SEO Tool For Webpage Review


politecnicojic.edu.co favicon politecnicojic.edu.co

Excellent Practice27
Improvement Could be Made10
Critical Issues to Attend13
Apr 17, 2016 09:13 PM
Re-generate Report

Recommended Actions

  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create a XML sitemap for your site.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Move the 43 inline css components to an external style sheet file.
  • Replace the 75 HTML Table tags with div tags.
  • Make your site more secure by using HTTPS instead of HTTP.
  • Configure the server so that your site with or without 'www' (http://www.politecnicojic.edu.co, http://politecnicojic.edu.co) are resolved to the same URL.
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • Reduce number of links to other pages.
  • ...     125
  • Register To View All >>

Detailed Reviews

Title

Politécnico Colombiano Jaime Isaza Cadavid

Words count: 6    Unique Words: 6    Length: 43 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

El Politécnico Colombiano Jaime Isaza Cadavid es una institución universitaria de carácter público, adscrita al Gobierno Departamental de Antioquia y fundada en marzo de 1964. Ofrece educación superior en los niveles técnico, tecnológico y universitario mediante una oferta de programas académicos de pregrado y posgrado en distintas áreas de la ingeniería, la administración, las ciencias agrarias, la comunicación audiovisual, el deporte y la recreación. Su oferta académica incluye cursos de educación continuada y educación no formal.

Words count: 90    Length: 554 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview

Politécnico Colombiano Jaime Isaza Cadavid www.politecnicojic.edu.co/
El Politécnico Colombiano Jaime Isaza Cadavid es una institución universitaria de carácter público, adscrita al Gobierno Departamental de Antioquia y ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords

Politécnico, Jaime, Isaza, Cadavid, Comunicación, Administración, Agrarias, Ingeniería, Deporte, Educacióm, Pregrado, Posgrado

Words count: 17    Length: 131 characters    keyword phrases count : 12

Excellent! Your meta keywords contains 10-20 words.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:58% (7/12)
jaime 0   (0%)
isaza 0   (0%)
cadavid 0   (0%)
agrarias 0   (0%)
deporte 0   (0%)
pregrado 0   (0%)
posgrado 0   (0%)
2 words:42% (5/12)
politécnico 0   (0%)
comunicación 0   (0%)
administración 0   (0%)
ingeniería 0   (0%)
educacióm 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

abiertas  abril  ante  aspirantes  blicas  cadavid  cnicos  colombiano  comit  conferencia  consejo  del  directivo  docentes  enlaces  estamento  estatuto  estudiantes  inscripciones  instituci  institucional  investigaci  isaza  jaime  leer  matr  mites  nicamente  para  pico  placa  plan  polit  procesos  que  representante  revista  sobre  superiores  ticas 

Top 20 Keywords

Total Terms Count: 504

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
abril 16 3.17%
del 12 2.38%
polit 11 2.18%
cnicos 10 1.98%
para 9 1.79%
plan 7 1.39%
que 6 1.19%
isaza 5 0.99%
estudiantes 5 0.99%
aspirantes 5 0.99%
directivo 5 0.99%
docentes 5 0.99%
jaime 5 0.99%
leer 5 0.99%
colombiano 5 0.99%
consejo 5 0.99%
cadavid 5 0.99%
ante 4 0.79%
ticas 3 0.60%
revista 3 0.60%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight

<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
0170001000110

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(1)
Enlaces Politécnico

<H3>

(7)
Calendario Académico2016-1
Pico y placa 2016-1
De Uso Frecuente
Acceso Rápido
Opina
Conferencia de la investigadora Miryam Gómez
Enlaces de Interés
<B> (1)Politécnico Colombiano Jaime Isaza Cadavid © 2016 - Carrera 48 # 7-151 El Poblado, Medellín - PBX: 3197900
<STRONG> (1)Más artículos...


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

0

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language

es

Excellent! the website declared its language in use.

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding

utf-8

Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon



Excellent! the website has a shortcut favicon image.

RSS

http://politecnicojic.edu.co/index.php?format=feed&type=rss

Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt

http://politecnicojic.edu.co/robots.txt

Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap

XML Sitemap is not presented for the site.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time

4.50 seconds - 17.69 Kb/s

The loading speed is normal, however it can be further improved.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
11.37 s 0.09 s 0.08 s 0.02 s 6.37 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size

80 Kb (79,592 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

Total Size Text Size HTML Code Size Text/HTML Code Ratio
80 Kb (79,592 bytes) 5 Kb (5,144 bytes) 74 Kb (74,448 bytes) 6.91 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS

43 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table

64 nested tables are detected among the total 75 tables in this page.

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email

Excellent! No Plain Text Email is detected on this page.

Redirect Count

Excellent! No redirection is detected for loading this page.

Using HTTPS

HTTPS is not implemented for your page.

WWW Resolve

the websites http://www.politecnicojic.edu.co and http://politecnicojic.edu.co DOES NOT resolved to the same url.

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
IP Canonicalization

IP address of the site http://200.13.255.31 is forwarded to http://200.13.255.31/, instead of to its domain name site politecnicojic.edu.co.

URL Rewrite

Non SEO Friendly URLs
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http://politecnicojic.edu.co/index...mestre-de-2016&catid=35:universidad&Itemid=359
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http://www.politecnicojic.edu.co/i...on=com_content&view=article&id=3656&Itemid=633
...


You may use url rewrite techniques to make these 101 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL

URLs with underscore
http://politecnicojic.edu.co/index...article&id=3940&Itemid=646
http://politecnicojic.edu.co/index...article&id=3945&Itemid=650
http://politecnicojic.edu.co/index...article&id=2985&Itemid=651
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http://politecnicojic.edu.co/index...nt&view=frontpage&Itemid=1
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http://politecnicojic.edu.co/index...ayout=blog&id=5&Itemid=359
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Links

Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
131 35 166


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Internal Links (link to pages within this domain) - 131
URL Anchor Text
http://politecnicojic.edu.co/index...article&id=3940&Itemid=646Trámites y Servicios
http://politecnicojic.edu.co/index...article&id=3945&Itemid=650Transparencia
http://politecnicojic.edu.co/index...article&id=2985&Itemid=651Anticorrupción
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http://politecnicojic.edu.co/index...article&id=3883&Itemid=648Notificaciones Judiciales
http://politecnicojic.edu.co/index...nt&view=frontpage&Itemid=1Inicio
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http://www.politecnicojic.edu.co/investigacion/Investigación
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http://politecnicojic.edu.co/index...ayout=blog&id=5&Itemid=359Noticias
http://politecnicojic.edu.co/index...ew=article&id=52&Itemid=66Estudiantes
http://politecnicojic.edu.co/index...ew=article&id=48&Itemid=67Aspirantes
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http://www.politecnicojic.edu.co/i...wnload&gid=3165&Itemid=652Resolución Rectoral 0177 del ...
http://politecnicojic.edu.co/index...=35:universidad&Itemid=359Leer más...
http://politecnicojic.edu.co/index...=35:universidad&Itemid=359Juan Camilo Parra Toro asumió...
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http://politecnicojic.edu.co/index.php?limitstart=4Próximo
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http://www.politecnicojic.edu.co/i...=article&id=225&Itemid=321Calendario Académico2016-1
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URL Anchor Text
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https://twitter.com/politecnicoJIC
https://www.youtube.com/channel/UCLSaxR0qrhvgCg2SUVW84FQ
http://www.posgrados.elpoli.edu.co/Posgrados
http://sinapsis.elpoli.edu.co/portalSinapsis
https://docs.google.com/forms/d/1w...T_Ts8oN_R171lQYXs/viewform
http://revistas.elpoli.edu.co/index.php/pol/about/indexRevista Politécnica
http://www.renata.edu.co/Renata
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https://sites.google.com/a/elpoli....mas-de-educacion-continua/
http://uxxi.elpoli.edu.co/evaluaci...ndocente/validarEntrada.do
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http://www.colciencias.gov.co/
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http://www.ascun.org.co/
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http://www.msbu.info/
http://www.renata.edu.co/
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Images

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http://politecnicojic.edu.co/image...tories/iconos/plantilla/boton_polidinamico.jpgPolidinámico
http://politecnicojic.edu.co/image...stories/iconos/plantilla/boton_universitas.jpgUniversitas XXI
http://politecnicojic.edu.co/images/stories/iconos/plantilla/boton_correo.jpgCorreo
http://politecnicojic.edu.co/image...stories/iconos/plantilla/boton_polivirtual.jpgPolivirtual
http://politecnicojic.edu.co/images/stories/iconos/plantilla/bt_mercurio.pngBotón Mercurio
http://politecnicojic.edu.co/image.../stories/iconos/noticias/BT-NOTIFICACIONES.pngNotificaciones Judiciales
http://politecnicojic.edu.co/images/stories/iconos/te-oigo.jpgTe Oigo
http://politecnicojic.edu.co/image...ories/iconos/footer/todo-por-un-nuevo-pais.png
http://politecnicojic.edu.co/images/stories/iconos/footer/escudo-colombia.pngEscudo de Colombia
http://politecnicojic.edu.co/image...ies/iconos/footer/gobernacion-de-antioquia.pngGobernación de Antioquia
http://politecnicojic.edu.co/image...ries/iconos/footer/ministerio-de-educacion.pngMinisterio de Eduación
http://politecnicojic.edu.co/images/stories/iconos/footer/gobierno-en-linea.pngGobierno en Línea
http://politecnicojic.edu.co/images/stories/iconos/footer/colciencias.pngColciencias
http://politecnicojic.edu.co/images/stories/iconos/footer/ridac.pngRIDAC
http://politecnicojic.edu.co/images/stories/iconos/footer/minagricultura.pngminagricultura
http://politecnicojic.edu.co/images/stories/iconos/footer/icfes.pngICFES
http://politecnicojic.edu.co/images/stories/iconos/footer/icetex.pngicetex
http://politecnicojic.edu.co/images/stories/iconos/footer/fondo-epm.pngFondo EPM
http://politecnicojic.edu.co/images/stories/iconos/footer/ascun.pngASCUN
http://politecnicojic.edu.co/images/stories/iconos/footer/cis.pngCIS
http://politecnicojic.edu.co/images/stories/iconos/footer/universia.pngUniversia
http://politecnicojic.edu.co/images/stories/iconos/footer/registros.pngRegistro Calificado
http://politecnicojic.edu.co/image.../stories/iconos/footer/mesa-de-bibliotecas.jpgMesa de Bibliotecas
http://politecnicojic.edu.co/images/stories/iconos/footer/renata.jpgRenata
http://politecnicojic.edu.co/images/stories/iconos/footer/ruana.jpgRuana


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS

Style Block In Same Page Links to External Style Files Total
2 3 5


You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 3
Stylesheet URL rel type
http://politecnicojic.edu.co/modules/mod_djimageslider/assets/style.cssstylesheettext/css
http://politecnicojic.edu.co/templates/inicio/css/template_css.cssstylesheettext/css
http://politecnicojic.edu.co/templates/inicio/css/modal.cssstylesheettext/css

Script

Scripts Block In Same Page Links to External Script Files Total
6 3 9


You have 6 script blocks in the same file, try to put them in a separate file.

Links To External Script Files - 3
Script URL Type
http://politecnicojic.edu.co/media/system/js/mootools.jstext/javascript
http://politecnicojic.edu.co/media/system/js/caption.jstext/javascript
http://politecnicojic.edu.co/modules/mod_djimageslider/assets/slider.jstext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release

Link to Blog / News Release Page
http://politecnicojic.edu.co/index...ayout=blog&id=5&Itemid=359Noticias
http://emprendimientopoli.blogspot.com/


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

Google Page Rank

5

Excellent! the website has a high page rank (5/10).

5

0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement

Your site has a fair social media engagement, which can be improved though.

  Facebook Likes 20
  Facebook Shares 28
  Facebook Comments 10
  Tweets 1
  LinkedIn 1

Social Media Integration

Excellent! your site is well integrated with social media networks.

Facebook Page...OMBIANO-JAIME-ISAZA-CADAVID-SITIO-OFICIAL/84560702310?ref=nf
Twitter Accounthttps://twitter.com/politecnicoJIC
Google+ PageNot Found


Trustworthiness

75

Excellent! the website has a good Trustworthiness Score (75/100).

75

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe

94

Excellent! the website has a good Child Safe Score (94/100).

94

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing

Safe! the site politecnicojic.edu.co is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank

327,539th most visited website in the world.
1,777th most visited website in Colombia  

your site has an excellent high traffic rank in the world.
Websites On Same Server

Excellent! You do have very few domains (1 - politecnicojic.edu.co) hosted on the same server as politecnicojic.edu.co (ip : 200.13.255.31).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location

your server (IP : 200.13.255.31) is located at Colombia  
the most site visitors come from Colombia  

Excellent! your server is located close to most of your site visitors.
HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age

14 years, 36 days old ( 1st registered on : 2002-04-22 )

excellent, the domain age is old enough.

Domain Expires

0 years, 330 days from today ( expires on : 2017-04-24 )

domain is expiring in less than a year.

Domain Info

politecnicojic.edu.co ( 21 characters )

Domain Registrar : .CO Internet, S.A.S.

Domain Created On Last Modified On Expires On
2002-04-22 2014-02-05 2017-04-24
14 years, 36 days old 2 years, 112 days ago 0 years, 330 days from today
14 years, 36 days old


Domain Name Servers used by politecnicojic.edu.co
DNS Name IP Address
birlocha.une.net.co200.13.224.3
lauta.epm.net.co200.13.224.2


Domain is going to expire in less than a year time (0 years, 330 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.





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