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http://www.times.com favicon http://www.times.com

Excellent Practice26
Improvement Could be Made10
Critical Issues to Attend12
Oct 7, 2018 10:32 PM
Re-generate Report for http://www.times.com


>

=

<

Re-generate Both Reports

http://www.bbc.co.uk/ favicon http://www.bbc.co.uk/

Oct 1, 2018 01:15 AM
Re-generate Report  for http://www.bbc.co.uk/
Excellent Practice38
Improvement Could be Made7
Critical Issues to Attend7
Related Category

Most related categories of this website.

business   english   entertainment   finance   investing   news   sports   weather  

>
Title

The New York Times - Breaking News, World News & Multimedia

Words count: 9    Unique Words: 8    Length: 59 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
News 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
= Title

BBC - Home

Words count: 2    Unique Words: 2    Length: 10 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description

The New York Times: Find breaking news, multimedia, reviews & opinion on Washington, business, sports, movies, travel, books, jobs, education, real estate, cars & more at nytimes.com.

Words count: 26    Length: 183 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
< Description

The best of the BBC, with the latest news and sport headlines, weather, TV & radio highlights and much more from across the whole of BBC Online

Words count: 26    Length: 143 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview

The New York Times - Breaking News, World News & ... www./
The New York Times: Find breaking news, multimedia, reviews & opinion on Washington, business, sports, movies, travel, books, jobs, education, real estate, ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
= Google SERP Preview

BBC - Home www.bbc.co.uk/
The best of the BBC, with the latest news and sport headlines, weather, TV & radio highlights and much more from across the whole of BBC Online

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords

Politics, , Democrats, Republicans, Senate, Supreme Court;SCOTUS, Byron L Dorgan, Campaign finance, House races, Banking and Finance, Tax, Private equity, American Bankers Assn, John A Catsimatidis, Stephen Moore, NYC, New Jersey, US Politics, Polls, Brett M Kavanaugh, US states, Car Crash, Fatalities, Schoharie NY, NTSB, New York, Jair Bolsonaro, Brazil, Election, Climate Change, Global Warming, Environment, Greenhouse gas, Carbon dioxide, Coal, Intergovernmental Panel on Climate Change, Donald Trump, Reef, Ice, Coral, UNFCCC, Drought, Agriculture, Pastor, Rural area, Australia, Jamal Khashoggi, Turkey, Saudi Arabia, Missing person, News media;journalism, Freedom of the press, International relations, Corruption, Meng Hongwei, China, France, Interpol, Central Commission for Discipline Inspection Communist Party of China, Ministry of Public Security China, Barber, Longevity, New Windsor NY

Words count: 119    Length: 840 characters    keyword phrases count : 62

The keywords contains more than 20 words!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:45% (28/62)
politics 0   (0%)
democrats 0   (0%)
republicans 0   (0%)
senate 0   (0%)
tax 0   (0%)
nyc 0   (0%)
polls 0   (0%)
fatalities 0   (0%)
ntsb 0   (0%)
brazil 0   (0%)
election 0   (0%)
environment 0   (0%)
coal 0   (0%)
reef 0   (0%)
ice 0   (0%)
coral 0   (0%)
unfccc 0   (0%)
drought 0   (0%)
agriculture 0   (0%)
pastor 0   (0%)
australia 0   (0%)
turkey 0   (0%)
corruption 0   (0%)
china 0   (0%)
france 0   (0%)
interpol 0   (0%)
barber 0   (0%)
longevity 0   (0%)
2 words:35% (22/62)
campaign finance 0   (0%)
house races 0   (0%)
private equity 0   (0%)
stephen moore 0   (0%)
new jersey 0   (0%)
us politics 0   (0%)
us states 0   (0%)
car crash 0   (0%)
schoharie ny 0   (0%)
new york 0   (0%)
jair bolsonaro 0   (0%)
climate change 0   (0%)
global warming 0   (0%)
greenhouse gas 0   (0%)
carbon dioxide 0   (0%)
donald trump 0   (0%)
rural area 0   (0%)
jamal khashoggi 0   (0%)
saudi arabia 0   (0%)
missing person 0   (0%)
international relations 0   (0%)
meng hongwei 0   (0%)
3 words:13% (8/62)
supreme court;scotus 0   (0%)
byron l dorgan 0   (0%)
banking and finance 0   (0%)
american bankers assn 0   (0%)
john a catsimatidis 0   (0%)
brett m kavanaugh 0   (0%)
news media;journalism 0   (0%)
new windsor ny 0   (0%)
4 words:2% (1/62)
freedom of the press 0   (0%)
5 words:3% (2/62)
intergovernmental panel on climate change 0   (0%)
ministry of public security china 0   (0%)
9 words:2% (1/62)
central commission for discipline inspection communist party of china 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
< Keywords

BBC, British Broadcasting Corporation, BBCi, News, Sport, iPlayer, TV, Radio, Food, Music, Business, Arts, Bitesize, Lifestyle, Entertainment, Headlines

Words count: 18    Length: 152 characters    keyword phrases count : 16

Excellent! Your meta keywords contains 10-20 words.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:6% (1/16)
bbc 0   (0%)
2 words:88% (14/16)
bbci 0   (0%)
news 0   (0%)
sport 0   (0%)
iplayer 0   (0%)
tv 0   (0%)
radio 0   (0%)
food 0   (0%)
music 0   (0%)
business 0   (0%)
arts 0   (0%)
bitesize 0   (0%)
lifestyle 0   (0%)
entertainment 0   (0%)
headlines 0   (0%)
4 words:6% (1/16)
british broadcasting corporation 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

barber  battle  big  bolsonaro  breaking  change  china  climate  court  crash  debate  democrats  election  faces  finance  global  house  interpol  intersection  khashoggi  killed  limousine  longevity  opinionartstoday  opinionop  party  people  political  politicsnew  report  republicans  reviewvideo  saudi  schoharie  senate  supreme  times  upshottoday  working  york 

= Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

about  across  and  around  arts  bbc  bbcsearch  best  bitesize  business  contentaccessibility  external  food  for  from  headlines  helpbbc  highlights  home  homepage  latest  lifestyle  linksskip  more  much  music  news  now  online  radio  saturday  sport  strictly  the  weather  welcome  whole  with  x27  your 

Top 20 Keywords

Total Terms Count: 858

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
york 9 1.05%
killed 6 0.70%
change 5 0.58%
climate 5 0.58%
senate 5 0.58%
political 4 0.47%
election 4 0.47%
schoharie 4 0.47%
saudi 4 0.47%
battle 4 0.47%
court 4 0.47%
china 4 0.47%
times 4 0.47%
people 4 0.47%
intersection 4 0.47%
barber 4 0.47%
house 4 0.47%
breaking 3 0.35%
report 3 0.35%
democrats 3 0.35%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
= Top 20 Keywords

Total Terms Count: 132

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
the 18 13.64%
bbc 12 9.09%
homepage 3 2.27%
strictly 2 1.52%
for 2 1.52%
headlines 2 1.52%
sport 2 1.52%
now 2 1.52%
news 2 1.52%
around 2 1.52%
radio 2 1.52%
and 2 1.52%
external 2 1.52%
x27 2 1.52%
latest 2 1.52%
from 2 1.52%
your 2 1.52%
about 2 1.52%
more 2 1.52%
lifestyle 1 0.76%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight

<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
029100000000039

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(29)
Sign Up for ‘Weeknight Recipes’
Got a confidential news tip?
Court Battle Shifts the Political Terrain for Senators in the Heartland
Wall Street Is Booming, but Many in Finance Are Embracing Democrats
The battle for the House has a wide range of possible outcomes.
Limo Crash Kills 20 in Nation’s Deadliest Accident in 9 Years
The victims were friends and relatives — including four sisters from one family. Here’s what we know about them.
Brazil Election Heads to Runoff as Far-Right Candidate Falls Just Short of Outright Win
Major Climate Report Describes a Strong Risk of Crisis as Early as 2040
Why Half a Degree of Global Warming Is a Big Deal
As a drought threatens his church, a pastor in Australia has become a one-man support system for earthly concerns.
Jamal Khashoggi Disappears, a Mystery Rattling the Middle East
Interpol President Is Detained by China and Has Quit His Post
The World’s Oldest Barber Is 107 and Still Cutting Hair Full Time
A Last Hope for Truth in a Mass Lynching
Get Angry, and Get Involved
Liberals, This is War
The Prison ‘Old-Timers’ Who Gave Me Life
‘This Moment Turned Out to Be Fleeting’
Who Will Pay for the Mess of the Kavanaugh Confirmation? All the Women.
More Trees, Happier People
The Myth of the Lazy Nonvoter
Losing Hope as Susan Collins Spoke
‘I Voted’ Stickers for 2018
I’m Just a Middle-Aged House Dad Addicted to Pot
A 12th Century Relic Meets 21st Century Technology
Why Did Leonardo da Vinci Draw These Weird Faces?
Site Index
Site Information Navigation

<H3>

(10)
CLIMATE CHANGE
International Disappearances
Opinion
Editors’ Picks
news
opinion
arts
living
more
Subscribe


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
< Highlight

<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
12972120000010115

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
BBC Homepage

<H2>

(29)
Accessibility links
Welcome to the BBC
News headlines
Sport headlines
3 things we love today
Your next binge watch
Real-life stories
The BBC around the UK
Entertainment news
Talked about TV
Strictly updates straight to your inbox
Best of BBC iPlayer TV
Lifestyle
Arts, books and film
Society
Behind the headlines
This week in sport
How, what and why
Proms 2018
Help us make the BBC Homepage better
Faith and ethics
Food
This week in music
You might have missed
Quizzes and teasers
Best of BBC Radio
The BBC around the UK
Other services
Explore the BBC

<H3>

(72)
Updates as England take on India in third Test. Live now.
Former UN chief Kofi Annan dies aged 80
'I broke the law by parking on my own drive'
Former UN chief Kofi Annan dies at 80
Thousands stranded in south India floods
Rise in type 2 diabetes in under-25s
India bat first at Trent Bridge - in-play clips, radio & text. Live now.
Premier League build-up and team news. Live now.
I'll fight Fury in US this year - Wilder
How well do you know cinema's biggest beasts?
Five great reads that will seriously change your life
Lost gold ring found on carrot dug up for dinner
Reggie uncovers the reality of extreme lives
Unsolved: Is a convicted murderer actually innocent?
Go behind the scenes at Longleat Safari Park
'I was put into a loan group at Chelsea'
'I met my IS captor after escaping to Germany'
Lost contact lens found in bizarre place 28 years later
Funeral takes place for Barry Chuckle
WWE star hits back over 'body shaming'
World's biggest artists pay tribute to Aretha Franklin
Stand-up comedian joins Strictly's stellar line-up
Stormy Daniels a no-show on two British TV shows
University Challenge's favourite duo get TV show
Our Girl
Cuckoo
The Big Asian Stand-Up
One Hot Summer
Doctor Who
Supercar, Superfam
Is being sensible really the best way to live?
How to get into uni - without any A-levels
Why I've decided to bring up my baby as a vegan
Artist redraws 'sexist' comic book covers
Lucy Porter: My worst Edinburgh gig ever
Mark Kermode reveals his 10 worst films of the year so far
Has a feminist movement divided women?
'I run the last Blockbuster and I'm proud we've survived'
Council tackles 'period poverty' with free products
Does Manchester's Moss Side deserve its reputation?
How a cup of coffee sparked a diplomatic row
Trial halted after photos taken of jurors in court
Wilder insists fight with Fury will take place
Five things we've learned from the Man City documentary
Zenit go from 0-4 down to win 8-5 in incredible European tie
Why this plastic bag you can drink could save the planet
How are supermarkets causing offence with curry kits?
13 reasons why mangoes are magnificent
Seven surprising sport and classical music collisions
How much do you know about Bernstein's West Side Story?
Six Proms masterpieces that critics got very wrong
Why religion is behind the exodus from US state schools
The staggering numbers behind the Pope's visit to Ireland
Muslim woman who refused handshake wins case
Easy brunch ideas that all the family can enjoy
Hello, halloumi! Take the squeaky cheese to the next level
The celebration chocolate cake perfect for results day
Aretha Franklin: A tribute to the voice of a generation
Get a taste of Ariana Grande’s new album Sweetener
10 reasons to get excited for a show-stopping 1Xtra Live
'We customise million-pound cars and still live at home'
Iconic shots celebrate 60 colourful years of Madonna
Are you guilty of these toxic dating trends?
Can you guess these Premier League stars?
Sink your teeth into our fascinating shark quiz
Name these capital cities from the picture clues
Short Works
Robbie Savage's Premier League Breakfast
Friday Night is Music Night
The Essay
Sir Spyro
The Official Asian Music Chart

<H4>

(12)
Nigeria, Belize and Bangladesh Tours: Episode 1
Series 4: Episode 1 Lawyer of the Year
17/08/2018: Episode 1
Series 1: Episode 4 What Happens in Ibiza
Series 1: Episode 1 Rose
Series 1: Life in the Fast Lane
17/08/2018: Edinburgh
17/08/2018
17/08/2018: The Ten Pieces Prom with Naomi Wilk...
17/08/2018: Big Emotion
17/08/2018
With Jasmine Takhar
<EM> (1)Copyright © 2018 BBC.


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

19.6

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
= Reading Level

0

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language

en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
= Language

e Excellent! the website declared its language in use.

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding

utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
= Page Encoding

utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon

Excellent! the website has a shortcut favicon image.

= Favicon

Excellent! the website has a shortcut favicon image.

RSS

https://rss.nytimes.com/services/xml/rss/nyt/HomePage.xml Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

> RSS

the website does not have a RSS Feed.

Robots.txt

Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
< Robots.txt

http://bbc.co.uk/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap

XML Sitemap is not presented for the site.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
< XML Sitemap

http://bbc.co.uk/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time

0.03 seconds - 2,572.73 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
11.03 s 0.09 s 0.08 s 0.02 s 6.17 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
= Loading Time

0.82 seconds - 368.06 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
43.12 s 0.34 s 0.30 s 0.08 s 24.14 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size

77 Kb (77,182 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
> Total Size

302 Kb (301,807 bytes)

The page is a bit too large, it may be slow and take long time to load.

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio

Total Size Text Size HTML Code Size Text/HTML Code Ratio
77 Kb (77,182 bytes) 8 Kb (7,931 bytes) 69 Kb (69,251 bytes) 11.45 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
= Text To Code Ratio

Total Size Text Size HTML Code Size Text/HTML Code Ratio
302 Kb (301,807 bytes) 1 Kb (1,353 bytes) 300 Kb (300,454 bytes) 0.45 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
= Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
= Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS

9 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
> Inline CSS

66 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
= Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email

Excellent! No Plain Text Email is detected on this page.

= Plain Text Email

Excellent! No Plain Text Email is detected on this page.

Redirect Count

1 redirection was detected for loading this page.

= Redirect Count

1 redirection was detected for loading this page.

Using HTTPS

Excellent! HTTPS is used for your page.

= Using HTTPS

Excellent! HTTPS is used for your page.

WWW Resolve

Excellent! the websites http://www.times.com and http://times.com are resolved to the same url :https://www.nytimes.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
= WWW Resolve

Excellent! the websites http://www.bbc.co.uk/ and http://bbc.co.uk/ are resolved to the same url :https://www.bbc.co.uk/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite

Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
= URL Rewrite

Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL

Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
> Underscore In URL

URLs with underscore
http://www.bbc.co.uk/food/collections/family_brunch_recipes
http://www.bbc.co.uk/food/collections/halloumi_recipe_ideas
http://www.bb....co.uk/food/recipes/celebration_chocolate_18175


You have 3 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links

Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
0 220 220


Too many links (220), it may be considered as spam!

Internal Links (link to pages within this domain) - 0
URL Anchor Text

External Links (link to pages on other websites) - 220
URL Anchor Text
http:///#site-contentSkip to content
http:///#site-indexSkip to site index
http:///
http:///English
https://www.nytimes.com/es/Español
https://cn.nytimes.com中文 (Chinese)
https://www.n...tion/multiproduct/lp8HYKU.html?campaignId=6W74RSubscribe
https://www.n...tion/multiproduct/lp8HYKU.html?campaignId=6W74RSubscribe
https://myaccount.nytimes.com/auth/loginLog In
https://www.nytimes.com/section/todayspaperToday’s Paper
http:///
http:///
https://www.nytimes.com/pages/world/index.htmlWorld
https://www.nytimes.com/pages/national/index.htmlU.S.
https://www.nytimes.com/pages/politics/index.htmlPolitics
https://www.nytimes.com/pages/nyregion/index.htmlN.Y.
https://www.nytimes.com/pages/business/index.htmlBusiness
https://www.nytimes.com/pages/opinion/index.htmlOpinion
https://www.nytimes.com/pages/technology/index.htmlTech
https://www.nytimes.com/section/scienceScience
https://www.nytimes.com/pages/health/index.htmlHealth
https://www.nytimes.com/pages/sports/index.htmlSports
https://www.nytimes.com/pages/arts/index.htmlArts
https://www.nytimes.com/section/booksBooks
https://www.nytimes.com/pages/fashion/index.htmlStyle
https://www.nytimes.com/pages/dining/index.htmlFood
https://www.nytimes.com/section/travelTravel
https://www.nytimes.com/pages/magazine/index.htmlMagazine
https://www.nytimes.com/section/t-magazineT Magazine
https://www.nytimes.com/section/realestateReal Estate
https://www.nytimes.com/videoVideo
https://www.nytimes.com/pages/world/index.htmlWorld
https://www.nytimes.com/pages/national/index.htmlU.S.
https://www.nytimes.com/pages/politics/index.htmlPolitics
https://www.nytimes.com/pages/nyregion/index.htmlN.Y.
https://www.nytimes.com/pages/business/index.htmlBusiness
https://www.nytimes.com/pages/opinion/index.htmlOpinion
https://www.nytimes.com/pages/technology/index.htmlTech
https://www.nytimes.com/section/scienceScience
https://www.nytimes.com/pages/health/index.htmlHealth
https://www.nytimes.com/pages/sports/index.htmlSports
https://www.nytimes.com/pages/arts/index.htmlArts
https://www.nytimes.com/section/booksBooks
https://www.nytimes.com/pages/fashion/index.htmlStyle
https://www.nytimes.com/pages/dining/index.htmlFood
https://www.nytimes.com/section/travelTravel
https://www.nytimes.com/pages/magazine/index.htmlMagazine
https://www.nytimes.com/section/t-magazineT Magazine
https://www.nytimes.com/section/realestateReal Estate
https://www.nytimes.com/videoVideo
http:///2018/10/05/dining/reward-your-future-self.html
http:///2018/10/05/dining/reward-your-future-self.htmlSign Up for ‘Weeknight Recipes...
https://www.nytimes.com/tips
https://www.nytimes.com/tipsGot a confidential news tip?Do...
http:///2018/...ourt-kavanaugh-senators-midterms-heartland.htmlMidterm ElectionsCourt Battle ...
http:///2018/...ourt-kavanaugh-senators-midterms-heartland.htmlFor Senator Heidi Heitkamp of ...
http:///2018/...us/politics/wall-street-election-donations.htmlWall Street Is Booming, but Ma...
http:///2018/...ot/2018-midterms-house-polling-competitive.htmlThe battle for the House has a...
http:///2018/...7/nyregion/wedding-limo-crash-schoharie-ny.htmlLimo Crash Kills 20 in Nation’...
http:///2018/...7/nyregion/limo-crash-victims-schoharie-ny.htmlThe victims were friends and r...
http:///2018/...ld/americas/jair-bolsonaro-brazil-election.htmlBrazil Election Heads to Runof...
http:///2018/...ld/americas/jair-bolsonaro-brazil-election.htmlFed up with corruption and vio...
http:///2018/10/07/climate/ipcc-climate-report-2040.htmlMajor Climate Report Describes...
http:///inter...2018/10/07/climate/ipcc-report-half-degree.html
http:///inter...2018/10/07/climate/ipcc-report-half-degree.htmlWhy Half a Degree of Global Wa...
http:///2018/10/07/world/australia/drought-farmers-nsw.htmlAs a drought threatens his chu...
http:///2018/...leeast/turkey-jamal-khashoggi-saudi-arabia.htmlJamal Khashoggi Disappears, a ...
http:///2018/...0/07/world/asia/china-interpol-men-hongwei.htmlInterpol President Is Detained...
http:///2018/...on/worlds-oldest-barber-anthony-mancinelli.htmlThe World’s Oldest Barber Is 1...
http:///2018/...on/worlds-oldest-barber-anthony-mancinelli.htmlAnthony Mancinelli started wor...
https://www.n...n?pagetype=Homepage&action=click&module=OpinionOpinion
http:///2018/10/07/opinion/truth-mass-lynching.htmlThe Editorial BoardA Last Hope...
http:///2018/10/07/opinion/truth-mass-lynching.html
http:///2018/...n/midterms-trump-republicans-supreme-court.htmlDavid LeonhardtGet Angry, and ...
http:///2018/...0/07/opinion/brett-kavanaugh-supreme-court.htmlCharles M. BlowLiberals, This ...
http:///2018/...aging-inmates-prisons-mandatory-sentencing.htmlDarnell EppsThe Prison ‘Old-Ti...
http:///2018/10/06/opinion/me-too-weinstein-one-year.html‘This Moment Turned Out to Be ...
http:///2018/...f-the-kavanaugh-confirmation-all-the-women.htmlRyan ThoresonWho Will Pay for ...
http:///2018/10/07/opinion/more-trees-happier-people.htmlMargaret RenklMore Trees, Happ...
http:///inter...on/midterm-election-voter-turnout-photo-id.htmlThe Myth of the Lazy Nonvoter
http:///2018/...susan-collins-brett-kavanaugh-confirmation.htmlDamon WinterLosing Hope as Sus...
http:///2018/...6/opinion/sunday/i-voted-stickers-for-2018.htmlRebecca Caplan‘I Voted’ Sticke...
http:///2018/10/06/opinion/sunday/marijuana-addiction.htmlNeal PollackI’m Just a Middle-...
http:///2018/...tury-relic-meets-a-21st-century-technology.htmlA 12th Century Relic Meets 21s...
http:///2018/...tury-relic-meets-a-21st-century-technology.html
http:///2018/.../arts/design/leonardo-faces-teylers-museum.htmlWhy Did Leonardo da Vinci Draw...
http:///2018/.../arts/design/leonardo-faces-teylers-museum.html
https://nyti.ms/homepagefeedbackLet us know what you think
http:///
https://www.nytimes.comhome page
https://www.nytimes.com/section/worldworld
https://www.nytimes.com/section/usU.S.
https://www.nytimes.com/section/politicspolitics
https://www.nytimes.com/section/nyregionNew York
https://www.nytimes.com/section/businessbusiness
https://www.nytimes.com/section/technologytech
https://www.nytimes.com/section/sciencescience
https://www.nytimes.com/section/climateclimate
https://www.nytimes.com/section/sportssports
https://www.nytimes.com/section/obituariesobituaries
...

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
< Links

Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
128 17 145


You have more than 100 links (145).

Internal Links (link to pages within this domain) - 128
URL Anchor Text
https://www.bbc.co.ukHomepage
http://bbc.co.uk/#hp-bbc-homepage-contentSkip to content
http://bbc.co.uk/accessibility/Accessibility Help
http://bbc.co.uk/#Notifications
https://www.bbc.co.ukHome
https://www.bbc.co.uk/newsNews
https://www.bbc.co.uk/sportSport
https://www.bbc.co.uk/weatherWeather
https://www.bbc.co.uk/iplayeriPlayer
https://www.bbc.co.uk/tvTV
http://www.bbc.co.uk/radioRadio
https://www.bbc.co.uk/cbbcCBBC
https://www.bbc.co.uk/cbeebiesCBeebies
https://www.bbc.co.uk/educationBitesize
http://www.bbc.co.uk/musicMusic
http://www.bbc.co.uk/artsArts
http://www.bbc.co.uk/makeitdigitalMake It Digital
http://www.bbc.co.uk/tasterTaster
https://www.bbc.co.uk/news/localnewsLocal
http://www.bbc.co.uk/tomorrowsworldTomorrow's World
http://bbc.co.uk/#orb-footerMenu
https://search.bbc.co.uk/searchSearch
https://www.bbc.co.uk/sport/live/cricket/43877546Updates as England take on Ind...
http://www.bbc.co.uk/news/world-africa-45232892Former UN chief Kofi Annan die...
https://www.bbc.co.uk/news/uk-england-merseyside-45225045'I broke the law by parking on...
http://www.bbc.co.uk/newsNews headlines
http://www.bbc.co.uk/news/world-africa-45232892Former UN chief Kofi Annan die...
http://www.bbc.co.uk/news/world-asia-india-45231222Thousands stranded in south In...
http://www.bbc.co.uk/news/health-45224668Rise in type 2 diabetes in und...
http://www.bbc.co.uk/sportSport headlines
http://www.bbc.co.uk/sport/live/cricket/43877546India bat first at Trent Bridg...
http://www.bbc.co.uk/sport/live/football/44878428Premier League build-up and te...
http://www.bbc.co.uk/sport/boxing/45225412I'll fight Fury in US this yea...
http://www.bb...hvdxNJjfDyq6rFfY/look-at-the-size-of-that-thingHow well do you know cinema's ...
http://www.bb...thdGnnLvb/five-books-that-will-change-your-lifeFive great reads that will ser...
http://www.bbc.co.uk/news/uk-england-somerset-45220825Lost gold ring found on carrot...
https://www.bbc.co.uk/iplayer/group/p05pn9jrYour next binge watch
http://www.bbc.co.uk/iplayer/episodes/b0b3w7kdWatch on iPlayerReggie uncover...
http://www.bbc.co.uk/iplayer/episodes/p060mvz3Watch on iPlayerUnsolved: Is a...
http://www.bbc.co.uk/iplayer/episodes/b006w6nsWatch on iPlayerGo behind the ...
https://www.bbc.co.uk/programmes/p06hs9nsWatch video'I was put into a l...
https://www.bbc.co.uk/news/world-middle-east-45209868'I met my IS captor after esca...
http://www.bbc.co.uk/news/uk-scotland-45218477Lost contact lens found in biz...
http://www.bb....co.uk/news/uk-england-south-yorkshire-45219285Funeral takes place for Barry ...
http://www.bbc.co.uk/news/entertainment-arts-45214183WWE star hits back over 'body ...
http://www.bbc.co.uk/news/entertainment-arts-45219875World's biggest artists pay tr...
http://www.bb...ng/entries/2eeb39be-e8ce-4556-9f2e-10e2b3383723Stand-up comedian joins Strict...
http://www.bbc.co.uk/news/entertainment-arts-45220914Stormy Daniels a no-show on tw...
http://www.bbc.co.uk/news/entertainment-arts-45217265University Challenge's favouri...
http://www.bb...les/1q9VBTxhLzPvBkYDS6l250Q/emails-made-for-youYes please
http://www.bbc.co.uk/iplayerBest of BBC iPlayer TV
http://www.bbc.co.uk/iplayer/episode/b0b619v4Watch on iPlayer58 minsOur Gir...
http://www.bbc.co.uk/iplayer/episode/p06f52g1Watch on iPlayer25 minsCuckooS...
http://www.bbc.co.uk/iplayer/episode/b0bfy58hWatch on iPlayer30 minsThe Big...
http://www.bbc.co.uk/iplayer/episode/p06fvww2Watch on iPlayer35 minsOne Hot...
http://www.bbc.co.uk/iplayer/episode/b0074dlvWatch on iPlayer45 minsDoctor ...
http://www.bbc.co.uk/iplayer/episode/p06gd880Watch on iPlayerSupercar, Supe...
http://www.bb...tC0YkT8kK560Dp21r/is-it-sensible-to-be-sensibleIs being sensible really the b...
http://www.bb...ealth-45182044/bringing-up-your-baby-as-a-veganWhy I've decided to bring up m...
http://www.bbc.co.uk/news/entertainment-arts-45149478Artist redraws 'sexist' comic ...
http://www.bbc.co.uk/programmes/p06hrksdListen to audioLucy Porter: My...
http://www.bb...de/entries/312ba0c0-4d66-4da4-ba89-785ef1b96731Watch videoMark Kermode reveal...
http://www.bbc.co.uk/news/blogs-trending-44958160Has a feminist movement divide...
http://www.bbc.co.uk/news/world-us-canada-45175194'I run the last Blockbuster an...
http://www.bbc.co.uk/news/uk-scotland-glasgow-west-45209010Council tackles 'period povert...
http://www.bbc.co.uk/news/newsbeat-45166988Does Manchester's Moss Side de...
http://www.bbc.co.uk/news/world-asia-45217936How a cup of coffee sparked a ...
http://www.bbc.co.uk/news/world-europe-isle-of-man-45221014Trial halted after photos take...
http://www.bbc.co.uk/sport/boxing/45225996Watch videoWilder insists figh...
http://www.bbc.co.uk/sport/football/45219085Five things we've learned from...
http://www.bbc.co.uk/sport/football/45216364Zenit go from 0-4 down to win ...
http://www.bb...-bag-you-can-drink-rather-you-than-us-dr-georgeWhy this plastic bag you can d...
https://www.bbc.co.uk/programmes/p06hmt64Listen to audioHow are superma...
http://www.bb...1swxN9b0sBfc5nfjC6/13-juicy-facts-about-mangoes13 reasons why mangoes are mag...
https://www.bbc.co.uk/promsProms 2018
https://www.b...c/articles/0c1d62a4-01a6-496e-9bc8-978dd48327f1Seven surprising sport and cla...
http://www.bb...es/2ZDZnQ32cmCwHYXV3ypqHCJ/west-side-story-quizHow much do you know about Ber...
http://www.bb...c/articles/dece2cf8-3237-4f98-9370-c22632b0b3c6Six Proms masterpieces that cr...
http://bbc.co.uk/home/five/betaTry it now
http://www.bbc.co.uk/news/world-us-canada-44944080Why religion is behind the exo...
http://www.bbc.co.uk/news/uk-northern-ireland-45196974The staggering numbers behind ...
http://www.bbc.co.uk/news/world-europe-45207086Muslim woman who refused hands...
http://www.bbc.co.uk/food/Food
http://www.bbc.co.uk/food/collections/family_brunch_recipesEasy brunch ideas that all the...
http://www.bbc.co.uk/food/collections/halloumi_recipe_ideasHello, halloumi! Take the sque...
http://www.bb....co.uk/food/recipes/celebration_chocolate_18175The celebration chocolate cake...
http://www.bbc.co.uk/programmes/p06hq7fgListen to audioAretha Franklin...
http://www.bbc.co.uk/newsround/45218771Get a taste of Ariana Grande’s...
http://www.bb...8/10-reasons-to-get-excited-for-1xtra-live-201810 reasons to get excited for ...
https://www.b...three/clip/4d777a1b-1f45-4936-8fa2-7bedf4da7d5eWatch video'We customise milli...
http://www.bbc.co.uk/news/in-pictures-45173301Iconic shots celebrate 60 colo...
https://www.b...ee/article/6cb8c06a-54fc-4b0a-b8e0-c1a5c305b07fAre you guilty of these toxic ...
http://www.bbc.co.uk/newsround/45130161Can you guess these Premier Le...
http://www.bb...articles/VZpM4245xM27cVYvDKsT3r/help-shark-quizSink your teeth into our fasci...
http://www.bb.../quizzes/all-over-the-place-asian-capitals-quizName these capital cities from...
http://www.bbc.co.uk/radioBest of BBC Radio
http://www.bbc.co.uk/programmes/b0bf84ntListen on iPlayer Radio15 mins...
http://www.bbc.co.uk/programmes/b0bgfw2hListen on iPlayer Radio30 mins...
http://www.bbc.co.uk/programmes/b0bf82mnListen on iPlayer Radio117 min...
http://www.bbc.co.uk/programmes/b0bf4kvxListen on iPlayer Radio15 mins...
...

External Links (link to pages on other websites) - 17
URL Anchor Text
https://account.bbc.com/accountBBC iD
https://www.bbc.com/foodFood
http://www.bbc.com/earthEarth
https://www.bbc.com/scotlandScotland
https://www.bbc.com/albaALBA
https://www.bbc.com/walesWales
https://www.bbc.com/cymruCymru
https://www.bbc.com/northernirelandNI
https://www.bbc.com/bitesize/articles/zvp9mfrHow to get into uni - without ...
http://tinyurl.com/h7shs64find out more about Beta
http://www.bbc.com/scotlandScotland
http://www.bbc.com/albaALBA
http://www.bbc.com/walesWales
http://www.bbc.com/cymruCymru
http://www.bbc.com/northernirelandNI
https://www.bbc.com/foodFood
http://www.bbc.com/earthEarth

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images

Total Images Alt Present Alt Missing
7 3 4


4 images do not have Alt values.

Image URL - 7
URL ALT Text
https://stati...etite1-square640.jpg?quality=75&auto=webp&disable=upscale&width=350
https://stati...com/images/2018/07/12/homepage/tips-promo/tips-promo-thumbLarge.png
https://stati...terms1-threeByTwoSmallAt2X.jpg?quality=75&auto=webp&disable=upscale
https://stati...ng1web-square640.jpg?quality=75&auto=webp&disable=upscale&width=350
https://stati...david-leonhardt-thumbLarge.png?quality=75&auto=webp&disable=upscaleDavid Leonhardt
https://stati.../charles-m-blow-thumbLarge.png?quality=75&auto=webp&disable=upscaleCharles M. Blow
https://stati...rgaret-renkl-thumbLarge-v2.png?quality=75&auto=webp&disable=upscaleMargaret Renkl


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
> Images

Total Images Alt Present Alt Missing
1 0 1


Alt values are missing for all the images (1), it will be hard for search engines to include your site for image searches!

Image URL - 1
URL ALT Text
https://sa.bb...&blq_r=orbit&blq_s=orbit&blq_v=default&language=en&blq_js_enabled=0


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS

Style Block In Same Page Links to External Style Files Total
2 2 4


You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 2
Stylesheet URL rel type
http:///vi-assets/static-assets/global-a2de946a9a0e78407da4b3405271f391.cssstylesheet
http:///vi-assets/static-assets/main-0ef962a150f80725ec932fe1a934c48e.cssstylesheet

= CSS

Style Block In Same Page Links to External Style Files Total
1 1 2


You have 1 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 1
Stylesheet URL rel type
https://nav.files.bbci.co.uk/orbit/2.0.0-277.18ac821/css/orb-ltr.min.cssstylesheet

Script

Scripts Block In Same Page Links to External Script Files Total
22 4 26


Too many (4) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 4
Script URL Type
http:///vi-assets/static-assets/vendor-ee5b82f0493c30ec14bd.js
http:///vi-assets/static-assets/main-09b9e317b824d847ace6.js
https://www.g...m_auth=tfAzqo1rYDLgYhmTnSjPqw>m_preview=env-130>m_cookies_win=x

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
= Script

Scripts Block In Same Page Links to External Script Files Total
78 6 84


Too many (6) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 6
Script URL Type
https://nav.files.bbci.co.uk/orbit/2.0.0-277.18ac821/js/require.min.js
https://nav.f...0.0.1-120.523d2c3/cookie-banner/cookie-prompt/cookie-library.min.js
https://nav.files.bbci.co.uk/orbit/2.0.0-277.18ac821/js/api.min.js
https://nav.files.bbci.co.uk/orbit/2.0.0-277.18ac821/js/orb.min.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release

Link to Blog / News Release Page
https://www.nytimes.com/tipsGot a confidential news tip?Do...


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
= Blog Or News Release

Link to Blog / News Release Page
http://www.bb...ng/entries/2eeb39be-e8ce-4556-9f2e-10e2b3383723Stand-up comedian joins Strict...


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

< DMOZ Listing

Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

= Google Analytics

Analytics Service is not implemented for the site.

< Google Page Rank

9 Excellent! the website has a high page rank (9/10).

9
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Media Integration

Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


= Social Media Integration

Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


< Page Indexed

10,300,000

Excellent! your site do have a lot of pages (10,300,000) been discovered and indexed by Google.

10,300,000
0 - 50 51 - 500 > 501
Low Moderate High
Trustworthiness

0

No Trustworthiness Score is calculated for the site.

0
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
< Trustworthiness

94

Excellent! the website has a good Trustworthiness Score (94/100).

94
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
< Back Links

39,300,000

Excellent! your site do have a lot of back links (39,300,000).

39,300,000
0 - 50 51 - 500 > 501
Low Moderate High
Child Safe

0 No Child Safe Score is calculated for the site.

0
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


< Child Safe

93 Excellent! the website has a good Child Safe Score (93/100).

93
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


< Links From Root Domains

2,629
Excellent! You do have a lot of root domains (2,629) linked to your site .

2,629
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Safe Browsing

Safe! the site is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
= Safe Browsing

Safe! the site is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
< Social Engagement

Your site has an excellent social media engagement!

  Facebook Likes 80,139
  Facebook Shares 129,027
  Facebook Comments 57,553
  Tweets 22,732
  LinkedIn 2,132

Traffic Rank

Your site is not among the most visited 1 million websites in the world.
< Traffic Rank

100th most visited website in the world.
6th most visited website in United Kingdom  

your site has an excellent high traffic rank in the world.
Websites On Same Server

Excellent! You do have very few domains (2 - nytimes.com, times.com) hosted on the same server as (ip : 151.101.33.164).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
= Websites On Same Server

Excellent! You domain is the only one hosted on the server (ip : 212.58.249.213).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location

your server (IP : 151.101.33.164) is located at United States  
ensure your server is not located far away from most of your site visitors.
< Server Location

your server (IP : 212.58.249.213) is located at United Kingdom  
the most site visitors come from United Kingdom  

Excellent! your server is located close to most of your site visitors.
HTTP Compression

No

your website server does not support HTTP Compression.

= HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

= Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
= Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age

48 years, 292 days old ( 1st registered on : 1969-12-31 )

excellent, the domain age is old enough.

= Domain Age

48 years, 292 days old ( 1st registered on : 1969-12-31 )

excellent, the domain age is old enough.

Domain Expires

-49 years, -293 days from today ( expires on : 1969-12-31 )



= Domain Expires

7 years, 55 days from today ( expires on : 2025-12-13 )

excellent, the domain is not expiring too soon.

Domain Info

( 0 characters )



Domain Created On Last Modified On Expires On
1969-12-31 1969-12-31 1969-12-31
48 years, 292 days old 48 years, 292 days ago -49 years, -293 days from today
48 years, 292 days old




Domain is going to expire in less than a year time (-49 years, -293 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.
< Domain Info

bbc.co.uk ( 9 characters )

Domain Registrar : Nominet UK

Domain Created On Last Modified On Expires On
1969-12-31 1969-12-31 2025-12-13
48 years, 292 days old 48 years, 292 days ago 7 years, 55 days from today
48 years, 292 days old


Domain Name Servers used by bbc.co.uk
DNS Name IP Address
bbc.co.uk151.101.0.81


You have a nice choice of domain name, which is of a right length (9 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.