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kiplinger.com favicon Kiplinger | Personal Finance News, Investing Advice, Business Forecasts kiplinger.com

Excellent Practice33
Improvement Could be Made12
Critical Issues to Attend6
Aug 17, 2022 06:42 PM

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Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Set meta keywords.
  • Create one H1 element for your page, put the most important keywords in.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Use more straight forward terms, avoid using too much jargon in the page content.
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Detailed Reviews

Related Category
Most related categories of this website.

courses   inspiration   media   museum   planet   social   trailers   video  

Title
Kiplinger | Personal Finance News, Investing Advice, Business Forecasts

Words count: 8    Unique Words: 8    Length: 71 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

The title is too long! It has more than 70 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Leader in personal finance news and business forecasting. Get trusted advice on investing, retirement, taxes, saving, real estate, cars, college, insurance.

Words count: 21    Length: 156 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Kiplinger | Personal Finance News, Investing Advice, ... www.kiplinger.com/
Leader in personal finance news and business forecasting. Get trusted advice on investing, retirement, taxes, saving, real estate, cars, college, insurance.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

advice  august  berkshire  business  buying  changing  cities  credits  estate  etfs  finance  flying  forecasts  free  green  hathaway  hellip  improvements  income  inflation  investing  investors  kiplinger  live  market  news  personal  portfolio  real  reduction  reits  retirement  roth  rsquo  rules  save  sign  stocks  tax  volatility 

Top 20 Keywords
Total Terms Count: 800

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
tax 26 3.25%
august 12 1.50%
kiplinger 12 1.50%
rsquo 11 1.38%
inflation 8 1.00%
reduction 8 1.00%
personal 8 1.00%
changing 7 0.88%
save 6 0.75%
credits 6 0.75%
investing 6 0.75%
buying 6 0.75%
income 6 0.75%
hellip 6 0.75%
free 6 0.75%
stocks 5 0.63%
retirement 5 0.63%
investors 5 0.63%
improvements 5 0.63%
volatility 4 0.50%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
05301000000036

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(5)
TAX BREAKS
Most Popular
PLANNING A MOVE?
BUILDING WEALTH
PODCASTS

<H3>

(30)
The Berkshire Hathaway Portfolio: All 45 Warren Buffett Stocks Ranked
Can I Buy Amazon’s Always Home Cam, the Flying Indoor Security Camera?
10 Low-Volatility ETFs for a Roller-Coaster Market
Hearing Aids to be Sold Over the Counter
18 States With Scary Death Taxes
EV Tax Credits Are Changing: What’s Ahead
Save More on Green Home Improvements Under the Inflation Reduction Act
Inflation Reduction Act Boosts Obamacare Tax Credit
EV Tax Credits Are Changing: What’s Ahead
Your Guide to Roth Conversions
Save More on Green Home Improvements Under the Inflation Reduction Act
What Are the Income Tax Brackets for 2022 vs. 2021?
3 Dated Rules of Thumb Retirees Should Think Twice About
Kiplinger's Weekly Earnings Calendar
10 Best Value REITs for Income Investors
Sign Up for Kiplinger’s Free E-newsletters
Subscribe to Kiplinger's Personal Finance
The 25 Cheapest U.S. Cities to Live In
Looking to Relocate? Plan for Climate Change
12 Reasons to Retire in an RV
The 11 Most Expensive Cities in the U.S.
7 Myths About Variable Annuities: Exposing Their Dark Side
Earn $500,000 in 2021? You May Still Have Time to Reduce 2021 Taxes
When Newspaper Editors Fail to Edit, Harm Can Result
A Few Important Roth IRA Basics for Investors
Car-Buying in an Inflated Market with Jenni Newman
How to Find a Job After Graduation, with Beth Hendler-Grunt
Is a Recession Coming?
This Couple Tackles Love and Money as a Team
Subscribe to Kiplinger's Personal Finance

<H4>

(1)
Profit and prosper with the best of Kiplinger’s advice – straight to your e-mail.


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
36.5

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.02 seconds - 2,713.80 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
7.75 s 0.06 s 0.05 s 0.01 s 4.34 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
54 Kb (54,276 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
54 Kb (54,276 bytes) 7 Kb (6,776 bytes) 48 Kb (47,500 bytes) 14.27 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
7 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.kiplinger.com:443/ and http://kiplinger.com are resolved to the same url :https://www.kiplinger.com:443/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://subscribe.kiplinge..._code=KPP&cds_page_id=260073&cds_response_key=I2ZPZ001
https://subscribe.kiplinge..._code=KPP&cds_page_id=260073&cds_response_key=I2ZPZ001
https://subscribe.kiplinge..._code=KPP&cds_page_id=260073&cds_response_key=I2ZPZ002
https://subscribe.kiplinge..._code=KPP&cds_page_id=260073&cds_response_key=I2ZPZ003


You may use url rewrite techniques to make these 4 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ001
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ001
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ002
https://www.kiplinger.com/.../media_kit/kiplinger_media_kit.pdf
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ003


You have 5 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
67 9 76


Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 67
URL Anchor Text
http://kiplinger.com/#headerSkip to header
http://kiplinger.com/#mainSkip to main content
http://kiplinger.com/#footerSkip to footer
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...
http://kiplinger.com/Link to homepage
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ001Subscribe to Kiplinger
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ001Subscribe to Kiplinger
https://store.kiplinger.com/index.htmlStore
http://kiplinger.com/Home
http://kiplinger.com/investingInvesting
http://kiplinger.com/retirementRetirement
http://kiplinger.com/taxesTaxes
http://kiplinger.com/personal-financePersonal Finance
http://kiplinger.com/businessYour Business
http://kiplinger.com/building-wealthWealth Creation
http://kiplinger.com/podcastPodcasts
http://kiplinger.com/economic-forecastsEconomic Outlooks
http://kiplinger.com/toolsTools
https://my.kiplinger.com/members/kipKiplinger's Personal Finance M...
https://my.kiplinger.com/members/kwlThe Kiplinger Letter
https://my.kiplinger.com/members/ktlThe Kiplinger Tax Letter
https://my.kiplinger.com/members/kiiKiplinger's Investing for Inco...
https://my.kiplinger.com/members/krrKiplinger's Retirement Report
https://store.kiplinger.com/index.htmlStore
https://my.kiplinger.com/emailManage My E-Newsletters
https://my.kiplinger.com/login/profile.phpMy Subscriptions
http://kiplinger.com/inves...d-the-berkshire-hathaway-portfolioThe Berkshire Hathaway Portfol...
http://kiplinger.com/perso...-always-home-cam-the-flying-indoorCan I Buy Amazon’s Always Home...
http://kiplinger.com/inves...atility-etfs-roller-coaster-market10 Low-Volatility ETFs for a R...
http://kiplinger.com/perso...g-aids-to-be-sold-over-the-counterHearing Aids to be Sold Over t...
http://kiplinger.com/retir...1551/states-with-scary-death-taxes18 States With Scary Death Tax...
http://kiplinger.com/taxes...flation-reduction-act-2022-changesEV Tax Credits Are Changing: W...
http://kiplinger.com/taxes...energy-efficient-home-improvementsSave More on Green Home Improv...
http://kiplinger.com/taxes...n-reduction-act-premium-tax-creditInflation Reduction Act Boosts...
http://kiplinger.com/#skip-to-div-4059arsl6ydliq3Skip advert
http://kiplinger.com/taxes...flation-reduction-act-2022-changesEV Tax Credits Are Changing: W...
http://kiplinger.com/taxes...288/your-guide-to-roth-conversionsYour Guide to Roth Conversions
http://kiplinger.com/taxes...energy-efficient-home-improvementsSave More on Green Home Improv...
http://kiplinger.com/taxes...rackets/602222/income-tax-bracketsWhat Are the Income Tax Bracke...
http://kiplinger.com/inves...-retirees-should-think-twice-about3 Dated Rules of Thumb Retiree...
http://kiplinger.com/inves...next-week-earnings-calendar-stocksKiplinger's Weekly Earnings Ca...
http://kiplinger.com/inves...t-value-reits-for-income-investors10 Best Value REITs for Income...
https://my.kiplinger.com/emailSIGN UPSign Up for Kiplinger's...
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ002Save up to 76%Subscribe to Kip...
http://kiplinger.com/#skip-to-div-4059arsl6ydliq5Skip advert
http://kiplinger.com/real-...8/25-cheapest-us-cities-to-live-inThe 25 Cheapest U.S. Cities to...
http://kiplinger.com/real-...o-relocate-plan-for-climate-changeLooking to Relocate? Plan for ...
http://kiplinger.com/retir...2354/10-reasons-to-retire-in-an-rv12 Reasons to Retire in an RV
http://kiplinger.com/real-...51/most-expensive-cities-in-the-usThe 11 Most Expensive Cities i...
http://kiplinger.com/building-wealthView All
http://kiplinger.com/artic...yths-about-variable-annuities.html7 Myths About Variable Annuiti...
http://kiplinger.com/taxes...ill-have-time-to-reduce-2021-taxesEarn $500,000 in 2021? You May...
http://kiplinger.com/perso...itors-fail-to-edit-harm-can-resultWhen Newspaper Editors Fail to...
http://kiplinger.com/retir...-the-basics-for-roth-ira-investorsA Few Important Roth IRA Basic...
http://kiplinger.com/#skip-to-div-4059arsl6ydliq6Skip advert
http://kiplinger.com/podcastView All
http://kiplinger.com/perso...-inflated-market-with-jenni-newmanCar-Buying in an Inflated Mark...
http://kiplinger.com/perso...graduation-with-beth-hendler-gruntHow to Find a Job After Gradua...
http://kiplinger.com/inves...4748/podcast-is-a-recession-comingIs a Recession Coming?
http://kiplinger.com/perso...e-tackles-love-and-money-as-a-teamThis Couple Tackles Love and M...
http://kiplinger.com/customer-serviceCustomer Service
http://kiplinger.com/about-usAbout Us
https://www.kiplinger.com/.../media_kit/kiplinger_media_kit.pdfAdvertise With Us (PDF)
http://kiplinger.com/#Privacy Preferences
https://subscribe.kiplinge...d=260073&cds_response_key=I2ZPZ003Save up to 76%Subscribe to Kip...
http://kiplinger.com/#Do Not Sell My Information

External Links (link to pages on other websites) - 9
URL Anchor Text
https://www.futureplc.com/privacy-policy/Privacy Policy
https://www.futureplc.com/cookies-policy/Cookie Policy
https://www.futureplc.com/careers/Kiplinger Careers
https://www.futureplc.com/accessibility-statement/Accessibility
https://www.instagram.com/kiplingerfinanceFollow us on Instagram
https://www.facebook.com/KiplingerPersonalFinanceFollow us on Facebook
https://twitter.com/kiplingerFollow us on Twitter
http://www.linkedin.com/company/46846?trk=tyahConnect on LinkedIn
https://www.youtube.com/user/kiplingerConnect on YouTube

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
24 2 22


22 images do not have Alt values.

Image URL - 24
URL ALT Text
http://kiplinger.com/public/logo-kiplinger.svgKiplinger logo
https://mediacloud.kipling...bile@1/v1609848959/coverimages/Kip_Covers_3%20_201.pngSubscribe to Kiplinger
https://mediacloud.kipling...44862403/Investing/Warren-Buffett-BRK-B-stock-2022.jpg
https://mediacloud.kipling...MY--/f_auto,t_card-mobile@1/v1660674415/ring_drone.jpg
https://mediacloud.kipling...e@1/v1660659646/Investing/low-volatility-etfs-2022.jpg
https://mediacloud.kipling...to,t_card-mobile@1/v1660681450/hearing%20aid%20pic.jpg
https://mediacloud.kipling...Ah--/f_auto,t_card-mobile@1/v1602770070/DeathTaxes.jpg
https://mediacloud.kipling...rking_Space_With_Electric_Vehicle_Painted_In_Green.jpg
https://mediacloud.kipling...card-mobile@1/v1660741276/Solar_Panel_Installation.jpg
https://mediacloud.kipling..._auto,t_card-mobile@1/v1660338624/Stethescope_Cash.jpg
https://mediacloud.kipling...__qT--/v1609848959/coverimages/Kip_Covers_3%20_201.png
https://mediacloud.kipling...to,t_card-mobile@1/v1651085158/Investing/Kalamazoo.jpg
https://mediacloud.kipling...037466/kpf/09_september_2022/relocateclimatechange.jpg
https://mediacloud.kipling...uto,t_card-mobile@1/v1658256695/rn_RVRetire22Intro.jpg
https://mediacloud.kipling...1660067480/Investing/most-expensive-cities-us-2022.jpg
https://mediacloud.kipling.../f_auto,t_card-mobile@1/v1608593429/MythFactArrows.jpg
https://mediacloud.kipling...OHD--/f_auto,t_card-mobile@1/v1602010411/GiftMoney.jpg
https://mediacloud.kipling...--/f_auto,t_card-mobile@1/v1660700248/EditorThinks.jpg
https://mediacloud.kipling...e--/f_auto,t_card-mobile@1/v1660617530/RulesBlocks.jpg
https://mediacloud.kipling...mobile@1/v1659453282/jenni_newman_cars_com_handout.jpg
https://mediacloud.kipling...rd-mobile@1/v1655829932/beth_hendler_grunt_podcast.jpg
https://mediacloud.kipling...auto,t_card-mobile@1/v1654021182/storm_approaching.jpg
https://mediacloud.kipling...f_auto,t_card-mobile@1/v1653425843/fyooz_Kiplinger.jpg
http://kiplinger.com/public/logo-kiplinger-white.svg


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
22 1 23


You have 22 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 1
Stylesheet URL rel type
https://fonts.googleapis.c...=Archivo+Narrow:400|PT+Serif&display=swap&subset=latinstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
56 39 95


Too many (39) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 39
Script URL Type
https://a.teads.tv/analytics/tag.jstext/javascript
https://cdn.permutive.com/5642074a-7820-46d3-a3d9-f26f3cc6e800-web.js
https://cdn.permutive.app/6093eccf-6734-4877-ac8b-83d6d0e27b46-web.js
https://polyfill.io/v3/pol...sectionObserver,matchMedia,Set,Map,requestIdleCallback
http://kiplinger.com/assets/e473917f789b4e659ee0.bundle.js
http://kiplinger.com/assets/31f4a46d1bf935f00bd0.bundle.js
http://kiplinger.com/assets/387ce03af684615323a4.bundle.js
http://kiplinger.com/assets/06062f83d81202b63ca0.bundle.js
http://kiplinger.com/assets/a6ae2eb19acce7f5af86.bundle.js
http://kiplinger.com/assets/d4358430fcfbed3cff6b.bundle.js
http://kiplinger.com/assets/ce0e864affa57299d121.bundle.js
http://kiplinger.com/assets/956fb4ef9ffa1665a620.bundle.js
http://kiplinger.com/assets/c0aecee10cbf4b3b1d1a.bundle.js
http://kiplinger.com/assets/b5a2e85a8e25833c5b1b.bundle.js
http://kiplinger.com/assets/3a170c49e98094340a95.bundle.js
http://kiplinger.com/assets/52b2556c6814b5f988b8.bundle.js
http://kiplinger.com/assets/d8e49046cc7d732128e2.bundle.js
http://kiplinger.com/assets/e2925763eda1b8901d79.bundle.js
http://kiplinger.com/assets/6a426149595bc5651902.bundle.js
http://kiplinger.com/assets/9508d40385d04f41f82f.bundle.js
http://kiplinger.com/assets/b49a6232572cefbbd21b.bundle.js
http://kiplinger.com/assets/1bb42cf15d57b74f9769.bundle.js
http://kiplinger.com/assets/b08559d4ee7bf258e984.bundle.js
http://kiplinger.com/assets/0f2f5cd10374a267194d.bundle.js
http://kiplinger.com/assets/04d3ca2fcd2eaea76141.bundle.js
http://kiplinger.com/assets/86d425a0ecb4dd81dc0c.bundle.js
http://kiplinger.com/assets/55ad74bba92bbf1fc322.bundle.js
http://kiplinger.com/assets/2ae55c618cb90ce7c4ce.bundle.js
http://kiplinger.com/assets/f1c2ad3f3fcaf2c911ff.bundle.js
http://kiplinger.com/assets/7dbc796d4cffdb07d291.bundle.js
http://kiplinger.com/assets/53e5988be4bc77adb061.bundle.js
http://kiplinger.com/assets/d26520e1b43c143350c3.bundle.js
http://kiplinger.com/assets/5654d788df7b5a5e2dcb.bundle.js
http://kiplinger.com/assets/779730af6ae2850a081c.bundle.js
http://kiplinger.com/assets/f82439c58acd6c439bd6.bundle.js
http://kiplinger.com/assets/347a95b92ca9956f8c75.bundle.js
http://kiplinger.com/assets/de739b21a664c9e44f51.bundle.js
http://kiplinger.com/assets/d11464bba468359a575a.bundle.js
http://kiplinger.com/assets/b3ca8883d75081618999.bundle.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://my.kiplinger.com/emailGet our Free E-newslettersGet ...


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
93
Excellent! You do have a lot of root domains (93) linked to your site kiplinger.com.

93
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 324
  Facebook Shares 292
  Facebook Comments 111
  Tweets 799
  LinkedIn 93

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/KiplingerPersonalFinance
Twitter Accounthttps://twitter.com/kiplinger
Google+ PageNot Found


Trustworthiness
91

Excellent! the website has a good Trustworthiness Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site kiplinger.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
20,000th most visited website in the world.
4,240th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (2 - blocket.se, viamichelin.de) hosted on the same server as kiplinger.com (ip : 18.67.76.63).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 18.67.76.63) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
27 years, 125 days old ( 1st registered on : 1995-04-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
1 year, 240 days from today ( expires on : 2024-04-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring soon.

Domain Info
kiplinger.com ( 13 characters )

Domain Registrar : LEXSYNERGY LIMITED

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-04-15 2022-04-19 2024-04-15
27 years, 125 days old 0 years, 120 days ago 1 year, 240 days from today
27 years, 125 days old


Domain Name Servers used by kiplinger.com
DNS Name IP Address
ns-1236.awsdns-26.org205.251.196.212
ns-2001.awsdns-58.co.uk205.251.199.209
ns-263.awsdns-32.com205.251.193.7
ns-547.awsdns-04.net205.251.194.35


You have a nice choice of domain name, which is of a right length (13 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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