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york.com favicon YORK york.com

Excellent Practice27
Improvement Could be Made11
Critical Issues to Attend11
Sep 19, 2021 12:32 PM

Click To Re-generate Current Report

Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Set meta description for your page.
  • Set meta keywords.
  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Create blog entries.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • ...     26
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Detailed Reviews

Related Category
Most related categories of this website.

advertising   community   courses   directory   dog   marketing   social   tools  

Title
YORK

Words count: 1    Unique Words: 1    Length: 4 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

The title is too short! that has less than 10 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Words count: 0    Length: 0 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Meta Description is not set.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
YORK www.york.com/

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

Page description is missing.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

accounts  advantage  air  building  chilled  cleaners  comfort  commercial  conditions  contact  dealers  distributors  ductless  financing  heating  hvac  industry  innovation  isoclean  local  packaged  parts  portable  products  quality  rebates  reg  registration  residential  savings  services  solutions  split  support  systems  vrf  warranties  water  workplace  york 

Top 20 Keywords
Total Terms Count: 476

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
systems 27 5.67%
york 15 3.15%
air 13 2.73%
support 12 2.52%
residential 11 2.31%
products 10 2.10%
commercial 9 1.89%
comfort 7 1.47%
savings 7 1.47%
warranties 7 1.47%
dealers 6 1.26%
ductless 6 1.26%
chilled 6 1.26%
split 6 1.26%
vrf 6 1.26%
water 6 1.26%
registration 6 1.26%
packaged 6 1.26%
rebates 6 1.26%
advantage 6 1.26%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
230000000005

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(2)
Residential
Commercial

<H2>

(3)
Leading the Industry
Now Available: IsoClean Portable Air Cleaner​
Performance Innovation


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
21.6

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.26 seconds - 44.21 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
1.64 s 0.01 s 0.01 s 0.00 s 0.92 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
11 Kb (11,495 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
11 Kb (11,495 bytes) 4 Kb (3,727 bytes) 8 Kb (7,768 bytes) 47.98 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
Excellent! No Inline CSS is detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.york.com/ and http://york.com are resolved to the same url :https://www.york.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
125 15 140


You have more than 100 links (140).

Internal Links (link to pages within this domain) - 125
URL Anchor Text
http://york.com/
http://york.com/search
http://york.com/#
http://york.com/
http://york.com/#menusubnav-RESIDENTIAL backBack
http://york.com/#menunav-RESIDENTIAL close
http://york.com/residential-equipmentProducts
http://york.com/residential-equipment/heating-and-coolingHeating and Cooling
http://york.com/residential-equipment/indoor-air-qualityIndoor Air Quality
http://york.com/resid...ntial-equipment/residential-thermostatsThermostats
http://york.com/partsParts
http://york.com/residential-equipment/getting-startedGetting Started
http://york.com/residential-equipment/hvac-101HVAC 101
http://york.com/residential-equipment/financingFinancing
http://york.com/residential-equipment/rebates-and-savingsRebates & Savings
http://york.com/residential-equipment/ultimate-home-comfortUltimate Home Comfort™
http://york.com/residential-equipment/york-homeowner-supportHomeowner Support
http://york.com/residential-equipment/maintenanceMaintenance
http://york.com/resid...ial-equipment/warranty-and-registrationWarranty and Registration
http://york.com/residential-equipment/american-qualityAmerican Quality
http://york.com/residential-equipment/awards-and-recognitionAwards and Recognition
http://york.com/resid...ment/york-and-building-homes-for-heroesBuilding Homes for Heroes
http://york.com/resid...ial-equipment/certified-comfort-expertsCertified Comfort Experts
http://york.com/resid...ial-equipment/environmental-stewardshipEnvironmental Stewardship
http://york.com/#menusubnav-COMMERCIAL backBack
http://york.com/#menunav-COMMERCIAL close
http://york.com/commercial-equipmentProducts and Solutions
http://york.com/commercial-equipment/air-systemsAir Systems
http://york.com/commercial-equipment/chilled-water-systemsChilled Water Systems
http://york.com/comme...cial-equipment/ductless-and-vrf-systemsDuctless and VRF Systems
http://york.com/commercial-equipment/packaged-split-dxPackaged and Split DX Systems
https://isoclean.york.com/Portable Air Cleaners
http://york.com/commercial-equipment/technical-supportServices and Support
http://york.com/commercial-equipment/commercial-partsParts
http://york.com/commercial-equipment/technical-supportTechnical Support
http://york.com/commercial-equipment/industriesIndustries
http://york.com/commercial-equipment/national-accountsNational Accounts
http://york.com/commercial-equipment/professionalsProfessionals
http://york.com/insightsInsights
http://york.com/#
http://york.com/#menusubnav-RESIDENTIAL backBack
http://york.com/#menunav-RESIDENTIAL close
http://york.com/residential-equipmentProducts
http://york.com/residential-equipment/heating-and-coolingHeating and Cooling
http://york.com/residential-equipment/indoor-air-qualityIndoor Air Quality
http://york.com/resid...ntial-equipment/residential-thermostatsThermostats
http://york.com/partsParts
http://york.com/residential-equipment/getting-startedGetting Started
http://york.com/residential-equipment/hvac-101HVAC 101
http://york.com/residential-equipment/financingFinancing
http://york.com/residential-equipment/rebates-and-savingsRebates & Savings
http://york.com/residential-equipment/ultimate-home-comfortUltimate Home Comfort™
http://york.com/residential-equipment/york-homeowner-supportHomeowner Support
http://york.com/residential-equipment/maintenanceMaintenance
http://york.com/resid...ial-equipment/warranty-and-registrationWarranty and Registration
http://york.com/residential-equipment/american-qualityAmerican Quality
http://york.com/residential-equipment/awards-and-recognitionAwards and Recognition
http://york.com/resid...ment/york-and-building-homes-for-heroesBuilding Homes for Heroes
http://york.com/resid...ial-equipment/certified-comfort-expertsCertified Comfort Experts
http://york.com/resid...ial-equipment/environmental-stewardshipEnvironmental Stewardship
http://york.com/#menusubnav-COMMERCIAL backBack
http://york.com/#menunav-COMMERCIAL close
http://york.com/commercial-equipmentProducts and Solutions
http://york.com/commercial-equipment/air-systemsAir Systems
http://york.com/commercial-equipment/chilled-water-systemsChilled Water Systems
http://york.com/comme...cial-equipment/ductless-and-vrf-systemsDuctless and VRF Systems
http://york.com/commercial-equipment/packaged-split-dxPackaged and Split DX Systems
https://isoclean.york.com/Portable Air Cleaners
http://york.com/commercial-equipment/technical-supportServices and Support
http://york.com/commercial-equipment/commercial-partsParts
http://york.com/commercial-equipment/technical-supportTechnical Support
http://york.com/commercial-equipment/industriesIndustries
http://york.com/commercial-equipment/national-accountsNational Accounts
http://york.com/commercial-equipment/professionalsProfessionals
http://york.com/insightsInsights
http://york.com/residential-equipmentResidential ...
http://york.com/commercial-equipmentCommercial ...
http://york.com/residential-equipmentResidential Products
http://york.com/residential-equipment/financingResidential Finance and Saving...
http://york.com/resid...ial-equipment/warranty-and-registrationResidential Warranties
http://york.com/commercial-equipmentCommercial Products
http://york.com/commercial-equipment/commercial-partsCommercial Parts
http://york.com/commercial-equipment/technical-supportCommercial Support
https://isoclean.york.comOrder Now
http://york.com/residential-equipmentResidential Products
http://york.com/residential-equipment/rebates-and-savingsLocal Rebates & Savings
http://york.com/resid...ial-equipment/warranty-and-registrationWarranties & Registration
http://york.com/residential-equipment/york-homeowner-supportGet Support
http://york.com/residential-equipmentResidential Products
http://york.com/residential-equipment/rebates-and-savingsLocal Rebates & Savings
http://york.com/resid...ial-equipment/warranty-and-registrationWarranties & Registration
http://york.com/residential-equipment/york-homeowner-supportGet Support
http://york.com/commercial-equipment/air-systemsAir Systems
http://york.com/commercial-equipment/chilled-water-systemsChilled Water Systems
http://york.com/comme...cial-equipment/ductless-and-vrf-systemsDuctless and VRF Systems
http://york.com/commercial-equipment/packaged-split-dxPackaged and Split DX Systems
http://york.com/commercial-equipment/the-york-advantageYORK® Advantage
http://york.com/commercial-equipment/contact-us-commercialContact us
http://york.com/commercial-equipment/air-systemsAir Systems
http://york.com/commercial-equipment/chilled-water-systemsChilled Water Systems
...

External Links (link to pages on other websites) - 15
URL Anchor Text
https://www.yorkhvacdealer.comFor Dealers & Distributors
https://www.yorkhvacdealer.comFor Dealers & Distributors
https://www.johnsoncontrols.com/JohnsonControls.com
https://www.johnsoncontrols.com/legal/privacyPrivacy
https://www.johnsoncontrols.com/legal/termsTerms & Conditions
https://www.yorkhvacdealer.comFor Dealers & Distributors
https://www.yorkhvacdealer.comFor Dealers & Distributors
https://www.facebook.com/yorkhomecomfort/
https://www.linkedin....commercial-solutions/?viewAsMember=true
https://twitter.com/YorkHVAC
https://www.youtube.com/channel/UCf46DWVwxrV7q3Gim9xi24g
https://www.instagram.com/yorkhomecomfort
https://www.johnsoncontrols.com/JohnsonControls.com
https://www.johnsoncontrols.com/legal/privacyPrivacy
https://www.johnsoncontrols.com/legal/termsTerms & Conditions

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
21 17 4


4 images do not have Alt values.

Image URL - 21
URL ALT Text
http://york.com/-/med....png?h=41&w=170&la=en&hash=EB9811D5F5DD1C0CA6E8A850D4E5DFD0York Logo
http://york.com/Images/Base/dist/icon-search.svgSearch
http://york.com/Images/Base/dist/icon-hamburger.svgNavigation
http://york.com/-/med....png?h=41&w=170&la=en&hash=EB9811D5F5DD1C0CA6E8A850D4E5DFD0York Logo
http://york.com/Images/Base/dist/icon-close.svgClose RESIDENTIAL
http://york.com/Images/Base/dist/icon-close.svgClose COMMERCIAL
http://york.com/Images/Base/dist/icon-search.svgSearch
http://york.com/Images/Base/dist/icon-close.svgClose Search Overlay Coveo
http://york.com/Images/Base/dist/icon-close.svgClose
http://york.com/Images/Base/dist/icon-close.svgClose RESIDENTIAL
http://york.com/Images/Base/dist/icon-close.svgClose COMMERCIAL
http://york.com/-/med...peg?h=427&w=640&la=en&hash=10739C75FBC7AC62CF51421A2D417FE4
http://york.com/-/med...jpg?h=427&w=640&la=en&hash=0D919E19674DA982706B94CB207CBA37
http://york.com/-/med...g?h=1037&w=1380&la=en&hash=2348E6BE0885851EDB736899A4CFC934
http://york.com/-/med...g?h=1037&w=1380&la=en&hash=000B97243BAB9166C2527E0D5BC7EAE6
http://york.com/-/med....png?h=95&w=260&la=en&hash=CE9C23B53E2310864322260F7C8ED955York logo white
http://york.com/-/med...-facebook-w.svg?la=en&hash=B181C97EE9C578A92170DBF42A5E636BFacebook
http://york.com/-/med...-linkedin-w.svg?la=en&hash=DE1533352ED2B1A67877ADACC1DAF0C7LinkedIn
http://york.com/-/med...l-twitter-w.svg?la=en&hash=A3069D3519B0C1C77AA3395DAE18B599Twitter
http://york.com/-/med...l-youtube-w.svg?la=en&hash=FA45D62FF1E00680ADC02E71D5EB954BYoutube
http://york.com/-/med...instagram-w.svg?la=en&hash=5A63994EF77255B02CB12A3E05F92A24Instagram


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
0 7 7


Too many (7) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 7
Stylesheet URL rel type
http://york.com/-/med...p-4/bootstrap-4/styles/optimized-min.css?t=20200225T152148Zstylesheet
http://york.com/-/med.../core-libraries/styles/optimized-min.css?t=20200212T214223Zstylesheet
http://york.com/-/med...emes/main-theme/styles/optimized-min.css?t=20200212T214225Zstylesheet
http://york.com/-/med...obal/jci-global/styles/optimized-min.css?t=20210608T121440Zstylesheet
http://york.com/-/med...lobal/york/york/styles/optimized-min.css?t=20210715T124447Zstylesheet
https://static.cloud.coveo.com/searchui/v2.7219/css/CoveoFullSearch.cssstylesheet
http://york.com/Coveo/Hive/css/CoveoForSitecore.cssstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
30 20 50


Too many (20) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 20
Script URL Type
http://york.com/ruxitagentjs_ICA2SVfqru_10223210811140219.jstext/javascript
http://york.com/scripts/js/vendor/jquery.js
https://static.cloud.coveo.com/searchui/v2.7219/js/CoveoJsSearch.Lazy.min.jstext/javascript
http://york.com/Coveo/Hive/js/CoveoForSitecore.Lazy.min.jstext/javascript
http://york.com/Coveo/Hive/js/cultures/en.jstext/javascript
http://york.com/-/med.../core-libraries/scripts/optimized-min.js?t=20200212T214220Z
http://york.com/-/med...e-themes/xa-api/scripts/optimized-min.js?t=20200212T214224Z
http://york.com/-/med...emes/main-theme/scripts/optimized-min.js?t=20200212T214224Z
http://york.com/-/med...ps-js-connector/scripts/optimized-min.js?t=20200212T214226Z
http://york.com/-/med...ase-themes/maps/scripts/optimized-min.js?t=20200212T214226Z
http://york.com/-/med...mes/searchtheme/scripts/optimized-min.js?t=20200212T214229Z
http://york.com/-/med...omponents-theme/scripts/optimized-min.js?t=20200212T214227Z
http://york.com/-/med...solve-conflicts/scripts/optimized-min.js?t=20200212T214228Z
http://york.com/-/med...obal/jci-global/scripts/optimized-min.js?t=20210608T121436Z
http://york.com/sitec...0modules/Web/ExperienceForms/scripts/jquery.validate.min.js
http://york.com/sitec.../ExperienceForms/scripts/jquery.validate.unobtrusive.min.js
http://york.com/sitec.../Web/ExperienceForms/scripts/jquery.unobtrusive-ajax.min.js
http://york.com/sitecore%20modules/Web/ExperienceForms/scripts/form.validate.js
http://york.com/sitecore%20modules/Web/ExperienceForms/scripts/form.tracking.js
http://york.com/_Inca...WJIYLWA=719d34d31c8e3a6e6fffd425f7e032f3&ns=1&cb=1935355004text/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
There is no Blog associated with your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
5 Excellent! the website has a high page rank (5/10).

5
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement
Your site has a fair social media engagement, which can be improved though.

  Facebook Likes 37
  Facebook Shares 182
  Facebook Comments 25
  Tweets 174
  LinkedIn 4

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/yorkhomecomfort/
Twitter Accounthttps://twitter.com/YorkHVAC
Google+ PageNot Found


Trustworthiness
87

Excellent! the website has a good Trustworthiness Score (87/100).

87
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
91 Excellent! the website has a good Child Safe Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site york.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
239,399th most visited website in the world.
147,873th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain york.com is the only one hosted on the server (ip : 45.60.122.84).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
26 years, 115 days old ( 1st registered on : 1995-05-28 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 248 days from today ( expires on : 2022-05-26 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
york.com ( 8 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-05-28 2021-05-23 2022-05-26
26 years, 115 days old 0 years, 119 days ago 0 years, 248 days from today
26 years, 115 days old


Domain Name Servers used by york.com
DNS Name IP Address
pdns1.cscdns.net156.154.130.100
pdns2.cscdns.net156.154.131.100


Domain is going to expire in less than a year time (0 years, 248 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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