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kiplinger.com favicon kiplinger.com

Excellent Practice34
Improvement Could be Made11
Critical Issues to Attend6
Jan 11, 2021 12:08 PM

Click To Re-generate Current Report

Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Set meta keywords.
  • Create one H1 element for your page, put the most important keywords in.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create RSS feed for your site.
  • ...     41
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Detailed Reviews

Related Category
Most related categories of this website.

courses   dog   loans   money   social   television   video   wars  

Title
Kiplinger | Personal Finance News, Investing Advice, Business Forecasts

Words count: 8    Unique Words: 8    Length: 71 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

The title is too long! It has more than 70 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Leader in personal finance news and business forecasting. Get trusted advice on investing, retirement, taxes, saving, real estate, cars, college, insurance.

Words count: 21    Length: 156 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Kiplinger | Personal Finance News, Investing Advice, ... www.kiplinger.com/
Leader in personal finance news and business forecasting. Get trusted advice on investing, retirement, taxes, saving, real estate, cars, college, insurance.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

advice  biden  buy  check  company  coronavirus  december  democrats  eligible  estate  finance  financial  forecasts  free  guide  happiness  hellip  immature  insurance  investing  irs  january  kiplinger  loans  money  pay  payment  personal  picks  reasons  retirement  rsquo  save  signs  stimulus  stocks  student  tax  tech  year 

Top 20 Keywords
Total Terms Count: 1,123

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
check 22 1.96%
rsquo 21 1.87%
stimulus 21 1.87%
tax 16 1.42%
kiplinger 15 1.34%
january 14 1.25%
hellip 13 1.16%
investing 13 1.16%
year 10 0.89%
december 10 0.89%
personal 9 0.80%
pay 9 0.80%
student 8 0.71%
happiness 7 0.62%
retirement 7 0.62%
money 7 0.62%
free 6 0.53%
loans 6 0.53%
financial 6 0.53%
biden 5 0.45%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
05301000000036

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(5)
STIMULUS
Most Popular
ADVICE FROM FINANCIAL PROS
YOUR RETIREMENT
PODCASTS

<H3>

(30)
The 15 Best Tech Stocks to Buy for 2021
Is Pet Insurance Worth It?
4 Ways to Invest in Real Estate to Generate Income
9 Places That Will Pay You to Live There
Charitable Tax Deductions: An Additional Reward for the Gift of Giving
Third Stimulus Check Update: When Could We Get Another Stimulus Check
Where Can I Cash My Second Stimulus Check? Try Walmart or PayPal
6 Reasons Why Your Second Stimulus Check Might Be Delayed
Where's My Stimulus Check? Use the IRS's "Get My Payment" Portal to Get an Answer
6 Reasons Why Your Second Stimulus Check Might Be Delayed
The Best Way to Pay Off $250,000 in Student Loans
Who's Not Getting a Second Stimulus Check (Not Everyone is Eligible!)
Your Second Stimulus Check: How Much? When? And Other FAQs
Joe Biden's Tax Plans for the Next Few Years
Biden Says $2,000 Checks Will "Go Out the Door" if Democrats Win in Georgia
Sign Up for Kiplinger’s Free E-newsletters
Subscribe to Kiplinger's Personal Finance
5 Danger Signs That You’re an ‘Immature’ Investor
The Best Way to Pay Off $250,000 in Student Loans
How to Spot (and Squash) Nasty Fees That Hide in Your Investments
Loose Lips Sink Ships and Can Damage Your Company’s Reputation
State-by-State Guide to Taxes on Retirees
A Retirement Home Is a Tiny House in the Kids’ Backyard
A Retiree’s Guide to Key Dates in 2021
Money Can’t Buy Happiness: 4 Secrets to a Happy Retirement
James K. Glassman's Stock Picks for 2021
Doug Glanville on Race, Sports — and Personal Finance
State Taxes on the Middle Class, with Rocky Mengle
Your Year-End Financial To-Do List
Subscribe to Kiplinger's Personal Finance

<H4>

(1)
Profit and prosper with the best of Kiplinger’s advice – straight to your e-mail.


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
40.5

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.34 seconds - 162.31 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
7.88 s 0.06 s 0.06 s 0.01 s 4.41 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
55 Kb (55,187 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
55 Kb (55,187 bytes) 9 Kb (9,178 bytes) 46 Kb (46,009 bytes) 19.95 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
2 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.kiplinger.com:443/ and http://kiplinger.com are resolved to the same url :https://www.kiplinger.com:443/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04


You may use url rewrite techniques to make these 4 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://www.kiplinger.com/.../media_kit/kiplinger_media_kit.pdf


You have 1 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
64 10 74


Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 64
URL Anchor Text
http://kiplinger.com/#headerSkip to header
http://kiplinger.com/#mainSkip to main content
http://kiplinger.com/#footerSkip to footer
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...
http://kiplinger.com/Link to homepage
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04Subscribe to Kiplinger
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04Subscribe to Kiplinger
https://store.kiplinger.com/index.htmlStore
http://kiplinger.com/Home
http://kiplinger.com/investingInvesting
http://kiplinger.com/retirementRetirement
http://kiplinger.com/taxesTaxes
http://kiplinger.com/personal-financePersonal Finance
http://kiplinger.com/businessYour Business
http://kiplinger.com/building-wealthWealth Creation
http://kiplinger.com/podcastPodcasts
http://kiplinger.com/economic-forecastsEconomic Outlooks
http://kiplinger.com/toolsTools
https://my.kiplinger.com/members/kipKiplinger's Personal Finance M...
https://my.kiplinger.com/members/kwlThe Kiplinger Letter
https://my.kiplinger.com/members/ktlThe Kiplinger Tax Letter
https://my.kiplinger.com/members/kiiKiplinger's Investing for Inco...
https://my.kiplinger.com/members/krrKiplinger's Retirement Report
https://store.kiplinger.com/index.htmlStore
https://my.kiplinger.com/emailManage My E-Newsletters
https://my.kiplinger.com/login/profile.phpMy Subscriptions
http://kiplinger.com/inves...0/the-15-best-tech-stocks-for-2021The 15 Best Tech Stocks to Buy...
http://kiplinger.com/perso...s/601926/tame-the-cost-of-pet-careIs Pet Insurance Worth It?
http://kiplinger.com/real-...-in-real-estate-to-generate-income4 Ways to Invest in Real Estat...
http://kiplinger.com/slide...t-pay-you-to-live-there/index.html9 Places That Will Pay You to ...
http://kiplinger.com/taxes...onal-reward-for-the-gift-of-givingCharitable Tax Deductions: An ...
http://kiplinger.com/taxes...ould-we-get-another-stimulus-checkThird Stimulus Check Update: W...
http://kiplinger.com/taxes...imulus-check-try-walmart-or-paypalWhere Can I Cash My Second Sti...
http://kiplinger.com/taxes...nd-stimulus-check-might-be-delayed6 Reasons Why Your Second Stim...
http://kiplinger.com/taxes...-use-the-irs-get-my-payment-portalWhere's My Stimulus Check? Use...
http://kiplinger.com/taxes...nd-stimulus-check-might-be-delayed6 Reasons Why Your Second Stim...
http://kiplinger.com/perso...t-way-to-pay-off-250000-in-studentThe Best Way to Pay Off $250,0...
http://kiplinger.com/taxes...lus-check-not-everyone-is-eligibleWho's Not Getting a Second Sti...
http://kiplinger.com/taxes...check-how-much-when-and-other-faqsYour Second Stimulus Check: Ho...
http://kiplinger.com/taxes...n-tax-plans-for-the-next-few-yearsJoe Biden's Tax Plans for the ...
http://kiplinger.com/taxes...e-door-if-democrats-win-in-georgiaBiden Says $2,000 Checks Will ...
https://my.kiplinger.com/emailSIGN UPSign Up for Kiplinger's...
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04Save up to 76%Subscribe
http://kiplinger.com/building-wealthView all
http://kiplinger.com/inves...ns-that-youre-an-immature-investor5 Danger Signs That You’re an ...
http://kiplinger.com/perso...t-way-to-pay-off-250000-in-studentThe Best Way to Pay Off $250,0...
http://kiplinger.com/retir...quash-nasty-fees-that-hide-in-yourHow to Spot (and Squash) Nasty...
http://kiplinger.com/busin...an-damage-your-companys-reputationLoose Lips Sink Ships and Can ...
http://kiplinger.com/retir...y-state-guide-to-taxes-on-retireesState-by-State Guide to Taxes ...
http://kiplinger.com/retir...-a-tiny-house-in-the-kids-backyardA Retirement Home Is a Tiny Ho...
http://kiplinger.com/retir...etirees-guide-to-key-dates-in-2021A Retiree’s Guide to Key Dates...
http://kiplinger.com/retir...ss-4-secrets-to-a-happy-retirementMoney Can’t Buy Happiness: 4 S...
http://kiplinger.com/podcastView all
http://kiplinger.com/inves...s-k-glassmans-stock-picks-for-2021James K. Glassman's Stock Pick...
http://kiplinger.com/perso...n-race-sports-and-personal-financeDoug Glanville on Race, Sports...
http://kiplinger.com/taxes...the-middle-class-with-rocky-mengleState Taxes on the Middle Clas...
http://kiplinger.com/perso...your-year-end-financial-to-do-listYour Year-End Financial To-Do ...
http://kiplinger.com/customer-serviceCustomer Service
http://kiplinger.com/about-usAbout Us
https://www.kiplinger.com/.../media_kit/kiplinger_media_kit.pdfAdvertise With Us (PDF)
http://kiplinger.com/#Privacy Preferences
https://personalfinance.kiplinger.com/pcd/Order?iKey=I**W04Save up to 76%Subscribe to Kip...
http://kiplinger.com/#Do Not Sell My Information

External Links (link to pages on other websites) - 10
URL Anchor Text
https://www.dennis.co.uk/privacy-policy/Privacy Policy
https://www.dennis.co.uk/cookie-policy/Cookie Policy
https://www.dennis.co.uk/careers/Kiplinger Careers
https://www.dennis.co.uk/accessibility/Accessibility
https://www.dennis.co.uk/Link to Dennis Publishing Ltd ...
https://www.instagram.com/kiplingerfinanceFollow us on Instagram
https://www.facebook.com/KiplingerPersonalFinanceFollow us on Facebook
https://twitter.com/kiplingerFollow us on Twitter
http://www.linkedin.com/company/46846?trk=tyahConnect on LinkedIn
https://www.youtube.com/user/kiplingerConnect on YouTube

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
25 3 22


22 images do not have Alt values.

Image URL - 25
URL ALT Text
http://kiplinger.com/public/logo-kiplinger.svgKiplinger logo
https://mediacloud.kipling...bile@1/v1609848959/coverimages/Kip_Covers_3%20_201.pngSubscribe to Kiplinger
https://mediacloud.kipling...bile@1/v1609171650/Investing/best-tech-stocks-2021.jpg
https://mediacloud.kipling...obile@1/v1608609437/kpf/02_february2021/photo_pets.jpg
https://mediacloud.kipling...hrIc6aZ--/t_card-mobile@1/v1598189926/MoneyLaundry.jpg
https://mediacloud.kipling...3-8-places-that-pay-you-to-live-there/images/intro.jpg
https://mediacloud.kipling...gZLZ--/t_card-mobile@1/v1610228041/DonationOnPhone.jpg
https://mediacloud.kipling...--dqsuiF3---/t_card-mobile@1/v1610324932/ThreeBall.jpg
https://mediacloud.kipling...card-mobile@1/v1610311031/CheckCashingBusinessCity.jpg
https://mediacloud.kipling...Yb--/t_card-mobile@1/v1609885296/WomanWaitingIntro.jpg
https://mediacloud.kipling...__qT--/v1609848959/coverimages/Kip_Covers_3%20_201.png
https://mediacloud.kipling...-RORTQ4fn--/t_card-mobile@1/v1610320993/NaughtyBoy.jpg
https://mediacloud.kipling...KMJHZHgR--/t_card-mobile@1/v1610060647/GradMoney21.jpg
https://mediacloud.kipling...QdE50D--/t_card-mobile@1/v1610022976/FlySwatterDog.jpg
https://mediacloud.kipling...GgCP--/t_card-mobile@1/v1609986146/ShipBusinessman.jpg
https://mediacloud.kipling...PxRsB72--/t_card-mobile@1/v1592507069/retireetaxes.jpg
https://mediacloud.kipling...d7x6wXe0--/t_card-mobile@1/v1609431691/rn_TinyHome.jpg
https://mediacloud.kipling...L--/t_card-mobile@1/v1610045641/rn_RetireePlanning.jpg
https://mediacloud.kipling...zXBqGoT--/t_card-mobile@1/v1607304585/HappySadEggs.jpg
https://mediacloud.kipling...aa-U--/t_card-mobile@1/v1610082884/kpf/stocks_2021.jpg
https://mediacloud.kipling...e@1/v1608745579/kpf/02_february2021/doug_glanville.jpg
https://mediacloud.kipling...wYgdK1_--/t_card-mobile@1/v1608054871/dm_50_states.jpg
https://mediacloud.kipling...5ucm6t--/t_card-mobile@1/v1607485251/dm_time_short.jpg
http://kiplinger.com/public/logo-kiplinger-white.svg
http://kiplinger.com/public/logo.svgDennis Publishing Ltd logo


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
3 0 3


You have 3 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL rel type

Script
Scripts Block In Same Page Links to External Script Files Total
53 39 92


Too many (39) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 39
Script URL Type
https://kip-mms.kiplinger.com/wrapperMessagingWithoutDetection.jstext/javascript
https://ccpa.sp-prod.net/ccpa.js
text/javascript
https://cdn.permutive.com/5642074a-7820-46d3-a3d9-f26f3cc6e800-web.js
https://polyfill.io/v3/pol...sectionObserver,matchMedia,Set,Map,requestIdleCallback
http://kiplinger.com/assets/06993b4951c77db85b43.bundle.js
http://kiplinger.com/assets/7acd64695054932406d4.bundle.js
http://kiplinger.com/assets/1b7c7e8a06be28500f40.bundle.js
http://kiplinger.com/assets/6eb80662bce7e3de0f80.bundle.js
http://kiplinger.com/assets/b36434399b8c971f8886.bundle.js
http://kiplinger.com/assets/911469dd3c91fa51ad2b.bundle.js
http://kiplinger.com/assets/e39b5b505f5dc30cee94.bundle.js
http://kiplinger.com/assets/2bbeb96e9cd4de860c50.bundle.js
http://kiplinger.com/assets/ed362cdbb3c3f19a0878.bundle.js
http://kiplinger.com/assets/91340bb81af72c2fff1b.bundle.js
http://kiplinger.com/assets/78fe8733c424ae7092a6.bundle.js
http://kiplinger.com/assets/6e7a5aa9c9c3ec51cdbc.bundle.js
http://kiplinger.com/assets/f744fc6f2d20dd8f8ad9.bundle.js
http://kiplinger.com/assets/57411bf1dd39df82a0aa.bundle.js
http://kiplinger.com/assets/c6ee8001e0e42e64fe55.bundle.js
http://kiplinger.com/assets/059a0ce6525241979bd8.bundle.js
http://kiplinger.com/assets/572cf98f35df08767c3e.bundle.js
http://kiplinger.com/assets/9b7b89e511de032129e4.bundle.js
http://kiplinger.com/assets/0cfceb2d9135e3840a69.bundle.js
http://kiplinger.com/assets/4e961decdca5f809d516.bundle.js
http://kiplinger.com/assets/5292bb202306f33e65d4.bundle.js
http://kiplinger.com/assets/1294e7f12db15836ef52.bundle.js
http://kiplinger.com/assets/be6d76767da1eee0accb.bundle.js
http://kiplinger.com/assets/efa8d3b506717c142056.bundle.js
http://kiplinger.com/assets/b4480133f06824cce537.bundle.js
http://kiplinger.com/assets/7cda3079a63ef7fb2fe1.bundle.js
http://kiplinger.com/assets/db347efb5a730eb8e0d3.bundle.js
http://kiplinger.com/assets/bc6166e3b0d3732a5031.bundle.js
http://kiplinger.com/assets/9fcc880998086e8a74b5.bundle.js
http://kiplinger.com/assets/cf93996beeb63e46fa05.bundle.js
http://kiplinger.com/assets/003e11c43d7e1b98337c.bundle.js
http://kiplinger.com/assets/2f2773325130ebffeffd.bundle.js
http://kiplinger.com/assets/340b5695a9939667f7ad.bundle.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
93
Excellent! You do have a lot of root domains (93) linked to your site kiplinger.com.

93
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 324
  Facebook Shares 292
  Facebook Comments 111
  Tweets 799
  LinkedIn 93

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/KiplingerPersonalFinance
Twitter Accounthttps://twitter.com/kiplinger
Google+ PageNot Found


Trustworthiness
91

Excellent! the website has a good Trustworthiness Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site kiplinger.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
6,750th most visited website in the world.
1,025th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain kiplinger.com is the only one hosted on the server (ip : 99.84.45.120).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 99.84.45.120) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
25 years, 285 days old ( 1st registered on : 1995-04-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
2 years, 79 days from today ( expires on : 2023-04-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring soon.

Domain Info
kiplinger.com ( 13 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-04-15 1995-04-15 2023-04-15
25 years, 285 days old 25 years, 285 days ago 2 years, 79 days from today
25 years, 285 days old


Domain Name Servers used by kiplinger.com
DNS Name IP Address
ns-1236.awsdns-26.org205.251.196.212
ns-2001.awsdns-58.co.uk205.251.199.209
ns-263.awsdns-32.com205.251.193.7
ns-547.awsdns-04.net205.251.194.35


You have a nice choice of domain name, which is of a right length (13 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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