Join SEOCert LinkedIn Group Join SEOCert Group favicon Welcome to Walgreens - Your Home for Prescriptions, Photos and Health Information Estimated Worth : 19,025,395 $

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Overall SEO Report For
Excellent Practice7
Improvement Could be Made10
Critical Issues to Attend1
SEO Score :

IP address of is : The domain was created on 1995-05-04 and it is 18 years, 356 days old. It will expire on 2014-05-05 which is 0 years, 10 days from today. The homepage of website has a size of 844665 bytes, and a text size of 6398 bytes, its Text to Code Ratio is 0.76% Homepage of has 305 links, 301 link to internal pages, while 4 link to pages on other websites. It takes 0.18 s ( 4,640.40 Kb/s ) to load the website Rating: 3.5 / 5.0 Stars by SEOCert

SEO Report Cached Since : 2014-04-21 10:09     Update Now >>

Content Analysis



Welcome to Walgreens - Your Home for Prescriptions, Photos and Health Information

Words count: 12    Unique Words: 12    Length: 81 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

The title is too long! It has more than 70 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.

: - America's online pharmacy serving your needs for prescriptions, health & wellness products, health information and photo services

Words count: 19    Length: 145 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.

: pharmacy, drugstore, prescriptions, Internet, health & beauty products, drug interactions, vitamins, camera, film, allergies, photo album, photo sharing, digital photo, photo prints, photo gifts

Words count: 23    Length: 194 characters    keyword phrases count : 15

The keywords contains more than 20 words!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
keyword domain title descriptionheadingcontent
1 word keywords :53% (8/15)
pharmacy 5   (0.63%)
drugstore 0   (0%)
prescriptions 5   (0.63%)
internet 0   (0%)
vitamins 5   (0.63%)
camera 0   (0%)
film 0   (0%)
allergies 1   (0.13%)
2 words keyword phrases :40% (6/15)
drug interactions 0   (0%)
photo album 15   (1.88%)
photo sharing 15   (1.88%)
digital photo 15   (1.88%)
photo prints 17   (2.14%)
photo gifts 17   (2.14%)
3 words keyword phrases :7% (1/15)
health & beauty products 22   (2.76%)

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Charset : utf-8
Language : en
Shortcut Icon


Excellent! the website has a shortcut favicon image.


: the website does not have a RSS Feed.

Google Analytics

: Analytics Service is not implemented for the site.


: 93

Excellent! the website has a good Trustworthiness Score (93/100).


0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe : 93
Safe Browsing

: Safe! the site is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspecious behavious seriously, have a regualr checkup and monitor closely of your server`s log files.
3. if your site is black-listed by google as suspecious, clean it up before requestiong for a review.
Total Size

: 845 Kb (844,665 bytes)

The page is a bit too large, it may be slow and take long time to load.

Page size affects the speed of your website.

1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

Total Size Text Size HTML Code Size Text/HTML Code Ratio
845 Kb (844,665 bytes) 6 Kb (6,398 bytes) 838 Kb (838,267 bytes) 0.76 %

The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Loading Time

: 0.18 seconds - 4,692.58 Kb/s
[ To improve the speed by using these Free online Website Speed Testing Tools ]

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Optical Fibre
120.67 s 0.94 s 0.84 s 0.23 s 67.57 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.

Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
301 4 305

Too many links (305), it may be considered as spam!

Internal Links (link to pages within this domain) - 301
URL Anchor Text main navigation Rewards
.../ & Deals Ad & Coupons
...torelocator/find.jsp?tab=store%20locator&requestType=locatorStore Locator Clinic
...ARGS=/includes/header/headerAnonymousLogin_New.jsp.1_A&_DAV=Sign In
...cludes/header/headerAnonymousLogin_New.jsp.2_A&_DAV=registerRegister Account Settings Prescriptions List
.../orderstatus.jsp%3FsectionName%3Dactivity%26selectedlink%3D1Your Orders & Health Prescriptions
...erstatus/orderstatus.jsp?sectionName=activity&selectedlink=1Check RX Order Status New Prescription Prescriptions an Appointment Information with Balance Rewards Clinic Pharmacy & Health Services Photos Photos
.../ Projects
...// Books
...efault.jsp?tab=Photo&successURL=/walgreens/walgreens/welcomeAll Photo Products
...// Lenses Contact Lenses, Drops & Cases
...act-lenses-eye-health-supplements/ID=360307-tier3contactlensEye Health Supplements Skin Care Care & Cologne & Body Care & Accessories Sets
.../ Men
...c/natural-and-organic-beauty-products/ID=360325-tier2generalNatural & Organic Beauty Deals Care
...ttp:// Care & Grooming Care & Fertility Tests & Monitoring
...// Care
...ttp:// Care Care, Nose & Throat Care Care
...ore/c/massage-and-relaxation-products/ID=360505-tier2generalMassage & Relaxation & Body
.../store/c/deodorant-and-antiperspirant/ID=360503-tier2generalDeodorant & Antiperspirant Care & Organic Personal Car... Deals & Treatments
...tore/c/cough-cold-and-flu-medications/ID=360549-tier2generalCough, Cold & Flu Relief & Management & Sinus
.../digestive-health-and-nausea-products/ID=360543-tier2generalDigestive Health & Nausea's-health-care/ID=360541-tier2generalChildren's Health Care Tests & Monitoring
...:// Smoking Ailments Remedies
...ttp:// Aid Organization Care, Nose & Throat Care
...ttp:// Care & Snoring Aids & Braces
...// Care
...end-poise-underpads-protective-briefs/ID=360513-tier2generalIncontinence Deals & Supplements by Health Concern
...// Vitamins A-K & Minerals
...p://'s/ID=360557-tier2generalFish Oil, Omegas & EFAs
...c/children's-vitamins-and-supplements/ID=360553-tier2generalChildren's Vitamins & Suppleme... Remedies
...m/store/c/sexual-wellness-supplements/ID=360551-tier2generalSexual Wellness Supplements Organization Deals
.../store/c/home-medical-supplies-and-equipment/ID=359443-tier1Home Health Care Solutions
...p:// Chairs & Transport Chairs & Rollators & Crutches
...tore/c/mobility-equipment-accessories/ID=360587-tier2generalMobility Equipment Accessories Safety Tests & Monitoring Living Aids Management Nutrition
...end-poise-underpads-protective-briefs/ID=360513-tier2generalIncontinence & Accessories Relief & Management & Braces
...m/store/c/medical-scrubs-and-clothing/ID=360573-tier2generalMedical Scrubs & Clothing Care Deals Wellness & Contraceptives
...m/store/c/lubricants-and-moisturizers/ID=360607-tier2generalLubricants & Moisturizers & Adult Toys
...:// Setters
...m/store/c/sexual-wellness-supplements/ID=360551-tier2generalSexual Wellness Supplements
...// Care & Fertility
...// & Gum
...ttp:// & Ready Foods
...:// Foods
...e/c/health-foods-and-sports-nutrition/ID=360655-tier2generalHealth Foods & Sports Nutritio... Diets Food & Formula
.../ Foods
...p://, Kids & Toys Food & Formula Essentials, Skin & Hair
...e/c/childproofing-and-safety-products/ID=360647-tier2generalChildproofing & Safety's-health-care/ID=360541-tier2generalChildren's Health Care
...c/children's-vitamins-and-supplements/ID=360553-tier2generalChildren's Vitamins & Suppleme...
...ttp:// Gear & Accessories
.../ Supplies
...:// for Mom & Fertility
...e/c/natural-and-organic-baby-products/ID=360627-tier2generalNatural & Organic
...// Deals
...:// & Cleaning & Plastic Appliances Essentials
.../household-school-and-office-supplies/ID=359467-tier2generalSchool & Office Supplies
...:// & Bath
.../ Supplies & Home Fragrance & Lighting Care & Photo Albums
...p:// & Accessories & Shoe Care
...ttp:// Living & Hardware
...:// Control »
...ttp:// & Fitness Seen on TV & Organic Brand Shops
...:// from account
....jsp?tab=BlueBox_RefillRxNum&ban=BlueBox_RefillRxNum_ControlRefill with Rx number
...dlink=1#show_order_status&page=order&tab=BlueBox_OrderStatusView Rx status
...:// from account
...dlink=1#show_order_status&page=order&tab=BlueBox_OrderStatusView Rx status
...pic/s/refill-prescriptions.jsp?tab=BlueBox_RefillFromAccountRefill from account
...m/pharmacy/order/express-refills.jsp?tab=BlueBox_RefillRxNumRefill with Rx number
...dlink=1#show_order_status&page=order&tab=BlueBox_OrderStatusView Rx status withBalance Rewards › Clinic ›
...m/topic/mobile/apps/learn_about_mobile_apps.jsp?ban=home_navGet our freeMobile App ›
.../boots.jsp?ban=boots_van_url&ban=dl_dlhp_slot02_042014_bootsBeauty fromBritain
.../boots.jsp?ban=boots_van_url&ban=dl_dlhp_slot02_042014_bootsShop now ›
...&Eon=360613&ban=dl_dlhp_slot03_042014_activitytrackers_20off20% OFFActivity Trackers
...&Eon=360613&ban=dl_dlhp_slot03_042014_activitytrackers_20offShop now ›
.../contacts/deals.jsp?ban=dl_dlhp_slot04_042014_contacts_20off20% OFFALL Contact Lenses
.../contacts/deals.jsp?ban=dl_dlhp_slot04_042014_contacts_20offGet code ›
...p:// OFF ALLPhoto Gifts
...p:// code ›
...:// OFFPhoto Cards
...:// code ›¢ Brag Book code ›
.../topic/health-shops/allergy.jsp?ban==tertiary_allergy_040614Get relief ›
...// more › now › clipping › family prescriptions
...:// a Photo gift what's on sale
...// your immunizations your local pharmacist contact lenses No7
...ttp:// Cambogia
...icehelp/customer_service_help_main.jsp?foot=customer_serviceCustomer Service
...opic/help/shophelp/returns_help_main.jsp?foot=returns#ReturnReturns Recalls Us Map® Rewards
...// Rewards Offers Details with Balance Rewards
.../images/balancerewards/BalanceRewards_termsandconditions.pdfTerms and Conditions Balance Rewards Stores Locator & Promotion...,4&vs=11Special Email Offers Clinic Shots
http://www.snapsbywalgreens.comPhoto Blog Coupons Mobile Rebates
.../ Information®
...ttp:// and Recognition
http://careers.walgreens.comCareers Info Inclusion Relations Logos Your Pharmacy Responsibility Transparency Act
https://developer.walgreens.comDevelopers Sites Service Pharmacy Services Pharmacy Solutions
...tOffering.jsp?id=workplace_health&headrerid=workplace_healthTake Care Health Workplace Sol...™ Financial
...m/topic/help/general/noticeprivacypractices.jsp?foot=privacyNotice of Privacy Practices of Use
.../topic/help/generalhelp/privacyandsecurity.jsp?foot=securityOnline Privacy & Security Seen on TV
...p://, Kids & Toys
...// Lenses
...ttp:// & Fitness Shops
.../store/c/home-medical-supplies-and-equipment/ID=359443-tier1Home Medical Supplies & Equipm... & Treatments & Organic Care Wellness & Supplements Brand Walgreens Searches
...:// Cards Collages Books
...:// Prints Gifts
...p:// Mugs Calendars All Photo Products

External Links (link to pages on other websites) - 4
URL Anchor Text Ad
...m/member/ Program
.../wagclient/consumer/index.jsp?sc_cid=memberhome_wag_unk_footPlan Member Services
...ervices&leftnavpage=rs&page=services&sc_cid=res_wag_unk_footRespiratory Services

reasonable number of links (below 100) per page will give a better user experience.

1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.

Style Block In Same Page Links to External Style Files Total
16 0 16

You have 16 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL rel type


Scripts Block In Same Page Links to External Script Files Total
59 2 61

You have 59 script blocks in the same file, try to put them in a separate file.

Links To External Script Files - 2
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.

Total Images Alt Present Alt Missing
1 1 0

Excellent! all images are associated with an ALT value.

Image URL - 1
...ickup_655x342.jpg?Lo0P=4af41acf77c386db225959a16364759d54829Buy online, save time with sim...

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.


Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)


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Top Brands
View all products by:
Top photo products:
Customer Service
Balance® Rewards
Walgreens Stores
Walgreens Mobile
Walgreens Rebates
Company Information
Plan Member Services
Business Solutions
Balance™ Financial
<B> (2)All Pharmacy & Health Services
All Photo Products
<STRONG> (16)Weekly Deals
Weekly Deals
Weekly Deals
Weekly Deals
Weekly Deals
Weekly Deals
Shop now ›
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Get code ›
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Get code ›
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Get relief ›
Learn more ›
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Start clipping ›

HTML headings and emphasis tags are the most basic forms to indicate important content.

1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Top 20 Keywords

: Total Terms Count: 796

It is nice! the word density is quite ok.

Top 20 terms occurance and density
TermDomainTitleDescriptionHeading Occurances Density
#1. care 26 3.27%
#2. photo 15 1.88%
#3. health 14 1.76%
#4. walgreens 12 1.51%
#5. balance 11 1.38%
#6. rewards 10 1.26%
#7. supplements 8 1.01%
#8. deals 8 1.01%
#9. amp 8 1.01%
#10. refill 8 1.01%
#11. weekly 8 1.01%
#12. contact 7 0.88%
#13. home 7 0.88%
#14. lenses 6 0.75%
#15. get 6 0.75%
#16. account 5 0.63%
#17. pharmacy 5 0.63%
#18. steps 5 0.63%
#19. accessories 5 0.63%
#20. natural 5 0.63%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Server Header Analysis

JSESSIONID=4F331664B3DD73DA3C563127497640DA.p_dotcom713;; Path=/
SL_Audience=265|Accelerated|415|5|0;Expires=Sat, 23-Apr-16 23:30:17 GMT;Path=/
SL_ClientGroup=0.0.0;Expires=Sat, 26-Apr-14 11:30:17 GMT;Path=/
BIGipServerp-wagcom-80=27586058.20480.0000;; path=/
X-Sl-Did : 1
Date : Thu, 24 Apr 2014 23:30:17 GMT
Location :
Server : Apache
Content-Type : httpd/unix-directory

Domain/Whois Analysis

Domain Info

: ( 13 characters )


Domain Created On Last Modified On Expires On
1995-05-04 1995-05-04 2014-05-05
18 years, 356 days old 18 years, 356 days ago 0 years, 10 days from today
18 years, 356 days old

Domain is going to expire in less than a year time (0 years, 10 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.