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walch.com favicon Walch walch.com

Excellent Practice24
Improvement Could be Made13
Critical Issues to Attend12
May 27, 2020 08:33 PM

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Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create a XML sitemap for your site.
  • Move the 103 inline css components to an external style sheet file.
  • Configure the server so that your site with or without 'www' (http://www.walch.com, http://walch.com) are resolved to the same URL.
  • Add more authoritative back-links for your site.
  • Add more authoritative back-links for your site.
  • Increase the traffic of your site.
  • Host the site closer to the geo location where most of your site visitors come from.
  • ...     51
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

archive   college   courses   education   science   student   television   video  


Words count: 1    Unique Words: 1    Length: 5 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

The title is too short! that has less than 10 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Walch Education is a leading publisher of middle school, high school and adult educational materials. We are located in Portland, Maine and our materials are used in classrooms throughout the United States and around the world."

Words count: 36    Length: 228 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Walch www.walch.com/
Walch Education is a leading publisher of middle school, high school and adult educational materials. We are located in Portland, Maine and our materials ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
school district, teacher, home schooler, homeschooler, homeschooling, home schooling, alternative education, special education, Walch materials, Walch programs, Walch study materials, study guide, Walch Education, Walch, J Weston Walch, Math Curriculum Georgia, Walch itunesU, Walch ipod Touch, Walch iPad, educator, class curriculum, classroom materials, class materials, teacher guide, teacher curriculum, middle school educator, high school educator, elementary school educator, middle school...

Words count: 61    Length: 498 characters    keyword phrases count : 29

The keywords contains more than 20 words!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:17% (5/29)
teacher 10   (1.86%)
homeschooler 0   (0%)
homeschooling 2   (0.37%)
walch 19   (3.54%)
educator 0   (0%)
2 words:55% (16/29)
school district 20   (3.72%)
home schooler 1   (0.19%)
home schooling 0   (0%)
alternative education 17   (3.17%)
special education 18   (3.35%)
walch materials 26   (4.84%)
walch programs 23   (4.28%)
study guide 4   (0.74%)
walch education 34   (6.33%)
walch itunesu 20   (3.72%)
walch ipad 20   (3.72%)
class curriculum 10   (1.86%)
classroom materials 11   (2.05%)
class materials 10   (1.86%)
teacher guide 12   (2.23%)
teacher curriculum 17   (3.17%)
3 words:28% (8/29)
walch study materials 28   (5.21%)
j weston walch 20   (3.72%)
math curriculum georgia 30   (5.59%)
walch ipod touch 21   (3.91%)
middle school educator 22   (4.10%)
high school educator 24   (4.47%)
elementary school educator 19   (3.54%)
middle school... 4   (0.74%)

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

activities  algebra  book  ccss  class  classroom  complete  core  curriculum  daily  department  education  english  geometry  high  honors  iii  learn  materials  math  middle  options  pathway  programs  request  resource  school  science  series  special  student  summer  supplement  support  teacher  traditional  walch  warm  weekly  workbook 

Top 20 Keywords
Total Terms Count: 537

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
math 21 3.91%
ccss 19 3.54%
walch 19 3.54%
school 18 3.35%
resource 16 2.98%
student 15 2.79%
education 15 2.79%
teacher 10 1.86%
algebra 8 1.49%
complete 7 1.30%
curriculum 7 1.30%
materials 7 1.30%
supplement 7 1.30%
support 6 1.12%
iii 6 1.12%
book 6 1.12%
pathway 6 1.12%
workbook 6 1.12%
high 6 1.12%
traditional 5 0.93%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<B> (8)Walch MathematicsÂ’ Curriculum Engine Announces its StartNow Program
Personalized education takes on a whole new meaning
The False Dichotomy in K-12 Education
Math Models and Applications and Advanced Quantitative Reasoning for Texas schools available for school year 2020/2021
Is your curriculum department stretched thin?
Walch Summer Institute for High School Students
Flexible 4-8 week scheduling options such as:
Registration deadline: Wednesday, May 27, 2020
<I> (7)Recent News
Walch MathematicsÂ’ Curriculum Engine Announces its StartNow Program
Personalized education takes on a whole new meaning
The False Dichotomy in K-12 Education
Math Models and Applications and Advanced Quantitative Reasoning for Texas schools available for school year 2020/2021
Is your curriculum department stretched thin?
"Your curriculum department in the cloud"
<STRONG> (5)Company Info
Customer Service
Connect With Us

HTML headings and emphasis tags are the most basic forms to indicate important content.

1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
the website does not declare its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
iso-8859-1 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Excellent! the website has a shortcut favicon image.

the website does not have a RSS Feed.

http://walch.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
1.06 seconds - 10.52 Kb/s

Excellent! the loading speed is pretty fast!

Estimated loading time for different internet connections
Optical Fibre
1.59 s 0.01 s 0.01 s 0.00 s 0.89 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
11 Kb (11,152 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
11 Kb (11,152 bytes) 4 Kb (4,222 bytes) 7 Kb (6,930 bytes) 60.92 %

Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
103 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Excellent! HTTPS is used for your page.

WWW Resolve
the websites http://www.walch.com and http://walch.com DOES NOT resolved to the same url.

Search Engines treat URLs with or without "www" as two different records.

1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
IP Canonicalization
IP address of the site is forwarded to, instead of to its domain name site walch.com.

URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore

You have 1 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
98 11 109

You have more than 100 links (109).

Internal Links (link to pages within this domain) - 98
URL Anchor Text
http://walch.com/power-basics-text-books/Power Basics for English, Math...
http://walch.com/cart.phpmy cart
http://walch.com/CCSS-IP-Math1CCSS Math I
http://walch.com/CCSS-IP-MathIICCSS Math II
http://walch.com/CCSS-IP-MathIIICCSS Math III
http://walch.com/CCSS-Algebra-I-OverviewCCSS Algebra I
http://walch.com/CCSS-Geometry-OverviewCCSS Geometry
http://walch.com/CCSS-Algebra-II-OverviewCCSS Algebra II
http://walch.com/CCSS-IP-Math-PARCC-Aligned-ProgramsCCSS IP Math PARCC-Aligned Mat...
http://walch.com/CCSS-IP-Support-Supplements-Math-I-II-IIICCSS IP Math I, II, III Suppor...
http://walch.com/CCSS-IP-Honors-Supplement-Math-I-II-IIICCSS Honors Supplement for Hig...
http://walch.com/state-programsState Programs
http://walch.com/newyorkNew York
http://walch.com/northcarolinaNorth Carolina
http://walch.com/WestVirginiaWest Virginia
http://walch.com/common-core-resources/Common Core Math
http://walch.com/newseventsRecent News
https://walch.com/Math...antitative-Reasoning-for-Texas-schoolsMath Models and Applications a...
https://walch.com/CE/Stretched-Thin-CE.pdfIs your curriculum department ...
http://walch.com/newseventsRead more news ...
http://walch.com/CCSS-IP-Math1CCSS IP Math I
http://walch.com/CCSS-IP-Math-1-TR-Enhanced-Set.htmlComplete Teacher Resource
http://walch.com/CCSS-IP-Math-I-SWB.htmlStudent Workbook (available in...
http://walch.com/CCSS-IP-Math1-SR-Print.htmlStudent Resource Book
http://walch.com/CCSS-IP-MathIICCSS IP Math II
http://walch.com/Math-II-TR-EnhancedComplete Teacher Resource
http://walch.com/CCSS-...P-Mathematics-II-Student-Workbook.htmlStudent Workbook(available in ...
http://walch.com/Math-II-SRB.htmlStudent Resource Book
http://walch.com/CCSS-IP-MathIIICCSS IP Math III
http://walch.com/CCSS-IP-Math-III-TR-EnhComplete Teacher Resource
http://walch.com/CCSS-...Student-Workbook-with-Scaffolding.htmlStudent Workbook
http://walch.com/CCSS-...udent-Resource-Book-Print-Version.htmlStudent Resource Book
http://walch.com/CCSS-Algebra-I-OverviewCCSS Traditional Pathway: Alge...
http://walch.com/CCSS-...athway-Algebra-I-Teacher-Resource.htmlComplete Teacher Resource
http://walch.com/CCSS-...athway-Algebra-I-Student-Workbook.htmlStudent Workbook
http://walch.com/CCSS-...y-Algebra-I-Student-Resource-Book.htmlStudent Resource Book
http://walch.com/CCSS-Geometry-OverviewCCSS Traditional Pathway: Geom...
http://walch.com/CCSS-...Pathway-Geometry-Teacher-Resource.htmlComplete Teacher Resource
http://walch.com/CCSS-...Pathway-Geometry-Student-Workbook.htmlStudent Workbook
http://walch.com/CCSS-...ay-Geometry-Student-Resource-Book.htmlStudent Resource Book
http://walch.com/CCSS-Algebra-II-OverviewCCSS Traditional Pathway: Alge...
http://walch.com/CCSS-...thway-Algebra-II-Teacher-Resource.htmlComplete Teacher Resource
http://walch.com/CCSS-...thway-Algebra-II-Student-Workbook.htmlStudent Workbook
http://walch.com/CCSS-...-Algebra-II-Student-Resource-Book.htmlStudent Resource Book
http://walch.com/CCSS-IP-Support-Supplements-Math-I-II-IIICCSS IP Support Supplements fo...
http://walch.com/CCSS-IP-Support-Supplements-Math-I-II-IIILearn more
http://walch.com/CCSS-IP-Honors-Supplement-Math-I-II-IIICCSS Honors Supplement for Hig...
http://walch.com/CCSS-IP-Honors-Supplement-Math-I-II-IIILearn more
http://walch.com/Build...mon-Core-State-Standards-3-Book-SeriesBuilding Math
http://walch.com/Daily-Warm-Ups-Middle-SchoolDaily Warm-Ups
http://walch.com/expeditionsExpeditions in Your Classroom
http://walch.com/Station-Activities-Middle-SchoolStation Activities
http://walch.com/Transition-TasksTransition Tasks
http://walch.com/Warm-UpsDaily Warm-Ups
http://walch.com/CCSS-Descriptive-Statistics.htmlDescriptive Statistics
http://walch.com/Problem-Based-TasksProblem Based Tasks
http://walch.com/Station-Activities-High-SchoolStation Activities
http://walch.com/art-music-text-books/Art & Music
http://walch.com/english-language-arts-text-books/English Language Arts
http://walch.com/social-studies-text-books/Social Sudies
http://walch.com/high-school-text-books/High School
http://walch.com/middle-school-text-books/Middle School
http://walch.com/alter...tive-and-special-education-text-books/Alternative/Special Ed
http://walch.com/critical-literacy-text-books/Adolescent Literacy
http://walch.com/daily-warm-ups-text-books/Daily Warm-Ups
http://walch.com/extraordinary-americans-text-books/Extraordinary Americans
http://walch.com/handsonseriesHands-On Series
http://walch.com/Lesson-Launchers/Lesson Launchers
http://walch.com/power-basics-text-books/Power Basics
http://walch.com/real-life-text-books/Real-Life Series
http://walch.com/topshelfTop Shelf Series
http://walch.com/search.phpSearch for more...
http://walch.com/about.htmlabout us
http://walch.com/newseventsnews & events
http://walch.com/privacy-policy.htmlprivacy policy
http://walch.com/ourpets/our pets!
http://walch.com/contact_us.htmlcontact us
http://walch.com/permissionrequest.pdfpermissions request
http://walch.com/employmentcurrent openings
http://walch.com/Newsletter-Sign-Upsign up for e-news
http://walch.com/Copyright.htmlCopyright 2010 - 2020
http://walch.com/Terms-and-Conditions.htmlTerms & Conditions

External Links (link to pages on other websites) - 11
URL Anchor Text
https://www.educationd...gine-announces-its-startnow-program-1/Walch MathematicsÂ’ Curriculum ...
https://www.linkedin.c...math-activity-6651178603109240833-_mfDPersonalized education takes o...
https://www.linkedin.c...ning-activity-6649324034532089857-Zh5bThe False Dichotomy in K-12 Ed...
https://share.hsforms.com/1nAEObkmGTCC6sQfl7pRd5g3rvhrRequest from Home
https://share.hsforms.com/11G0OzM1eQZWSYhr5GhKf8g3rvhrRequest from School or Distric...
https://curriculumengine.comLearn More
https://youtu.be/o_UBGp-CJCAVideo Overview: Getting Starte...
https://www.facebook.c...alcheducation/posts/?ref=page_internalbecome a fan on facebook
http://twitter.com/WalchEdfollow us on twitter

reasonable number of links (below 100) per page will give a better user experience.

1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Total Images Alt Present Alt Missing
25 1 24

24 images do not have Alt values.

Image URL - 25
http://walch.com/images/WalchHighSchoolMath.jpgWalch Education
http://walch.com/images/partner_logos/Big Brothers Big Sisters.jpg

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
Style Block In Same Page Links to External Style Files Total
0 3 3

Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 3
Stylesheet URL rel type

Scripts Block In Same Page Links to External Script Files Total
16 9 25

Too many (9) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 9
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://walch.com/newseventsRecent News

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Page.../www.facebook.com/pg/walcheducation/posts/?ref=page_internal
Twitter Accounthttp://twitter.com/WalchEd
Google+ PageNot Found


No Trustworthiness Score is calculated for the site.

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
0 No Child Safe Score is calculated for the site.

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Safe Browsing
Safe! the site walch.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
2,990,088th most visited website in the world.
Your site is not among the most visited 1 million websites in the world.
Websites On Same Server
Excellent! You domain walch.com is the only one hosted on the server (ip :

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : is located at United States  
ensure your server is not located far away from most of your site visitors.
HTTP Compression

your website server does not support HTTP Compression.


your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
25 years, 73 days old ( 1st registered on : 1995-03-16 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
9 years, 291 days from today ( expires on : 2030-03-16 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain is not expiring too soon.

Domain Info
walch.com ( 9 characters )

Domain Registrar : Network Solutions, LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-03-16 2020-03-17 2030-03-16
25 years, 73 days old 0 years, 71 days ago 9 years, 291 days from today
25 years, 73 days old

Domain Name Servers used by walch.com
DNS Name IP Address

You have a nice choice of domain name, which is of a right length (9 characters).

domain name choice and domain age are crucial for SEO.

1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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