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masslive.com favicon masslive.com

Excellent Practice33
Improvement Could be Made8
Critical Issues to Attend10
Apr 12, 2021 12:06 AM

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Recommended Actions

  • Set meta keywords.
  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Move the 123 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
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Detailed Reviews

Related Category
Most related categories of this website.

art   comics   courses   movies   multimedia   television   trailers   video  

Title
Massachusetts Local News, Breaking News, Sports and Weather

Words count: 8    Unique Words: 7    Length: 59 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
News 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
MassLive covers statewide news, sports and entertainment and provides a place for people to connect and join the conversation.

Words count: 19    Length: 126 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Massachusetts Local News, Breaking News, Sports and ... www.masslive.com/
MassLive covers statewide news, sports and entertainment and provides a place for people to connect and join the conversation.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

agosubscriber  alex  american  april  boston  chris  christopher  comeback  content  covid  croteau  denotes  exclusive  exclusivekeykey  idol  kail  kelly  killed  local  lsquo  martinez  massachusetts  masslive  music  news  open  play  police  red  republican  rsquo  shot  smith  sox  sports  subscriber  teradared  umass  win  year 

Top 20 Keywords
Total Terms Count: 1,319

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
rsquo 33 2.50%
lsquo 21 1.59%
content 20 1.52%
denotes 19 1.44%
subscriber 17 1.29%
exclusive 17 1.29%
exclusivekeykey 15 1.14%
massachusetts 15 1.14%
sox 11 0.83%
win 10 0.76%
news 10 0.76%
covid 9 0.68%
american 9 0.68%
red 8 0.61%
idol 8 0.61%
boston 7 0.53%
republican 6 0.45%
croteau 6 0.45%
sports 6 0.45%
martinez 5 0.38%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
464220000000090

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(4)
Hundreds of fired up UMass students celebrate Minutemen’s first NCAA hockey title
Authorities identify 73-year-old grandmother who was shot, killed in Dorchester while sitting on porch
Andrew Benintendi, Jackie Bradley Jr. a combined 6-for-44; David Price in bullpen
Springfield Symphony Orchestra unveils streaming chamber music series

<H2>

(64)
Massachusetts state salary database: See what state employees earned in 2020
Long-term Agawam politician, lawyer will not run for reelection: Cites court backlog created by COVID
Celtics keep flashing mental toughness, this time in win over the Nuggets
Nearly 39,000 more people fully vaccinated against COVID as Massachusetts reports 1,831 new cases, 8 deaths
Why was a Black former Trump official barred from government work while White House aides dodged discipline?
Live Updates
Latest
Discover our newsletters
Here are the 50 Massachusetts communities with the highest property tax bills
Authorities identify Massachusetts woman killed in Maine motorcycle crash
Matt Vautour: UMass hockey savoring championship after decades of frustration
News
Trump pounces on Mitch McConnell, Mike Pence in speech to donors
25-year-old man accused of shooting two men during fight in Worcester
Why are more Massachusetts children coming down with COVID? Here’s what experts are saying
Former Holyoke nursing home begins caring for those with psychiatric, medical needs
Person injured after car crashes into building in Holyoke
15 charged with defrauding unemployment insurance programs tied to federal COVID relief funds
What did Worcester city employees make in 2020? See earnings in this searchable payroll database
Massachusetts real estate transactions for Hampden, Hampshire and Franklin counties April 11, 2021
Spike in COVID cases forces Holy Cross in Worcester to suspend all in-person activities until April 14
Suspected Mexican drug cartel associate arrested in Holyoke raid
Massachusetts car inspections may not be available until April 17 following cyber attack
Grandmother shot, killed in Boston while sitting on porch as gunfire erupted in Dorchester neighborhood
Bobby Trivigno named Most Outstanding Player after UMass championship
Worcester’s first equity cannabis shop, New Dia, plans to open retail store by Fenway Park
UMass hockey steamrolls St. Cloud State to win NCAA Championship
International arrest warrant secured for man wanted in shooting of Yale graduate student
Sports
Report: 'Doubtful' Julian Edelman will be able to play full 2021 season
Jayson Tatum, Jaylen Brown questionable for Sunday's game at Denver
Red Sox notebook: Chris Sale taking next steps of rehab in Boston, Garrett Whitlock impresses again
Tom Brady’s throwing coach: 'Perfect storm' for Cam Newton to excel in 2021
Red Sox's Bobby Dalbec: ‘As soon as I hit it, I was just flying. Flying for me’
Red Sox notebook: Alex Cora feels ‘good vibe’ after fourth comeback win; Garrett Richards shaves mustache
Rafael Devers leads Boston Red Sox to comeback win with his glove; Michael Chavis scores go-ahead run in 10th
J.D. Martinez status: Boston Red Sox DH reinstated from COVID-related IL; Michael Chavis optioned
Rafael Devers’ play keeps Red Sox within one run, sets stage for comeback ‘He didn’t panic’
Ranking the Patriots' biggest needs at the 2021 NFL Draft
Fenway Rundown podcast: Chris Cotillo and Chris Smith discuss Tanner Houck's demotion & more
Celtics' Romeo Langford finally back on court, getting comfortable in role
J.D. Martinez back in Boston Red Sox lineup after one game on COVID-related IL; Franchy Cordero in left, Marwin Gonzalez at second
4 things we learned from Boston's win over Minnesota
Reports: Alex Rodriguez, friend Marc Lore ‘finalizing deal’ to buy Timberwolves
Red Sox’s Matt Andriese proud of brother David, a pro baseball player turned ER nurse
Life
Massachusetts actress Kelly Overton reflects on ‘Van Helsing’ as Syfy series draws to close
Western Massachusetts summit and trail renamed after Native American outcry
‘American Idol’: How to watch season 19 narrow down to top 16 online without cable through Fubo, Hulu
‘American Idol’: How to vote for Grace Kinstler, Berklee College of Music student
‘American Idol’: Massachusetts boy band member sings duet with Tori Kelly, tackles Bruno Mars song solo
Massachusetts State Lottery: Mass Cash ticket won $100,000 Thursday night
‘Dexter’ starts filming in Shelburne Falls; Michael C. Hall spotted, West End Pub renamed ‘Iron Lake Tavern’ for Showtime series
The Republican’s ‘One People, One House’ series wins regional award
‘American Idol’: How to vote for Colin Jamieson, former Massachusetts boy band member
Berklee College of Music president says it's 'impossible' not to notice talent as five students compete in 'American Idol'
‘American Idol’: Massachusetts boy band member Colin Jamieson is in the show’s top 24
‘American Idol’: Brennan ‘Beane’ Hepler, Massachusetts man, tackles ‘Angels’ duet with Josh Groban
Tanglewood unveils 2021 summer season lineup
Pet Project 2021: These animals are available for adoption in shelters across Massachusetts on April 9
Beer Nut: Rochefort 10 may not be my ‘favorite,’ but it’s the best
‘American Idol’: How to vote for ‘Beane’, 23-year-old Massachusetts man and Berklee College of Music graduate
Footer Navigation
Disclaimer

<H3>

(22)
Patrick Rose, former president of the Boston Police Patrolmen’s Association, stayed on force despite abuse allegation
As ‘disconcerting’ number of Massachusetts police chiefs retire, some pin blame on reform billKeyKey that denotes Subscriber Exclusive content.
Report: Bruins trade Andres Bjork, pick for former MVP Taylor Hall and Curtis Lazar
Bruins get D Mike Reilly from Senators for 3rd-round pick
J.D. Martinez jokes Alex Cora told Rafael Devers which pitch was coming before 439-foot homer
Baystate hospitalizations for COVID remain the same after reaching a high last week
Massachusetts fully vaccinates 50,000 more residents as state reports 2,107 new COVID cases, 3 more deaths
Alex Cora received first COVID vaccine shot, expects at least 85% of Red Sox team to get vaccinated
Zdeno Chara, Capitals crush Bruins, 8-1
VA vehicle fire extends to buildingKeyKey that denotes Subscriber Exclusive content.
Matsuyama wins the Masters, becomes the first Japanese to do so
Red Sox’s J.D. Martinez had ‘frustrating’ day stuck in hotel, returned Sunday to hit 3 homers
Jayson Tatum, Celtics stun the Nuggets in an impressive, gutty win
J.D. Martinez crushes 3 homers, Red Sox win sixth straight
Motorcycle operator killed in Ludlow after bike hits pole, catches fire
Celtics' Jayson Tatum, Jaylen Brown 'both likely available' to play against the Nuggets
Contact Us
Subscriptions
MassLive Media
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MassLive.com Sections
More on MassLive.com


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
7.2

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.30 seconds - 252.39 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
10.82 s 0.08 s 0.08 s 0.02 s 6.06 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
76 Kb (75,717 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
76 Kb (75,717 bytes) 12 Kb (11,747 bytes) 64 Kb (63,970 bytes) 18.36 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
123 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.masslive.com/ and http://masslive.com are resolved to the same url :https://www.masslive.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://www.masslive.com/sponsor-content-index/?prx_adpz=1120


You may use url rewrite techniques to make these 1 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://masslive.com/#section__top_stories
http://masslive.com/#section__news
http://masslive.com/#section__sports
http://masslive.com/#section__life_and_culture
https://www.masslive.com/...page/subscriptions_circulation.html
https://www.masslive.com/...ponsor-content-index/?prx_adpz=1120
https://www.masslive.com/privacy-policy/#california_top
https://www.masslive.com/privacy-policy/#oba_top


You have 8 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
156 19 175


Too many links (175), it may be considered as spam!

Internal Links (link to pages within this domain) - 156
URL Anchor Text
https://www.masslive.com
http://masslive.com/#Sign in Large ChevronChevron t...
http://masslive.com/#Create account Large ChevronCh...
http://subscription.masslive.com/newsletters/Newsletters
http://masslive.com/digitalsubscription/faq/Help/FAQ
http://masslive.com/#section__top_storiesTop Stories
http://masslive.com/#section__newsNews
http://masslive.com/#section__sportsSports
http://masslive.com/#section__life_and_cultureLife
https://www.masslive.com/...a-hockey-title-no-arrests-made.html
https://www.masslive.com/...a-hockey-title-no-arrests-made.htmlHundreds of fired up UMass stu...
https://www.masslive.com/...state-employees-earned-in-2020.htmlMassachusetts state salary dat...
https://www.masslive.com/...court-backlog-created-by-covid.html
https://www.masslive.com/...court-backlog-created-by-covid.htmlLong-term Agawam politician, l...
https://www.masslive.com/...force-despite-abuse-allegation.htmlPatrick Rose, former president...
https://www.masslive.com/...-some-pin-blame-on-reform-bill.htmlAs ‘disconcerting’ number of M...
https://www.masslive.com/...-some-pin-blame-on-reform-bill.htmlKeyKey that denotes Subscriber...
https://www.masslive.com/...bostons-best-win-of-the-season.html
https://www.masslive.com/...bostons-best-win-of-the-season.htmlCeltics keep flashing mental t...
https://www.masslive.com/...-bjork-second-round-draft-pick.htmlReport: Bruins trade Andres Bj...
https://www.masslive.com/...-senators-for-third-round-pick.htmlBruins get D Mike Reilly from ...
https://www.masslive.com/...ng-right-before-439-foot-homer.htmlJ.D. Martinez jokes Alex Cora ...
https://www.masslive.com/...0-more-people-fully-vaccinated.html
https://www.masslive.com/...0-more-people-fully-vaccinated.htmlNearly 39,000 more people full...
https://www.masslive.com/...fter-reaching-a-high-last-week.htmlBaystate hospitalizations for ...
https://www.masslive.com/...-new-covid-cases-3-more-deaths.htmlMassachusetts fully vaccinates...
https://www.masslive.com/...t-85-of-team-to-get-vaccinated.htmlAlex Cora received first COVID...
https://www.masslive.com/...-house-aides-dodged-discipline.html
https://www.masslive.com/...-house-aides-dodged-discipline.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...-house-aides-dodged-discipline.htmlWhy was a Black former Trump o...
https://www.masslive.com/...n-capitals-roll-to-8-1-blowout.htmlZdeno Chara, Capitals crush Br...
https://www.masslive.com/...hicle-fire-extends-to-building.htmlVA vehicle fire extends to bui...
https://www.masslive.com/...hicle-fire-extends-to-building.htmlKeyKey that denotes Subscriber...
https://www.masslive.com/...ecomes-first-japanese-to-do-so.htmlMatsuyama wins the Masters, be...
https://www.masslive.com/...spite-ridiculously-high-pollen.htmlRed Sox’s J.D. Martinez had ‘f...
https://www.masslive.com/...-run-to-dominate-in-105-87-win.htmlJayson Tatum, Celtics stun the...
https://www.masslive.com/...homers-twice-alex-verdugo-once.htmlJ.D. Martinez crushes 3 homers...
https://www.masslive.com/...er-bike-hits-pole-catches-fire.htmlMotorcycle operator killed in ...
https://www.masslive.com/...-against-the-nuggets-on-sunday.htmlCeltics' Jayson Tatum, Jaylen ...
https://link.masslive.com/join/6fg/signupSign up here
https://www.masslive.com/...the-highest-property-tax-bills.html
https://www.masslive.com/...the-highest-property-tax-bills.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...the-highest-property-tax-bills.htmlHere are the 50 Massachusetts ...
https://www.masslive.com/...fied-as-50-year-old-anne-stout.html
https://www.masslive.com/...fied-as-50-year-old-anne-stout.htmlAuthorities identify Massachus...
https://www.masslive.com/...es-of-frustration-matt-vautour.html
https://www.masslive.com/...es-of-frustration-matt-vautour.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...es-of-frustration-matt-vautour.htmlMatt Vautour: UMass hockey sav...
https://www.masslive.com/...chester-while-sitting-on-porch.html
https://www.masslive.com/...chester-while-sitting-on-porch.htmlAuthorities identify 73-year-o...
https://www.masslive.com/...-donors-at-his-mar-a-lago-club.html
https://www.masslive.com/...-donors-at-his-mar-a-lago-club.htmlTrump pounces on Mitch McConne...
https://www.masslive.com/...-men-during-fight-in-worcester.html25-year-old man accused of sho...
https://www.masslive.com/...-heres-what-experts-are-saying.html
https://www.masslive.com/...-heres-what-experts-are-saying.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...-heres-what-experts-are-saying.htmlWhy are more Massachusetts chi...
https://www.masslive.com/...with-psychiatric-medical-needs.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...with-psychiatric-medical-needs.htmlFormer Holyoke nursing home be...
https://www.masslive.com/...ashes-into-building-in-holyoke.htmlPerson injured after car crash...
https://www.masslive.com/...-to-federal-covid-relief-funds.html
https://www.masslive.com/...-to-federal-covid-relief-funds.html15 charged with defrauding une...
https://www.masslive.com/...is-searchable-payroll-database.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...is-searchable-payroll-database.htmlWhat did Worcester city employ...
https://www.masslive.com/...ranklin-counties-april-11-2021.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...ranklin-counties-april-11-2021.htmlMassachusetts real estate tran...
https://www.masslive.com/...rson-activities-until-april-14.html
https://www.masslive.com/...rson-activities-until-april-14.htmlSpike in COVID cases forces Ho...
https://www.masslive.com/...ciate-arrested-in-holyoke-raid.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...ciate-arrested-in-holyoke-raid.htmlSuspected Mexican drug cartel ...
https://www.masslive.com/...pril-17-following-cyber-attack.htmlMassachusetts car inspections ...
https://www.masslive.com/...ted-in-dorchester-neighborhood.html
https://www.masslive.com/...ted-in-dorchester-neighborhood.htmlGrandmother shot, killed in Bo...
https://www.masslive.com/...fter-national-championship-win.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...fter-national-championship-win.htmlBobby Trivigno named Most Outs...
https://www.masslive.com/...store-by-fenway-park-in-boston.htmlWorcester’s first equity canna...
https://www.masslive.com/...take-home-programs-first-title.html
https://www.masslive.com/...take-home-programs-first-title.htmlSubscriber ExclusiveKeyKey tha...
https://www.masslive.com/...take-home-programs-first-title.htmlUMass hockey steamrolls St. Cl...
https://www.masslive.com/...e-graduate-student-kevin-jiang.htmlInternational arrest warrant s...
https://www.masslive.com/...price-has-new-role-as-reliever.html
https://www.masslive.com/...price-has-new-role-as-reliever.htmlAndrew Benintendi, Jackie Brad...
https://www.masslive.com/...season-with-knee-injury-report.html
https://www.masslive.com/...season-with-knee-injury-report.htmlReport: 'Doubtful' Julian Edel...
https://www.masslive.com/...denver-evan-fournier-still-out.htmlJayson Tatum, Jaylen Brown que...
https://www.masslive.com/...-road-trip-taxi-squad-revealed.html
https://www.masslive.com/...-road-trip-taxi-squad-revealed.htmlRed Sox notebook: Chris Sale t...
https://www.masslive.com/...qb-cam-newton-to-excel-in-2021.htmlTom Brady’s throwing coach: 'P...
https://www.masslive.com/...-was-just-flying-flying-for-me.htmlRed Sox's Bobby Dalbec: ‘As so...
https://www.masslive.com/...s-shaves-mustache-pitches-well.html
https://www.masslive.com/...s-shaves-mustache-pitches-well.htmlRed Sox notebook: Alex Cora fe...
https://www.masslive.com/...is-scores-go-ahead-run-in-10th.htmlRafael Devers leads Boston Red...
https://www.masslive.com/...remains-for-him-to-play-sunday.htmlJ.D. Martinez status: Boston R...
https://www.masslive.com/...or-comeback-win-he-didnt-panic.html
https://www.masslive.com/...or-comeback-win-he-didnt-panic.htmlRafael Devers’ play keeps Red ...
https://www.masslive.com/...needs-after-free-agency-frenzy.htmlRanking the Patriots' biggest ...
https://www.masslive.com/...-on-the-fenway-rundown-podcast.htmlFenway Rundown podcast: Chris ...
https://www.masslive.com/...-get-comfortable-with-his-role.html
https://www.masslive.com/...-get-comfortable-with-his-role.htmlCeltics' Romeo Langford finall...
https://www.masslive.com/...r-one-game-on-covid-related-il.htmlJ.D. Martinez back in Boston R...
https://www.masslive.com/...rom-bostons-win-over-minnesota.htmlSubscriber ExclusiveKeyKey tha...
...

External Links (link to pages on other websites) - 19
URL Anchor Text
https://www.masslivemedia.com/contact/Contact MassLive
https://springfieldrepublican-ma.newsmemory.com/E-edition Login
https://www.masslivemedia.com/about/About MassLive Media
https://www.masslivemedia.com/Advertise with us
https://www.facebook.com/massliveFacebook
https://www.facebook.com/WorcesterMass/?fref=tsWorcester Facebook
https://twitter.com/#!/masslivenews/Twitter
https://www.youtube.com/c...nel/UCDmXyuvUm8aDC4asAOgFrgQ/videosYouTube
https://twitter.com/MassLiveHSHS Sports Twitter
https://twitter.com/masslivesportsSports Twitter
https://www.youtube.com/c...nel/UCU0aEf5OqUbf8EQohs_3Aiw/videosCeltics YouTube
https://www.instagram.com/masslive/Instagram
https://www.instagram.com/masslivehs/?hl=enHS Sports Instagram
https://www.masslivemedia.com/careers/Careers at MassLive
https://www.newslibrary.com/sites/un/The Republican Archives
https://repub-print.com/The Republican Special Section...
https://www.advancelocal.com/
https://www.youtube.com/intl/en-US/about/policies/here
https://www.youtube.com/t/termshere

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
35 33 2


2 images do not have Alt values.

Image URL - 35
URL ALT Text
https://www.masslive.com/pf/resources/images/masslive/logos/logo_main.svg?d=513masslive’s Logo
https://www.masslive.com/.../resources/images/masslive/logos/logo_main_sm.svg?d=513masslive’s Logo
https://www.masslive.com/...lishing.com/advancelocal/XKBW5EACSNAXHLKLWBPVXYDXIY.jpgUMass hockey wins the 2021 NCA...
https://www.masslive.com/...lishing.com/advancelocal/W5TXU6XC2NC2LDPMAP3J2EA2KY.jpgAnthony Bonavita, an Agawam Sc...
https://www.masslive.com/...lishing.com/advancelocal/JKYMJN35GVGALCFAZ4IWOPA5HU.jpgBoston Celtics guard Jaylen Br...
https://www.masslive.com/...lishing.com/advancelocal/PXP52I7B65EOBIYILK35AYNOU4.jpg2/13/2021 - Gov. Charlie Baker...
https://www.masslive.com/...lishing.com/advancelocal/RJEORGI3XFH2BFIZGHFCBAPZDY.jpgHUD Region 2 Regional Administ...
http://masslive.com/pf/re...urces/images/masslive/logos/social-monochrome.svg?d=513masslive.com
https://www.masslive.com/...ishing.com/advancelocal/VQTOQUGMXBCEBGGFXSQWR72XNM.jpegA runner passes the Community ...
https://www.masslive.com/...lishing.com/advancelocal/2KZKXG22NBCJJEM7AVAM2YAOWU.jpgPolice lights Breaking news i...
https://www.masslive.com/...ishing.com/advancelocal/CXZJNC5CJBAKHKLZMZVO33CZXQ.jpegThe UMass Minutemen celebrate ...
https://www.masslive.com/...lishing.com/advancelocal/2A2YFFKB6BGUDGO6BIYFXCMZUA.jpgPolice lights (File Photo)
https://www.masslive.com/...lishing.com/advancelocal/SHOMGY2WVNHVDJWTIKKR6ED4JQ.jpgIn this Monday, Oct. 23, 2017 ...
https://www.masslive.com/...lishing.com/advancelocal/JPXVTBCDNFEK5FK6C64BO4ZQ54.JPGCDC Director Dr. Rochelle Wale...
https://www.masslive.com/...lishing.com/advancelocal/4CQSEEDWUVF2LPM4YJYL74M4GM.jpgA judge's gavel and the scales...
https://www.masslive.com/...ishing.com/advancelocal/67KS5PQYBZDP5ATFSBS2VURO6Y.jpegThe College of the Holy Cross ...
https://www.masslive.com/...lishing.com/advancelocal/P4XXXFWU4FEXJEKC7MVCDUKXO4.pngBoston Police Department headq...
https://www.masslive.com/...lishing.com/advancelocal/6SQHN7BDJRAUJFXTG44LX2OI2M.jpgUMass' Aaron Bohlinger and Rya...
https://www.masslive.com/...lishing.com/advancelocal/5LMHMGWKPJGBDGDHAGVFQUYGPU.jpgKansas City Royals' Andrew Ben...
https://www.masslive.com/...lishing.com/advancelocal/HEDC6AYIYNDEFE6ZM53SAY3YCI.jpgFOXBOROUGH, MASSACHUSETTS - OC...
https://www.masslive.com/...lishing.com/advancelocal/3CNWO7TU5BHCBAZRI3MJAHYRXI.jpgBoston Red Sox's Enrique Herna...
https://www.masslive.com/...lishing.com/advancelocal/LMW5CHUJ7VBUBIH4CRQEZ6VFHE.jpgBoston Red Sox starting pitche...
https://www.masslive.com/...lishing.com/advancelocal/ESH2ZFX4QFGSNKDYGOQXJQ4NKA.JPGFT. MYERS, FL - FEBRUARY 26: R...
https://www.masslive.com/...lishing.com/advancelocal/HZP3TSUUMRB5FDEDUV275K5GR4.jpgBoston Celtics guard Romeo Lan...
https://www.masslive.com/...lishing.com/advancelocal/WDAJQKNKKZACPBUBZPQS5KBGQM.jpgFILE - In this July 11, 2017, ...
https://www.masslive.com/...lishing.com/advancelocal/LMH6LQ5KHZBQDNP2REPIZS2FBE.jpgSpringfield Symphony Orchestra...
https://www.masslive.com/...lishing.com/advancelocal/G4ABY2SZ4JE2NKOFVHXUHJJPOI.JPGWilbraham native Kelly Overton...
https://www.masslive.com/...lishing.com/advancelocal/SMM6Z3HCTFHQZHIHTUKHUO7CL4.jpgAMERICAN IDOL – “410 (All Star...
https://www.masslive.com/...lishing.com/advancelocal/4MYYMYE45FDO5A62FCUJ3CWCHE.jpgJacqueline Donahue of Hazleton...
https://www.masslive.com/...lishing.com/advancelocal/P3INU7L7JNHWVAXQCTCA63OBQE.jpgColin Jamieson performed "Suga...
https://www.masslive.com/...lishing.com/advancelocal/U63MHC6Z3VAEBIIDFGSFRJUZBQ.jpg"American Idol" contestant Bre...
https://www.masslive.com/...lishing.com/advancelocal/7FHVBMC7PRDLZHOTYFA7V3QESA.jpgRochefort
http://masslive.com/pf/resources/images/masslive/logos/logo_footer.png?d=513
http://masslive.com/pf/re...urces/images/common/logos/footer-logo-advance.svg?d=513Advance Local logo
http://masslive.com/pf/resources/images/common/logos/ad-choices-arrow.png?d=513


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
0 2 2


Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 2
Stylesheet URL rel type
http://masslive.com/pf/dist/components/combinations/default.css?d=513stylesheettext/css
http://masslive.com/pf/resources/dist/masslive/css/style.css?d=513stylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
14 5 19


Too many (5) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 5
Script URL Type
https://polyfill.io/v3/polyfill.min.js
http://masslive.com/pf/dist/engine/react.js?d=513application/javascript
http://masslive.com/pf/dist/components/combinations/default.js?d=513application/javascript
https://cdn.cookielaw.org/opt-out/iabCcpaIntegrationScript-noGAM.js
http://masslive.com/pf/dist/page/pF3bAYgLln3BGEk8s/default.js?d=513application/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://subscription.masslive.com/newsletters/Newsletters
https://springfieldrepublican-ma.newsmemory.com/E-edition Login


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
94
Excellent! You do have a lot of root domains (94) linked to your site masslive.com.

94
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 1,855
  Facebook Shares 2,443
  Facebook Comments 1,278
  Tweets 115
  LinkedIn 0

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/masslive
Twitter Accounthttps://twitter.com/#!/masslivenews/
Google+ PageNot Found


Trustworthiness
92

Excellent! the website has a good Trustworthiness Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
90 Excellent! the website has a good Child Safe Score (90/100).

90
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site masslive.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
18,092th most visited website in the world.
3,707th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain masslive.com is the only one hosted on the server (ip : 172.232.21.10).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 172.232.21.10) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
24 years, 214 days old ( 1st registered on : 1996-10-07 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 199 days from today ( expires on : 2021-11-24 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
masslive.com ( 12 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1996-10-07 1996-10-07 2021-11-24
24 years, 214 days old 24 years, 214 days ago 0 years, 199 days from today
24 years, 214 days old


Domain Name Servers used by masslive.com
DNS Name IP Address
dns1.p09.nsone.net198.51.44.9
dns2.p09.nsone.net198.51.45.9
dns3.p09.nsone.net198.51.44.73
dns4.p09.nsone.net198.51.45.73
ns5.dnsmadeeasy.com208.94.148.13


Domain is going to expire in less than a year time (0 years, 199 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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