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tapiola.fi favicon Henkilö - LähiTapiola tapiola.fi Estimated Worth : 396,871 $

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Overall SEO Report For tapiola.fi
Excellent Practice23
Improvement Could be Made9
Critical Issues to Attend6
SEO Score :
72.37


IP address of tapiola.fi is : 193.209.71.143. The domain tapiola.fi was created on 1991-01-01 and it is 23 years, 262 days old. It will expire on 2015-08-31 which is 0 years, 344 days from today. The homepage of website tapiola.fi has a size of 44920 bytes, and a text size of 4048 bytes, its Text to Code Ratio is 9.90% Homepage of tapiola.fi has 91 links, 90 link to internal pages, while 1 link to pages on other websites. It takes 0.79 s ( 56.59 Kb/s ) to load the website tapiola.fi.

tapiola.fi Rating: 3.5 / 5.0 Stars by SEOCert

SEO Report Cached Since : 2014-09-18 04:09     Update Now >>

Content Analysis

Title

:

Henkilö - LähiTapiola


Words count: 4    Unique Words: 4    Length: 27 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

: LähiTapiolasta saat vakuutukset ja säästämisen ja sijoittamisen palvelut itselle, perheelle tai yritykselle. Tervetuloa!

Words count: 16    Length: 132 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SEPR Preview

:
Henkilö - LähiTapiola www.tapiola.fi/
LähiTapiolasta saat vakuutukset ja säästämisen ja sijoittamisen palvelut itselle, perheelle tai yritykselle. Tervetuloa!

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords

: Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud

: This keywords cloud gives your an idea of what are those important keywords appears in your website.

asiakkaat  banking  bonuksesi  bonusta  hae  henkil  henkivakuutus  hitapiola  hitapiolan  ilmoita  jopa  kapitalisaatiosopimukset  kelpaa  kirjaudu  korvausta  kyll  lis  lue  mainiot  minen  nyt  osoitteenmuutos  ota  pankki  private  rekister  s-asiakkuutesi  sijoitukset  sijoitusrahastot  suomi  talleta  tietoa  vahingosta  vakuutukset  vakuutus  vakuutuukset  varainhoito  verkkoon  viesti  yhteytt 

Top 20 Keywords

: Total Terms Count: 382

It is nice! the word density is quite ok.

Top 20 terms occurance and density
TermDomainTitleDescriptionHeading Occurances Density
#1. lis 14 3.66%
#2. lue 13 3.40%
#3. nyt 11 2.88%
#4. hitapiola 8 2.09%
#5. rekister 7 1.83%
#6. bonusta 6 1.57%
#7. kirjaudu 5 1.31%
#8. s-asiakkuutesi 4 1.05%
#9. mainiot 4 1.05%
#10. vakuutuukset 4 1.05%
#11. henkil 4 1.05%
#12. kyll 4 1.05%
#13. jopa 4 1.05%
#14. yhteytt 4 1.05%
#15. kelpaa 4 1.05%
#16. ota 4 1.05%
#17. vakuutukset 4 1.05%
#18. vakuutus 3 0.79%
#19. korvausta 3 0.79%
#20. bonuksesi 3 0.79%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight

:
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
6812200009300121

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(6)
Ota yhteyttä - Kerrytä Bonusta
Laske ja osta
Ilmoita vahingosta
Talleta ja sijoita
Suosittelemme
Blogit ja jutut

<H2>

(8)
Ota yhteyttä - Kerrytä Bonusta:
Laske ja osta:
Ilmoita vahingosta:
Talleta ja sijoita:
Koti
Hyvinvointi
Ota yhteyttä
Ilmoita vahingosta

<H3>

(12)
Rekisteröi S-asiakkuutesi nyt
Rekisteröi S-asiakkuutesi nyt
Oletko uusi pankkiasiakas?
Myynnissä nyt
Viiden tähden rahasto!
Rekisteröi S-asiakkuutesi nyt
Lipper palkitsi Pohjoismaiden parhaat
Rekisteröi S-asiakkuutesi nyt
Autolle Loistokasko ja kuskille henkivakuutus puoleen hintaan!
Jotta pahin ei tapahtuisi
Näin vältät vesivahingon!

<H4>

(2)
Energiakartoitus löytää säästön paikat
Terveyshelppi jeesaa
<I> (93)


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Language

: fi

Excellent! the website declared its language in use.

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding

: utf-8

Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Shortcut Icon

:

Excellent! the website has a shortcut favicon image.

RSS

: the website does not have a RSS Feed.

Robots.txt

: http://tapiola.fi/robots.txt

Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
Sitemap

: http://tapiola.fi/sitemap.xml

Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time

: 0.79 seconds - 56.86 Kb/s
[ To improve the speed by using these Free online Website Speed Testing Tools ]

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
6.42 s 0.05 s 0.04 s 0.01 s 3.59 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size

: 45 Kb (44,920 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

:
Total Size Text Size HTML Code Size Text/HTML Code Ratio
45 Kb (44,920 bytes) 4 Kb (4,048 bytes) 41 Kb (40,872 bytes) 9.90 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash

: Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame

: Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS

: 32 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table

: Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
WWW Resolve

: Excellent! the websites http://www.tapiola.fi and http://tapiola.fi are resolved to the same url.

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite

:
Non SEO Friendly URLs
https://oma.tapiola.fi/mobile/auth/initLogin.do?mobile=yes&language=1
https://pankki.tapiola.fi/ebank/auth/initLogin.do?language=1
https://pankki.tapiola.fi/ebank/auth/initLogin.do?language=1
https://verkkopalvelu.t...cale=fi<app=Palautelomake&p=1302685226077&selectedArea=
https://verkkopalvelu.t...ltapp=Osoitteenmuutoslomake&p=1302684221069&selectedArea=
https://verkkopalvelu.t...cale=fi<app=Palautelomake&p=1302685226077&selectedArea=
https://verkkopalvelu.t...ltapp=Osoitteenmuutoslomake&p=1302684221069&selectedArea=
https://verkkopalvelu.t...fi<app=Yhteydenottolomake&p=1302684217536&selectedArea=


You may use url rewrite techniques to make these 8 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL

: Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links

:
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
90 1 91


Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 90
URL Anchor Text
http://tapiola.fi/henkiloSuomi
http://tapiola.fi/sv/personPÃ¥ Svenska
http://tapiola.fi/#Suomi
http://tapiola.fi/henkiloSuomi
http://tapiola.fi/sv/personPÃ¥ Svenska
https://oma.tapiola.fi/...th/initLogin.do?mobile=yes&language=1Kirjaudu mobiilipankkiin
https://pankki.tapiola.fi/ebank/auth/initLogin.do?language=1Pankki, sijoitukset ja vakuutu...
http://tapiola.fi/henki...velu/asioi-verkossa/kirjaudu-verkkoonVakuutukset muun pankin tunnuk...
http://tapiola.fi/yrity...sa/kirjaudu-yritysten-verkkopalveluunKirjaudu yritysten verkkopalve...
https://pankki.tapiola.fi/ebank/auth/initLogin.do?language=1Pankki ja sijoitukset
http://tapiola.fi/henkilo/asiakaspalvelu/asioi-verkossaTunnukset hukassa
http://tapiola.fi/henkiloHenkilö
http://tapiola.fi/maatilatMaatilat
http://tapiola.fi/yritysYritys
http://tapiola.fi/tietoa-lahitapiolastaTietoa LähiTapiolasta
...

External Links (link to pages on other websites) - 1
URL Anchor Text
http://www.s-pankki.fi/Lue lisää

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images

:
Total Images Alt Present Alt Missing
20 15 5


5 images do not have Alt values.

Image URL - 20
URL ALT Text
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310700376587&ssbinary=true
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310724620215&ssbinary=truePekka
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310724620215&ssbinary=truePekka
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310699413078&ssbinary=true
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310706113551&ssbinary=true
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310704912758&ssbinary=trueMorningstar
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310724620215&ssbinary=truePekka
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310711726863&ssbinary=trueLipper-palkinto 2014
http://tapiola.fi/cs/lahitapiola/img/aluevalinta_suomikartta.png
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310693097703&ssbinary=trueOta yhteyttä
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310693097715&ssbinary=trueVakuutukset
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310693097709&ssbinary=trueiImoita vahingosta
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310693097721&ssbinary=truePankki
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310724620215&ssbinary=truePekka
http://tapiola.fi/cs/Sa...lobtable=MungoBlobs&blobwhere=1310728352329&ssbinary=trueKaskoille ja kusekeille turva ...
......


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS

:
Style Block In Same Page Links to External Style Files Total
1 1 2


You have 1 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 1
Stylesheet URL rel type
http://tapiola.fi/cs/lahitapiola/css/lahitapiola.min.cssstylesheettext/css

Script

:
Scripts Block In Same Page Links to External Script Files Total
10 1 11


You have 10 script blocks in the same file, try to put them in a separate file.

Links To External Script Files - 1
Script URL Type
http://tapiola.fi/cs/lahitapiola/js/require.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release

: There is no Blog associated with your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

: Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics

: Analytics Service is not implemented for the site.

W3C Validation

: Invalid : 41 Errors, 5 Warnings

the page does not comply with W3C document standard. W3C Validation
Syntax errors not only make it difficult for search engines to index your page, it also cause problems for browser to rendering your page and likely lead to bad user experience.

Tips:
1. validate your page with W3C markup standard.
2. correct all syntax errors and warnings.
Google Page Rank

: 6

Excellent! the website has a high page rank (6/10).

6

0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement

: Your site has a poor social media engagement.

  Facebook Likes 3
  Facebook Shares 33
  Facebook Comments 2
  Tweets 0
  LinkedIn 0

Trustworthiness

: 93

Excellent! the website has a good Trustworthiness Score (93/100).

93

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe : 93
Safe Browsing

: Safe! the site tapiola.fi is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank

: 87,313th most visited website in the world.
your site has an excellent high traffic rank in the world.
Server Location

: your server (IP : 193.209.71.143) is located at Finland  
ensure your server is not located far away from most of your site visitors.


Server Header Analysis

Location
http://www.lahitapiola.fi/www/yksityisasiakkaat/
http://www.lahitapiola.fi/henkilo
Server
BigIP
Apache/2.4.6 (Unix)
Apache-Coyote/1.1
Connection
Keep-Alive
close
close
Content-Length
0
1106
Date
Sat, 20 Sep 2014 11:55:11 GMT
Sat, 20 Sep 2014 11:55:11 GMT
Cache-Control
max-age=60
max-age=60
Expires
Sat, 20 Sep 2014 11:56:11 GMT
Sat, 20 Sep 2014 11:56:11 GMT
Content-Type
text/html; charset=iso-8859-1
text/html; charset=UTF-8
Set-Cookie : JSESSIONID=4B9E5FA86C60986351CDFCC314F1B48D; Path=/cs/; HttpOnly
Vary : User-Agent
X-Ua-Compatible : IE=Edge,chrome=1


Domain/Whois Analysis

Domain Info

: tapiola.fi ( 10 characters )

Domain Registrar : Finnish Communications Regulator

Domain Created On Last Modified On Expires On
1991-01-01 1991-01-01 2015-08-31
23 years, 262 days old 23 years, 262 days ago 0 years, 344 days from today
23 years, 262 days old




Domain is going to expire in less than a year time (0 years, 344 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.