziehung
Duftguide für die Liebe
Anleitung zu einer sinnlichen Massage
Fastenzeit
Hallo Glückssträhne
Sauer macht krank
Die besten Familienausflüge Österreichs
Kleine Künstler
Vegetarisch fürs Baby
Frühjahrsputz: Oma weiß wie
Anleitung Kapselprodukt
Qualität made in Austria
Zum Wegwerfen zu schade
Versandkostenfrei
Abholung und Umtausch
0800 207 007
Viele
Zahlungsmöglichkeiten
Schnelle Lieferung
BIPA
0800 207 007
BIPA


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

36

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language

de-at

Excellent! the website declared its language in use.

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding

utf-8

Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon



Excellent! the website has a shortcut favicon image.

RSS

the website does not have a RSS Feed.

Robots.txt

http://bipa.at/robots.txt

Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap

XML Sitemap is not presented for the site.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time

2.20 seconds - 9.64 Kb/s

The loading speed is normal, however it can be further improved.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
3.03 s 0.02 s 0.02 s 0.01 s 1.70 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size

21 Kb (21,216 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

Total Size Text Size HTML Code Size Text/HTML Code Ratio
21 Kb (21,216 bytes) 12 Kb (11,886 bytes) 9 Kb (9,330 bytes) 127.40 %


The Text/HTML Code Ratio is a bit too high, it might be considered as spam by search engines.

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS

63 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 4)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email

1 Email Address (s***@bipa.at) was detected on this page.

Redirect Count

1 redirection was detected for loading this page.

Using HTTPS

Excellent! HTTPS is used for your page.

WWW Resolve

Excellent! the websites http://www.bipa.at/on/demandware.store/Sites-AT-Site/de_AT/Default-Start and http://bipa.at are resolved to the same url :http://www.bipa.at/on/demandware.store/Sites-AT-Site/de_AT/Default-Start

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite

Non SEO Friendly URLs
http://www.bipa.at/c...tml?wt_mc=AT.Bipa.P683-Service-FAQ.INT.startseite.headernavi
https://www.bipa.at/...%2eP681-Newsletter-Anmeldung%2eINT%2estartseite%2eheadernavi
http://www.bipa.at/marken?wt_mc=AT.Bipa.P682-Marken.INT.startseite.headernavi
http://www.bipa.at/o..._mc=AT%2eBipa%2eP682-Kontakt%2eINT%2estartseite%2eheadernavi
http://www.bipa.at/c...tml?wt_mc=AT.Bipa.P683-Service-FAQ.INT.startseite.headernavi
https://www.bipa.at/...ge%20dich%20bitte%20ein%20oder%20registriere%20dich%20neu%21
https://beautylounge..._term=OS%20Flyout&utm_campaign=KW11_SoDuftetDerFr%C3%Bchling
https://beautylounge...tartseite&utm_term=OS%20Flyout&utm_campaign=KW11_Duftwechsel
https://beautylounge..._term=OS%20Flyout&utm_campaign=KW11_DuftklassikerFuerDenMann
https://beautylounge...Startseite&utm_term=OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...0Startseite&utm_term=OS%20Flyout&utm_campaign=KW11_Make-upEi
https://beautylounge...&utm_term=OS%20Flyout&utm_campaign=KW11_MakeoverImBeautycase
https://beautylounge...eite&utm_term=OS%20Flyout&utm_campaign=KW11_PinselguideAugen
http://www.bipa.at/pflege?prefn1=priceinfo&prefv1=Aktion
https://beautylounge...Startseite&utm_term=OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...utm_term=OS%20Flyout&utm_campaign=KW11_FruehjahrsputzKoerper
https://beautylounge...ite&utm_term=OS%20Flyout&utm_campaign=KW11_FrischInDie30iger
https://beautylounge...artseite&utm_term=OS%20Flyout&utm_campaign=KW11_ForeverYoung
http://www.bipa.at/suche?cgid=pflege-mundzahn-zahnaufhellung
http://www.bipa.at/haar?prefn1=priceinfo&prefv1=Aktion
https://beautylounge...OS%20Flyout&utm_campaign=KW11_4HaarklassikerUndIhreAnwendung
https://beautylounge...term=OS%20Flyout&utm_campaign=KW11_TraumlockenImHandumdrehen
https://beautylounge...eite&utm_term=OS%20Flyout&utm_campaign=KW11_DerBuerstenguide
https://beautylounge...erm=OS%20Flyout&utm_campaign=KW11_FrischerWindInDieBeziehung
https://beautylounge...utm_term=OS%20Flyout&utm_campaign=KW11_DuftguideFuerDieLiebe
https://beautylounge...eite&utm_term=OS%20Flyout&utm_campaign=KW11_SinnlicheMassage
http://www.bipa.at/rannenberg-%26-friends?srule=categorylanding_new
http://www.bipa.at/sticky-jam?srule=categorylanding_new
http://www.bipa.at/mea-living?srule=categorylanding_new
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=blau
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=t%C3%BCrkis
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=pink
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=rot
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=schwarz
http://www.bipa.at/wohnen?prefn1=grundfarbe&prefv1=weiss
https://beautylounge...Startseite&utm_term=OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...&utm_term=OS%20Flyout&utm_campaign=KW11_HalloGluecksstraehne
https://beautylounge...seite&utm_term=OS%20Flyout&utm_campaign=KW11_SauerMachtKrank
https://beautylounge...OS%20Flyout&utm_campaign=KW11_FamilienausfluegeInOesterreich
https://beautylounge...seite&utm_term=OS%20Flyout&utm_campaign=KW11_KleineKuenstler
https://beautylounge...&utm_term=OS%20Flyout&utm_campaign=KW11_VegetarischFuersBaby
http://www.bipa.at/tier?prefn1=priceinfo&prefv1=Aktion
http://www.bipa.at/tier?prefn1=priceinfo&prefv1=Dauertiefpreis
http://www.bipa.at/haushalt?prefn1=priceinfo&prefv1=Aktion
https://beautylounge...&utm_term=OS%20Flyout&utm_campaign=KW11_Oma'sHaushaltstricks
https://beautylounge...term=OS%20Flyout&utm_campaign=KW11_AnleitungNachfuellkapseln
https://beautylounge...tm_term=OS%20Flyout&utm_campaign=KW11_QualitaetMadeInAustria
https://beautylounge...&utm_term=OS%20Flyout&utm_campaign=KW11_ZumWegwerfenZuSchade
http://www.bipa.at/syoss-professional?srule=categorylanding_new
http://www.bipa.at/suche?name=onlineonly
http://www.bipa.at/suche?name=onlineonly
http://www.bipa.at/content/service-faq.html?h=faq-bestellen
http://www.bipa.at/content/service-faq.html?h=faq-versand
http://www.bipa.at/content/service-faq.html?h=faq-bezahlen
http://www.bipa.at/content/service-faq.html?h=faq-retoure


You may use url rewrite techniques to make these 55 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL

URLs with underscore
http://www.bipa.at/o...tore/Sites-AT-Site/de_AT/Service-Contact
http://www.bipa.at/c...83-Service-FAQ.INT.startseite.headernavi
https://www.bipa.at/...nmeldung%2eINT%2estartseite%2eheadernavi
http://www.bipa.at/m...pa.P682-Marken.INT.startseite.headernavi
http://www.bipa.at/o...-Kontakt%2eINT%2estartseite%2eheadernavi
http://www.bipa.at/c...83-Service-FAQ.INT.startseite.headernavi
https://www.bipa.at/...ein%20oder%20registriere%20dich%20neu%21
https://beautylounge...m_campaign=KW11_SoDuftetDerFr%C3%Bchling
https://beautylounge...S%20Flyout&utm_campaign=KW11_Duftwechsel
https://beautylounge...m_campaign=KW11_DuftklassikerFuerDenMann
https://beautylounge...OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...=OS%20Flyout&utm_campaign=KW11_Make-upEi
https://beautylounge...t&utm_campaign=KW11_MakeoverImBeautycase
https://beautylounge...lyout&utm_campaign=KW11_PinselguideAugen
https://beautylounge...OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...&utm_campaign=KW11_FruehjahrsputzKoerper
https://beautylounge...yout&utm_campaign=KW11_FrischInDie30iger
https://beautylounge...%20Flyout&utm_campaign=KW11_ForeverYoung
https://beautylounge...aign=KW11_4HaarklassikerUndIhreAnwendung
https://beautylounge..._campaign=KW11_TraumlockenImHandumdrehen
https://beautylounge...lyout&utm_campaign=KW11_DerBuerstenguide
https://beautylounge...campaign=KW11_FrischerWindInDieBeziehung
https://beautylounge...&utm_campaign=KW11_DuftguideFuerDieLiebe
https://beautylounge...lyout&utm_campaign=KW11_SinnlicheMassage
http://www.bipa.at/r...rg-%26-friends?srule=categorylanding_new
http://www.bipa.at/sticky-jam?srule=categorylanding_new
http://www.bipa.at/mea-living?srule=categorylanding_new
https://beautylounge...OS%20Flyout&utm_campaign=KW11_Fastenzeit
https://beautylounge...t&utm_campaign=KW11_HalloGluecksstraehne
https://beautylounge...Flyout&utm_campaign=KW11_SauerMachtKrank
https://beautylounge...aign=KW11_FamilienausfluegeInOesterreich
https://beautylounge...Flyout&utm_campaign=KW11_KleineKuenstler
https://beautylounge...t&utm_campaign=KW11_VegetarischFuersBaby
https://beautylounge...t&utm_campaign=KW11_Oma'sHaushaltstricks
https://beautylounge..._campaign=KW11_AnleitungNachfuellkapseln
https://beautylounge...utm_campaign=KW11_QualitaetMadeInAustria
https://beautylounge...t&utm_campaign=KW11_ZumWegwerfenZuSchade
http://fotoshop.bipa..._teaser_945866A2791248A1839289AA9DE0DE80
http://www.bipa.at/c...nt/Content-Landing-1516_hauptaktion.html
http://www.bipa.at/c...tent/Content-Landing-1516_fruehling.html
http://www.bipa.at/content/Content-Landing-1516_debby.html
http://www.bipa.at/s...s-professional?srule=categorylanding_new
http://www.bipa.at/content/Content-Landing-1516_duft.html
http://www.bipa.at/c...Content_Landing_mobilepocketstocard.html
http://www.bipa.at/c...ent-Landing-BIPA-senkt-die-Preise_3.html
http://www.bipa.at/o...T-Site/de_AT/Newsletter-SubscribeOverlay
https://www.bipa.at/...T-Site/de_AT/Newsletter-SubscribeOverlay
https://www.bipa.at/...are.store/Sites-AT-Site/de_AT/Card-Order
https://www.bipa.at/...tore/Sites-AT-Site/de_AT/Service-Contact


You have 49 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links

Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
463 11 474


Too many links (474), it may be considered as spam!

Internal Links (link to pages within this domain) - 463
URL Anchor Text
http://bipa.at/#Suche
http://bipa.at/#Navigation
https://www.bipa.at/warenkorb/anzeigenWarenkorb
http://www.bipa.at/o...tore/Sites-AT-Site/de_AT/Service-ContactKontakt
http://www.bipa.at/c...83-Service-FAQ.INT.startseite.headernaviFAQ
http://bipa.at/#Filiale auswählen
https://www.bipa.at/...nmeldung%2eINT%2estartseite%2eheadernavi Newsletter
http://www.bipa.at/m...pa.P682-Marken.INT.startseite.headernavi Marken
http://www.bipa.at/o...-Kontakt%2eINT%2estartseite%2eheadernavi Kontakt
http://www.bipa.at/c...83-Service-FAQ.INT.startseite.headernavi FAQ
https://www.bipa.at/...ein%20oder%20registriere%20dich%20neu%21 Wunschliste
https://www.bipa.at/warenkorb/anzeigenWarenkorb
http://www.bipa.at
http://www.bipa.atIch hab was vor.
https://www.bipa.at/kundenloginAnmelden
http://www.bipa.at/duftDuft
https://beautylounge...m_campaign=KW11_SoDuftetDerFr%C3%BchlingSo duftet der Frühling ...
https://beautylounge...S%20Flyout&utm_campaign=KW11_DuftwechselDuftwechsel Finden Sie d...
https://beautylounge...m_campaign=KW11_DuftklassikerFuerDenMannDuftklassiker für den Mann ...
http://www.bipa.at/damen/duftDamen
http://www.bipa.at/duefte/damen/duftDüfte
http://www.bipa.at/geschenksets/damen/duftGeschenksets
http://www.bipa.at/koerperpflege/damen/duftKörperpflege
http://www.bipa.at/herren/duftHerren
http://www.bipa.at/duefte/herren/duftDüfte
http://www.bipa.at/geschenksets/herren/duftGeschenksets
http://www.bipa.at/koerperpflege/herren/duftKörperpflege
http://www.bipa.at/beautyBeauty
https://beautylounge...OS%20Flyout&utm_campaign=KW11_FastenzeitFastenzeit 40 Detox Tipp...
https://beautylounge...=OS%20Flyout&utm_campaign=KW11_Make-upEiMultitalent Make-up Ei D...
https://beautylounge...t&utm_campaign=KW11_MakeoverImBeautycaseMakeover im Beautycase S...
https://beautylounge...lyout&utm_campaign=KW11_PinselguideAugenPinselguide: Augen Profi...
http://www.bipa.at/gesicht/beautyGesicht
http://www.bipa.at/make-up/gesicht/beautyMake Up
http://www.bipa.at/concealer/gesicht/beautyConcealer
http://www.bipa.at/puder/gesicht/beautyPuder
http://www.bipa.at/rouge/gesicht/beautyRouge
http://www.bipa.at/zubehoer/gesicht/beautyZubehör
http://www.bipa.at/auge/beautyAuge
http://www.bipa.at/lidschatten/auge/beautyLidschatten
http://www.bipa.at/mascaras/auge/beautyMascaras
http://www.bipa.at/eyeliner/auge/beautyEyeliner
http://www.bipa.at/kajal/auge/beautyKajal
http://www.bipa.at/augenbrauen/auge/beautyAugenbrauen
http://www.bipa.at/wimpern/auge/beautyWimpern
http://www.bipa.at/zubehoer/auge/beautyZubehör
http://www.bipa.at/lippe/beautyLippe
http://www.bipa.at/lippenstifte/lippe/beautyLippenstifte
http://www.bipa.at/gloss/lippe/beautyGloss
http://www.bipa.at/zubehoer/lippe/beautyZubehör
http://www.bipa.at/lipliner/lippe/beautyLipliner
http://www.bipa.at/nagel/beautyNagel
http://www.bipa.at/nagellacke/nagel/beautyNagellacke
http://www.bipa.at/nagelpflege/nagel/beautyNagelpflege
http://www.bipa.at/french-manicure/nagel/beautyFrench Manicure
http://www.bipa.at/nagelfeilen/nagel/beautyNagelfeilen
http://www.bipa.at/kunstfingernaegel/nagel/beautyKunstfingernägel
http://www.bipa.at/nagellackentferner/nagel/beautyNagellackentferner
http://www.bipa.at/accessoires/nagel/beautyAccessoires
http://www.bipa.at/zubehoer/nagel/beautyZubehör
http://www.bipa.at/pflegePflege
http://www.bipa.at/pflege?prefn1=priceinfo&prefv1=AktionAKTION
https://beautylounge...OS%20Flyout&utm_campaign=KW11_FastenzeitFastenzeit 40 Detox Tipp...
https://beautylounge...&utm_campaign=KW11_FruehjahrsputzKoerperFrühjahrsputz für den Körpe...
https://beautylounge...yout&utm_campaign=KW11_FrischInDie30igerFrisch in die 30iger! Di...
https://beautylounge...%20Flyout&utm_campaign=KW11_ForeverYoungForever Young? Das könn...
http://www.bipa.at/koerper/pflegeKörper
http://www.bipa.at/dusche/koerper/pflegeDusche
http://www.bipa.at/geschenksets/koerper/pflegeGeschenksets
http://www.bipa.at/badezusaetze/koerper/pflegeBadezusätze
http://www.bipa.at/bodylotions/koerper/pflegeBodylotions
http://www.bipa.at/cremen/koerper/pflegeCremen
http://www.bipa.at/peelings/koerper/pflegePeelings
http://www.bipa.at/oele/koerper/pflegeÖle
http://www.bipa.at/handcremen/koerper/pflegeHandcremen
http://www.bipa.at/fusspflege/koerper/pflegeFußpflege
http://www.bipa.at/intimpflege/koerper/pflegeIntimpflege
http://www.bipa.at/saunaaufguss/koerper/pflegeSaunaaufguss
http://www.bipa.at/massagezubehoer/koerper/pflegeMassagezubehör
http://www.bipa.at/schwaemme-%26-buersten/koerper/pflegeSchwämme & Bürsten
http://www.bipa.at/enthaarung/pflegeEnthaarung
http://www.bipa.at/rasierer/enthaarung/pflegeRasierer
http://www.bipa.at/rasierklingen/enthaarung/pflegeRasierklingen
http://www.bipa.at/einwegrasierer/enthaarung/pflegeEinwegrasierer
http://www.bipa.at/wachs/enthaarung/pflegeWachs
http://www.bipa.at/enthaarungscremen/enthaarung/pflegeEnthaarungscremen
http://www.bipa.at/rasiergel/enthaarung/pflegeRasiergel
http://www.bipa.at/rasierschaum/enthaarung/pflegeRasierschaum
http://www.bipa.at/aftershaves/enthaarung/pflegeAftershaves
http://www.bipa.at/rasurpflege/enthaarung/pflegeRasurpflege
http://www.bipa.at/bleichcremen/enthaarung/pflegeBleichcremen
http://www.bipa.at/e...rasierer-%26-epilierer/enthaarung/pflegeElektrorasierer & Epilierer
http://www.bipa.at/gesicht/pflegeGesicht
http://www.bipa.at/cremen/gesicht/pflegeCremen
http://www.bipa.at/gele/gesicht/pflegeGele
http://www.bipa.at/kapseln/gesicht/pflegeKapseln
http://www.bipa.at/augenpflege/gesicht/pflegeAugenpflege
http://www.bipa.at/lippenpflege/gesicht/pflegeLippenpflege
http://www.bipa.at/serum/gesicht/pflegeSerum
http://www.bipa.at/masken/gesicht/pflegeMasken
...

External Links (link to pages on other websites) - 11
URL Anchor Text
http://beautylounge.at/babyclub/deine-vorteile/BIPACard BabyClub
https://www.facebook.com/BIPA
https://instagram.com/BIPA
https://www.youtube.com/user/BIPATV
https://twitter.com/BIPA
http://beautylounge.atEigenmarken
http://beautylounge.at/gewinnspieleGewinnspiele
http://www.beautylounge.at/Beauty Lounge
http://www.stylinglo.../Startseite/Startseite/bpsl_Default.aspxStyling Lounge
http://ec.europa.eu/odrOnline-Streitbeilegungs-Plattf...
http://ec.europa.eu/odrec.europa.eu/odr

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images

Total Images Alt Present Alt Missing
48 17 31


31 images do not have Alt values.

Image URL - 48
URL ALT Text
http://demandware.ed...109916341/2016/KW_11_12/flyout/65x65_1112_duft_fruehling.jpg
http://demandware.ed...0109916341/2016/KW_11_12/flyout/65x65_1112_duft_wechsel2.jpg
http://demandware.ed...60109916341/2016/KW_11_12/flyout/65x65_1112_duft_maenner.jpg
http://demandware.ed...v1460109916341/2016/KW_5_6/flyout/65x65_0506_fastenzeit1.jpg
http://demandware.ed...60109916341/2016/KW_11_12/flyout/65x65_1112_beauty_mupEi.jpg
http://demandware.ed...09916341/2016/KW_11_12/flyout/65x65_1112_beauty_makeover.jpg
http://demandware.ed...16341/2016/KW_11_12/flyout/65x65_1112_beauty_pinselAugen.jpg
http://demandware.ed...v1460109916341/2016/KW_5_6/flyout/65x65_0506_fastenzeit1.jpg
http://demandware.ed...109916341/2016/KW_11_12/flyout/65x65_1112_pflege_lymphen.jpg
http://demandware.ed...460109916341/2016/KW_11_12/flyout/65x65_1112_pflege_30er.jpg
http://demandware.ed...916341/2016/KW_11_12/flyout/65x65_1112_pflege_4everYoung.jpg
http://demandware.ed...109916341/2016/KW_11_12/flyout/65x65_1112_haar_klassiker.jpg
http://demandware.ed...9916341/2016/KW_11_12/flyout/65x65_1112_haar_traumlocken.jpg
http://demandware.ed...16341/2016/KW_11_12/flyout/65x65_1112_haar_buerstenguide.jpg
http://demandware.ed...ry/de_AT/v1460109916341/2016/KW_11_12/65x65_1112_schmuck.jpg
http://demandware.ed...s-AT-Library/de_AT/v1460109916341/2016/KW_11_12/b-styled.jpg
http://demandware.ed...e_AT/v1460109916341/2016/KW_11_12/flyout/65x65_1112_love.jpg
http://demandware.ed...ry/de_AT/v1460109916341/2015/KW_25_28/65x65_duftguide_02.jpg
http://demandware.ed...rary/de_AT/v1460109916341/2015/KW_25_28/65x65_dufttyp_03.jpg
http://demandware.ed...v1460109916341/2016/KW_5_6/flyout/65x65_0506_fastenzeit1.jpg
http://demandware.ed...0109916341/2016/KW_11_12/flyout/65x65_1112_gesund_glueck.jpg
http://demandware.ed...60109916341/2016/KW_11_12/flyout/65x65_1112_gesund_sauer.jpg
http://demandware.ed...60109916341/2016/KW_11_12/flyout/65x65_1112_baby_ausflug.jpg
http://demandware.ed...341/2016/KW_11_12/flyout/65x65_1112_baby_kleineKuenstler.jpg
http://demandware.ed...9916341/2016/KW_11_12/flyout/65x65_1112_baby_vegetarisch.jpg
http://demandware.ed...9916341/2016/KW_11_12/flyout/65x65_1112_hh_fruehjarsputz.jpg
http://demandware.ed...T/v1460109916341/2015/KW_33_36/bigood/bl_flyout/kapseln2.jpg
http://demandware.ed...16341/2015/KW_33_36/bigood/bl_flyout/65x65_08_BL_austria.jpg
http://demandware.ed...341/2015/KW_33_36/bigood/bl_flyout/65x65_08_BL_upcycling.jpg
http://demandware.ed...T/v1460109916341/2016/KW_1_2/zufriedenheitsgarantie_cwfb.jpgHier gehts zum BIPA Fotoshop
http://demandware.ed...0109916341/2016/KW_11_12/cewe/Navi_bipa_fotoshop_130x410.jpg
http://demandware.ed.../de_AT/v1460109916341/2016/Redesign/280x200_BIPACard_neu.pngBIPACard
http://demandware.ed...y/de_AT/v1460109916341/2016/Redesign/shopping_bonus_menu.png
http://demandware.ed...ary/de_AT/v1460109916341/2016/KW_13_14/700x340_1314_wdns.jpgWoman Day Late Night Shopping
http://demandware.ed...AT/v1460109916341/2016/KW_15_16/700x340_1516_hauptaktion.jpgGut gepflegt in den Frühling
http://demandware.ed...e_AT/v1460109916341/2016/KW_15_16/700x340_1516_fruehling.jpgMit den neuesten Farben in den...
http://demandware.ed...ry/de_AT/v1460109916341/2016/KW_15_16/700x340_1516_debby.jpg-15% auf alle deBBY Schminkpro...
http://demandware.ed...60109916341/2016/KW_13_14/cewe/WEB-Banner_700x340_160407.jpgBIPA Fotoshop - Fotobücher f...
http://demandware.ed...Library/de_AT/v1460109916341/2016/KW_13_14/syoss_buchung.jpgNeues Shampoo und Spülung von...
http://demandware.ed.../de_AT/v1460109916341/2016/KW_9_10/700x340_0910_maximalG.jpgMaximal G - Der neue Energydri...
http://demandware.ed.../v1460109916341/2016/KW_11_12/220x300_neuheit_bigood_set.jpgHier findest du alle Neuheiten...
http://demandware.ed...y/de_AT/v1460109916341/2016/Redesign/220x300_onlineonly.jpg?Hier finden Sie viele Produkte...
http://demandware.ed...016/KW_15_16/940x340_1516_25besteDuefte_110416_25prozent.jpg25 der besten Düfte Österrei...
http://demandware.ed...Library/de_AT/v1460109916341/2016/Redesign/click&collect.jpgClick & Collect - Online beste...
http://demandware.ed...s-AT-Library/de_AT/v1460109916341/2016/Redesign/bipacard.jpgAlle Infos für dein BIPACard ...
http://demandware.ed...1460109916341/2016/KW_13_14/940x340_1314_BsenktDiePreise.jpgBIPA senkt die Preise
http://demandware.ed...ry/de_AT/v1460109916341/2016/KW_11_12/220x300_newsletter.jpgJetzt zum Newsletter anmelden ...
http://demandware.ed...rary/de_AT/v1460109916341/2016/KW_11_12/220x300_bluecode.jpgGanz praktisch mit der Bluecod...


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS

Style Block In Same Page Links to External Style Files Total
2 3 5


You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 3
Stylesheet URL rel type
http://demandware.ed...c/Sites-AT-Site/-/de_AT/v1460109916341/css/bipa-minified.cssstylesheettext/css
http://demandware.ed.../Sites-AT-Site/-/de_AT/v1460109916341/css/standard-fonts.cssstylesheettext/css
http://demandware.ed...ware.static/-/Sites/de_AT/v1460109916341/CSS/bipa-custom.cssstylesheettext/css

Script

Scripts Block In Same Page Links to External Script Files Total
21 10 31


Too many (10) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 10
Script URL Type
http://demandware.ed...AT-Site/-/de_AT/v1460109916341/internal/jscript/dwac-14.8.jstext/javascript
http://bipa.at/on/demandware.store/Sites-AT-Site/de_AT/Home-JSConstants
http://demandware.ed...tic/Sites-AT-Site/-/de_AT/v1460109916341/js/bipa-minified.js
http://demandware.ed...Sites-AT-Site/-/de_AT/v1460109916341/js/google-tagmanager.js
http://demandware.ed...dware.static/-/Sites/de_AT/v1460109916341/CSS/bipa-custom.js
http://demandware.ed.../Sites-AT-Site/-/de_AT/v1460109916341/certona/js/resxclsa.jstext/javascript
http://demandware.ed...tatic/Sites-AT-Site/-/de_AT/v1460109916341/js/webtrekk_v3.jstext/javascript
http://demandware.ed...ites-AT-Site/-/de_AT/v1460109916341/js/webtrekk_interface.jstext/javascript
http://demandware.ed...-Site/-/de_AT/v1460109916341/internal/jscript/dwanalytics.jstext/javascript
text/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release

Link to Blog / News Release Page
http://fotoshop.bipa.at/newsletter-anmelden.htmlNewsletter


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

Google Page Rank

6

Excellent! the website has a high page rank (6/10).

6

0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement

Your site has an excellent social media engagement!

  Facebook Likes 11,196
  Facebook Shares 879
  Facebook Comments 1,422
  Tweets 0
  LinkedIn 2

Social Media Integration

Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/BIPA
Twitter Accounthttps://twitter.com/BIPA
Google+ PageNot Found


Trustworthiness

90

Excellent! the website has a good Trustworthiness Score (90/100).

90

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe

96

Excellent! the website has a good Child Safe Score (96/100).

96

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing

Safe! the site bipa.at is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank

68,083th most visited website in the world.
263th most visited website in Austria  

your site has an excellent high traffic rank in the world.
Websites On Same Server

Excellent! You do have very few domains (1 - bipa.at) hosted on the same server as bipa.at (ip : 217.79.212.48).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location

your server (IP : 217.79.212.48) is located at Germany  
the most site visitors come from Austria  

your server is located in different place from where most of your site visitors come from.
HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Info

bipa.at ( 7 characters )

Domain Registrar : NIC-AT

Domain Created On Last Modified On Expires On
unknown 2015-06-09 unknown
unknown old 1 year, 19 days ago unknown from today
unknown old


Domain Name Servers used by bipa.at
DNS Name IP Address
dns1.telekom.at80.120.17.26
dns2.telekom.at213.33.99.79
dns3.telekom.at80.240.225.50


Domain is going to expire in less than a year time (unknown from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.





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