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niagara-gazette.com favicon Niagara Gazette niagara-gazette.com Estimated Worth : 59,907 $

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Overall SEO Report For niagara-gazette.com
Excellent Practice15
Improvement Could be Made12
Critical Issues to Attend8
SEO Score :
60.00


IP address of niagara-gazette.com is : 192.104.182.209. The domain niagara-gazette.com was created on 2000-08-29 and it is 14 years, 18 days old. It will expire on 2015-08-29 which is 0 years, 345 days from today. The homepage of website niagara-gazette.com has a size of 283858 bytes, and a text size of 13865 bytes, its Text to Code Ratio is 5.14% Homepage of niagara-gazette.com has 212 links, 208 link to internal pages, while 4 link to pages on other websites. It takes 0.16 s ( 1,793.35 Kb/s ) to load the website niagara-gazette.com.

niagara-gazette.com Rating: 3.0 / 5.0 Stars by SEOCert

SEO Report Cached Since : 2014-09-07 01:38     Update Now >>

Content Analysis

Title

:

Niagara Gazette


Words count: 2    Unique Words: 2    Length: 15 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

: Words count: 0    Length: 0 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Meta Description is not set.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SEPR Preview

:
Niagara Gazette www.niagara-gazette.com/

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

Page description is missing.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords

: niagara gazette

Words count: 2    Length: 15 characters    keyword phrases count : 1

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
keyword domain title descriptionheadingcontent
2 words keyword phrases :100% (1/1)
niagara gazette 27   (1.50%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud

: This keywords cloud gives your an idea of what are those important keywords appears in your website.

about  article  bills  blotter  business  center  cnhi  com  coming  conference  contact  explosive  falls  fire  gazette  hellip  lewiston  network  new  news  niagara  pet  photos  police  popular  posted  quot  reports  rss  school  sept  september  sports  state  together  top  town  video  week  youtube 

Top 20 Keywords

: Total Terms Count: 1,799

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
TermDomainTitleDescriptionHeading Occurances Density
#1. youtube 24 1.33%
#2. cnhi 20 1.11%
#3. posted 20 1.11%
#4. september 20 1.11%
#5. network 20 1.11%
#6. hellip 20 1.11%
#7. niagara 20 1.11%
#8. news 16 0.89%
#9. new 15 0.83%
#10. business 14 0.78%
#11. falls 12 0.67%
#12. police 11 0.61%
#13. quot 11 0.61%
#14. video 11 0.61%
#15. rss 11 0.61%
#16. sept 10 0.56%
#17. state 9 0.50%
#18. photos 8 0.44%
#19. fire 7 0.39%
#20. article 7 0.39%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight

:
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
12397800000028148

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Niagara Gazette

<H2>

(2)
Niagara Gazette
About this section

<H3>

(39)
Top Story
More headlines
Top Story
More headlines
Top Story
More headlines
Top Story
More headlines
Featured Stories
Expansion work leads to lot closure at Fashion Outlets
Brand new littler theater at NACC will showcase intimate productions
Tipped workers ask New York for a pay raise
What's happening
Local news
Online poll
Opinion
...

<H4>

(78)
Beth Ceretto announces bid for vacant Lewiston Town Board
Charter group sues state for new school funding formula
CALLERI: Toronto 2014: Godard continues to excite, and Cumberbatch may soon have an Oscar
'MA-MA Sales' consignment event coming to conference center this weekend
Profile of gunman who ambushed Pennsylvania state troopers released
Bills say they're hardly perfect even at 2-0
NU to rename center court in honor of Laydens
Area Roundup: NFJFC hosts Pass, Punt & Kick
Locals win as 'Big R' season ends
Meiler: Bills trend up as league falls down
Religion news for Sept. 13
Pet of the week
Religion news for Aug. 30
Pet of the Week
2014 Peach Queen contestants
GUEST VIEW: Highland Avenue fire house project by the numbers
...
<STRONG> (28)CONFER: Welfare's legacy is the destruction of fatherhood
HIGGS: Two friends in the NBC Spotlight together
GUEST VIEW: Highland Avenue fire house project by the numbers
CITY DESK: Sept. 11 is about country coming together
Tailgaters gear up for Sunday's Bills home opener
Fire bells return to Royal Avenue Fire Hall
Seventh Street fire investigation
Slideshow: 7th Street Fire
12:12 am
10:55 pm
3:00 am
CALLERI: Toronto 2014: Godard continues to excite, and Cumberbatch may soon have an Oscar
Brand new littler theater at NACC will showcase intimate productions
CALLERI: A fitting farewell from James Gandolfini, and two Brits meander around Italy
Late master musician's dream finally realized
Program trains refugees for work on state dairy farms
...


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Language

: the website does not declare its language in use.

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding

: the website does not declare its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Shortcut Icon

:

Excellent! the website has a shortcut favicon image.

RSS

: the website does not have a RSS Feed.

Robots.txt

: http://niagara-gazette.com/robots.txt

Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
Sitemap

: http://niagara-gazette.com/sitemap.xml

Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time

: 0.16 seconds - 1,774.11 Kb/s
[ To improve the speed by using these Free online Website Speed Testing Tools ]

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
40.55 s 0.32 s 0.28 s 0.08 s 22.71 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size

: 284 Kb (283,858 bytes)

The page is a bit too large, it may be slow and take long time to load.

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

:
Total Size Text Size HTML Code Size Text/HTML Code Ratio
284 Kb (283,858 bytes) 14 Kb (13,865 bytes) 270 Kb (269,993 bytes) 5.14 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash

: 5 Flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame

: Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS

: 155 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table

: Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
WWW Resolve

: Excellent! the websites http://www.niagara-gazette.com and http://niagara-gazette.com are resolved to the same url.

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite

:
Non SEO Friendly URLs
http://niagara-gazette.com/searc...tion&c[]=news/local_news,news/local_news/*&f=rss
http://niagara-gazette.com/searc...e&sd=desc&nsa=eedition&c[]=sports,sports/*&f=rss
http://niagara-gazette.com/searc...esc&nsa=eedition&c[]=community,community/*&f=rss
http://niagara-gazette.com/searc...sd=desc&nsa=eedition&c[]=opinion,opinion/*&f=rss
http://niagara-gazette.com/searc..._time&sd=desc&nsa=eedition&c[]=news,news/*&f=rss
http://niagara-gazette.com/searc...sd=desc&nsa=eedition&c[]=opinion,opinion/*&f=rss
http://niagara-gazette.com/searc...e&sd=desc&nsa=eedition&c[]=sports,sports/*&f=rss
http://niagara-gazette.com/searc..._time&sd=desc&nsa=eedition&c[]=news,news/*&f=rss
http://niagara-gazette.com/searc...c&nsa=eedition&c[]=obituaries,obituaries/*&f=rss
http://niagara-gazette.com/searc..._time&sd=desc&nsa=eedition&c[]=news,news/*&f=rss
http://niagara-gazette.com/searc..._time&sd=desc&nsa=eedition&c[]=news,news/*&f=rss
http://niagara-gazette.com/searc...=article&l=25&d1=1+year+ago&f=html&advanced=true
http://niagara-gazette.com/browsecats.html?radius=25


You may use url rewrite techniques to make these 13 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL

:
URLs with underscore
http://niagara-gazette.com/news/local_news
http://niagara-gazette.com/news/police_reports
http://niagara-gazette.com/news/night_and_day
http://niagara-gazette.com/news/web_extra
http://niagara-gazette.com/news/...rticle_93968f15-be54-54c7-a388-ee69e85b5573.html
http://niagara-gazette.com/searc...tion&c[]=news/local_news,news/local_news/*&f=rss
http://niagara-gazette.com/news/...rticle_854dd171-be87-513b-aba1-82a2a210b3af.html
http://niagara-gazette.com/news/...rticle_69138201-ee1e-5524-97fb-de225fa9ad43.html
http://niagara-gazette.com/news/...rticle_80eba302-3dbb-11e4-a636-372fa0fdcfae.html
http://niagara-gazette.com/news/...rticle_068f0fd6-3d61-11e4-8979-b7d44c14bf1b.html
http://niagara-gazette.com/sports/local_sports
http://niagara-gazette.com/sports/national_sports
http://niagara-gazette.com/sports/buffalo_bills
http://niagara-gazette.com/sports/buffalo_sabres
http://niagara-gazette.com/sports/high_school_sports
...


You have 139 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Broken Links

: Excellent! no broken links were detected in your site.

Broken links give bad impression of your site`s usability, reliability and credibility, search Engines do not like broken links

Tips:
1. check your site regularly to ensure all links are properly set.
2. correct or remove broken links as soon as possible.
3. test all the links whenever there is new update been introduced to your site
Links

:
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
208 4 212


Too many links (212), it may be considered as spam!

Internal Links (link to pages within this domain) - 208
URL Anchor Text
http://niagara-gazette.com/site/about-us.htmlAbout Us
http://niagara-gazette.com/site/contact-us.htmlContact Us
http://niagara-gazette.com/e-editione-Edition
http://niagara-gazette.com/Niagara Gazette
http://niagara-gazette.com/Niagara Gazette
http://niagara-gazette.com/Home
http://niagara-gazette.com/site/about-us.htmlAbout Us
http://niagara-gazette.com/site/contact-us.htmlContact Us
http://niagara-gazette.com/site/advertise-with-us.htmlAdvertise with Us
http://niagara-gazette.com/newsNews
http://niagara-gazette.com/news/local_newsLocal News
http://niagara-gazette.com/news/lifestylesLifestyles
http://niagara-gazette.com/news/communitiesCommunities
http://niagara-gazette.com/news/educationEducation
http://niagara-gazette.com/news/police_reportsPolice reports
...

External Links (link to pages on other websites) - 4
URL Anchor Text
http://weather.cnhionline.com/fw.php?usr=niagaragazette 
http://bloxcms.comBLOX Content Management System
http://townnews.comTownNews.com
https://niagara-gazette-dot-com..../users/signup/?referer_url=/Need an account? Create one no...

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images

:
Total Images Alt Present Alt Missing
96 53 43


43 images do not have Alt values.

Image URL - 96
URL ALT Text
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
http://bloximages.chicago2.vip.t...resources/images/place_holder.png?_dc=1398971594icon
......


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS

:
Style Block In Same Page Links to External Style Files Total
0 13 13


Too many (13) external stylesheet files , it will slow down the downlaoding.

Links To External Stylesheet Files - 13
Stylesheet URL rel type
http://bloximages.chicago2.vip.t.../styles/jquery-ui-default.min.css?_dc=1398971596stylesheet
http://bloximages.chicago2.vip.t...sing/resources/styles/ads.min.css?_dc=1410522119stylesheet
http://bloximages.chicago2.vip.t...resources/styles/ads_demo.min.css?_dc=1410522119stylesheet
http://bloximages.chicago2.vip.t...ources/styles/navigation.core.css?_dc=1402052392stylesheet
http://bloximages.chicago2.vip.t...ources/styles/navigation.mega.css?_dc=1402052391stylesheet
http://bloximages.chicago2.vip.t.../styles/navigation.header-top.css?_dc=1402052392stylesheet
http://bloximages.chicago2.vip.t...y/resources/styles/styles.min.css?_dc=1410522136stylesheet
http://bloximages.chicago2.vip.t...te/resources/styles/_switcher.css?_dc=1399017169stylesheet
http://bloximages.chicago2.vip.t...y/resources/styles/simplicity.css?_dc=1398971609stylesheet
http://bloximages.chicago2.vip.t.../resources/styles/sliders.min.css?_dc=1399017114stylesheet
http://bloximages.chicago2.vip.t...layer/resources/styles/player.css?_dc=1399017201stylesheet
http://bloximages.chicago2.vip.t...s/styles/navigation.accordion.css?_dc=1402052392stylesheet
http://bloximages.chicago2.vip.t...l/resources/styles/_site/site.css?_dc=1399054694stylesheet

Script

:
Scripts Block In Same Page Links to External Script Files Total
98 35 133


Too many (35) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 35
Script URL Type
http://bloximages.chicago2.vip.t.../resources/scripts/yepnope.min.js?_dc=1398971612text/javascript
http://bloximages.chicago2.vip.t...y/resources/scripts/jquery.min.js?_dc=1398971594text/javascript
http://bloximages.chicago2.vip.t...esources/scripts/jquery-ui.min.js?_dc=1398971596text/javascript
http://bloximages.chicago2.vip.t...library/resources/scripts/user.js?_dc=1410522136text/javascript
http://bloximages.chicago2.vip.t...sources/scripts/ads_expandable.js?_dc=1410522119text/javascript
http://bloximages.chicago2.vip.t...esources/scripts/ads_page_curl.js?_dc=1410522119text/javascript
http://bloximages.chicago2.vip.t...ing/resources/scripts/ads_text.js?_dc=1410522119text/javascript
http://bloximages.chicago2.vip.t...esources/scripts/jquery.cookie.js?_dc=1398971594text/javascript
http://bloximages.chicago2.vip.t...scripts/jquery.hoverintent.min.js?_dc=1398971594text/javascript
http://bloximages.chicago2.vip.t...ources/scripts/navigation.mega.js?_dc=1402052392text/javascript
text/javascript
http://niagara-gazette.com/shared-content/art/tncms/tracking.jstext/javascript
http://bloximages.chicago2.vip.t...tent/tncms/ads/tncms-ad-limits.js?_dc=1405375518text/javascript
http://bloximages.chicago2.vip.t...ntent/tncms/ads/tncms-ad-curve.js?_dc=1405375518text/javascript
http://niagara-gazette.com/shared-content/art/tncms-ad-manager/ads.jstext/javascript
https://www.google.com/jsapitext/javascript
http://bloximages.chicago2.vip.t...et_poll/resources/scripts/poll.js?_dc=1401193833text/javascript
http://bloximages.chicago2.vip.t...ources/scripts/jquery.viewport.js?_dc=1398971594text/javascript
http://cdnapi.kaltura.com/p/5577...78100/embedIframeJs/uiconf_id//partner_id/557781text/javascript
http://bloximages.chicago2.vip.t.../scripts/flowplayer-3.2.13.min.js?_dc=1406887426text/javascript
http://bloximages.chicago2.vip.t...s/scripts/navigation.accordion.js?_dc=1402052392text/javascript
http://static.cnhionline.com/ksherman/js/biz.jstext/javascript
http://stats.townnews.com/shared-content/stats/common/tracker.jstext/javascript
http://api.circularhub.com/1861/cdeb8574d7477be9/circularhub_module.js
http://portal.CitySpark.com/WidgetScripts/text/javascript
http://findnsave.niagara-gazette...ist-campaign &advlisth=115 &advlistw=280
http://classifieds.neighborsink.com/bizmarquee/niagaragazette.jstext/javascript
http://www.siteencore.com/cnhi/niagaragazette/stcz2.zbmatext/javascript
http://edge.quantserve.com/quant.jstext/javascript
http://bloximages.chicago2.vip.t...es/scripts/external.common.min.js?_dc=1398971594text/javascript
http://bloximages.chicago2.vip.t...rces/scripts/global.extensions.js?_dc=1408109538text/javascript
http://bloximages.chicago2.vip.t...ripts/global.extensions.jquery.js?_dc=1408109538text/javascript
http://bloximages.chicago2.vip.t...resources/scripts/blox.scripts.js?_dc=1408109538text/javascript
http://bloximages.chicago2.vip.t...ources/scripts/yepnope.scripts.js?_dc=1408109538text/javascript
http://bloximages.chicago2.vip.t.../scripts/flowplayer-3.2.13.min.js?_dc=1406887426text/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release

:
Link to Blog / News Release Page
http://niagara-gazette.com/newsNews
http://townnews.comTownNews.com


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

: No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics

: Analytics Service is not implemented for the site.

W3C Validation

: Invalid : 182 Errors, 207 Warnings

the page does not comply with W3C document standard. W3C Validation
Syntax errors not only make it difficult for search engines to index your page, it also cause problems for browser to rendering your page and likely lead to bad user experience.

Tips:
1. validate your page with W3C markup standard.
2. correct all syntax errors and warnings.
Trustworthiness

: 71

Excellent! the website has a good Trustworthiness Score (71/100).

71

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe : 96
Safe Browsing

: Safe! the site niagara-gazette.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.


Server Header Analysis

Server
WWW
WWW
X-Varnish
1449728427 1449693226
860576218 860560931
Vary
Accept-Encoding
Accept-Encoding
Cache-Control
public, max-age=10
public, max-age=10
X-Tncms-Memory-Usage
3683448
10226724
Content-Type
text/html; charset=UTF-8
text/html; charset=UTF-8
X-Vcache
HIT
HIT
Date
Wed, 17 Sep 2014 01:27:43 GMT
Wed, 17 Sep 2014 01:27:43 GMT
X-Tn-Servedby
cms.varnish-app.6081
cms.varnish-app.6081
X-Loop
1
1
Location : http://www.niagara-gazette.com/
X-Tncms-Version
1.18.4
1.18.4
X-Xrds-Location
http://www.niagara-gazette.com/tncms/xrds/
http://www.niagara-gazette.com/tncms/xrds/
Transfer-Encoding
chunked
chunked
X-Tncms-Render-Time
0.0088
0.8489
Etag
aea7f9be6b19ebc6d26ec68b86291e74
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Via
1.1 varnish
1.1 varnish
X-Persistencenode
0
1
X-Php-Engine
enabled
enabled
Connection
Keep-Alive
Keep-Alive
Set-Cookie
TNNoMobile=1; path=/; expires=Thu, 2 Aug 2031 20:47:11 UTC
TNNoMobile=1; path=/; expires=Thu, 2 Aug 2031 20:47:11 UTC
X-Cache-Info
caching
caching
Real-Hostname
niagara-gazette.com
niagara-gazette.com
X-Tncms-Served-By
cmsapp5
cmsapp3
Age
161
72
X-Ua-Compatible : IE=edge


Domain/Whois Analysis

Domain Info

: niagara-gazette.com ( 19 characters )

Domain Registrar : TUCOWS DOMAINS INC.

Domain Created On Last Modified On Expires On
2000-08-29 2000-08-29 2015-08-29
14 years, 18 days old 14 years, 18 days ago 0 years, 345 days from today
14 years, 18 days old


Domain Name Servers used by niagara-gazette.com
DNS Name IP Address
ns3.teklinks.com66.199.31.131
ns4.teklinks.com66.199.31.132


Domain is going to expire in less than a year time (0 years, 345 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.