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Excellent Practice32
Improvement Could be Made10
Critical Issues to Attend10
Dec 2, 2022 07:52 AM

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Recommended Actions

  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Move the 27 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • ...     23
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

culture   film   lifestyle   magazine   maps   movies   multimedia   stories  

Gizmodo | Tech. Science. Culture.

Words count: 5    Unique Words: 5    Length: 33 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
We come from the future.

Words count: 5    Length: 24 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

The description is too short!

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Gizmodo | Tech. Science. Culture.
We come from the future.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.

Words count: 1    Length: 7 characters    keyword phrases count : 1

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:100% (1/1)
gizmodo 0   (0%)

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

ant  climate  close  culture  drying  election  extreme  facebook  facebook's  feed  future  game  gift  gizmodo  guidethe  internal  ionbuyers  kid  laptops  month  mountain  news  papers  phones  playing  prices  princess  quantumania  river  rsquo  science  splash  spoilersupdates  tech  time  tohow  wasp  watching  west  youtube 

Top 20 Keywords
Total Terms Count: 577

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
guidethe 9 1.56%
gift 6 1.04%
playing 6 1.04%
news 4 0.69%
phones 4 0.69%
laptops 3 0.52%
tohow 3 0.52%
science 3 0.52%
prices 3 0.52%
climate 3 0.52%
ant 3 0.52%
rsquo 3 0.52%
facebook 3 0.52%
gizmodo 3 0.52%
quantumania 3 0.52%
wasp 3 0.52%
spoilersupdates 3 0.52%
youtube 2 0.35%
tech 2 0.35%
splash 2 0.35%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)


Gizmodo Deals of the Day
Holiday Gift Guides
Buyers Guide
How To
The Facebook Papers
Everything We Know


Kanye West Banned From Twitter After Posting Swastika and Texts With Elon Musk
Newly Discovered Dinosaur Looks Like a Nightmare Goose
Behold, the Brands: YouTube Releases Top 10 Ads of 2022
Facebook Isn't Removing Death Threats Against Election Workers
Google Shows Off the 10 Most-Watched YouTube Vids for 2022
Huawei Made a Smartwatch That Pops Open to Reveal a Pair of Wireless Earbuds Inside
Everything We Saw in the Trailer for Indiana Jones and the Dial of Destiny
Guardians of the Galaxy Vol. 3's First Trailer Is Big on Rocket
Updates From Ant-Man and The Wasp: Quantumania, and More
Best Cyber Monday Deals That Are Still Live: Tikduck Flying Orb Ball Toy,...
Xbox Series S - Cheapest Ever
Toto Washlet Electronic Bidet Toilet Seat
Updates From Ant-Man and The Wasp: Quantumania, and More
Gift This 21% Off Cold Brew Maker to the Person Who Refuses To Drink Hot...
Alex Jones Files for Second Bankruptcy: This Time, It's Personal
15 of the Best Luxury Gifts for Gamers
Huawei Made a Smartwatch That Pops Open to Reveal a Pair of Wireless Earbuds Inside
Disney Will Close Splash Mountain Next Month For Its Princess and the Frog Overhaul
The Best Tablets, E-Readers, and E-Notes To Give As Gifts
The Best Productivity, Gaming, and Budget Laptops to Gift (or Keep)
Gift Ideas for the Disaster Prepper in Your Life
11 Science Gifts for Your Favorite Kid or Kid-at-Heart
Gifts for the Spaceflight Enthusiast in Your Life
The Best Gifts for Musicians
The Onyx Boox Leaf 2 E-Reader is Like Having a Kindle and a Kobo All in One Device
These Are The Best DSLR Cameras Right Now
I Can't Imagine Ever Traveling Without This Tiny Nintendo Switch Dock
The Best Phones You Can Buy
The Best Retro Game Consoles
The Best Smart Home Gadgets
The Best Streaming Services
The Best Laptops You Can Buy
The Best Smartwatches and Fitness Trackers
The Best Ways To Find and Organize Your Phone's Forgotten Photos
How Mesh Networking Works, and How To Find the Right System for You
How to Set Screen Time Limits on Your Phone or Laptop To Keep Yourself Focused
How to Use Live Captions to Add Subtitles to Any Device's Audio and Video
Everything We Saw in the Trailer for Indiana Jones and the Dial of Destiny
Guardians of the Galaxy Vol. 3's First Trailer Is Big on Rocket
The Mandalorian Season 3 Will Begin Next March
Updates From Ant-Man and The Wasp: Quantumania, and More
Disney Will Close Splash Mountain Next Month For Its Princess and the Frog Overhaul
Gas Prices Are Plummeting—but Republicans Haven’t Noticed
Lyft Says It Will Start Recycling E-Bike and Scooter Batteries
Photos Show Eruption at Mauna Loa, World's Largest Active Volcano
The Mississippi River is Drying Out | Extreme Earth
California's Water Thieves Are Getting Away With It
Remembering the Arecibo Observatory Dish, Two Years After Its Collapse
Physicists Say They Made a Mini-Wormhole in the Quantum Realm
Mind-Altering Parasite Could Be Making Wolves Bolder
The Flu Is Definitely Back
An Ancient Asteroid Impact May Have Caused a Megatsunami on Mars
We're Publishing The Leaked 'Facebook Papers.' Read Them for Yourself.
How Meta Failed to Fight Against American Climate Denial
Here's How Facebook Killed News Feed Fixes Over Fear of Conservative Backlash.
Video: What Are The Facebook Papers, and Why Do They Matter?
Here's How Facebook's Ranking Algorithms Control Your News Feed.
Here’s Facebook's Internal Discussions About Donald Trump, the 2020 Election, and Jan. 6.
Marvel Release Dates: When to See Upcoming MCU Movies and Disney+ Shows
DC Release Dates: When to See DCEU Movies and HBO Max Shows
Star Wars Release Dates: When to See Upcoming Movies & Disney+ Shows
Everything We Know About the Future of Doctor Who
Everything We Know About James Cameron's Avatar Sequels
Everything We Know About The Lord of the Rings: The Rings of Power
How to Tip Gizmodo
<I> (17)Indiana Jones and the Dial of Destiny
Guardians of the Galaxy Vol. 3
Ant-Man and The Wasp: Quantumania
Next Exit
Ant-Man and The Wasp: Quantumania
Splash Mountain
Princess and the Frog
Indiana Jones and the Dial of Destiny
Guardians of the Galaxy Vol. 3
The Mandalorian
Ant-Man and The Wasp: Quantumania
Splash Mountain
Princess and the Frog
Doctor Who
The Lord of the Rings: The Rings of Power
<EM> (2)Avatar: The Way of Water
Star Wars

HTML headings and emphasis tags are the most basic forms to indicate important content.

1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Excellent! the website has a shortcut favicon image.

RSS Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.05 seconds - 1,369.68 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Optical Fibre
9.78 s 0.08 s 0.07 s 0.02 s 5.48 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
68 Kb (68,484 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
68 Kb (68,484 bytes) 5 Kb (4,658 bytes) 64 Kb (63,826 bytes) 7.30 %

The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
27 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites and are resolved to the same url :

Search Engines treat URLs with or without "www" as two different records.

1. edit your .htaccess file and permanently redirect one to the other (eg redirect to
IP Canonicalization
Excellent! IP address of the site is forwarded to its domain name site

URL Rewrite
Non SEO Friendly URLs

You may use url rewrite techniques to make these 2 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore

You have 2 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
264 17 281

Too many links (281), it may be considered as spam!

Internal Links (link to pages within this domain) - 264
URL Anchor Text us a tip!
https://store.gizmodo.comShop To Español To Español West Banned From Twitter... Novak Discovered Dinosaur Look... Schultz, the Brands: YouTube Re... Germain Isn't Removing Death ... DeGeurin Shows Off the 10 Most-W... Barr Made a Smartwatch That ... Liszewski We Saw in the Trail... Lussier Frenzy of the Galaxy Vol. 3... Lussier Spoilers From Ant-Man and The W... Whitbrook Jackson Mississippi River is Dryin... playing Rahul Ko... playing Biggest ... playing 'This is... playing Connecti... All Spoilers From Ant-Man and The W... Whitbrook Jackson O'Brien Jones Files for Second Ba... Barr Hesse Made a Smartwatch That ... Liszewski Will Close Splash Mount... Graves Guide Best Tablets, E-Readers, a... Guide Best Productivity, Gaming,... Change Ideas for the Disaster Pr... Science Gifts for Your Favo...

External Links (link to pages on other websites) - 17
URL Anchor Text Deals of the Day All
https://theinventory.comThe Inventory Cyber Monday Deals That A... Inventory Staff Series S - Cheapest EverC... Washlet Electronic Bidet ...
https://theinventory.comThe Inventory This 21% Off Cold Brew Ma... order
https://lifehacker.comLifehacker of the Best Luxury Gifts fo...

reasonable number of links (below 100) per page will give a better user experience.

1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Total Images Alt Present Alt Missing
0 0 0

Alt values are missing for all the images (0), it will be hard for search engines to include your site for image searches!

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
Style Block In Same Page Links to External Style Files Total
2 0 2

You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL rel type

Scripts Block In Same Page Links to External Script Files Total
58 42 100

Too many (42) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 42
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
8 Excellent! the website has a high page rank (8/10).

0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
Excellent! You do have a lot of root domains (764) linked to your site

< 20 21 - 50 > 51
Poor Good Excellent

Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 5,103
  Facebook Shares 14,758
  Facebook Comments 6,891
  Tweets 821,011
  LinkedIn 10,622

Social Media Integration
Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


Excellent! the website has a good Trustworthiness Score (94/100).

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
93 Excellent! the website has a good Child Safe Score (93/100).

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Safe Browsing
Safe! the site is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
2,321th most visited website in the world.
609th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (4 -,,, hosted on the same server as (ip :

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression

your website server does not support HTTP Compression.


your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
20 years, 158 days old ( 1st registered on : 2002-07-01 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 206 days from today ( expires on : 2023-07-01 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info ( 11 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
2002-07-01 2022-06-27 2023-07-01
20 years, 158 days old 0 years, 162 days ago 0 years, 206 days from today
20 years, 158 days old

Domain Name Servers used by
DNS Name IP Address

Domain is going to expire in less than a year time (0 years, 206 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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