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avast.com favicon Avast | Download Free Antivirus & VPN | 100% Free & Easy avast.com

Excellent Practice32
Improvement Could be Made10
Critical Issues to Attend9
Dec 7, 2021 09:58 PM

Click To Re-generate Current Report

Recommended Actions

  • Set meta keywords.
  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Remove some of the text content and make the text to code ration to be within 15%-70%.
  • Move the 28 inline css components to an external style sheet file.
  • Remove the 5 plain text email addresses from your page.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • ...     76
  • Register To View All >>



Detailed Reviews

Related Category
Most related categories of this website.

apps   careers   community   courses   marketing   smartphones   social   software  

Title
Avast | Download Free Antivirus & VPN | 100% Free & Easy

Words count: 7    Unique Words: 6    Length: 56 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Free 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Join 435 million others and get award-winning free antivirus for PC, Mac & Android. Surf safely & privately with our VPN. Download Avast today!

Words count: 21    Length: 143 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Avast | Download Free Antivirus & VPN | 100% Free & Easy www.avast.com/
Join 435 million others and get award-winning free antivirus for PC, Mac & Android. Surf safely & privately with our VPN. Download Avast today!

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

android  antivirus  avast  award  blog  browser  business  cleanup  click  connection  contact  devices  download  english  file  follow  free  installation  internet  ios  learn  mac  online  partners  performance  premium  privacy  products  protection  rsquo  running  safe  security  speed  stay  step  vpn  window  winning  work 

Top 20 Keywords
Total Terms Count: 1,856

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
free 52 2.80%
avast 43 2.32%
security 42 2.26%
protection 37 1.99%
download 28 1.51%
installation 28 1.51%
privacy 23 1.24%
antivirus 22 1.19%
business 16 0.86%
click 16 0.86%
learn 16 0.86%
vpn 15 0.81%
online 14 0.75%
partners 13 0.70%
safe 13 0.70%
rsquo 12 0.65%
browser 12 0.65%
performance 12 0.65%
devices 11 0.59%
step 11 0.59%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
111601405000441

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(11)
List of available regions
Free antivirus was just the beginning. Introducing Avast One
Free antivirus was just the beginning. Introducing Avast One
Free antivirus is your first step to online freedom
Free antivirus is your first step to online freedom
Free antivirus is your first step to online freedom
Keeping people safe & secure around the world
Follow these steps to complete your Avast installation:
Open the download to get protected
Follow these steps to complete your Avast installation:
Almost done!

<H2>

(16)
Ensure your privacy, security, and performance with Avast’s complete online protection
Essential protection for your life today
Choose a VPN for true online privacy
Get privacy and performance tips, straight from the experts
Run the Avast installer
Confirm the installation
Follow setup instructions
Follow the arrow
Open the file
Follow setup instructions
Run the Avast installer
Confirm the installation
Follow setup instructions
Run the Avast installer
Confirm the installation
Follow setup instructions

<H4>

(1)
Avast recommends using the FREE Chrome™ internet browser.
<H5>
(4)
Main regions
AMERICAS
EUROPE, MIDDLE EAST & AFRICA
ASIA & PACIFIC
<B> (5)Need help?
Need help?
FREE
Need help?
Need help?
<STRONG> (4)Note
Note
Note
Note


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
40.5

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.22 seconds - 103.51 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
3.25 s 0.03 s 0.02 s 0.01 s 1.82 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
23 Kb (22,772 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
23 Kb (22,772 bytes) 15 Kb (14,594 bytes) 8 Kb (8,178 bytes) 178.45 %


The Text/HTML Code Ratio is a bit too high, it might be considered as spam by search engines.

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
28 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
5 Email Addresses (p****************************@2x.png, t*************@2x.png, p************@2x.png, p************@2x.png, p************@2x.png) were detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.avast.com/en-us/index and http://avast.com are resolved to the same url :https://www.avast.com/en-us/index

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://id.avast.com/?target=https%3A%2F%2Fbusiness.avast.com%3A443%2F#login
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-MAC-HP&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=AMS&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=AMS-MARKET&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=IMS&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-WIN-HP&locale=en-us
http://avast.com/en-us...d-thank-you.php?product=AVAST-ONE-FREE-MAC-HP&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=AMS&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=AMS-MARKET&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=IMS&locale=en-us
http://avast.com/en-us...k-you.php?product=FAV-ONLINE-GLOWEB-3547-HP-A&locale=en-us
http://avast.com/en-us...nload-thank-you.php?product=FAV-ONLINE-DIRECT&locale=en-us
http://avast.com/en-us...k-you.php?product=FAV-ONLINE-GLOWEB-3547-HP-B&locale=en-us
http://avast.com/en-us...nload-thank-you.php?product=FAV-ONLINE-DIRECT&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=FAV-ONLINE&locale=en-us
http://avast.com/en-us...nload-thank-you.php?product=FAV-ONLINE-DIRECT&locale=en-us
http://avast.com/en-us/download-thank-you.php?product=FAV-ONLINE&locale=en-us


You may use url rewrite techniques to make these 22 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
265 9 274


Too many links (274), it may be considered as spam!

Internal Links (link to pages within this domain) - 265
URL Anchor Text
http://avast.com/en-us/secure-browserAvast Secure Browser
http://avast.com/en-us/storeSpecial Holiday Sale! Enjoy up...
http://avast.com/en-us/index
http://avast.com/#main-contentSkip to main content
http://avast.com/en-us/indexFor home
http://avast.com/en-us/businessFor business
http://avast.com/en-us/partnersFor partners
http://avast.com/en-us/aboutAbout us
http://avast.com/en-us/free-antivirus-downloadFree Antivirus ...
http://avast.com/en-us/free-mac-securityFree Antivirus ...
http://avast.com/en-us/free-mobile-securityFree Antivirus ...
http://avast.com/en-us/free-ios-securityFree Antivirus ...
http://avast.com/en-us/premium-securityPremium Security ...
http://avast.com/en-us/avast-oneAvast One NEW ...
http://avast.com/en-us/free-antivirus-downloadFree Antivirus for PC
http://avast.com/en-us/free-mobile-securityFree Security for Android
http://avast.com/en-us/free-mac-securityFree Security for Mac
http://avast.com/en-us/free-ios-securityFree Security for iPhone/iPad
http://avast.com/en-us/free-antivirus-downloadFree Antivirus for PC
http://avast.com/en-us/free-mac-securityFree Security for Mac
http://avast.com/en-us/free-mobile-securityFree Security for Android
http://avast.com/en-us/free-ios-securityFree Security for iPhone/iPad
http://avast.com/en-us/secureline-vpnSecureLine VPN ...
http://avast.com/en-us/antitrackAntiTrack ...
http://avast.com/en-us/secure-browserSecure Browser ...
http://avast.com/en-us/breachguardBreachGuard ...
http://avast.com/en-us/avast-online-securityOnline Security & Privacy ...
http://avast.com/en-us/cleanupCleanup Premium ...
http://avast.com/en-us/cleanup-macCleanup Premium ...
http://avast.com/en-us/cleanup-androidCleanup Premium ...
http://avast.com/en-us/cleanupCleanup Premium ...
http://avast.com/en-us/driver-updaterDriver Updater ...
http://avast.com/en-us/battery-saver-for-windowsBattery Saver ...
http://avast.com/en-us/omniOmni ...
http://avast.com/en-us/avast-oneAvast One NEW
http://avast.com/en-us/storeStore
http://avast.com/en-us/indexHome
https://support.avast.com/en-us/indexSupport
http://avast.com/en-us/storeStore
https://id.avast.com/en-usAccount
http://avast.com/en-us...iness/products/small-office-protectionSmall Office Protection
http://avast.com/en-us...business/solutions/endpoint-protectionEndpoint Protection
http://avast.com/en-us/business/solutions/next-gen-antivirusNext-Gen Antivirus
http://avast.com/en-us/business/products/patch-managementPatch Management
http://avast.com/en-us...ss-hub/cloud-backup-for-small-businessCloud Backup
http://avast.com/en-us...business/solutions/all-in-one-securityAll-In-One Protection
http://avast.com/en-us...dpoint-protection-for-large-businessesEndpoint Protection
http://avast.com/en-us/business/business-hub/cloud-backupBackup and Recovery
http://avast.com/en-us/business/products/ccleanerEndpoint Optimization
http://avast.com/en-us/business/solutions/network-securityCloud Network Security
http://avast.com/en-us/business/business-hubBusiness Hub Security Platform
http://avast.com/en-us...ness/solutions/all-in-one-security-mspAdvanced All-In-One Protection
http://avast.com/en-us/business/cloudcare/antivirusEndpoint Protection
http://avast.com/en-us/business/solutions/network-securityCloud Network Security
http://avast.com/en-us/business/cloudcareCloudCare Security Platform
http://avast.com/en-us/business/help-me-chooseHelp me choose
http://avast.com/en-us/business/partnersBecome a partner
http://avast.com/en-us/business/partners/mspMSP partners
http://avast.com/en-us/business/partners/resellerReseller partners
http://avast.com/en-us/business/partners/distributorDistributor partners
http://avast.com/en-us/business/affiliatesAffiliates
http://avast.com/en-us/business/partner-locatorPartner locator
http://avast.com/en-us/business/resourcesResources
http://avast.com/en-us/business/trialsTrials
http://avast.com/en-us/business/storeStore
http://avast.com/en-us/businessHome
http://avast.com/en-us/business/cloudcare/talk-to-an-expertContact sales
http://avast.com/en-us/business/supportSupport
http://avast.com/en-us/business/storeStore
https://id.avast.com/?...2F%2Fbusiness.avast.com%3A443%2F#loginBusiness Hub
https://partners.avast.com/s/login/Reseller portal
http://avast.com/en-us/partners/smartlifeSmart Life
http://avast.com/en-us/partners/mobile-securityMobile Security
http://avast.com/en-us/partners/vpnVPN
http://avast.com/en-us/partners/threat-intelligenceThreat Intelligence
http://avast.com/en-us/partners/knowledgeKnowledge Center
http://avast.com/en-us/aboutAbout Avast
http://avast.com/en-us/company-faqsCompany FAQs
http://avast.com/en-us/careersCareers
http://avast.com/en-us/privacyPrivacy
http://avast.com/c-category-privacyExpert guides
https://blog.avast.com/topic/privacyPrivacy blogs
https://press.avast.com/en-usPress releases
https://press.avast.com/eventsEvents
https://press.avast.com/newsIn the news
https://press.avast.com/media-materialsMedia materials
https://press.avast.com/contactsPR contacts
https://investors.avast.com/our-story/at-a-glance/At a glance
https://investors.avast.com/our-story/strategy/Strategy
https://investors.avast.com/our-story/technology-expertise/Technology expertise
https://investors.avast.com/our-story/leadership/Leadership
https://investors.avast.com/our-story/history/History
https://investors.avast.com/investors/overview/Overview
https://investors.avast.com/investors/growth-opportunity/Growth & competitive advantage
https://investors.avast.com/investors/ipo-information/IPO information
https://investors.avast.com/investors/regulatory-news/Regulatory news
https://investors.avast.com/investors/share-price-and-tools/Share price & tools
https://investors.avast.com/investors/corporate-governance/Corporate governance
https://investors.avast.com/investors/investor-contacts/Investor contacts
https://investors.avast.com/investors/financial-calendar/Financial calendar
...

External Links (link to pages on other websites) - 9
URL Anchor Text
https://www.google.com/chrome/Google Chrome
https://us.cloudcare.avg.com/CloudCare
https://decoded.avast.io/Avast Decoded In-depth te...
https://www.google.com/chrome/Download Chrome
https://play.google.co...rome_Fast_Secure?id=com.android.chrome
https://www.facebook.com/avast
https://www.instagram.com/avast
https://twitter.com/Avast
https://www.youtube.com/avast

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
60 5 55


55 images do not have Alt values.

Image URL - 60
URL ALT Text
https://static3.avast....088/web/i/v2/components/message-bar/holiday-promo-gift.svg
https://static3.avast.com/10002088/web/i/logo/avast-logo-default.svgAvast
https://static3.avast....cons/product-icons/32x32/product-icon-32x32-free_white.svg
https://static3.avast....cons/product-icons/32x32/product-icon-32x32-free_white.svg
https://static3.avast....cons/product-icons/32x32/product-icon-32x32-free_white.svg
https://static3.avast....cons/product-icons/32x32/product-icon-32x32-free_white.svg
https://static3.avast....s/product-icons/32x32/product-icon-32x32-premium_white.svg
https://static3.avast....icons/product-icons/32x32/product-icon-32x32-avast-one.svg
https://static3.avast....icons/product-icons/32x32/product-icon-32x32-vpn_white.svg
https://static3.avast....product-icons/32x32/product-icon-32x32-antitrack_white.svg
https://static3.avast....ct-icons/32x32/product-icon-32x32-secure-browser-color.svg
https://static3.avast....oduct-icons/32x32/product-icon-32x32-breachguard_white.svg
https://static3.avast....2/product-icon-32x32-online-privacy-and-security_white.svg
https://static3.avast....t-icons/32x32/product-icon-32x32-cleanup-premium_white.svg
https://static3.avast....t-icons/32x32/product-icon-32x32-cleanup-premium_white.svg
https://static3.avast....t-icons/32x32/product-icon-32x32-cleanup-premium_white.svg
https://static3.avast....t-icons/32x32/product-icon-32x32-cleanup-premium_white.svg
https://static3.avast....ct-icons/32x32/product-icon-32x32-driver-updater_white.svg
https://static3.avast....uct-icons/32x32/product-icon-32x32-battery-saver_white.svg
https://static3.avast....cons/product-icons/32x32/product-icon-32x32-omni-color.svg
https://static3.avast....icons/product-icons/32x32/product-icon-32x32-avast-one.svg
https://static3.avast....2/product-icon-32x32-smb-small-office-protection_white.svg
https://static3.avast....32x32/product-icon-32x32-smb-endpoint-protection_white.svg
https://static3.avast....duct-icons/32x32/product-icon-32x32-smb-ultimate_white.svg
https://static3.avast....x32/product-icon-32x32-smb-antivirus-for-servers_white.svg
https://static3.avast....2088/web/i/v2/aim/img/index/hero-img/hero-img-en-us-2x.jpg
https://static3.avast....ndex/awards/pc-editors-choice-2021-rating@2x.png?height=80
https://static3.avast....i/v2/aim/img/index/awards/techradar-2021@2x.png?height=112
https://static3.avast.com/10002088/web/i/v2/aim/img/index/pillar-en-us1@2x.png
https://static3.avast.com/10002088/web/i/v2/aim/img/index/pillar-en-us2@2x.png
https://static3.avast.com/10002088/web/i/v2/aim/img/index/pillar-en-us3@2x.png
https://static3.avast....2088/web/i/v2/aim/img/index/group-of-devices.png?width=648
https://static3.avast.com/10002088/web/i/logo/avast-one-logo-black.svg
https://static3.avast....2088/web/i/v2/aim/img/index/group-of-devices.png?width=688
https://static3.avast..../10002088/web/i/v2/aim/img/index/vpn-devices.png?width=648
https://static3.avast....icons/product-icons/32x32/product-icon-32x32-vpn_white.svg
https://static3.avast..../10002088/web/i/v2/aim/img/index/vpn-devices.png?width=688
https://static3.avast....v2/components/reskin-icons/arrow-right-bluebright-24px.svg
https://static3.avast....eb/i/v2/components/reskin-icons/arrow-right-white-24px.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-right-purple.svg
https://static3.avast.com/10002088/web/i/v2/components/back-s-purple.svgPrevious item
https://static3.avast.com/10002088/web/i/v2/components/back-s-white.svgPrevious item
https://static3.avast.com/10002088/web/i/v2/components/next-s-white.svgNext item
https://static3.avast.com/10002088/web/i/v2/aim/img/index/index-globe-full.jpg
https://static3.avast.com/10002088/web/i/mkt/thank-you/v4/icon-phone.svg
https://static3.avast.com/10002088/web/i/mkt/thank-you/v4/icon-phone.svg
https://static3.avast.com/10002088/web/i/v2/components/icons/browsers/chrome.svg
https://static3.avast....eb/i/v2/components/store-badge/google-play/google-play.svg
https://static3.avast.com/10002088/web/i/logo/avast-logo-inverse.svgAvast
https://static3.avast.com/10002088/web/i/v2/components/arrow-s-down-white.svg
https://static3.avast.com/10002088/web/i/mkt/thank-you/v4/icon-phone.svg
https://static3.avast.com/10002088/web/i/mkt/thank-you/v4/icon-phone.svg


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
0 3 3


Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 3
Stylesheet URL rel type
https://static3.avast.com/10002088/web/c/v2/index.cssstylesheet
https://static3.avast.com/10002088/web/c/download-popup.cssstylesheet
https://static3.avast.com/10002088/web/c/v2/avast/local/en-us/local.cssstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
20 12 32


Too many (12) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 12
Script URL Type
https://cdn.cookielaw....onsent/b680e9a8-3d45-4e4a-998f-7d05f89e4486/OtAutoBlock.jstext/javascript
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jstext/javascript
https://static3.avast.com/10002088/web/j/vendor/one-trust.jstext/javascript
https://cdn.polyfill.io/v2/polyfill.min.js
https://static3.avast.com/10002088/web/j/v2/vendor/cash.js
https://static3.avast.com/10002088/web/j/v2/avast.js
https://static3.avast.com/10002088/web/j/v2/vendor/bootstrap-native.js
https://resources.digital-cloud.medallia.eu/wdceu/82320/onsite/embed.jstext/javascript
https://static3.avast.com/10002088/web/j/v2/vendor/aos.js
https://static3.avast.com/10002088/web/j/v2/pages/index.js
https://static3.avast.com/10002088/web/j/v2/vendor/tiny-slider.min.js
https://static3.avast.com/10002088/web/j/v2/components/cmp-articles.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://blog.avast.com/topic/privacyPrivacy blogs


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
7 Excellent! the website has a high page rank (7/10).

7
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
128
Excellent! You do have a lot of root domains (128) linked to your site avast.com.

128
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 15,415
  Facebook Shares 133,394
  Facebook Comments 13,445
  Tweets 1
  LinkedIn 680

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/avast
Twitter Accounthttps://twitter.com/Avast
Google+ PageNot Found


Trustworthiness
95

Excellent! the website has a good Trustworthiness Score (95/100).

95
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
94 Excellent! the website has a good Child Safe Score (94/100).

94
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site avast.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
1,847th most visited website in the world.
505th most visited website in Brazil  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain avast.com is the only one hosted on the server (ip : 23.204.10.207).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 23.204.10.207) is located at United States  
the most site visitors come from Brazil  

your server is located in different place from where most of your site visitors come from.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
24 years, 63 days old ( 1st registered on : 1997-10-06 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
7 years, 286 days from today ( expires on : 2029-09-20 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain is not expiring too soon.

Domain Info
avast.com ( 9 characters )

Domain Registrar : MarkMonitor Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1997-10-06 2020-05-20 2029-09-20
24 years, 63 days old 1 year, 201 days ago 7 years, 286 days from today
24 years, 63 days old


Domain Name Servers used by avast.com
DNS Name IP Address
a1-182.akam.net193.108.91.182
a11-66.akam.net84.53.139.66
a13-65.akam.net2.22.230.65
a20-66.akam.net95.100.175.66
a26-67.akam.net23.74.25.67
a6-67.akam.net23.211.133.67


You have a nice choice of domain name, which is of a right length (9 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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