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localsantacruz.com favicon Local Santa Cruz - Art, Artists and Entertainment localsantacruz.com

Excellent Practice32
Improvement Could be Made4
Critical Issues to Attend13
Apr 19, 2024 06:42 PM

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Recommended Actions

  • ✔ Set meta keywords.
  • ✔ Reduce the number of H1 tags, only use one to include the most important keywords.
  • ✔ Use more straight forward terms, avoid using too much jargon in the page content.
  • ✔ Move the 16 inline css components to an external style sheet file.
  • ✔ Reduce number of links to other pages.
  • ✔ Create blog entries.
  • ✔ Add more authoritative back-links for your site.
  • ✔ Add more authoritative back-links for your site.
  • ✔ Increase the traffic of your site.
  • ✔ Host the site closer to the geo location where most of your site visitors come from.
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Detailed Reviews

Related Category
Most related categories of this website.

art   comics   dog   festival   media   museum   pictures   television  

Title
Local Santa Cruz - Art, Artists and Entertainment

Words count: 7    Unique Words: 7    Length: 49 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Art feels good, and we are all about Santa Cruz Art, Galleries, Artists and Events. Learn the story behind the art, see why Santa Cruz art is so cool!

Words count: 29    Length: 150 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Local Santa Cruz - Art, Artists and Entertainment www.localsantacruz.com/
Art feels good, and we are all about Santa Cruz Art, Galleries, Artists and Events. Learn the story behind the art, see why Santa Cruz art is so cool!

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

art  artists  artvideo  barber  carving  coffee  concert  cruz  dance  don  draw  eacute  ebb  featured  flow  gallery  happy  history  img  inspiration  interview  lapse  ldquo  local  localsc  music  musiciansanta  paint  performs  principal  rdquo  river  rsquo  santa  spotlight  symphony  time  video  ways  work 

Top 20 Keywords
Total Terms Count: 1,858

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
featured 83 4.47%
cruz 75 4.04%
santa 52 2.80%
symphony 41 2.21%
draw 34 1.83%
art 27 1.45%
artists 22 1.18%
video 13 0.70%
flow 12 0.65%
local 11 0.59%
ebb 11 0.59%
paint 11 0.59%
rsquo 10 0.54%
lapse 9 0.48%
inspiration 9 0.48%
ldquo 8 0.43%
rdquo 8 0.43%
dance 8 0.43%
music 8 0.43%
interview 7 0.38%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
31312002010022

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(3)		Local Santa Cruz
This is Santa Cruz Art!
Promote art!

<H2>

(1)		Free Promotion for Artists

<H3>

(3)		Navigation
LocalSC Home
Santa Cruz Weather

<H4>

(12)		Artist Profiles
Music Profiles
How To
History & Post Cards
Illustration & Drawing
Jewelry
Performer Spotlight
Videos
Santa Cruz Artists
Art Gallery
Social Art
Get the local lowdown: Email Address*      Name    
<B> (2)@localsc
@localSC
<I> (1)ExtraOrdinary


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
0

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
http://localsantacruz.com/1901-2/feed/ Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://localsantacruz.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://localsantacruz.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.12 seconds - 489.76 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)		 Mobile/HSDPAM
(7.2Mbits/s)		 ADSL
(8Mbits/s)		 Cable
(30Mbits/s)		 Optical Fibre
(100Mbits/s)
8.40 s 0.07 s 0.06 s 0.02 s 4.70 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
59 Kb (58,771 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
59 Kb (58,771 bytes) 16 Kb (16,358 bytes) 42 Kb (42,413 bytes) 38.57 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
16 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
Excellent! No redirection is detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites http://www.localsantacruz.com and http://localsantacruz.com are resolved to the same url :http://localsantacruz.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
IP Canonicalization
Excellent! IP address of the site http://104.196.169.75 is forwarded to its domain name site https://localsantacruz.com/.

URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)		 External Links
(link to pages on other websites)		 Total
396 9 405


Too many links (405), it may be considered as spam!

Internal Links (link to pages within this domain) - 396
URL Anchor Text
http://localsantacruz.com/#navigationNavigation
http://localsantacruz.com/
http://localsantacruz.com/Local Santa Cruz
http://localsantacruz.comHome
https://localsantacruz.com/Home
http://localsantacruz.com/category/art/Art
http://localsantacruz.com/how-to/How To
http://localsantacruz.com/illustration-drawing/Illustration & Drawing
http://localsantacruz.com/category/inspiration/inspiration
http://localsantacruz.com/jewelry/Jewelry
http://localsantacruz.com/category/mixed-media/Mixed Media
http://localsantacruz.com/music/Music
http://localsantacruz.com/category/painting/Painting
http://localsantacruz.com/category/performance/Performance Art
http://localsantacruz.com/category/photography/Photography
http://localsantacruz.com/category/sculpture/Sculpture
http://localsantacruz.com/category/street-art-and-murals/Street Art & Murals
http://localsantacruz.com/category/videos/Videos
http://localsantacruz.com/galleries/Local Galleries
http://localsantacruz.com/history/History
http://localsantacruz.com/weather/Weather
https://localsantacruz.com/shopShop
http://localsantacruz.com/#
http://localsantacruz.com/#topReturn to Content
http://localsantacruz.com/tutorials/how-to-draw-a-monkey/
http://localsantacruz.com/shop-...al/interview-with-walker-hum/
http://localsantacruz.com/paint...w-with-anastasiya-bachmanova/
http://localsantacruz.com/shop-...interview-with-alaya-vautier/
http://localsantacruz.com/profi...ley-stephens-featured-artist/
http://localsantacruz.com/shop-local/loc-art/
http://localsantacruz.com/around-santa-cruz/tree-removal/
http://localsantacruz.com/uncat...ainting-a-3d-flower-in-resin/
http://localsantacruz.com/perfo...a-cruz-symphonys-invocations/
http://localsantacruz.com/inspi...on/time-lapse-model-painting/
http://localsantacruz.com/tutorials/grow-copper-crystals/
http://localsantacruz.com/conce...z-symphony-cellist-jonah-kim/
http://localsantacruz.com/conce...cruz-symphonys-enlightenment/
http://localsantacruz.com/music...-santa-cruz-symphony-recital/
http://localsantacruz.com/paint...air-2018-4th-annual-festival/
http://localsantacruz.com/music...-santa-cruz-symphony-concert/
http://localsantacruz.com/music...pening-concert-fidl-fantazye/
http://localsantacruz.com/music...ruz-symphonys-principal-harp/
http://localsantacruz.com/woodworking/wood-3d-map/
http://localsantacruz.com/videos/victorian-candy/
http://localsantacruz.com/perfo...low-2018-interview-bandaloop/
http://localsantacruz.com/event...8-interview-visual-endeavors/
http://localsantacruz.com/conce...-cruz-symphonys-resurrection/
http://localsantacruz.com/videos/how-to-make-slime/
http://localsantacruz.com/videos/decorate-easter-eggs/
http://localsantacruz.com/conce...ta-cruz-symphony-celebration/
http://localsantacruz.com/tutorials/how-to-draw-a-nose/
http://localsantacruz.com/paint...ood-friday-frozen-pink-paint/
http://localsantacruz.com/inspiration/keep-growing/
http://localsantacruz.com/inspi...els-2018-nexties-artist-year/
http://localsantacruz.com/inspiration/cut-screw-forge/
http://localsantacruz.com/postcards/stood-here-1940/
http://localsantacruz.com/mixed...2018-gail-rich-award-honoree/
http://localsantacruz.com/theat...2018-gail-rich-award-honoree/
http://localsantacruz.com/music...phonys-new-principal-cellist/
http://localsantacruz.com/aroun...ruz/idea-fab-labs-santa-cruz/
http://localsantacruz.com/sculp...ure/hand-carving-river-stone/
http://localsantacruz.com/videos/time-lapse-sand-sculpting/
http://localsantacruz.com/inspiration/include-everyone/
http://localsantacruz.com/peopl...ntage-volkswagen-photo-booth/
http://localsantacruz.com/inspiration/be-yourself/
http://localsantacruz.com/conce...hony-performs-musical-poetry/
http://localsantacruz.com/inspiration/accept-yourself/
http://localsantacruz.com/profi...atrick-woolf-featured-artist/
http://localsantacruz.com/peopl...ures-volkswagen-bus-trippers/
http://localsantacruz.com/profi.../kathy-cheer-featured-artist/
http://localsantacruz.com/tutorials/how-to-draw-a-dog/
http://localsantacruz.com/sculp...a-fab-lab-artists-make-waves/
http://localsantacruz.com/uncat.../skate-sea-capitola-ice-rink/
http://localsantacruz.com/food/video-create-latte-art/
https://localsantacruz.com/artists/
http://localsantacruz.com/profi.../kathy-cheer-featured-artist/
http://localsantacruz.com/perfo.../suzanne-schrag-ebb-and-flow/
http://localsantacruz.com/shop-...al/interview-with-walker-hum/
http://localsantacruz.com/art/l...y-bay-mural-featured-artwork/
http://localsantacruz.com/illus...-local-artist-comedy-central/
http://localsantacruz.com/music/lauren-shera/
http://localsantacruz.com/inspi...els-2018-nexties-artist-year/
http://localsantacruz.com/profile/bridget-henry-ebb-flow/
http://localsantacruz.com/profi...y-chadwick-featured-musician/
http://localsantacruz.com/art/r...xanne-corbin-featured-artist/
http://localsantacruz.com/profi...e/julie-rawls-featured-atist/
http://localsantacruz.com/event...8-interview-visual-endeavors/
http://localsantacruz.com/profi...son-ebb-flow-featured-artist/
http://localsantacruz.com/burlesque/gold-town-burlesque/
http://localsantacruz.com/profi...lliott-bliss-featured-artist/
http://localsantacruz.com/concert/judo-no-featured-artist/
http://localsantacruz.com/profi...alendar-2018-featured-series/
http://localsantacruz.com/profile/becky-olvera-schultz/
http://localsantacruz.com/performance/serpent-sanctum/
http://localsantacruz.com/profi...der-ebb-flow-featured-artist/
http://localsantacruz.com/profi...drone-walnut-featured-series/
http://localsantacruz.com/art/sara-sha/
http://localsantacruz.com/art/o...featured-artist-f-j-anderson/
http://localsantacruz.com/profi...amara-norris-featured-artist/
http://localsantacruz.com/music...arya-stark-featured-musician/
...

External Links (link to pages on other websites) - 9
URL Anchor Text
https://www.facebook.com/LocalSC/
https://twitter.com/localsc
https://www.instagram.com/localsc/
http://facebook.com/LocalSCFacebook
http://instagram.com/LocalSC/Instagram
https://www.facebook.com/LocalSC/
https://twitter.com/localsc
https://www.instagram.com/localsc/
http://www.nombat.comnomBat Brand Development & Gra...

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
372 370 2


2 images do not have Alt values.

Image URL - 372
URL ALT Text
http://LocalSantaCruz.com/wp-content/uploads/2015/11/localSC_2015_horizontal.pngLocal Santa Cruz
https://i2.wp.com/localsantacru...tent/uploads/2017/05/social-icons_17_facebook.pngFaceboook
https://i2.wp.com/localsantacru...ntent/uploads/2017/05/social-icons_17_twitter.pngTwitter
https://i0.wp.com/localsantacru...ent/uploads/2017/05/social-icons_17_instagram.pngInstagram
https://i2.wp.com/localsantacru...nt/uploads/2022/03/How-to-Draw-a-Monkey.png?h=300How to Draw a Monkey
https://i1.wp.com/localsantacru...com/wp-content/uploads/2019/12/DSC_0292.jpg?h=300Interview with Walker Hum
https://i0.wp.com/localsantacru...m/wp-content/uploads/2019/12/8K2A0549sm.jpg?h=300Interview with Anastasiya Bach...
https://i0.wp.com/localsantacru...oads/2019/12/Alaya-Vautier-Ring-900x600.png?h=300Interview with Alaya Vautier
https://i0.wp.com/localsantacru.../12/Shadley-Stephens-Santa-Cruz-Monarch.jpg?h=300Shadley Stephens : Featured Ar...
https://i0.wp.com/localsantacru...t/uploads/2019/11/LocArt-banner-300x250.jpg?h=300LOC ART : The Art Market App
https://i1.wp.com/localsantacruz.com/wp-content/uploads/2019/05/6971.jpg?h=300Tree Removal: Inspiring, Funny...
https://i1.wp.com/localsantacru...s/2019/04/painting-a-3d-flower-in-resin.jpg?h=300Painting a 3D Flower in Resin
https://i0.wp.com/localsantacru...9-Santa-Cruz-Symphony-Invocations-10507.jpg?h=300Santa Cruz Symphony's Invocati...
https://i2.wp.com/localsantacru...loads/2019/03/time-lapse-model-painting.jpg?h=300Time Lapse Model Painting
https://i0.wp.com/localsantacru...ads/2019/03/how-to-grow-copper-crystals.jpg?h=300How to Grow Copper Crystals
https://i1.wp.com/localsantacru...019/02/SYMPHONIC-FIRE-LANDSCAPE-no-text.jpg?h=300Symphonic Fire - Santa Cruz Sy...
https://i1.wp.com/localsantacru...1/50D4F0D9-A33E-4C53-ABDD-8922A5C6D1ED.jpeg?h=300Santa Cruz Symphony’s “Enlight...
https://i0.wp.com/localsantacru...11/5604E396-81C6-4296-996D-B2387CE37AD7.png?h=300Spotlight on Brass Over Bridge...
https://i0.wp.com/localsantacru...1/29D8095C-5D9B-4304-860E-9A4BE0B06831.jpeg?h=300Capitola Plein Air 2018 - 4th ...
https://i2.wp.com/localsantacru...0/51948968-3618-47DD-AE62-12CECCBA23F5.jpeg?h=300Rites of Spring : Santa Cruz S...
https://i2.wp.com/localsantacru...2018/10/FIDL-FANTAZYE-LANDSCAPE-no-text.jpg?h=300Santa Cruz Symphony Opening Co...
https://i0.wp.com/localsantacru...-content/uploads/2018/09/JarzembakPhoto.jpg?h=300Spotlight on Madeline Jarzemba...
https://i2.wp.com/localsantacru.../wp-content/uploads/2018/06/wood-3d-map.jpg?h=300Wood 3D Map
https://i0.wp.com/localsantacru...content/uploads/2018/06/victorian-candy.jpg?h=300Victorian Candy!
https://i1.wp.com/localsantacru...5/10460566-86DE-4FAE-8C69-B7C93E4BB635.jpeg?h=300Ebb & Flow 2018: Interview wit...
https://i0.wp.com/localsantacru...5/28BC0F0C-5FA2-46BC-A300-F31FA8D17F94.jpeg?h=300Ebb & Flow 2018: Interview wit...
https://i1.wp.com/localsantacru...5/A96B8764-3F62-4170-8B7C-9C8F310B6685.jpeg?h=300Santa Cruz Symphony’s “Resurre...
https://i0.wp.com/localsantacru...ntent/uploads/2018/04/how-to-make-slime.jpg?h=300How to Make Slime
https://i1.wp.com/localsantacru...nt/uploads/2018/04/how-to-decorate-eggs.jpg?h=300How to Decorate Eggs
https://i0.wp.com/localsantacru...3/D032E98A-717B-4893-812F-3440EF877952.jpeg?h=300Santa Cruz Symphony - Celebrat...
https://i0.wp.com/localsantacru...tent/uploads/2018/03/how-to-draw-a-nose.jpg?h=300How to Draw a Nose
https://i2.wp.com/localsantacru...2018/03/feel-good-on-friday-with-frozen.jpg?h=300Feel Good on Friday with Froze...
https://i0.wp.com/localsantacru...t/uploads/2018/02/happiness-growth-main.png?h=300Keep Growing - 7 Ways to Get H...
https://i2.wp.com/localsantacru...3/F598F044-5560-4CC6-9721-0A5CDF2EB5D0.jpeg?h=300Interview with Ann Hazels : 20...
https://i0.wp.com/localsantacru...018/03/how-to-cut-with-a-screw-forge-ed.jpg?h=300How to Cut With a Screw - Forg...
https://i0.wp.com/localsantacru...com/wp-content/uploads/2017/03/IMG_4573.jpg?h=300Stood Here - 1940
https://i1.wp.com/localsantacru...3/7D63171F-FD34-4AB8-A2A8-8B9F2AB4A168.jpeg?h=300I.B. Bayo : 2018 Gail Rich Awa...
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https://i2.wp.com/localsantacru...tent/uploads/2017/05/social-icons_17_facebook.pngFaceboook
https://i2.wp.com/localsantacru...ntent/uploads/2017/05/social-icons_17_twitter.pngTwitter
https://i0.wp.com/localsantacru...ent/uploads/2017/05/social-icons_17_instagram.pngInstagram
https://i2.wp.com/LocalSantaCru...-content/uploads/2015/11/dipper-weather.png?w=300


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
10 12 22


Too many (12) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 12
Stylesheet URL rel type
http://localsantacruz.com/wp-in...es/css/dist/block-library/style.min.css?ver=6.4.3stylesheettext/css
http://localsantacruz.com/wp-co...ns/contact-form-7/includes/css/styles.css?ver=5.2stylesheettext/css
http://localsantacruz.com/wp-content/themes/canvas/style.css?ver=6.4.3stylesheettext/css
http://localsantacruz.com/wp-content/themes/localsc-2017/style.css?ver=6.4.3stylesheettext/css
http://localsantacruz.com/wp-co...es/integrations/jetpack/css/jetpack.css?ver=6.4.3stylesheettext/css
http://localsantacruz.com/wp-co...gins/simple-lightbox/client/css/app.css?ver=2.8.1stylesheettext/css
http://localsantacruz.com/wp-content/themes/localsc-2017/style.css?ver=6.4.3stylesheettext/css
http://localsantacruz.com/wp-co.../_inc/social-logos/social-logos.min.css?ver=8.7.3stylesheettext/css
http://localsantacruz.com/wp-content/plugins/jetpack/css/jetpack.css?ver=8.7.3stylesheettext/css
http://localsantacruz.com/wp-content/themes/canvas/functions/css/shortcodes.cssstylesheettext/css
http://localsantacruz.com/wp-content/themes/canvas/custom.cssstylesheettext/css
http://fonts.googleapis.com/css...0italic%2C800%2C800italic%7CPaytone+One%3Aregularstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
20 12 32


Too many (12) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 12
Script URL Type
http://localsantacruz.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1text/javascript
http://localsantacruz.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1text/javascript
http://localsantacruz.com/wp-co...s/canvas/includes/js/third-party.min.js?ver=6.4.3text/javascript
http://localsantacruz.com/wp-co...mes/canvas/includes/js/modernizr.min.js?ver=2.6.2text/javascript
http://localsantacruz.com/wp-co...hemes/canvas/includes/js/general.min.js?ver=6.4.3text/javascript
https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
http://localsantacruz.com/wp-includes/js/comment-reply.min.js?ver=6.4.3text/javascript
http://localsantacruz.com/wp-co...pack/_inc/build/photon/photon.min.js?ver=20191001text/javascript
http://localsantacruz.com/wp-co...ins/contact-form-7/includes/js/scripts.js?ver=5.2text/javascript
http://localsantacruz.com/wp-co...ified-image-grid/js/jquery.dotdotdot.js?ver=1.8.3text/javascript
http://localsantacruz.com/wp-co...age-grid/js/justified-image-grid.min.js?ver=3.9.7text/javascript
https://stats.wp.com/e-202416.jstext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
There is no Blog associated with your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
UA-29765237-1 Excellent! the website implements Google Analytics.

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/LocalSC/
Twitter Accounthttps://twitter.com/localsc
Google+ PageNot Found


Trustworthiness
0

No Trustworthiness Score is calculated for the site.

0
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
0 No Child Safe Score is calculated for the site.

0
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site localsantacruz.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
3,866,678th most visited website in the world.
Your site is not among the most visited 1 million websites in the world.
Websites On Same Server
Excellent! You do have very few domains (2 - alpinefenceco.com, localsantacruz.com) hosted on the same server as localsantacruz.com (ip : 104.196.169.75).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 104.196.169.75) is located at United States  
ensure your server is not located far away from most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
12 years, 44 days old ( 1st registered on : 2012-03-06 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
4 years, 320 days from today ( expires on : 2029-03-06 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain is not expiring too soon.

Domain Info
localsantacruz.com ( 18 characters )

Domain Registrar : GoDaddy.com, LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
2012-03-06 2024-03-07 2029-03-06
12 years, 44 days old 0 years, 43 days ago 4 years, 320 days from today
12 years, 44 days old


Domain Name Servers used by localsantacruz.com
DNS Name IP Address
ns77.domaincontrol.com97.74.108.49
ns78.domaincontrol.com173.201.76.49


Excellent! the Domain is of right length, easy to be remembered by visitors.

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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