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houstonpress.com favicon houstonpress.com

Excellent Practice31
Improvement Could be Made13
Critical Issues to Attend7
May 4, 2019 06:31 PM

Click To Re-generate Current Report

Recommended Actions

  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Create a XML sitemap for your site.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Declare language in use for your site.
  • ...     32
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Detailed Reviews

Related Category
Most related categories of this website.

art   comics   courses   festival   museum   television   trailers   wars  

Title
Houston Press | The Leading Independent News Source in Houston, Texas

Words count: 10    Unique Words: 9    Length: 69 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Houston 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Original reporting and compelling writing on local news, restaurants, arts and culture have made the Houston Press a vital resource for readers who want to understand and engage with their community.

Words count: 31    Length: 199 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Houston Press | The Leading Independent News Source in ... www.houstonpress.com/
Original reporting and compelling writing on local news, restaurants, arts and culture have made the Houston Press a vital resource for readers who want to ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Houston news, Texas news, Houston events, Texas events, Houston Press

Words count: 10    Length: 69 characters    keyword phrases count : 5

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
2 words:100% (5/5)
houston news 0   (0%)
texas news 0   (0%)
houston events 0   (0%)
texas events 0   (0%)
houston press 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

account  april  art  bets  bring  chef  classic  concerts  cookies  culture  day  drink  events  food  game  green  houston  houston's  jef  local  music  news  openings  pass  policy  press  privacy  reviews  rock  rouner  ruggiero  sign  stories  susie  texans  texas  time  tommaney  trending  weekend 

Top 20 Keywords
Total Terms Count: 1,248

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
april 46 3.69%
houston 31 2.48%
news 14 1.12%
sign 11 0.88%
music 11 0.88%
art 10 0.80%
concerts 10 0.80%
stories 9 0.72%
game 8 0.64%
culture 7 0.56%
texas 7 0.56%
events 7 0.56%
food 7 0.56%
houston's 6 0.48%
policy 6 0.48%
ruggiero 6 0.48%
texans 6 0.48%
chef 5 0.40%
openings 5 0.40%
classic 5 0.40%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
218291000076063

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(2)
Connect. Discover. Share.
Newsletters

<H2>

(18)
Top Stories
Latest News
Trending News
Latest Food & Drink
Trending Food & Drink
Photos
Upcoming Things To Do
Latest Arts & Culture
Trending Arts & Culture
Latest Music
Trending Music
More Stories
More News
More Food & Drink
More Arts & Culture
More Music
Newsletters
Sign Up >

<H3>

(29)
The Five Biggest Traffic Headaches to Come in Houston
Openings and Closings B.B. Italia Opens, Chef Ishikawa Returns
5 Good Things About Donald Trump (Yes, Really)
10 Best Bets This Weekend in Houston: Star Wars, Kentucky Derby and J.J. Watt
Five Best Prop Bets on the 2019 NFL Draft
Rockets Win Series Over Jazz: 4 Winners, 4 Losers
Houston By the Neighborhood: Brays Oaks
Houston By the Neighborhood: Five Corners
The Houston Texans History In Finding Foundational Football Players
You Can’t Be Pro-Life and Anti-Vax
Openings and Closings: Rosalie Italian Soul is Coming, Squable is Open
Houston's 5 Best Weekend Food Bets: Beats and Beets Garden Party, Katy Sip 'n Stroll
Openings and Closings: Two Daphne's Mediterraneans, Chicken Salad Chick
Houston's Best Sandwiches: Lucky Luciano at Tony's Italian Delicatessen
Smoked Out: The Pit Room
Leave Chef Boyardee Alone: Not Everything Needs to be Reviewed
Art Car Parade Puts Wheels In Motion For Creative Minds, Upcoming Artists
Collected Stories: Do You Still Own Your Story if You Tell it to Someone Else?
10 Best Bets This Weekend in Houston: Cotton Fest, Cosplay and Canine Fun
Reviews For The Easily Distracted:Avengers: Endgame
May Art Shows: Public Art, Empty Bowls and Dancing Through Space at MFAH
Arya Stark Makes Us Uncomfortable Because We’re Not Used to Seeing Girls Become People
Snoop Dogg's Puff, Puff, Pass Tour Brings Legendary Hits to the Smart Financial Center
Leon Bridges Brings A Night of Soul to The Woodlands
Chvrches bring synth-pop anthems to White Oak Music Hall
Liz Phair Hints at New Music and Discusses Her New Book of Horror Stories
Houston Concert Watch 4/24 - Snoop Dogg, Al Green and More
Circles Around the Sun: The "Accidental" Jam Band
Remind Me Later >

<H4>

(1)
No Thanks!
<I> (7)Mortal Kombat
Horror Stories
Last of Us
Murder for Two
Mortal Kombat 11
Scenes From a Memory
<EM> (6)Long Shot
Miss Saigon
Collected Stories:
Avengers: Endgame
Madama Butterfly
The Phoenix


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
63.7

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
the website does not declare its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
https://www.houstonpress.com/index.rss Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://houstonpress.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
2.58 seconds - 9.77 Kb/s

The loading speed is normal, however it can be further improved.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
3.60 s 0.03 s 0.03 s 0.01 s 2.02 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
25 Kb (25,199 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
25 Kb (25,199 bytes) 10 Kb (9,939 bytes) 15 Kb (15,260 bytes) 65.13 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
5 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.houstonpress.com/ and http://houstonpress.com are resolved to the same url :https://www.houstonpress.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
http://houstonpress.com/profile?source_id=8|55|16268
http://houstonpress.com/profile?source_id=8|55|1378
http://houstonpress.com/restaurants/guide?sort=name&bars=true&awards=none
http://houstonpress.com/profile?source_id=8|55|1380
http://houstonpress.com/profile?source_id=8|55|1381
http://houstonpress.com/profile?source_id=8|55|1382
http://houstonpress.com/profile?source_id=8|55|1379
http://houstonpress.com/profile?source_id=8|55|1384
http://houstonpress.com/calendar?categories%5B%5D=Promotional%20Events
http://houstonpress.com/profile?source_id=8|55|1385
http://houstonpress.com/profi...eSubscribe?url=http%3A%2F%2Fwww.houstonpress.com%2F


You may use url rewrite techniques to make these 11 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://houstonpress.com/profile?source_id=8|55|16268
http://houstonpress.com/profile?source_id=8|55|1378
http://houstonpress.com/profile?source_id=8|55|1380
http://houstonpress.com/profile?source_id=8|55|1381
http://houstonpress.com/profile?source_id=8|55|1382
http://houstonpress.com/profile?source_id=8|55|1379
http://houstonpress.com/profile?source_id=8|55|1384
http://houstonpress.com/profile?source_id=8|55|1385


You have 8 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
305 7 312


Too many links (312), it may be considered as spam!

Internal Links (link to pages within this domain) - 305
URL Anchor Text
http://houstonpress.com/newsNews
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/longformLongform
http://houstonpress.com/profile?source_id=8|55|16268Daily Newsletter
http://houstonpress.com/profile?source_id=8|55|1378Weekly Newsletter
http://houstonpress.com/musicMusic
http://houstonpress.com/concertsConcert Calendar
http://houstonpress.com/resta...sort=name&bars=true&awards=noneBars & Lounges
http://houstonpress.com/profile?source_id=8|55|1380Music Newsletter
http://houstonpress.com/restaurantsFood & Drink
http://houstonpress.com/topic/restaurant-reviews-6362359Restaurant Reviews
http://houstonpress.com/restaurants/guideRestaurant Guide
http://houstonpress.com/profile?source_id=8|55|1381Food & Drink Newsletter
http://houstonpress.com/artsArts & Culture
http://houstonpress.com/topic/100-creatives-6362314100 Houston Creatives
http://houstonpress.com/topic/stage-6362234Stage
http://houstonpress.com/profile?source_id=8|55|1382Arts & Culture Promo Newslette...
http://houstonpress.com/things-to-doThings To Do
http://houstonpress.com/calendarCalendar
http://houstonpress.com/submit-eventSubmit an Event
http://houstonpress.com/profile?source_id=8|55|1379Things To Do Newsletter
http://houstonpress.com/longformLongform
http://houstonpress.com/videosVideos
http://houstonpress.com/slideshowsSlideshows
http://houstonpress.com/best-ofBest Of Houston®
http://readerschoice.houstonpress.com/Reader's Choice Nominations
http://houstonpress.com/profile?source_id=8|55|1384Best Of Newsletter
http://houstonpress.com/promotionsPromotions
http://houstonpress.com/calen...ries%5B%5D=Promotional%20EventsPromotional Events
http://houstonpress.com/promotions/street-teamStreet Team
http://houstonpress.com/promotions/free-stuffFree Stuff
http://houstonpress.com/profile?source_id=8|55|1385Promotions Newsletter
http://coupons.houstonpress.comDeals
http://houstonpress.com/classifiedsClassifieds
http://houstonpress.com/advertiseAdvertise
http://houstonpress.com/aboutAbout Us
http://houstonpress.com/about/contactContact Us
http://houstonpress.com/about/staffStaff
http://houstonpress.com/about/careersCareers
http://houstonpress.com/about/privacy-policyPrivacy
http://houstonpress.com/about/terms-of-useTerms
http://houstonpress.com/about/helpHelp
http://houstonpress.com/
http://houstonpress.com/about/privacyPolicy/Privacy Policy
https://www.houstonpress.com/...the-horizon-in-houston-11286576
https://www.houstonpress.com/...the-horizon-in-houston-11286576The Five Biggest Traffic Heada...
https://www.houstonpress.com/...-chef-ishikawa-returns-11286027Openings and Closings B.B. Ita...
https://www.houstonpress.com/...-things-trump-has-done-112861065 Good Things About Donald Tru...
https://www.houstonpress.com/...n-houston-may-3-5-2019-1127815910 Best Bets This Weekend in H...
http://houstonpress.com/newsLatest News
http://houstonpress.com/news/...r-safety-jahleel-addae-11286613
http://houstonpress.com/topic/game-time-7372465Game Time
http://houstonpress.com/news/...r-safety-jahleel-addae-11286613Texans Sign Safety Jahleel Add...
http://houstonpress.com/news/...st-month-of-the-season-11285337
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/news/...st-month-of-the-season-11285337Grading the Astros After Month...
http://houstonpress.com/news/...ll-following-nfl-draft-11286071
http://houstonpress.com/topic/game-time-7372465Game Time
http://houstonpress.com/news/...ll-following-nfl-draft-11286071Five Burning Questions on the ...
http://houstonpress.com/news/...on-historic-homes-tour-11285416
http://houstonpress.com/topic/texas-7372456Texas
http://houstonpress.com/news/...on-historic-homes-tour-11285416Explore How Architecture Has B...
http://houstonpress.com/news/...ed-in-loss-to-warriors-11285638
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/news/...ed-in-loss-to-warriors-11285638Rockets Go Down 0-2 to Warrior...
http://houstonpress.com/news/...or-houston-and-cypress-11274337
http://houstonpress.com/topic/houston-101-7372463Houston 101
http://houstonpress.com/news/...or-houston-and-cypress-11274337Houston By the Neighborhood: N...
http://houstonpress.com/newsTrending News
http://houstonpress.com/news/...-on-the-2019-nfl-draft-11282271Five Best Prop Bets on the 201...
http://houstonpress.com/authors/sean-pendergast-6357270Sean Pendergast
http://houstonpress.com/news/...ts-finish-off-the-jazz-11282279Rockets Win Series Over Jazz: ...
http://houstonpress.com/authors/jeff-balke-6357327Jeff Balke
http://houstonpress.com/news/...hing-comes-full-circle-11278477Houston By the Neighborhood: B...
http://houstonpress.com/authors/susie-tommaney-6357519Susie Tommaney
http://houstonpress.com/news/...-home-of-the-best-ribs-11274681Houston By the Neighborhood: F...
http://houstonpress.com/authors/susie-tommaney-6357519Susie Tommaney
http://houstonpress.com/news/...h-foundational-players-11280521The Houston Texans History In ...
http://houstonpress.com/authors/sean-pendergast-6357270Sean Pendergast
http://houstonpress.com/news/...tion-even-more-popular-11281799You Can’t Be Pro-Life and Anti...
http://houstonpress.com/authors/jef-rouner-6357130Jef Rouner
http://houstonpress.com/restaurantsLatest Food & Drink
http://houstonpress.com/resta...n-houston-this-weekend-11285407
http://houstonpress.com/topic/things-to-do-6362327Things To Do
http://houstonpress.com/resta...n-houston-this-weekend-11285407Houston's 5 Best Weekend Food ...
http://houstonpress.com/resta...o-ortega-and-ej-miller-11286548
http://houstonpress.com/topic/local-spotlight-6362288Local Spotlight
http://houstonpress.com/resta...o-ortega-and-ej-miller-11286548"Grilling For Good" - Chef Hug...
http://houstonpress.com/resta...uston-this-spring-2019-11285402
http://houstonpress.com/topic/things-to-do-6362327Things To Do
http://houstonpress.com/resta...uston-this-spring-2019-11285402Upcoming Houston Food Events: ...
http://houstonpress.com/resta...d-the-best-of-the-best-11284786
http://houstonpress.com/topic/wine-time-6362196Wine Time
http://houstonpress.com/resta...d-the-best-of-the-best-11284786Inside the Glass: Steven McDon...
http://houstonpress.com/resta...-time-499-dim-sum-deal-11283356
http://houstonpress.com/topic/local-spotlight-6362288Local Spotlight
http://houstonpress.com/resta...-time-499-dim-sum-deal-11283356Regal Seafood in Stafford is R...
http://houstonpress.com/resta...la-lucha-late-at-night-11284410
http://houstonpress.com/topic/bar-beat-6362250Bar Beat
http://houstonpress.com/resta...la-lucha-late-at-night-11284410Late Night: La Lucha
...

External Links (link to pages on other websites) - 7
URL Anchor Text
https://www.HoustonPressArtsGuide.comHoustonPressArtsGuide.com
https://www.herbanplanet.comMarijuana
http://houstonpress.newskeepsake.com/BOH.htmlWinners Awards
https://twitter.com/houstonpressFollow @houstonpress
http://instagram.com/houstonpressFollow http://instagram.com/ho...
https://www.seatsforeveryone.com/redirect/event/3791208Texas A&M Aggies vs. Mississip...
http://www.seatsforeveryone.c...5/olsen-field-at-blue-bell-parkOlsen Field at Blue Bell Park

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
37 33 4


4 images do not have Alt values.

Image URL - 37
URL ALT Text
http://houstonpress.com/theme/hou/img/logo-home.pngHouston Press, LP
http://houstonpress.com/img/mvn/1.jpg
https://images1.houstonpress.com/imager/u/745x420/11286805/trafficsnarl.jpg
http://houstonpress.com/img/clear16x9.pngTexans Sign Safety Jahleel Add...
http://houstonpress.com/img/clear16x9.pngGrading the Astros After Month...
http://houstonpress.com/img/clear16x9.pngFive Burning Questions on the ...
http://houstonpress.com/img/clear16x9.pngExplore How Architecture Has B...
http://houstonpress.com/img/clear16x9.pngRockets Go Down 0-2 to Warrior...
http://houstonpress.com/img/clear16x9.pngHouston By the Neighborhood: N...
http://houstonpress.com/img/clear16x9.pngHouston's 5 Best Weekend Food ...
http://houstonpress.com/img/clear16x9.png"Grilling For Good" - Chef Hug...
http://houstonpress.com/img/clear16x9.pngUpcoming Houston Food Events: ...
http://houstonpress.com/img/clear16x9.pngInside the Glass: Steven McDon...
http://houstonpress.com/img/clear16x9.pngRegal Seafood in Stafford is R...
http://houstonpress.com/img/clear16x9.pngLate Night: La Lucha
https://images1.houstonpress....84/2019-04-27_womh-sowhatfest-jenniferreister-3.jpgSo What?! Music Fest Day 1 at ...
https://images1.houstonpress.com/imager/u/300x170/11283383/img_2850.jpgBikes on the Bayou Rolls in to...
https://images1.houstonpress.com/imager/u/300x170/11282765/img_1872.jpgScenes and Flavors at Houston'...
https://images1.houstonpress....0190420_brash420stonerchristmas_ericsauseda_004.jpgBrash Brewing Celebrates Stone...
https://images1.houstonpress.com/imager/u/300x170/11280796/img_1539.jpgFirst Annual S.U.C. 420 Festiv...
https://images1.houstonpress.com/imager/u/300x170/11280709/img_0360.jpgPuppies for Breakfast Wags Thr...
https://images1.houstonpress.com/imager/u/300x170/11278080/cleopenerhori.jpgGreen Velvet Turns Clé into La...
https://images1.houstonpress....190413_texanscheerleadertryouts_ericsauseda_074.jpg2019 Houston Texans Cheerleade...
http://houstonpress.com/img/clear16x9.pngReviews For The Easily Distrac...
http://houstonpress.com/img/clear16x9.pngVisit The Red Planet With SPA'...
http://houstonpress.com/img/clear16x9.pngIn Miss Saigon No One Escapes ...
http://houstonpress.com/img/clear16x9.pngFoltz Fine Art Preserves the B...
http://houstonpress.com/img/clear16x9.pngMortal Kombat Takes a Swing at...
http://houstonpress.com/img/clear16x9.png6 Pianos In Surround Sound is ...
http://houstonpress.com/img/clear16x9.pngLast Night: Bob Seger & the Si...
http://houstonpress.com/img/clear16x9.pngSum 41 Fills The Bronze Peacoc...
http://houstonpress.com/img/clear16x9.pngThe Allman Betts Band Sets Out...
http://houstonpress.com/img/clear16x9.pngX, the Original West Coast Her...
http://houstonpress.com/img/clear16x9.pngHatchie Celebrates Her Swift A...
http://houstonpress.com/img/clear16x9.pngAl Green Works Through his Cla...
https://www.facebook.com/tr?id=701597819931765&ev=PageView&noscript=1
http://houstonpress.com/theme/hou/img/logo-black.png


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
3 2 5


You have 3 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 2
Stylesheet URL rel type
http://houstonpress.com/css_cache/hou-default.css?buildId=1556659773stylesheettext/css
http://houstonpress.com/css_cache/index-index.css?buildId=1556659773stylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
33 11 44


Too many (11) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 11
Script URL Type
https://bc.marfeelcache.com/statics/marfeel/gardac-sync.js
http://houstonpress.com/js/prebid.js
http://houstonpress.com/js_cache/hou-default.js?buildId=1556659773text/javascript
text/javascript
https://ak.sail-horizon.com/spm/spm.v1.min.jstext/javascript
http://houstonpress.com/js_cache/index-index.js?buildId=1556659773text/javascript
http://houstonpress.com/js_cache/ads.js?buildId=1556659773text/javascript
https://assets.myvoicenation.com/load/js/2/omni.jstext/javascript
http://houstonpress.com/js_cache/omni-bindings.js?buildId=1556659773text/javascript
https://apis.google.com/js/platform.js
https://www.google.com/recaptcha/api.js?onload=captchaCallback&render=explicittext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://houstonpress.com/newsNews
http://houstonpress.newskeepsake.com/BOH.htmlWinners Awards


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
UA-395255-4 Excellent! the website implements Google Analytics.

Google Page Rank
3 Fair Enough! page rank (3/10) of your site could be improved.

3
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
56
Excellent! You do have a lot of root domains (56) linked to your site houstonpress.com.

56
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 599
  Facebook Shares 562
  Facebook Comments 363
  Tweets 112
  LinkedIn 14

Social Media Integration
Good! your site is integrated with social media.

Facebook PageNot Found
Twitter Accounthttps://twitter.com/houstonpress
Google+ PageNot Found


Trustworthiness
89

Excellent! the website has a good Trustworthiness Score (89/100).

89
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
86 Excellent! the website has a good Child Safe Score (86/100).

86
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site houstonpress.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
88,848th most visited website in the world.
18,630th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (7 - laweekly.com, westword.com, miaminewtimes.com, phoenixnewtimes.com, houstonpress.com, dallasobserver.com, browardpalmbeach.com) hosted on the same server as houstonpress.com (ip : 192.229.173.187).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 192.229.173.187) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
21 years, 306 days old ( 1st registered on : 1997-07-18 )

excellent, the domain age is old enough.

Domain Expires
0 years, 56 days from today ( expires on : 2019-07-16 )

domain is expiring in less than a year.

Domain Info
houstonpress.com ( 16 characters )

Domain Registrar : CSC Corporate Domains, Inc.

Domain Created On Last Modified On Expires On
1997-07-18 2019-02-21 2019-07-16
21 years, 306 days old 0 years, 88 days ago 0 years, 56 days from today
21 years, 306 days old


Domain Name Servers used by houstonpress.com
DNS Name IP Address
ns1.netnames.net209.112.114.33
ns2.netnames.net69.36.145.33
ns5.netnames.net209.112.114.33
ns6.netnames.net69.36.145.33


Domain is going to expire in less than a year time (0 years, 56 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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