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allfacebook.com favicon allfacebook.com

Excellent Practice32
Improvement Could be Made11
Critical Issues to Attend9
May 26, 2023 12:05 AM

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Recommended Actions

  • Set meta keywords.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Move the 19 inline css components to an external style sheet file.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Create RSS feed for your site.
  • Edit the .htaccess file and keep the redirection of your page to the minium (0 or 1).
  • ...     22
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Detailed Reviews

Related Category
Most related categories of this website.


Title
Performance Marketing: Latest Trends, Agency Strategies & More

Words count: 7    Unique Words: 7    Length: 62 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
News and insights from our editors, reporters and columnists, including coverage of lead-based digital marketing that occurs when a brand or retailer pays a platform or publisher for a lead, click or sale via SEM, SEO, direct mail, commerce, mobile, email and chat messaging.

Words count: 44    Length: 277 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Performance Marketing: Latest Trends, Agency Strategies ... www.allfacebook.com/
News and insights from our editors, reporters and columnists, including coverage of lead-based digital marketing that occurs when a brand or retailer ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

advertising  adweek  april  brand  business  ceo  company  cpg  data  digital  direct  engine  experiential  february  google  growth  insights  keyword  latest  lead  mail  march  marketing  measurement  media  messaging  mobile  networks  optimization  performance  podcasts  product  retail  rsquo  sale  search  social  strategies  targeting  trends 

Top 20 Keywords
Total Terms Count: 756

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
marketing 26 3.44%
media 15 1.98%
retail 13 1.72%
performance 9 1.19%
search 8 1.06%
brand 8 1.06%
adweek 8 1.06%
rsquo 7 0.93%
lead 7 0.93%
engine 6 0.79%
advertising 5 0.66%
april 5 0.66%
insights 4 0.53%
strategies 4 0.53%
company 4 0.53%
february 4 0.53%
digital 4 0.53%
product 4 0.53%
keyword 3 0.40%
podcasts 3 0.40%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
1450003010014

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Measurement

<H2>

(4)
About
Subscriptions
Events
Publications

<H3>

(5)
Digital Media Specialist
Product Manager, Ads
Associate Director, Performance Media
Client Partnerships Director, Growth
Senior Account Executive - Pharma Advertising
<B> (3)
<I> (1)


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
20.4

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.10 seconds - 417.88 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
5.97 s 0.05 s 0.04 s 0.01 s 3.34 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
42 Kb (41,788 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
42 Kb (41,788 bytes) 6 Kb (6,056 bytes) 36 Kb (35,732 bytes) 16.95 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
19 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
3 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites http://www.allfacebook.com and http://allfacebook.com are resolved to the same url :https://www.adweek.com/performance-marketing/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
IP Canonicalization
IP address of the site http://18.165.98.47 is forwarded to https://www.adweek.com/performance-marketing/, instead of to its domain name site allfacebook.com.

URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
39 98 137


You have more than 100 links (137).

Internal Links (link to pages within this domain) - 39
URL Anchor Text
http://allfacebook.com/#Performance Marketing
http://allfacebook.com/category/the-adweek-50/The Adweek 50
http://allfacebook.com/category/direct-mail-marketing/Direct Mail Marketing
http://allfacebook.com/category/email-marketing/Email Marketing
http://allfacebook.com/category/experiential/Experiential
http://allfacebook.com/category/mobile/Mobile
http://allfacebook.com/category/out-of-home/Out of Home
http://allfacebook.com/category/search-engine-marketing/Search Engine Marketing
http://allfacebook.com/category/search-engine-optimization/Search Engine Optimization
http://allfacebook.com/#Performance Marketing
http://allfacebook.com/#Performance Marketing
http://allfacebook.com/category/the-adweek-50/The Adweek 50
http://allfacebook.com/category/direct-mail-marketing/Direct Mail Marketing
http://allfacebook.com/category/email-marketing/Email Marketing
http://allfacebook.com/category/experiential/Experiential
http://allfacebook.com/category/mobile/Mobile
http://allfacebook.com/category/out-of-home/Out of Home
http://allfacebook.com/category/search-engine-marketing/Search Engine Marketing
http://allfacebook.com/category/search-engine-optimization/Search Engine Optimization
http://allfacebook.com/#Performance Marketing
http://allfacebook.com/aboutAbout Us
http://allfacebook.com/contact-us/Contact Us
http://allfacebook.com/media-kitMedia Kit
http://allfacebook.com/editorial-calendar/Editorial Cal
http://allfacebook.com/sponsoredSponsor Content
http://allfacebook.com/subscribe-footerSubscription Options
http://allfacebook.com/faq/FAQs
http://allfacebook.com/newsletter-signupNewsletters
http://allfacebook.com/faq/#q15Customer Service
http://allfacebook.com/awards/Awards
http://allfacebook.com/events/Adweek Events
http://allfacebook.com/webinarsWebinars
http://allfacebook.com/webinarsOn-Demand Webinars
http://allfacebook.com/category/premium-events/On-Demand Event Videos
http://allfacebook.com/blognetwork/Adweek Blog Network
http://allfacebook.com/podcasts/Adweek Podcast Network
http://allfacebook.com/rssRSS
http://allfacebook.com/subscribe-backissuesBack Issues
http://allfacebook.com/reprintsReprints / E-Prints

External Links (link to pages on other websites) - 98
URL Anchor Text
https://www.adweek.com
https://www.adweek.com
https://www.adweek.com/perfo...ecise-targeting-and-measurement/Evolve to a Member Services Mo...
https://www.adweek.com/perfo...g-the-strengths-of-each-channel/
https://www.adweek.com/perfo...g-the-strengths-of-each-channel/Achieve Social and Retail Medi...
https://www.adweek.com/category/retail-media/Retail Media
https://www.adweek.com/contributor/sifat-ullah/Sifat Ullah
https://www.adweek.com/perfo...ead-intelligence-with-call-data/
https://www.adweek.com/perfo...ead-intelligence-with-call-data/Light Up Your Lead Intelligenc...
https://www.adweek.com/category/lead-generation/Lead Generation
https://www.adweek.com/contributor/marc-ginsberg/Marc Ginsberg
https://www.adweek.com/perfo...eaders-for-today-and-the-future/
https://www.adweek.com/perfo...eaders-for-today-and-the-future/Bloomberg’s Mission to Empower...
https://www.adweek.com/category/adweek-podcasts/Adweek Podcasts
https://www.adweek.com/contributor/colin-daniels/Colin Daniels
https://www.adweek.com/perfo...-budgets-to-display-too-quickly/
https://www.adweek.com/perfo...-budgets-to-display-too-quickly/Why Brands Shouldn’t Shift Ad ...
https://www.adweek.com/category/retail-media/Retail Media
https://www.adweek.com/contributor/elizabeth-marsten/Elizabeth Marsten
https://www.adweek.com/perfo...y-be-getting-easier-to-quantify/
https://www.adweek.com/perfo...y-be-getting-easier-to-quantify/AI’s Impact on Marketing May B...
https://www.adweek.com/category/practical-insights/Practical Insights
https://www.adweek.com/contributor/paul-barbagallo/Paul Barbagallo
https://www.adweek.com/perfo...will-make-or-break-retail-media/
https://www.adweek.com/perfo...will-make-or-break-retail-media/Attribution Will Make or Break...
https://www.adweek.com/category/retail-media/Retail Media
https://www.adweek.com/contributor/nicole-perrin/Nicole Perrin
https://www.adweek.com/perfo...-mission-to-elevate-experiences/
https://www.adweek.com/perfo...-mission-to-elevate-experiences/Design Studio Meet The Edge’s ...
https://www.adweek.com/category/adweek-podcasts/Adweek Podcasts
https://www.adweek.com/contributor/colin-daniels/Colin Daniels
https://www.adweek.com/perfo...inciples-marketers-need-to-know/
https://www.adweek.com/perfo...inciples-marketers-need-to-know/Key Trademark Infringement Pri...
https://www.adweek.com/category/search-engine-marketing/Search Engine Marketing
https://www.adweek.com/contributor/brian-r-iverson/Brian R. Iverson
https://www.adweek.com/contributor/roee-talmor/Roee Talmor
https://www.adweek.com/perfo...oyalty-purpose-driven-marketing/
https://www.adweek.com/perfo...oyalty-purpose-driven-marketing/Consumers Value Values—and The...
https://www.adweek.com/category/brand-purpose/Brand Purpose
https://www.adweek.com/contributor/sai-koppala/Sai Koppala
https://www.adweek.com/perfo...-advertising-and-marketing-jobs/
https://www.adweek.com/perfo...-advertising-and-marketing-jobs/ChatGPT Is Already Influencing...
https://www.adweek.com/category/artificial-intelligence/Artificial Intelligence
https://www.adweek.com/contributor/patrick-kulp/Patrick Kulp
https://www.adweek.com/perfo...o-retail-and-how-to-do-it-right/
https://www.adweek.com/perfo...o-retail-and-how-to-do-it-right/Why Your Brand Should Pivot Fr...
https://www.adweek.com/category/cpg-grocery/CPG & Grocery
https://www.adweek.com/contributor/jason-vaught/Jason Vaught
https://www.adweek.com/perfo...ent-media-messaging-intent-data/
https://www.adweek.com/perfo...ent-media-messaging-intent-data/Tailor Your Content, Media and...
https://www.adweek.com/category/marketing-and-sales/Marketing and Sales
https://www.adweek.com/contributor/jennifer-ross/Jennifer Ross
https://www.adweek.com/perfo...-array-of-retail-media-networks/
https://www.adweek.com/perfo...-array-of-retail-media-networks/How Do We Sift Through the Eve...
https://www.adweek.com/category/retail-media/Retail Media
https://www.adweek.com/contributor/chris-reebie/Chris Reebie
https://www.adweek.com/perfo...-performance-marketing-playbook/
https://www.adweek.com/perfo...-performance-marketing-playbook/Automation Is Rewriting the Pe...
https://www.adweek.com/category/performance-marketing/Performance Marketing
https://www.adweek.com/contributor/catherine-perloff/Catherine Perloff
https://www.adweek.com/perfo...less-traffic-from-google-search/
https://www.adweek.com/perfo...less-traffic-from-google-search/Your Website Is Getting Less T...
https://www.adweek.com/category/search-engine-optimization/Search Engine Optimization
https://www.adweek.com/contributor/marcus-tober/Marcus Tober
https://www.adweek.com/perfo...edia-marketing-predictions-2023/
https://www.adweek.com/perfo...edia-marketing-predictions-2023/4 Retail Media Marketing Predi...
https://www.adweek.com/category/retail-media/Retail Media
https://www.adweek.com/contributor/elizabeth-marsten/Elizabeth Marsten
http://www.adweek.com/tvnews...e/531382/?itm_source=parsely-apiKaitlan Collins Says Goodbye t...
https://www.adweek.com/brand...s-stores/?itm_source=parsely-apiKroger to Add Digital Smart Sc...
https://www.adweek.com/agenc...ng-story/?itm_source=parsely-apiVMLY&R CEO Jon Cook Had His Ow...
https://www.adweek.com/creat...violence/?itm_source=parsely-apiThis Dark Children’s Book Is a...
https://www.adweek.com/media...xpansion/?itm_source=parsely-apiAxios Local Slows Its Rapid Ex...
https://www.adweek.com/brand...ale-rise/?itm_source=parsely-apiCold Coffee STōK and Betty Buz...
http://www.adweek.com/tvnews...y/531390/?itm_source=parsely-apiCNN en Español to Shift Produc...
http://www.adweek.com/tvnews...s/531354/?itm_source=parsely-apiTuesday, May 23 Scoreboard: Th...
https://www.adweek.com/brand...strategy/?itm_source=parsely-apiInside Brompton Bike’s Interna...
https://www.adweek.com/socia...patterns/?itm_source=parsely-apiBeyond Virality: Understanding...
https://jobs.adweek.com/job/...list-saint-louis-missouri-278109Digital Media Specialist ...
https://jobs.adweek.com/job/...-san-francisco-california-278076Product Manager, Ads ...
https://jobs.adweek.com/job/...ia-new-york-city-new-york-278114Associate Director, Performanc...
https://jobs.adweek.com/job/...th-los-angeles-california-278146Client Partnerships Director, ...
https://jobs.adweek.com/job/...ertising-chicago-illinois-278119Senior Account Executive - Pha...
https://www.facebook.com/Adweek/
https://twitter.com/Adweek
https://www.linkedin.com/company/adweek
https://www.youtube.com/channel/UCKhCJRTHHLuW2iW7XQtcfyQ
https://www.tiktok.com/@adweek
https://www.adweek.com/about/About
https://jobs.adweek.com/company/adweek-0042Jobs at Adweek
https://www.adweek.com/subscribe-footerSubscriptions
https://itunes.apple.com/us/...adweek-magazine/id570229326?mt=8Digital App
https://www.adweek.com/events-and-awardsEvents
https://adweeklicensing.com/Trophies / Awards / Seals
https://www.adweek.com/Publications
https://privacyportal.onetru...3046-b3c6-4588-b467-7d8d444e4bbfDo not sell my personal inform...
https://www.adweek.com/terms-use/Terms of Use
https://www.adweek.com/privacy-policy/Privacy Policy

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
28 27 1


1 images do not have Alt values.

Image URL - 28
URL ALT Text
https://www.adweek.com/wp-co...tent/plugins/adw-navigation/assets/aw-logo-light.pngAdweek
http://allfacebook.com/wp-content/themes/adweek-next/src/images/global/aw.pngAdweek Logo
https://static-prod.adweek.c...uploads/2023/05/member-service-model-2023.jpg-1.webp
https://static-prod.adweek.c...23/05/social-retail-media-symbiosis-2023-640x360.jpgimage
https://static-prod.adweek.c.../2023/05/light-up-lead-intelligence-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...fluentials-Season-2-web-art-Chris-Marino-640x360.jpgAlt Image Text
https://static-prod.adweek.c...ds/2023/04/retail-media-search-king-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...4/quantifying-ai-marketing-impact-2023-1-640x360.jpgAlt Image Text
https://static-prod.adweek.c...t/uploads/2023/04/GettyImages-1141194663-640x360.jpgAlt Image Text
https://static-prod.adweek.c...Young-Influentials-S2-Grant-Plotkin-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...y-trademark-infringement-principles-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...3/purpose-marketing-loyal-customers-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...gpt-influence-marketing-advertising-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...ntent/uploads/2023/03/dtc-to-retail-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...3/02/content-media-messaging-intent-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c.../02/expanding-retail-media-networks-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...loads/2023/02/insights-ai-marketing-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...nt/uploads/2023/02/zero-click-surge-2023-640x360.jpgAlt Image Text
https://static-prod.adweek.c...2023/01/retail-marketing-predicions-2023-640x360.jpgAlt Image Text
https://www.adweek.com/wp-co.../adweek-next/src/images/global/adweek-logo-white.pngAdweek Logo
https://www.adweek.com/wp-co...al-share-widget/images/baseline_close_black_48dp.pngClickable icon to open social ...
https://www.adweek.com/wp-co...aw-social-share-widget/images/f_logo_RGB-Blue_58.pngClickable icon to share the pa...
https://www.adweek.com/wp-co...ins/aw-social-share-widget/images/twitter-circle.pngClickable icon to share the pa...
https://www.adweek.com/wp-co.../plugins/aw-social-share-widget/images/LI-In-Bug.pngClickable icon to share the pa...
https://www.adweek.com/wp-co...-social-share-widget/images/messenger_logo_color.pngClickable icon to share the pa...
https://www.adweek.com/wp-co...al-share-widget/images/baseline_email_black_48dp.pngClickable icon to share via Em...
https://www.adweek.com/wp-co...al-share-widget/images/baseline_print_black_48dp.pngClickable icon to share via Em...
https://www.adweek.com/wp-co...s/adweek-next/src/images/icons/premium-icon-only.svgClickable icon to share via Em...


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
6 19 25


Too many (19) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 19
Stylesheet URL rel type
https://www.adweek.com/wp-co...s/adw-listing-ordering/dist/style.css?ver=1679530747stylesheet
https://www.adweek.com/wp-co...dw-listing-ordering/assets/custom.css?ver=1674782053stylesheet
https://www.adweek.com/wp-co...plugins/adw-navigation/dist/style.css?ver=1679530747stylesheet
https://www.adweek.com/wp-includes/css/dist/block-library/style.min.css?ver=6.0stylesheet
https://www.adweek.com/wp-co...aw-sitewide/libraries/slick/slick.css?ver=1668803597stylesheet
https://www.adweek.com/wp-co...ewide/libraries/slick/slick-theme.css?ver=1668803597stylesheet
https://www.adweek.com/wp-co...nc/../build/frontend/css/frontend.css?ver=1679530747stylesheet
https://www.adweek.com/wp-co...ins/adw-blocks/build/css/frontend.css?ver=1675386876stylesheet
https://www.adweek.com/wp-co...gins/adw-secondary-nav/dist/style.css?ver=1679530747stylesheet
https://www.adweek.com/wp-co...t/plugins/adw-zephr/src/adw-zephr.css?ver=1685075529stylesheet
https://htlbid.com/v3/adweek.com/htlbid.css?ver=6.0stylesheet
https://www.adweek.com/wp-co...ads/assets/frontend/styles/styles.css?ver=1668803619stylesheet
https://www.adweek.com/wp-co...nts/assets/frontend/styles/styles.css?ver=1679530747stylesheet
https://www.adweek.com/wp-co...ins/contact-form-7/includes/css/styles.css?ver=5.3.2stylesheet
https://www.adweek.com/wp-co...get/assets/frontend/styles/styles.css?ver=1668803597stylesheet
https://www.adweek.com/wp-co...themes/adweek-next/dist/css/style.css?ver=1682641057stylesheet
https://www.adweek.com/wp-co.../../build/awesomplete/awesomplete.css?ver=1668803631stylesheet
https://www.adweek.com/wp-co...endor/awesomplete/awesomplete.min.css?ver=1668803581stylesheet
https://www.adweek.com/wp-co...utube-embed-plus/styles/ytprefs.min.css?ver=13.4.1.2stylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
64 40 104


Too many (40) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 40
Script URL Type
https://www.adweek.com/wp-co...tent/plugins/adw-navigation/dist/jquery-3.4.1.min.js
https://www.adweek.com/wp-co...t/plugins/adw-navigation/dist/main.js?ver=1679530747
https://www.adweek.com/wp-co...ild/frontend/js/frontend.js?ver=f9563f50d1b26d13d735
https://www.adweek.com/wp-co...ild/frontend/js/frontend.js?ver=f9d2c5b5e1f3342fe779
https://www.adweek.com/wp-co...themes/adweek-next/src/js/js-cookie.min.js?ver=1.1.1
https://www.adweek.com/wp-co...ent/themes/adweek-next/dist/js/top.js?ver=1682641057
https://www.adweek.com/wp-co...tent/plugins/adw-parsley/src/index.js?ver=1668803630
https://www.adweek.com/wp-co...lugins/adw-parsley/src/conversions.js?ver=1668803631
https://cdn.p-n.io/pushly-sd...ain_key=UEk097ZMF07i4nVsRg79qKtoJD8Tcd2KE9gL&ver=6.0
https://www.adweek.com/wp-co...gins/adw-pushly-integration/pushly.js?ver=1668803629
https://www.adweek.com/wp-co.../plugins/adw-zephr/src/adw-nav-url.js?ver=1685075529
https://www.adweek.com/wp-co...nt/plugins/adw-zephr/src/adw-zephr.js?ver=1685075529
https://www.adweek.com/wp-co...gins/adw-zephr/src/change-password.js?ver=1685075529
https://www.adweek.com/wp-co...7-submit-redirect/src/redirect-url.js?ver=1668803619
https://www.adweek.com/wp-co...nt/plugins/aw-ga4/dist/scripts.min.js?ver=1679530747
https://www.adweek.com/wp-co...nc/adweek/new_navigation/foundation-empty.js?ver=6.0
https://www.adweek.com/wp-co...ccounts/assets/frontend/js/scripts.js?ver=1679530747
https://www.adweek.com/wp-co...wsletters/assets/custom-newsletter.js?ver=1677204834
https://www.adweek.com/wp-co...idgets/src/js/widget-itb-aw-player.js?ver=1668803596
https://www.adweek.com/wp-co...gins/svg-support/js/min/svgs-inline-min.js?ver=1.0.0
https://www.adweek.com/wp-co...rBowlInsights/js/superBowlInsights.js?ver=1675386876
https://www.adweek.com/wp-content/themes/adweek-next/dist/js/bottom.js?ver=0.5.1
https://www.adweek.com/wp-co...sitewide/libraries/anime/anime.min.js?ver=1668803597
https://www.adweek.com/wp-co...-widget/assets/frontend/js/scripts.js?ver=1668803597
https://www.adweek.com/wp-co...utube-embed-plus/scripts/ytprefs.min.js?ver=13.4.1.2
https://www.adweek.com/wp-co...sitewide/libraries/slick/slick.min.js?ver=1668803597
https://www.adweek.com/wp-co.../js/frontend.js?ver=f59cf6eab7d7cd16fa37ae0ce3bcd32d
https://htlbid.com/v3/adweek.com/htlbid.js
https://www.adweek.com/wp-co.../aw-ads/assets/frontend/js/scripts.js?ver=1668803619
https://www.adweek.com/wp-co...idgets/src/js/widget-itb-nl-signup.js?ver=1668803596
https://www.adweek.com/wp-co...gins/contact-form-7/includes/js/scripts.js?ver=5.3.2
https://www.adweek.com/wp-co...ories/assets/js/wordpress-homepage.min.js?ver=1.3.99
https://www.adweek.com/wp-co...vendor/awesomplete/awesomplete.min.js?ver=1668803581
https://www.adweek.com/wp-co...ext/src/js/custom/download-receipt.js?ver=1669151970
https://www.adweek.com/wp-co...utube-embed-plus/scripts/fitvids.min.js?ver=13.4.1.2
https://www.google.com/recap..._US&onload=recaptchaCallback&render=explicit&ver=2.0text/javascript
https://fpa-cdn.adweek.com/keys/adweek.com/p.js
https://www.adweek.com/wp-in...js/dist/vendor/regenerator-runtime.min.js?ver=0.13.9
https://www.adweek.com/wp-includes/js/dist/vendor/wp-polyfill.min.js?ver=3.15.0
https://www.adweek.com/wp-content/plugins/wp-parsely/build/init-api.js?ver=2.5.0text/javascript/deferred

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://allfacebook.com/blognetwork/Adweek Blog Network


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
31
Fair Enough! number of root domains (31) linked to your site allfacebook.com could be improved.

31
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 1,310
  Facebook Shares 5,689
  Facebook Comments 1,622
  Tweets 1,145
  LinkedIn 329

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/Adweek/
Twitter Accounthttps://twitter.com/Adweek
Google+ PageNot Found


Trustworthiness
92

Excellent! the website has a good Trustworthiness Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site allfacebook.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
954,630th most visited website in the world.
317,536th most visited website in United States  

your site has a fair good traffic rank across the world.
Websites On Same Server
Excellent! You do have very few domains (2 - sciencenews.org, unicusano.it) hosted on the same server as allfacebook.com (ip : 18.165.98.47).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 18.165.98.47) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
16 years, 4 days old ( 1st registered on : 2007-05-28 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
-1 years, -5 days from today ( expires on : 2023-05-28 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]



Domain Info
allfacebook.com ( 15 characters )

Domain Registrar : Moniker Online Services LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
2007-05-28 2007-05-28 2023-05-28
16 years, 4 days old 16 years, 4 days ago -1 years, -5 days from today
16 years, 4 days old


Domain Name Servers used by allfacebook.com
DNS Name IP Address
ns-1230.awsdns-25.org205.251.196.206
ns-1727.awsdns-23.co.uk205.251.198.191
ns-175.awsdns-21.com205.251.192.175
ns-909.awsdns-49.net205.251.195.141


Domain is going to expire in less than a year time (-1 years, -5 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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