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vistaprint.com favicon Vistaprint | Business Cards, Postcards, Invitations & More vistaprint.com Estimated Worth : 18,606,474 $

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Overall SEO Report For vistaprint.com
Excellent Practice10
Improvement Could be Made5
Critical Issues to Attend3
SEO Score :
69.44


IP address of vistaprint.com is : 69.17.223.11. The domain vistaprint.com was created on 1999-05-04 and it is 14 years, 348 days old. It will expire on 2015-05-04 which is 1 year, 17 days from today. The homepage of website vistaprint.com has a size of 31021 bytes, and a text size of 1174 bytes, its Text to Code Ratio is 3.93% Homepage of vistaprint.com has 37 links, 37 link to internal pages, while 0 link to pages on other websites. It takes 0.42 s ( 74.40 Kb/s ) to load the website vistaprint.com.

vistaprint.com Rating: 3.5 / 5.0 Stars by SEOCert

SEO Report Cached Since : 2014-04-15 15:52     Update Now >>

Content Analysis

Title

:

Vistaprint | Business Cards, Postcards, Invitations & More


Words count: 6    Unique Words: 6    Length: 58 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

: Create and customize affordable marketing materials for your business...business cards, websites, postcards, banners and more. 100% satisfaction guaranteed.

Words count: 18    Length: 156 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Keywords

: vistaprint,vista print,best printing,best price,free business cards,premium business cards,postcards,folded cards,greeting cards,holiday folded cards,brochures,flyers,newsletters,sales,data sheets,presentation folders,stationery,stationary,letterhead,address labels,custom label,return address labels,powerpoint templates,magnets,business card magnets,invitations,invitation,birth announcements,baby announcements,thank you notes,holiday items,caricature address labels,caricature contact cards,note cards,printing gift certificates,refer a friend printing,press kit,cards,online printing,label,order printing online,low priced printing

Words count: 83    Length: 636 characters    keyword phrases count : 42

The keywords contains more than 20 words!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
keyword domain title descriptionheadingcontent
1 word keywords :33% (14/42)
vistaprint 2   (1.46%)
postcards 2   (1.46%)
brochures 0   (0%)
flyers 0   (0%)
newsletters 0   (0%)
sales 0   (0%)
stationery 1   (0.73%)
stationary 0   (0%)
letterhead 0   (0%)
magnets 1   (0.73%)
invitations 3   (2.19%)
invitation 0   (0%)
cards 4   (2.92%)
label 0   (0%)
2 words keyword phrases :38% (16/42)
vista print 0   (0%)
best printing 0   (0%)
best price 0   (0%)
folded cards 4   (2.92%)
greeting cards 4   (2.92%)
data sheets 0   (0%)
presentation folders 0   (0%)
address labels 1   (0.73%)
custom label 0   (0%)
powerpoint templates 0   (0%)
birth announcements 1   (0.73%)
baby announcements 1   (0.73%)
holiday items 2   (1.46%)
note cards 4   (2.92%)
press kit 0   (0%)
online printing 0   (0%)
3 words keyword phrases :26% (11/42)
free business cards 10   (7.30%)
premium business cards 11   (8.03%)
holiday folded cards 5   (3.65%)
return address labels 1   (0.73%)
business card magnets 6   (4.38%)
thank you notes 0   (0%)
caricature address labels 1   (0.73%)
caricature contact cards 5   (3.65%)
printing gift certificates 0   (0%)
order printing online 1   (0.73%)
low priced printing 0   (0%)
4 words keyword phrases :2% (1/42)
refer a friend printing 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Language : en-us
Shortcut Icon

:

Excellent! the website has a shortcut favicon image.

RSS

: the website does not have a RSS Feed.

Google Analytics

: Analytics Service is not implemented for the site.

Trustworthiness

: 81

Excellent! the website has a good Trustworthiness Score (81/100).

81

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe : 85
Safe Browsing

: Safe! the site vistaprint.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspecious behavious seriously, have a regualr checkup and monitor closely of your server`s log files.
3. if your site is black-listed by google as suspecious, clean it up before requestiong for a review.
Total Size

: 31 Kb (31,021 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

:
Total Size Text Size HTML Code Size Text/HTML Code Ratio
31 Kb (31,021 bytes) 1 Kb (1,174 bytes) 30 Kb (29,847 bytes) 3.93 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Loading Time

: 0.42 seconds - 73.86 Kb/s
[ To improve the speed by using these Free online Website Speed Testing Tools ]

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
4.43 s 0.03 s 0.03 s 0.01 s 2.48 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Links

:
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
37 0 37


Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 37
URL Anchor Text
http://vistaprint.com/category/business-cards.aspxBusiness Cards
...vistaprint.com/category/websites-and-internet-marketing.aspxWebsites & Internet Marketing
http://vistaprint.com/category/marketing-materials.aspxMarketing Materials
http://vistaprint.com/category/signs-and-banners.aspxSigns & Banners
http://vistaprint.com/category/invitations.aspxInvitations & Announcements
http://vistaprint.com/category/business-stationery.aspxStationery
http://vistaprint.com/category/clothing-and-accessories.aspxClothing & Accessories
http://vistaprint.com/category/design-services.aspxDesign Services
http://vistaprint.com/category/holiday-products.aspxHoliday Products
http://vistaprint.com/personalized-calendars.aspxCalendars
http://vistaprint.com/category/photo-gifts.aspxPhoto Gifts
http://vistaprint.com/category/phone-cases.aspxPhone Cases
http://vistaprint.com/rubber-stamps.aspxStamps & Ink
http://vistaprint.com/category/labels-and-stickers.aspxLabels & Stickers
http://vistaprint.com/category/magnets.aspxMagnets
http://vistaprint.com/category/promotional-items.aspxPromotional Items
http://vistaprint.com/category/finance-products.aspxFinance Products
http://vistaprint.com/category/business-services.aspxBusiness Services
http://vistaprint.com/product-list.aspxAll Products
...e.vistaprint.com/vp/ns/sign_in.aspx?xnav=mobileNav&noguest=1Log In
...istaprint.com/account/register.aspx?xnav=mobileNav&noguest=1Register
http://vistaprint.com/#couponHeaderPopTV/Radio Promo Code? ...
http://vistaprint.com/#Close
...//vistaprint.com/gallery.aspx?xnav=Mobile_NVHP_Marquee_1_BBQGet Started
...vistaprint.com/gallery.aspx?pg=1&xnav=Mobile_NVHP_Tile_1_B73Premium Business Cards ...
...vistaprint.com/gallery.aspx?pg=2&xnav=Mobile_NVHP_Tile_2_084Postcards ...
...ry.aspx?pg=58&preid=91&pf_id=018&xnav=Mobile_NVHP_Tile_3_018Banners ...
...p/custom-phone-cases-mobile.aspx?xnav=Mobile_NVHP_Tile_4_B6CPhone Cases ...
.../vistaprint.com/invitations.aspx?xnav=Mobile_NVHP_Tile_5_136Invitations ...
...vistaprint.com/gallery.aspx?pg=6&xnav=Mobile_NVHP_Tile_6_372T-shirts ...
http://vistaprint.com/product-list.aspx?xnav=Mobile_NVHPBrowse All Products
...istaprint.com/my-account/quick-reorder.aspx?xnav=Mobile_NVHPQuick Reorder
...ttp://vistaprint.com/customer-care/privacy-and-security.aspxPrivacy & Security
http://vistaprint.com/customer-care/terms-of-use.aspxTerms Of Use
http://vistaprint.com/product-offer-details.aspxFree Offer Details
http://vistaprint.com/customer-care/service-center.aspxContact Us
http://vistaprint.com/#View Full Site

External Links (link to pages on other websites) - 0
URL Anchor Text

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
CSS

:
Style Block In Same Page Links to External Style Files Total
1 12 13


Too many (12) external stylesheet files , it will slow down the downlaoding.

Links To External Stylesheet Files - 12
Stylesheet URL rel type
...&hc=-57488958&dyn=1&d=%2fU99%2b52p779zzT337nGnvv3Pi5zfuclzm%2fc9099%2b5zp779w%3dstylesheettext/css
...-1513812156/_/vp/css/areas/mobile/shared/standardmobilelayout_less_min.css?dyn=1stylesheettext/css
...langid-1/_hc--676420274/_/vp/css/areas/mobile/home/newvisitor_less_min.css?dyn=1stylesheettext/css
...osted.com/sf/_langid-1/_hc--39975482/_/vp/css/controls/focus-image_min.css?dyn=1stylesheettext/css
..._hc-53056450/_/vp/css/controls/responsive-controls.vistaprint_less_min.css?dyn=1stylesheettext/css
....com/sf/_langid-1/_hc-1786340069/_/vp/css/livetext/livetext-shared_min.css?dyn=1stylesheettext/css
.../_langid-1/_hc-291535342/_/vp/css/livetext/mobile-vhp-marquee_less_min.css?dyn=1stylesheettext/css
....com/sf/_langid-1/_hc-457974115/_/vp/css/controls/responsive-image_min.css?dyn=1stylesheettext/css
...-1/_hc--1830226156/_/vp/css/thirdparty/skinnyjs/jquery.modaldialog_min.css?dyn=1stylesheettext/css
...9539708/_/vp/css/thirdparty/skinnyjs/jquery.modaldialog.skins_less_min.css?dyn=1stylesheettext/css
...29921/_/vp/css/thirdparty/skinnyjs/jquery.modaldialog.buttons_less_min.css?dyn=1stylesheettext/css
...langid-1/_hc--1341717094/_/vp/css/vpheader.broadcastcouponpop_less_min.css?dyn=1stylesheettext/css

Script

:
Scripts Block In Same Page Links to External Script Files Total
32 28 60


Too many (28) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 28
Script URL Type
http://vistaprint.com/sf/_hc-1717889088/_/vp/JS-Lib/common/bootstrapper_min.jstext/javascript
...p://vistaprint.com/sf/_hc-956557972/_/vp/js-lib/mobile/generated/head-top_min.jstext/javascript
...com/sf/_hc-605763546/_/vp/js-lib/thirdparty/skinnyjs/jquery.pointerEvents_min.jstext/javascript
.../sf/_hc--245424598/_/vp/js-lib/thirdparty/skinnyjs/jquery.pointerGestures_min.jstext/javascript
...vistaprint.com/sf/_hc--828152943/_/vp/JS-Lib/controls/responsive-controls_min.jstext/javascript
...taprint.com/sf/_hc--560875840/_/vp/js-lib/thirdparty/skinnyjs/breakpoints_min.jstext/javascript
...com/sf/_hc--1188480359/_/vp/js-lib/ThirdParty/skinnyjs/jquery.breakpoints_min.jstext/javascript
http://vistaprint.com/sf/_hc-8965772/_/vp/js-lib/common/vp.detect_min.jstext/javascript
http://vistaprint.com/sf/_hc--889717442/_/vp/js-lib/ThirdParty/json2_min.jstext/javascript
...nt.com/sf/_hc--1685724216/_/vp/js-lib/common_generated/mobile-bottom-slim_min.jstext/javascript
...taprint.com/sf/_hc--1980385694/_/vp/js-lib/mobile/generated/common-bottom_min.jstext/javascript
...//vistaprint.com/sf/_hc--680713863/_/vp/JS-Lib/Sales/Surveys/iPerceptions_min.jstext/javascript
..._hc--1882389480/_/vp/js-lib/jquery/plugins/history/history.adapter.jquery_min.jstext/javascript
...nt.com/sf/_hc--504018186/_/vp/js-lib/jquery/plugins/history/history.html4_min.jstext/javascript
...istaprint.com/sf/_hc-845049560/_/vp/js-lib/jquery/plugins/history/history_min.jstext/javascript
....com/sf/_hc--484851124/_/vp/js-lib/ThirdParty/skinnyjs/jquery.customEvent_min.jstext/javascript
...nt.com/sf/_hc-575088920/_/vp/js-lib/ThirdParty/skinnyjs/jquery.clientRect_min.jstext/javascript
...t.com/sf/_hc--448027308/_/vp/js-lib/ThirdParty/skinnyjs/jquery.hostIframe_min.jstext/javascript
....com/sf/_hc-591060019/_/vp/js-lib/ThirdParty/skinnyjs/jquery.disableEvent_min.jstext/javascript
...print.com/sf/_hc-65788235/_/vp/js-lib/ThirdParty/skinnyjs/jquery.proxyAll_min.jstext/javascript
...t.com/sf/_hc-365605362/_/vp/js-lib/ThirdParty/skinnyjs/jquery.partialLoad_min.jstext/javascript
...com/sf/_hc--1318378530/_/vp/js-lib/thirdparty/skinnyjs/jquery.postMessage_min.jstext/javascript
...t.com/sf/_hc-867214058/_/vp/js-lib/ThirdParty/skinnyjs/jquery.modalDialog_min.jstext/javascript
...staprint.com/sf/_hc-1424488328/_/vp/JS-Lib/sales/coupons/vp.sales.coupons_min.jstext/javascript
...t.com/sf/_hc--152021779/_/vp/JS-Lib/jQuery/vpextensions/jquery.textbutton_min.jstext/javascript
...istaprint.com/sf/_hc--1141732001/_/vp/js-lib/areas/Root/Header/SiteSearch_min.jstext/javascript
.../sf/_hc-291120897/_/vp/js-lib/Areas/Mobile/Shared/Controls/siteWideSearch_min.jstext/javascript
....com/sf/_hc-1369852045/_/vp/js-lib/Areas/Mobile/Shared/Controls/searchbox_min.jstext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Images

:
Total Images Alt Present Alt Missing
9 0 9


Alt values are missing for all the images (9), it will be hard for search engines to include your site for image searches!

Image URL - 9
URL ALT Text
...p/images/b13/graphical-elements/icons/broadcast-icon-002.png
...staprint.com/vp/images/mobile/common/logo/vp-logotype-2x.png
...tp://vistaprint.com/vp/images/mobile/common/icons/mag-2x.png
...langid=1&q=80&c=0&hc=4954434&ie6=0&render_tech=HybridGdipWpf
...langid=1&q=80&c=0&hc=4904122&ie6=0&render_tech=HybridGdipWpf
...langid=1&q=80&c=0&hc=4980615&ie6=0&render_tech=HybridGdipWpf
...langid=1&q=80&c=0&hc=4866588&ie6=0&render_tech=HybridGdipWpf
...langid=1&q=80&c=0&hc=4959549&ie6=0&render_tech=HybridGdipWpf
...langid=1&q=80&c=0&hc=4976835&ie6=0&render_tech=HybridGdipWpf


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
Highlight

:
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
007000000029

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H3>

(7)
Premium Business Cards
Premium Business Cards
Postcards
Banners
Phone Cases
Invitations
T-shirts
<STRONG> (2)TV/Radio Promo Code? Get your $10 cards here
Mobile


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Top 20 Keywords

: Total Terms Count: 137

It is nice! the word density is quite ok.

Top 20 terms occurance and density
TermDomainTitleDescriptionHeading Occurances Density
#1. amp 7 5.11%
#2. code 5 3.65%
#3. business 5 3.65%
#4. products 4 2.92%
#5. cards 4 2.92%
#6. invitations 3 2.19%
#7. vistaprint 2 1.46%
#8. offer 2 1.46%
#9. services 2 1.46%
#10. get 2 1.46%
#11. promotional 2 1.46%
#12. radio 2 1.46%
#13. promo 2 1.46%
#14. cases 2 1.46%
#15. phone 2 1.46%
#16. premium 2 1.46%
#17. promotion 2 1.46%
#18. postcards 2 1.46%
#19. marketing 2 1.46%
#20. banners 2 1.46%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.


Server Header Analysis

Cache-Control : no-cache
Pragma : no-cache
Content-Length : 159
Expires : -1
Location : /vp/gatewaycookiecheck.aspx?r=%2f&rd=1
X-Served-By : 400c07c5a02d0bbaa8e2725f0f9f3c31
Set-Cookie
CCHECK=4%2f16%2f2014+1%3a11%3a21+PM; domain=.vistaprint.com; path=/
v1st=89152CC8D5DD3E51; path=/; expires=Wed, 19 Feb 2020 14:28:00 GMT; domain=.vistaprint.com
P3p : CP="VPRT "
Date : Wed, 16 Apr 2014 17:11:20 GMT


Domain/Whois Analysis

Domain Info

: vistaprint.com ( 14 characters )

Domain Registrar : ASCIO TECHNOLOGIES, INC.

Domain Created On Last Modified On Expires On
1999-05-04 1999-05-04 2015-05-04
14 years, 348 days old 14 years, 348 days ago 1 year, 17 days from today
14 years, 348 days old




You have a nice choice of domain name, which is of a right length (14 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.