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Excellent Practice26
Improvement Could be Made9
Critical Issues to Attend14
Jan 15, 2021 10:59 AM

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Recommended Actions

  • Set meta keywords.
  • Create a XML sitemap for your site.
  • Remove some of the text content and make the text to code ration to be within 15%-70%.
  • Move the 173 inline css components to an external style sheet file.
  • Configure the server so that your site IP is redirected to the domain name site
  • Reduce number of links to other pages.
  • Add more authoritative back-links for your site.
  • Add more authoritative back-links for your site.
  • Increase the traffic of your site.
  • Host the site closer to the geo location where most of your site visitors come from.
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Detailed Reviews

Related Category
Most related categories of this website.

audio   careers   club   deals   directory   electronics   gadgets   shop  

Buy N Sell Vanuatu - Vanuatu's own classifieds site

Words count: 8    Unique Words: 8    Length: 51 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Buy N Sell Vanuatu - FREE Classifieds ads. Cars, Boats and Electronics. Buy and Sell Vanuatu Real estate. Search products listed by Vanuatu's top retailers.

Words count: 25    Length: 156 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Buy N Sell Vanuatu - Vanuatu's own classifieds site
Buy N Sell Vanuatu - FREE Classifieds ads. Cars, Boats and Electronics. Buy and Sell Vanuatu Real estate. Search products listed by Vanuatu's top retailers.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

arrivals  automatic  box  brother  cars  centre  click  colour  contact  copy  designed  enquiries  function  hardware  house  laser  list  mfc  nbsp  office  output  photocopiers  ppm  price  print  printers  products  sale  scanners  services  sided  sound  speeds  store  studio  toshiba  vanuatu  vatu  view  wireless 

Top 20 Keywords
Total Terms Count: 3,454

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
printers 81 2.35%
toshiba 69 2.00%
nbsp 61 1.77%
studio 60 1.74%
view 51 1.48%
list 37 1.07%
products 35 1.01%
print 34 0.98%
ppm 32 0.93%
colour 31 0.90%
contact 31 0.90%
sound 28 0.81%
enquiries 27 0.78%
box 27 0.78%
vatu 27 0.78%
click 27 0.78%
vanuatu 26 0.75%
brother 25 0.72%
arrivals 24 0.69%
wireless 23 0.67%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)


Buy N Sell Vanuatu


Buy N Sell Vanuatu..
Featured Listings
Latest Listings


UV Water Treatment – Vanuatu Agricultural Supplies
New Arrivals – Wilco Hardware
Canon TM-200/TM-300/TM-305 printers – Copy Express
Brother Printers New Arrivals – Copy Express
UV Water Treatment Kit – Vanuatu Agricultural Supplies
Innotrics – Deep Fryer 4L 220V
Shelves – House Store
Yamaha PSR-S975 Entertainer Keyboard – Sound Centre
Toshiba Printers New Arrivals – Copy Express
High Quality Mattresses – House Store LTD
Husqvarna New Arrivals – VAS
Husqvarna Discount Price – Vanuatu Agricultural Supplies
Hitachi Led TV 65
Back In Stock – Wilco Hardware
Bose Micro water-resistant portable Bluetooth speaker
Eau De Parfum – Sound Centre
New Arrivals – House Store LTD
Toshiba E-Studio2309A/2809A Printer – Copy Express
Lapita Plantation
Gingle Bells Gin Liquor – Sound Centre
New Arrival – Wilco Hardware
New Arrivals Dining Table set – Wilco Hardware
House Store Furnitures
Toyota Hilux 4×4 – Dual Cab
Toshiba e-studio 330ac/400ac
BEST OFFER – AS IS, WHERE IS (Havannah Harbour)
container for sale
For sale quad bike
Surplus Building materials FOR SALE
Surplus Building materials FOR SALE
Brother MFC-L9570CDW
Toshiba e.studio7516AC
Toshiba e.studio6516AC
Brother MFC-L8900CDW
Toshiba e.studio5516AC
Brother MFC-L8690CDW
Brother MFC-L3745CDW
Toshiba e.Studio5015AC
Toshiba e.Studio4515AC
Brother MFC-L3750CDW
Toshiba e-studio 3515AC
Toshiba e.Studio3015AC
Brother MFC-J5730DW
Brother MFC-L6900DW
Toshiba e-studio 2515AC
Brother MFC-L6700DW
Toshiba e.Studio2010AC
Brother MFC-L5755DW
Toshiba e-studio 479CS
Brother MFC-L2710DW
Toshiba e.studio389cs
Toshiba e.studio388CP
Brother MFC-L2713DW
Toshiba e.studio338cs
Brother HL-L5200DW
Toshiba e-studio 8518A
Toshiba e-studio 7518A
Toshiba e.studio5518A
Toshiba e-studio 4508LP
Toshiba e-STUDIO3508LP
Toshiba e.Studio2518A
Toshiba e-Studio 2822AF
Toshiba e.Studio 2309A
Toshiba e-studio 478S
Toshiba e.studio528P
Toshiba e.studio408P
Toshiba e-studio 408S
New Arrival – House Store
AIWA Television – Sound Centre
Smad Gas Fridge & Freezer – Origin Energy
Gingle Bells Gin Liquor – Sound Centre
Eau De Parfum – Sound Centre
Bose Sound Link Mini II – Sound Centre
New Arrivals – House Store
Christmas Gift Ideas – Wilco Hardware
Women & Men Frangrances – Sound Centre
Ladies Bags – Sound Centre
Brother HL-L8360CDW
Brother HL-L2350DW
New In Store – Sound Centre
Salon d’angle Bernie
Canape 2 & 3 Person Woody
Super Blender & Wonder Food Chopper – Rapid Electrical
Brother MFC-J6530DW
Toshiba e.Studio2515AC
Brother HL-L9310CDW
Brother HL-L8260CDW
Brother MFC-L2750DW
Brother MFC-L2730DW
4.5Kg Gas Bottle
Canape 3 Person Bernie
Iron Pan for Sizzling Dish With Wooden Base Mix
10pc Pot Cookware
Office Desk – 3pcs (L- shape)
<I> (3)

HTML headings and emphasis tags are the most basic forms to indicate important content.

1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Excellent! the website has a shortcut favicon image.

RSS Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
2.20 seconds - 17.71 Kb/s

The loading speed is normal, however it can be further improved.

Estimated loading time for different internet connections
Optical Fibre
5.57 s 0.04 s 0.04 s 0.01 s 3.12 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
39 Kb (38,963 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
39 Kb (38,963 bytes) 28 Kb (28,202 bytes) 11 Kb (10,761 bytes) 262.08 %

The Text/HTML Code Ratio is a bit too high, it might be considered as spam by search engines.

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
173 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites and are resolved to the same url :

Search Engines treat URLs with or without "www" as two different records.

1. edit your .htaccess file and permanently redirect one to the other (eg redirect to
IP Canonicalization
IP address of the site is NOT forwarded to its domain name site

URL Rewrite
Non SEO Friendly URLs

You may use url rewrite techniques to make these 4 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore

You have 4 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
495 10 505

Too many links (505), it may be considered as spam!

Internal Links (link to pages within this domain) - 495
URL Anchor Text Dashboard Reset / Recovery your Profile Listing Listing Listing Trading your business of use Parts & Accessories & Children & Marine & Contruction & Vehicles / Jewellry / Beauty & Computers & Nursing / Garden / Office Pets/ Animals / Books & Video Estate Hire & Specials Outdoors Pages Express | Photocopiers & ... Store Energy Vanuatu Ltd Motors Centre Agricultural Supplies & Services & Vehicles Us Pages & editing your ads of use an Ad an Ad N Sell Vanuatu Dashboard Reset / Recovery your Profile Listing Listing Listing Trading your business of use Parts & Accessories & Children & Marine & Contruction & Vehicles / Jewellry / Beauty & Computers & Nursing / Garden / Office Pets/ Animals / Books & Video Estate Hire & Specials Outdoors Pages Express | Photocopiers & ... Store Energy Vanuatu Ltd Motors Centre Agricultural Supplies & Services & Vehicles Us

External Links (link to pages on other websites) - 10
URL Anchor Text Wordpress Themes

reasonable number of links (below 100) per page will give a better user experience.

1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Total Images Alt Present Alt Missing
16 9 7

7 images do not have Alt values.

Image URL - 16
URL ALT Text n sell vanuatu Daily Post Business Review FM Vanuatu Media Marketing To Do - Vanuatu & Sell Vanuatu on Vanuatu Sales Vanuatu

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
Style Block In Same Page Links to External Style Files Total
6 1 7

You have 6 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 1
Stylesheet URL rel type

Scripts Block In Same Page Links to External Script Files Total
50 33 83

Too many (33) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 33
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page Express | Photocopiers & ... Wordpress Themes

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
UA-42919847-1 Excellent! the website implements Google Analytics.

Social Media Integration
Good! your site is integrated with social media.

Facebook Page
Twitter AccountNot Found
Google+ PageNot Found


No Trustworthiness Score is calculated for the site.

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
0 No Child Safe Score is calculated for the site.

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Safe Browsing
Safe! the site is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
Your site is not among the most visited 1 million websites in the world.
Websites On Same Server
Excellent! You do have very few domains (1 - hosted on the same server as (ip :

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : is located at Australia  
ensure your server is not located far away from most of your site visitors.
HTTP Compression

your website server does not support HTTP Compression.


your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
7 years, 187 days old ( 1st registered on : 2013-07-13 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 177 days from today ( expires on : 2021-07-13 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info ( 19 characters )

Domain Registrar : Realtime Register B.V.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
2013-07-13 2019-12-03 2021-07-13
7 years, 187 days old 1 year, 45 days ago 0 years, 177 days from today
7 years, 187 days old

Domain Name Servers used by
DNS Name IP Address

Domain is going to expire in less than a year time (0 years, 177 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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