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pacsun.com favicon pacsun.com

Excellent Practice33
Improvement Could be Made6
Critical Issues to Attend11
Nov 3, 2020 03:29 PM

Click To Re-generate Current Report

Recommended Actions

  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Create a XML sitemap for your site.
  • Move the 24 inline css components to an external style sheet file.
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • Reduce number of links to other pages.
  • Create blog entries.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • ...     37
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

accessories   art   courses   fashion   jewelry   museum   shoes   shop  

Title
PacSun | California Lifestyle Clothing, Shoes, and Accessories

Words count: 7    Unique Words: 7    Length: 62 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Shop California lifestyle clothing including jeans, tees, hoodies, swimwear for women and men, and much more at PacSun. Enjoy free shipping on orders over $50!

Words count: 24    Length: 159 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
PacSun | California Lifestyle Clothing, Shoes, and ... www.pacsun.com/
Shop California lifestyle clothing including jeans, tees, hoodies, swimwear for women and men, and much more at PacSun. Enjoy free shipping on orders over ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
SiteGenesis, Reference Application

Words count: 3    Length: 34 characters    keyword phrases count : 2

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:50% (1/2)
sitegenesis 0   (0%)
2 words:50% (1/2)
reference application 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

accessories  account  activewear  arrivals  basics  brands  buy  california  clothing  collection  cookies  details  dresses  express  free  gift  graphics  holiday  hoodies  jeans  men's  offer  orders  pacsun  pants  privacy  sets  shipping  shoes  shop  shorts  sign  standard  store  styled  swim  tees  view  women  women's 

Top 20 Keywords
Total Terms Count: 1,026

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
shop 42 4.09%
jeans 24 2.34%
pacsun 20 1.95%
free 17 1.66%
swim 15 1.46%
pants 15 1.46%
shipping 12 1.17%
brands 12 1.17%
women 10 0.97%
accessories 9 0.88%
view 9 0.88%
graphics 8 0.78%
shoes 8 0.78%
california 7 0.68%
activewear 6 0.58%
holiday 6 0.58%
buy 6 0.58%
hoodies 6 0.58%
tees 6 0.58%
orders 6 0.58%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
2030605110725

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(2)
PacSun
Welcome to PacSun

<H3>

(3)
Thanks for checking us out. Here's a code for 15% off your first purchase.
Not eligible to use this referral code
<H5>
(6)
Account & Services
Company Info
Find a Store
Sign up for Email
Connect With Us
Download the app
<B> (5)INTRODUCING: ACTIVEWEAR BY PACSUN
FREE STANDARD OR $8 EXPRESS SHIPPING ON ORDERS OVER $50*
Social Responsibility
California Supply Chains Act
Privacy & Cookie Policy
<U> (1)Privacy Policy
<I> (1)
<STRONG> (7)graphics
activewear
DENIM
Shop Women's Jeans
Shop Men's Swim
Shop NEW SWIM
New Arrivals


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
52.5

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
http://pacsun.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.35 seconds - 104.43 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
5.22 s 0.04 s 0.04 s 0.01 s 2.92 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
37 Kb (36,551 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
37 Kb (36,551 bytes) 7 Kb (7,362 bytes) 29 Kb (29,189 bytes) 25.22 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
24 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.pacsun.com/ and http://pacsun.com are resolved to the same url :https://www.pacsun.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/account?fromStyled=true
https://www.pacsun.com/account?register=true
https://www.pacsun.com/international-shipping?landing=true
https://www.pacsun.com/mens/graphic-tees/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/backpacks/?prefn1=division&prefv1=Mens
https://www.pacsun.com/mens/sale/?srule=Featured&start=0&sz=24
https://www.pacsun.com/...e&prefv1=Joggers%20%26%20Sweatpants%7CJeans%20%26%20Pants
https://www.pacsun.com/...2/?prefn1=mens-shop-by-style&prefv1=Graphics%20%26%20Tees
https://www.pacsun.com/...Now%2020%25%20Off%7CNow%2030%25%20Off%7CNow%2040%25%20Off
https://www.pacsun.com/columbia/mens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/graphics-shop/?prefn1=division&prefv1=Mens
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/tops/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/loungewear/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/swimwear/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/sale/?srule=Featured&start=0&sz=24
https://www.pacsun.com/...ff%7CNow%2030%25%20Off%7CNow%2040%25%20Off&srule=Featured
https://www.pacsun.com/...ff%7CNow%2040%25%20Off%7CNow%2050%25%20Off&srule=Featured
https://www.pacsun.com/...ff%7CNow%2040%25%20Off%7CNow%2050%25%20Off&srule=Featured
https://www.pacsun.com/new-arrivals/womens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/john-galt/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/pants/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/sweatpants/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/baggy/?srule=Featured&start=0&sz=24
https://www.pacsun.com/jeans/stacked-skinny/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/jeans/?prefn1=W-Bottoms-Type&prefv1=Two%20Tone
https://www.pacsun.com/...mens/jeans/?prefn1=W-Bottoms-Type&prefv1=Paperbag%20Waist
https://www.pacsun.com/mens/swim/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/swim/?prefn1=brand&prefv1=PacSun
https://www.pacsun.com/mens/swim/?prefn1=brand&prefv1=Hurley
https://www.pacsun.com/...Kendall%20%26%20Kylie%7CKendall%20%26%20Kylie%20Throwback
https://www.pacsun.com/womens/swimwear/?prefn1=brand&prefv1=Billabong
https://www.pacsun.com/womens/swimwear/?prefn1=brand&prefv1=Rhythm
https://www.pacsun.com/womens/swimwear/?prefn1=brand&prefv1=Roxy
https://www.pacsun.com/womens/swimwear/?prefn1=brand&prefv1=TWIIN
https://www.pacsun.com/vans-shoes/mens/?srule=Featured&start=0&sz=24
https://www.pacsun.com/pacsun-collections/budweiser/?start=0&sz=24
https://www.pacsun.com/mens/sale/?srule=Featured&start=0&sz=24
https://www.pacsun.com/...e&prefv1=Joggers%20%26%20Sweatpants%7CJeans%20%26%20Pants
https://www.pacsun.com/...-shop-by-style&prefv1=Graphics%20%26%20Tees&start=0&sz=12
https://www.pacsun.com/mens/sale/?prefn1=mens-shop-by-style&prefv1=Shirts
https://www.pacsun.com/...le&prefv1=Boardshorts%20%26%20Swim%20Trunks&start=0&sz=12
https://www.pacsun.com/...le/?prefn1=mens-shop-by-style&prefv1=Shorts&start=0&sz=12
https://www.pacsun.com/.../?prefn1=mens-shop-by-style&prefv1=Hoodies%20%26%20Fleece
https://www.pacsun.com/mens/sale/?prefn1=mens-shop-by-style&prefv1=Jackets
https://www.pacsun.com/.../?prefn1=mens-shop-by-style&prefv1=Shoes%20%26%20Sneakers
https://www.pacsun.com/...26%20Miscellaneous%7CSunglasses%7CFace%20Masks%7CGrooming
https://www.pacsun.com/womens/sale/?srule=Featured&start=0&sz=24
https://www.pacsun.com/...ns/sale/?prefn1=womens-shop-by-style&prefv1=Jeans%7CPants
https://www.pacsun.com/...?prefn1=womens-shop-by-style&prefv1=Tops%7CGraphic%20Tees
https://www.pacsun.com/womens/sale/?prefn1=womens-shop-by-style&prefv1=Sweaters
https://www.pacsun.com/...1=womens-shop-by-style&prefv1=Sweatshirts%20%26%20Hoodies
https://www.pacsun.com/...refn1=womens-shop-by-style&prefv1=Dresses%20%26%20Rompers
https://www.pacsun.com/womens/sale/?prefn1=womens-shop-by-style&prefv1=Swimwear
https://www.pacsun.com/.../sale/?prefn1=womens-shop-by-style&prefv1=Shorts%7CSkirts
https://www.pacsun.com/womens/sale/?prefn1=womens-shop-by-style&prefv1=Jackets
https://www.pacsun.com/...cessories%7CSocks%7CScarves%20%26%20Gloves&srule=Featured
https://www.pacsun.com/account?register=true
https://www.pacsun.com/mens/pants/?srule=Featured&start=0&sz=24
https://www.pacsun.com/womens/jeans/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/graphic-tees/?srule=Featured&start=0&sz=24
https://www.pacsun.com/mens/hoodies/?srule=Featured&start=0&sz=24
http://pacsun.com/help?a=Return-an-Online-Order---id--G46mg3zATbCdUe53U3PNqA
https://www.pacsun.com/international-shipping?landing=true


You may use url rewrite techniques to make these 69 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
331 11 342


Too many links (342), it may be considered as spam!

Internal Links (link to pages within this domain) - 331
URL Anchor Text
http://pacsun.com/#mainSkip to main content
https://www.pacsun.com/mens/flashsale2/Shop Men
https://www.pacsun.com/womens/flashsale2/Shop Women
https://www.pacsun.com/womens/activewear/Shop Now
https://www.pacsun.com/activewear/Explore
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24Shop Men
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24Shop Women
https://www.pacsun.com/register-to-vote/
https://www.pacsun.com/register-to-vote/
https://www.pacsun.com/mens/flashsale2/Shop Men
https://www.pacsun.com/womens/flashsale2/Shop Women
https://www.pacsun.com/womens/activewear/Shop Now
https://www.pacsun.com/activewear/Explore
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24Shop Men
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24Shop Women
https://www.pacsun.com/PacSun
https://www.pacsun.com/accountSign In
https://www.pacsun.com/accountMy Account
https://www.pacsun.com/.../default/Account-ShowRewardsDashboardRewards
https://www.pacsun.com/account?fromStyled=trueStyled
https://www.pacsun.com/account?register=trueCreate Account
https://www.pacsun.com/order-statusTrack Order
https://www.pacsun.com/international-shipping?landing=trueChangeCountry
https://www.pacsun.com/PacSun
http://pacsun.com/mylikesMy Likes
https://www.pacsun.com/...e/Sites-pacsun-Site/default/Cart-Show0
https://www.pacsun.com/mens/Men
https://www.pacsun.com/...ic-tees/?srule=Featured&start=0&sz=24graphics
https://www.pacsun.com/mens/Clothing
https://www.pacsun.com/mens/?srule=Featured&start=0&sz=24Shop All
https://www.pacsun.com/mens/graphic-tees/Graphics & Tees
https://www.pacsun.com/mens/hoodies/Hoodies & Sweatshirts
https://www.pacsun.com/mens/tees/longline/Basic Tees
https://www.pacsun.com/mens/jackets-coats/Jackets
https://www.pacsun.com/mens/shirts/Shirts
https://www.pacsun.com/mens/jeans/Jeans
https://www.pacsun.com/mens/sweatpants/Sweatpants
https://www.pacsun.com/mens/pants/Pants
https://www.pacsun.com/mens/shorts/Shorts
https://www.pacsun.com/mens/swim/Swim
https://www.pacsun.com/mens/tank-tops/Tank Tops
https://www.pacsun.com/mens/accessories/Accessories
https://www.pacsun.com/mens/accessories/Shop All
https://www.pacsun.com/mens/face-masks/Face Masks
https://www.pacsun.com/mens/hats-beanies/Hats & Beanies
https://www.pacsun.com/...ackpacks/?prefn1=division&prefv1=MensBackpacks & Sling Bags
https://www.pacsun.com/home-lifestyle/Home Accessories
https://www.pacsun.com/mens/socks-boxers/Socks
https://www.pacsun.com/mens/sunglasses/Sunglasses
https://www.pacsun.com/mens/jewelry/Jewelry
https://www.pacsun.com/mens/underwear/Boxer Briefs
https://www.pacsun.com/mens/belts-wallets/Belts
https://www.pacsun.com/wellness/Wellness
https://www.pacsun.com/mens/home-grooming/Grooming
https://www.pacsun.com/mens/footwear/Shoes
https://www.pacsun.com/mens/footwear/Shop All
https://www.pacsun.com/mens/footwear/casual/Casual Shoes
https://www.pacsun.com/mens/footwear/athletic/Athletic
https://www.pacsun.com/mens/footwear/boots/Boots
https://www.pacsun.com/mens/footwear/sandals-slides/Sandals & Slides
https://www.pacsun.com/mens/sale/LIMITED TIME DEALS
https://www.pacsun.com/...ns/sale/?srule=Featured&start=0&sz=24Shop All
https://www.pacsun.com/mens/flashsale2/Today Only! Buy One Get One Fr...
https://www.pacsun.com/...26%20Sweatpants%7CJeans%20%26%20PantsDenim & Pants - Buy One Get On...
https://www.pacsun.com/...by-style&prefv1=Graphics%20%26%20TeesGraphics & Tees - Buy One Get ...
https://www.pacsun.com/...Now%2030%25%20Off%7CNow%2040%25%20OffShoes & Sneakers - 30% Off
https://www.pacsun.com/new-arrivals/mens/NEW
https://www.pacsun.com/new-arrivals/mens/New Arrivals
https://www.pacsun.com/giftguide/The Holiday Gift Guide
https://www.pacsun.com/...ia/mens/?srule=Featured&start=0&sz=24New Holiday Gear From Columbia
https://www.pacsun.com/mens/video-games/The Video Game Shop
https://www.pacsun.com/mens/holiday/The Holiday Shop
https://www.pacsun.com/most-popular/Featured
https://www.pacsun.com/most-popular/Most-Liked
https://www.pacsun.com/mens/topbrands/Top Brands
https://www.pacsun.com/...ics-shop/?prefn1=division&prefv1=MensGraphics Shop
https://www.pacsun.com/mens/loungewear/At Home Looks
https://www.pacsun.com/mens/packs/Packs & Bundles
https://www.pacsun.com/womens/Women
https://www.pacsun.com/womens/activewear/activewear
https://www.pacsun.com/womens/Clothing
https://www.pacsun.com/womens/?srule=Featured&start=0&sz=24Shop All
https://www.pacsun.com/...ns/tops/?srule=Featured&start=0&sz=24Tops
https://www.pacsun.com/womens-tops/womens-basic-tops/Basic Tees & Long Sleeves
https://www.pacsun.com/womens/graphic-t-shirts-tank-tops/Graphic Tees
https://www.pacsun.com/womens/hoodies-fleece/Hoodies & Sweatshirts
https://www.pacsun.com/womens/jeans/Jeans
https://www.pacsun.com/womens/sweaters/Sweaters
https://www.pacsun.com/womens/pants/Pants
https://www.pacsun.com/womens/jackets-coats/Jackets
https://www.pacsun.com/womens/dresses/Dresses
https://www.pacsun.com/womens/shorts/Shorts
https://www.pacsun.com/womens/skirts/Skirts
https://www.pacsun.com/...ngewear/?srule=Featured&start=0&sz=24Loungewear
https://www.pacsun.com/womens/activewear/Activewear
https://www.pacsun.com/womens/intimates/Intimates
https://www.pacsun.com/...wimwear/?srule=Featured&start=0&sz=24Swimwear
https://www.pacsun.com/...ns/dresses-rompers/rompers-jumpsuits/Rompers
https://www.pacsun.com/womens/two-piece-sets/Two-Piece Sets
https://www.pacsun.com/womens/accessories/Accessories
...

External Links (link to pages on other websites) - 11
URL Anchor Text
https://www.instagram.c...um&story_media_id=2323730718091643735Pac Cares
https://careers-pacsun.icims.comCareers
https://signup.cj.com/m...ignup/publisher/?cid=5378111#/brandedAffiliate Program
http://instagram.com/pacsunInstagram
http://www.snapchat.com/add/pacsunSnapchat
https://twitter.com/pacsunTwitter
http://www.facebook.com/pacsunFacebook
http://www.youtube.com/pacsunYouTube
http://pinterest.com/pacsun/Pinterest
https://itunes.apple.com/us/app/pacsun/id437373394?mt=8
https://play.google.com...apps/details?id=com.july.pacsun&hl=en

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
18 0 18


Alt values are missing for all the images (18), it will be hard for search engines to include your site for image searches!

Image URL - 18
URL ALT Text
https://www.pacsun.com/...default/dwad0ae3f4/2020/floorsets/11/03/catBannerVote.jpg
https://www.pacsun.com/...t/dwebde0eb4/2020/floorsets/11/03/catBannerVoteMobile.jpg
http://pacsun.com/on/de...ites-pacsun-Site/-/default/dwda1c316b/images/flags/US.svg
https://www.pacsun.com/...default/dw0a18aa13/2020/floorsets/11/03/dual0.jpg?sw=1401
https://www.pacsun.com/...y/default/dw90a00c69/2020/floorsets/11/03/mobileDual0.jpg
https://www.pacsun.com/...default/dw2f7dbf13/2020/floorsets/10/31/dual1.jpg?sw=1260
https://www.pacsun.com/...y/default/dweb807e97/2020/floorsets/10/31/mobileDual1.jpg
https://www.pacsun.com/.../default/dw827eb364/2020/floorsets/10/29/dual2.jpg?sw=619
https://www.pacsun.com/...ault/dw29a33af4/2020/floorsets/11/01/dualGift.jpg?sw=1401
https://www.pacsun.com/...efault/dw573d2909/2020/floorsets/11/01/mobileDualGIft.jpg
https://www.pacsun.com/...brary/default/dw4421dbb6/2020/floorsets/09/23/hp-f1-d.png
https://www.pacsun.com/...brary/default/dwce6e0962/2020/floorsets/09/23/hp-f1-m.png
https://www.pacsun.com/...brary/default/dw815acaa2/2020/floorsets/09/23/hp-f2-d.png
https://www.pacsun.com/...brary/default/dw0d5d03e1/2020/floorsets/09/23/hp-f2-m.png
https://www.pacsun.com/...brary/default/dw7aeaf9e3/2020/floorsets/09/23/hp-f3-d.png
https://www.pacsun.com/...brary/default/dw9965d789/2020/floorsets/09/23/hp-f3-m.png
http://pacsun.com/on/de...tes-pacsun-Site/-/default/dw437b3edf/images/app-store.svg
http://pacsun.com/on/de...s-pacsun-Site/-/default/dwa1e24509/images/google-play.svg


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
8 4 12


Too many (4) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 4
Stylesheet URL rel type
http://pacsun.com/on/de.../-/default/v1604445301447/lib/jquery/ui/jquery-ui.min.cssstylesheettext/css
http://pacsun.com/on/de...es-pacsun-Site/-/default/v1604445301447/css/style.min.cssstylesheet
http://pacsun.com/on/de...Sites-pacsun-Site/-/default/v1604445301447/css/sc.min.cssstylesheet
https://www.pacsun.com/...t/v1604445301447/2020/floorsets/07/05/home-style-2020.cssstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
42 17 59


Too many (17) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 17
Script URL Type
http://pacsun.com/on/de...e/-/default/v1604445301447/lib/jquery/jquery-2.1.1.min.jstext/javascript
http://pacsun.com/on/de...e/-/default/v1604445301447/lib/jquery/ui/jquery-ui.min.jstext/javascript
http://pacsun.com/on/de...default/v1604445301447/lib/jquery/jquery.jcarousel.min.jstext/javascript
http://pacsun.com/on/de...Site/-/default/v1604445301447/lib/jquery/jquery.cookie.jstext/javascript
http://pacsun.com/on/de...fault/v1604445301447/lib/jquery/jquery.maskedinput.min.jstext/javascript
http://pacsun.com/on/de.../default/v1604445301447/lib/jquery/jquery.validate.min.jstext/javascript
http://pacsun.com/on/de...te/-/default/v1604445301447/lib/jquery/jquery.zoom.min.js
http://pacsun.com/on/de...csun-Site/-/default/v1604445301447/js/third_party_libs.js
http://pacsun.com/on/de...atic/Sites-pacsun-Site/-/default/v1604445301447/js/app.js
text/javascript
text/javascript
https://www.pacsun.com/...static/-/Sites/default/v1604445301447/js/countdown.min.jstext/javascript
http://pacsun.com/on/de...ult/v1604445301447/internal/jscript/dwanalytics-20.5.1.jstext/javascript
http://pacsun.com/on/de...te/-/default/v1604445301447/internal/jscript/dwac-20.3.jstext/javascript
https://cdn.cquotient.com/js/v2/gretel.min.jstext/javascript
http://pacsun.com/on/de...ite/-/default/v1604445301447/internal/jscript/applepay.jstext/javascript
http://pacsun.com/resources/e0b9a241cern24850433d8ed8c59021dtext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
There is no Blog associated with your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 1,071
  Facebook Shares 2,784
  Facebook Comments 555
  Tweets 2
  LinkedIn 421

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttp://www.facebook.com/pacsun
Twitter Accounthttps://twitter.com/pacsun
Google+ PageNot Found


Trustworthiness
62

Excellent! the website has a good Trustworthiness Score (62/100).

62
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
95 Excellent! the website has a good Child Safe Score (95/100).

95
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site pacsun.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
4,690th most visited website in the world.
1,673th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (1 - mauriciodenassau.edu.br) hosted on the same server as pacsun.com (ip : 184.51.3.162).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 184.51.3.162) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
21 years, 229 days old ( 1st registered on : 1999-04-13 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 135 days from today ( expires on : 2021-04-12 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
pacsun.com ( 10 characters )

Domain Registrar : Network Solutions, LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1999-04-13 2020-02-12 2021-04-12
21 years, 229 days old 0 years, 289 days ago 0 years, 135 days from today
21 years, 229 days old


Domain Name Servers used by pacsun.com
DNS Name IP Address
a1-228.akam.net193.108.91.228
a16-67.akam.net23.211.132.67
a22-64.akam.net23.211.61.64
a3-65.akam.net96.7.49.65
a6-66.akam.net23.211.133.66
a7-67.akam.net23.61.199.67


Domain is going to expire in less than a year time (0 years, 135 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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