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theonion.com favicon theonion.com

Excellent Practice35
Improvement Could be Made8
Critical Issues to Attend8
Jun 27, 2020 11:19 AM

Click To Re-generate Current Report

Recommended Actions

  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Move the 10 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • ...     18
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.


Title
The Onion | America's Finest News Source.

Words count: 7    Unique Words: 7    Length: 41 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
The Onion brings you all of the latest news, stories, photos, videos and more from America's finest news source.

Words count: 19    Length: 112 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
The Onion | America's Finest News Source. www.theonion.com/
The Onion brings you all of the latest news, stories, photos, videos and more from America's finest news source.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
The Onion

Words count: 2    Length: 9 characters    keyword phrases count : 1

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
2 words:100% (1/1)
the onion 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

allshow  america's  baby  briefcity  brings  city  coronavirus  dallas  distancingslideshow  efforts  entering  final  finest  games  latest  ldquo  local  localshow  lsquo  mdash  nest  news  officially  onion  overdallas  phase  photos  pretending  progressing  remained  residents  rsquo  social  source  stage  stories  storiesnews  tips  track  videos 

Top 20 Keywords
Total Terms Count: 224

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
onion 5 2.23%
news 5 2.23%
rsquo 4 1.79%
allshow 3 1.34%
photos 3 1.34%
coronavirus 3 1.34%
source 3 1.34%
finest 3 1.34%
america's 3 1.34%
lsquo 3 1.34%
entering 2 0.89%
games 2 0.89%
videos 2 0.89%
tips 2 0.89%
social 2 0.89%
phase 2 0.89%
distancingslideshow 2 0.89%
pretending 2 0.89%
stories 1 0.45%
overdallas 1 0.45%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
07049000001057

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(7)
Politics
Local
Slideshows
Videos
Entertainment
Sports
Opinion

<H4>

(49)
What’s Behind The Recent Increase In Reports Of Fireworks?
Editorial Cartoon: ‘Civil Whites’
Most Anticipated Games Of The Summer
Giant Sahara Desert Dust Plume Headed For U.S.
NASA To Rename Building In Honor of ‘Hidden Figures’ Actress Octavia Spencer
Jilted Lover Keying Cheater’s Car Realizes She Should Have Started Further Over
Officials Warn Defunding Police Could Lead To Spike In Crime From Ex-Officers With No Outlet For Violence
Employee Leaves Performance Review With Clear, Identifiable Goal Of Surrendering To The Void
Nancy Pelosi Calls Jamaal Bowman To Scold Him For Winning Primary
The Topical: Mental Health Experts Warn Veterans’ PTSD Can Be Triggered By Sound Of Neighbors Shooting Off Fourth Of July RPGs
Defiant Florida Officials Announce They Will Ignore Saudi Government Lockdown By Holding Hajj To Mecca
Pros And Cons Of D.C. Statehood
Congress Announces Willingness To Offer Black Lives Matter Protesters Holiday Or Statue
DNC To Streamline Fundraising By Cutting Out Unnecessary Cost Of Campaigns, Candidates
Biden Campaign Fundraising Email Reminds Donors Sexual Assault Allegations Don’t Bury Themselves
Georgia Secretary Of State Vows To Investigate Why Some Residents Forced To Wait 2 Centuries To Vote
Republican Leaders Claim New Yorkers Will Greet U.S. Military As Liberators
Mental Health Experts Warn Veterans’ PTSD Can Be Triggered By Sound Of Neighbors Shooting Off Fourth Of July RPGs
Tide Accused Of Over-Inflating Number Of Children Who Roll Around In Mud Puddles Before Running Into House
IBM Condemns Use Of Facial Recognition Software For Anything Other Than Matching People With Their Celebrity Doppelganger
City Enters Phase 4 Of Pretending Coronavirus Over
Disgusted Patio Diner Pretty Sure She Just Saw Coronavirus Scurry Into Bushes
Sweat-Soaked Mattress Praying This The Year Couple Invests In Air Conditioner
Manipulative Stepmom Only Married Dad So She Could Take Care Of Him Into Old Age
‘And What Do We Want To Do About This Nest Full Of Baby Sparrows?’ Asks Barber Giving Man His First Haircut In 6 Months
What To Read While Social Distancing
10 Breathtaking Photos That Perfectly Capture The Unwavering Spirit Of Scissors
How To Stay Connected To Others During Social Distancing
11 Simple Cocktail Recipes To Try While Quarantining
Sony Reveals PS5 Fully Customizable With Different Little Hats
Report: There Already 5 Million Players Who Are Better Than You’ll Ever Be At ‘Valorant’
The Biggest Titles Announced At The PS5 Game Lineup Event
The 11 Best Games To Play For The Nintendo Switch
‘Survivor’ Turns 20
Tips For Online Job Interviews
Tips For Going To Protests
National Guard By The Numbers
AMC Unveils Covid-19 Guidelines Requiring All Movie Characters To Wear Masks
Tuba Player In John Williams Orchestra Loves Giving Little Toot When Something Dramatic Happens
Your Horoscopes — Week Of June 9, 2020
Your Horoscopes — Week Of June 2, 2020
MLS Commissioner Relieved That Nobody Knows Him By Name
Staples Center Employee Realizes He Left Shot Clock Buzzer On This Whole Time
Entire Oklahoma State Team To Boycott Season After Mike Gundy Seen In NCAA Shirt
Fantasy Baseball League Commissioner Knows Handling Of Pandemic Will Define His Legacy
Disney’s Splash Mountain To Be Rethemed As ‘Princess And The Frog’
Giant Sahara Desert Dust Plume Headed For U.S.
Bayer To Pay $10 Billion In Roundup Settlement
Segway Suspends Scooter Production
<EM> (1)Hidden Figures


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
10.2

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
https://www.theonion.com/rss Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://theonion.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://theonion.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.02 seconds - 2,900.50 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
8.29 s 0.06 s 0.06 s 0.02 s 4.64 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
58 Kb (58,010 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
58 Kb (58,010 bytes) 2 Kb (1,768 bytes) 56 Kb (56,242 bytes) 3.14 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
10 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.theonion.com/ and http://theonion.com are resolved to the same url :https://www.theonion.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
174 0 174


Too many links (174), it may be considered as spam!

Internal Links (link to pages within this domain) - 174
URL Anchor Text
http://theonion.com/search
https://store.theonion.com/Shop
http://theonion.com/newsletterSubscribe
https://politics.theonion.comPolitics
https://sports.theonion.comSports
https://local.theonion.comLocal
https://entertainment.theonion.comEntertainment
http://theonion.com/c/the-topicalThe Topical
http://theonion.com/tag/opinionOpinion
https://ogn.theonion.comOGN
https://politics.theonion.comPolitics
https://sports.theonion.comSports
https://local.theonion.comLocal
https://entertainment.theonion.comEntertainment
http://theonion.com/c/the-topicalThe Topical
http://theonion.com/tag/opinionOpinion
https://ogn.theonion.comOGN
http://theonion.com/search
https://www.theonion.com/...se-in-reports-of-firewor-1844179901
https://www.theonion.com/c/infographicInfographic
https://www.theonion.com/...se-in-reports-of-firewor-1844179901What’s Behind The Recent Incre...
https://www.theonion.com/civil-whites-1844137014
https://www.theonion.com/c/editorial-cartoonEditorial Cartoon
https://www.theonion.com/civil-whites-1844137014Editorial Cartoon: ‘Civil Whit...
https://ogn.theonion.com/...ated-games-of-the-summer-1844177274
https://ogn.theonion.com/c/slideshowSlideshow
https://ogn.theonion.com/...ated-games-of-the-summer-1844177274Most Anticipated Games Of The ...
https://www.theonion.com/...ust-plume-headed-for-u-s-1844175262
https://www.theonion.com/c/american-voicesAmerican Voices
https://www.theonion.com/...ust-plume-headed-for-u-s-1844175262Giant Sahara Desert Dust Plume...
https://www.theonion.com/...nor-of-hidden-figures-ac-1844180231
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...nor-of-hidden-figures-ac-1844180231NASA To Rename Building In Hon...
https://www.theonion.com/...ar-realizes-she-should-h-1844162812
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...ar-realizes-she-should-h-1844162812Jilted Lover Keying Cheater’s ...
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...e-could-lead-to-spike-in-1844149047Officials Warn Defunding Polic...
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...view-with-clear-identifi-1844149457Employee Leaves Performance Re...
https://politics.theonion.com/c/news-in-briefNews in Brief
https://politics.theonion...n-to-scold-him-for-winni-1844151565Nancy Pelosi Calls Jamaal Bowm...
https://www.theonion.com/...erans-ptsd-can-be-trigge-1844175473
https://www.theonion.com/c/the-topicalThe Topical
https://www.theonion.com/...erans-ptsd-can-be-trigge-1844175473The Topical: Mental Health Exp...
https://www.theonion.com/...nce-they-will-ignore-sau-1844150785
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...nce-they-will-ignore-sau-1844150785Defiant Florida Officials Anno...
https://www.theonion.com/...nd-cons-of-d-c-statehood-1844149138
https://www.theonion.com/c/infographicInfographic
https://www.theonion.com/...nd-cons-of-d-c-statehood-1844149138Pros And Cons Of D.C. Statehoo...
https://politics.theonion.comPolitics
https://politics.theonion.comShow allShow all Politics stor...
https://politics.theonion...to-offer-black-lives-mat-1843954280
https://politics.theonion.com/c/news-in-briefNews in Brief
https://politics.theonion...to-offer-black-lives-mat-1843954280Congress Announces Willingness...
https://politics.theonion...y-cutting-out-unnecessar-1843681760
https://politics.theonion.com/c/news-in-briefNews in Brief
https://politics.theonion...y-cutting-out-unnecessar-1843681760DNC To Streamline Fundraising ...
https://www.theonion.com/...il-reminds-donors-sexual-1843181076
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...il-reminds-donors-sexual-1843181076Biden Campaign Fundraising Ema...
https://politics.theonion...-to-investigate-why-some-1843981174
https://politics.theonion.com/c/news-in-photosNews In Photos
https://politics.theonion...-to-investigate-why-some-1843981174Georgia Secretary Of State Vow...
https://www.theonion.com/...orkers-will-greet-u-s-mi-1843908110
https://www.theonion.com/c/news-in-briefNews in Brief
https://www.theonion.com/...orkers-will-greet-u-s-mi-1843908110Republican Leaders Claim New Y...
https://www.theonion.com/c/the-topical
https://www.theonion.com/c/the-topicalShow allListen to The Topical
https://www.theonion.com/...erans-ptsd-can-be-trigge-1844175473
https://www.theonion.com/c/the-topicalThe Topical
https://www.theonion.com/...erans-ptsd-can-be-trigge-1844175473Mental Health Experts Warn Vet...
https://www.theonion.com/...number-of-children-who-r-1844161395
https://www.theonion.com/c/the-topicalThe Topical
https://www.theonion.com/...number-of-children-who-r-1844161395Tide Accused Of Over-Inflating...
https://www.theonion.com/...gnition-software-for-any-1844146414
https://www.theonion.com/c/the-topicalThe Topical
https://www.theonion.com/...gnition-software-for-any-1844146414IBM Condemns Use Of Facial Rec...
https://local.theonion.comLocal
https://local.theonion.comShow allShow all Local stories
https://local.theonion.co...tending-coronavirus-over-1844037065
https://local.theonion.com/c/news-in-briefNews in Brief
https://local.theonion.co...tending-coronavirus-over-1844037065City Enters Phase 4 Of Pretend...
https://local.theonion.co...re-she-just-saw-coronavi-1844064062
https://local.theonion.com/c/news-in-briefNews in Brief
https://local.theonion.co...re-she-just-saw-coronavi-1844064062Disgusted Patio Diner Pretty S...
https://local.theonion.co...his-the-year-couple-inve-1844067923
https://local.theonion.com/c/news-in-briefNews in Brief
https://local.theonion.co...his-the-year-couple-inve-1844067923Sweat-Soaked Mattress Praying ...
https://local.theonion.co...ed-dad-so-she-could-take-1844067882
https://local.theonion.com/c/news-in-briefNews in Brief
https://local.theonion.co...ed-dad-so-she-could-take-1844067882Manipulative Stepmom Only Marr...
https://local.theonion.co...t-this-nest-full-of-baby-1844072541
https://local.theonion.com/c/news-in-photosNews In Photos
https://local.theonion.co...t-this-nest-full-of-baby-1844072541‘And What Do We Want To Do Abo...
https://www.theonion.com/c/slideshowSlideshows
https://entertainment.the...-while-social-distancing-1843729423
https://entertainment.theonion.com/c/slideshowSlideshow
https://entertainment.the...-while-social-distancing-1843729423What To Read While Social Dist...
...

External Links (link to pages on other websites) - 0
URL Anchor Text

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
0 0 0


Alt values are missing for all the images (0), it will be hard for search engines to include your site for image searches!



search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
2 0 2


You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL rel type

Script
Scripts Block In Same Page Links to External Script Files Total
50 36 86


Too many (36) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 36
Script URL Type
https://securepubads.g.doubleclick.net/tag/js/gpt.js
https://dialogue.sp-prod.net/messagingWithoutDetection.js
https://ccpa.sp-prod.net/ccpa.js
http://theonion.com/x-kin...ew-client/vendors~adManager~ads.bb4beeef363a52ee03af.jsmodule
http://theonion.com/x-kin...~slideshowPermalinkPag~0130321c.ed8197726682d7113401.jsmodule
http://theonion.com/x-kin...ePage~specialSection~splashPage.7e91a6b1feee6fd0bc5a.jsmodule
http://theonion.com/x-kin...assets/new-client/adManager~ads.354cc4929a17ef40ab1c.jsmodule
http://theonion.com/x-kin...experiments~featuredPe~003f4a9a.daec836b59bdf4aeb7e7.jsmodule
http://theonion.com/x-kin...w~permalinkPage~slides~593c32b0.4fe96e94815d4ec39ad9.jsmodule
https://kinja.com/api/profile/accountwithtoken?jsonp=_fasttoken&newFollows=true
https://cdn.digitru.st/prod/1/digitrust.min.js
https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
http://theonion.com/x-kin...ts/new-client/runtime~adManager.b9c4afbde43be4c239e0.js
http://theonion.com/x-kin...tic/assets/new-client/adManager.a0453afcb205b82cfe1e.js
http://theonion.com/x-kin...ets/new-client/runtime~trackers.83877260061b4d6ce009.js
http://theonion.com/x-kinja-static/assets/new-client/0.f758c4df3ba69d7f87f5.js
http://theonion.com/x-kin...atic/assets/new-client/trackers.5ff0407a62359d3c86de.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://theonion.com/newsletterSubscribe


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
7 Excellent! the website has a high page rank (7/10).

7
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
231
Excellent! You do have a lot of root domains (231) linked to your site theonion.com.

231
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 47,751
  Facebook Shares 75,555
  Facebook Comments 27,270
  Tweets 0
  LinkedIn 0

Social Media Integration
Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


Trustworthiness
94

Excellent! the website has a good Trustworthiness Score (94/100).

94
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
82 Excellent! the website has a good Child Safe Score (82/100).

82
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site theonion.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
8,814th most visited website in the world.
1,525th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (3 - gizmodo.de, theinventory.com, thetakeout.com) hosted on the same server as theonion.com (ip : 151.101.194.166).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 151.101.194.166) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
25 years, 108 days old ( 1st registered on : 1995-03-21 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 257 days from today ( expires on : 2021-03-21 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
theonion.com ( 12 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-03-21 2020-03-18 2021-03-21
25 years, 108 days old 0 years, 110 days ago 0 years, 257 days from today
25 years, 108 days old


Domain Name Servers used by theonion.com
DNS Name IP Address
ns-1231.awsdns-25.org205.251.196.207
ns-1854.awsdns-39.co.uk205.251.199.62
ns-276.awsdns-34.com205.251.193.20
ns-900.awsdns-48.net205.251.195.132


Domain is going to expire in less than a year time (0 years, 257 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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