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wired.co.uk favicon wired.co.uk

Excellent Practice32
Improvement Could be Made14
Critical Issues to Attend5
Sep 1, 2021 06:05 PM

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Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Set meta keywords.
  • Create one H1 element for your page, put the most important keywords in.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Ensure targeted keywords have an optimal density of 1% to 3% and increase the consistency within the content.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Create RSS feed for your site.
  • ...     27
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

courses   culture   festival   museum   science   stories   technology   video  

Title
WIRED UK - The Latest in Technology, Science, Culture and Business | WIRED UK

Words count: 12    Unique Words: 10    Length: 77 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
UK 2
WIRED 2


The title is too long! It has more than 70 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
We bring you the future as it happens. From the latest in science and technology to the big stories in business and culture, we've got you covered.

Words count: 27    Length: 147 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
WIRED UK - The Latest in Technology, Science, Culture ... www.wired.co.uk/
We bring you the future as it happens. From the latest in science and technology to the big stories in business and culture, we've got you covered.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

big  bring  britain  business  cond  contentdo  copy  covered  culture  eacute  future  info  latest  main  nast  personal  science  sell  skip  stories  technology  wired 

Top 20 Keywords
Total Terms Count: 51

A few words (6) have a very highly density, they can be adjusted to improve the overall SEO performance.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
wired 4 7.84%
latest 3 5.88%
technology 3 5.88%
science 3 5.88%
culture 3 5.88%
business 3 5.88%
big 1 1.96%
stories 1 1.96%
bring 1 1.96%
future 1 1.96%
skip 1 1.96%
covered 1 1.96%
nast 1 1.96%
main 1 1.96%
sell 1 1.96%
personal 1 1.96%
info 1 1.96%
copy 1 1.96%
cond 1 1.96%
eacute 1 1.96%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
034260000011062

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(34)
Speedy grocery delivery firms are racing to survive
They saw a YouTube video. Then they got Tourette’s
The UK thinks it can fix GDPR. It’s wrong
It’s finally time for the 15-minute neighbourhood
This is why all electric cars look exactly the same
Newsletters
Podcast
Subscribe
Events
Zoom dysmorphia is following us into the real world
The wild science of how Geronimo the alpaca captured our hearts
Four privacy-first Google search alternatives you need to try
The Taliban’s vast propaganda machine has a new target
I accidentally snooped. Am I a bad person?
6 things you need to do to stop yourself getting hacked in 2021
What would proof of a Covid lab leak look like?
Data shows the true productivity cost of the city exodus
If OnlyFans falls, so does porn as we know it
Tornado investigators are unlocking the UK’s extreme weather secrets
On YouTube, you’re never far from a dying kitten
A hidden Arctic cave holds secrets about our past and future
How to delete your YouTube history and stop it tracking you
You should get a week off to help with burnout
China’s digital yuan is a warning to the world
TerraXcube is a brutal mountain blizzard in a box
Politicians need to pay attention to existential risks
Blockchain is here to save us from ticket touts
These earplugs can save you from sound sensitivity
Is your name ruining your life?
How to recycle, upcycle, donate or sell your old phone
What can Alexa do? The best Alexa skills and commands
This is what Apple’s AirPods look like on the inside
The quest to stop music killing people under the knife
China’s propaganda firehose is going after the BBC

<H3>

(26)
Trending Stories
Zoom dysmorphia is following us into the real world
The Great Resignation is here and no one is prepared
55 of the best films on Netflix UK this week
In Case You Missed It
The best mobile games you can play right now
The best sci-fi movies everyone should watch once
This week on The WIRED Podcast
The Great Resignation is here and no one is prepared
More From WIRED
Spotlight
Long Reads
A radical plan to treat Covid’s mental health fallout
Our burnout moment is a good thing
How the internet censorship community turned on NetBlocks
Cricket is having its Moneyball moment
WIRED Recommends
Which Kindle should you buy? The best Kindles and e-readers in 2021
The best instant cameras to buy in the hope of summer plans
The best TVs for gaming in 2021 
These are the best laptops for students in 2021
Culture guides
17 of the best audiobooks in 2021, fiction and non-fiction
47 of the best podcasts for curious minds
The best films coming out in 2021 (and the best ones so far)
52 of the best Netflix series to binge watch right now
<I> (1)Chevron
<EM> (1)Moneyball


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
67.9

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-gb Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
http://wired.co.uk/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://wired.co.uk/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.58 seconds - 255.32 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
21.16 s 0.16 s 0.15 s 0.04 s 11.85 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
148 Kb (148,088 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
148 Kb (148,088 bytes) 0 Kb (391 bytes) 148 Kb (147,697 bytes) 0.26 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
2 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.wired.co.uk/ and http://wired.co.uk are resolved to the same url :https://www.wired.co.uk/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1


You have 6 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
149 10 159


Too many links (159), it may be considered as spam!

Internal Links (link to pages within this domain) - 149
URL Anchor Text
http://wired.co.uk/#main-contentSkip to main content
http://wired.co.uk/
http://wired.co.uk/topic/long-readLong Reads
http://wired.co.uk/topic/businessBusiness
http://wired.co.uk/topic/cultureCulture
http://wired.co.uk/topic/gearGear
http://wired.co.uk/topic/scienceScience
http://wired.co.uk/topic/securitySecurity
http://wired.co.uk/videoVideo
https://www.wired.co.uk/subscribeSubscribe
https://www.wired.co.uk/newslettersNewsletters
http://wired.co.uk/searchSearchSearch
http://wired.co.uk/topic/long-readLong Reads
http://wired.co.uk/topic/businessBusiness
http://wired.co.uk/topic/cultureCulture
http://wired.co.uk/topic/gearGear
http://wired.co.uk/topic/scienceScience
http://wired.co.uk/topic/securitySecurity
http://wired.co.uk/videoVideo
http://wired.co.uk/searchSearch
http://wired.co.uk/topic/wired-eventsEvents
https://jobs.wired.co.uk/Jobs
https://consulting.wired.co.uk/Consulting
https://www.wired.co.uk/newsletters/chasing-zeroSign Up Now
http://wired.co.uk/artic...grocery-delivery-apps-gorillas-getir
http://wired.co.uk/artic...grocery-delivery-apps-gorillas-getirSpeedy grocery delivery firms ...
http://wired.co.uk/article/tourettes-youtube-jan-zimmermann
http://wired.co.uk/article/tourettes-youtube-jan-zimmermannThey saw a YouTube video. Then...
http://wired.co.uk/article/uk-change-gdpr-eu-adequacy
http://wired.co.uk/article/uk-change-gdpr-eu-adequacyThe UK thinks it can fix GDPR....
http://wired.co.uk/article/15-minute-neighbourhood-covid
http://wired.co.uk/article/15-minute-neighbourhood-covidIt’s finally time for the 15-m...
http://wired.co.uk/article/electric-car-design-engineering
http://wired.co.uk/article/electric-car-design-engineeringThis is why all electric cars ...
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1Zoom dysmorphia is following u...
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1The Great Resignation is here ...
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-1
https://www.wired.co.uk/...fb-4e7a-9dc5-a205c77c4c61_popular4-155 of the best films on Netfli...
http://wired.co.uk/article/best-mobile-games-free-paid
http://wired.co.uk/article/best-mobile-games-free-paidThe best mobile games you can ...
http://wired.co.uk/article/best-sci-fi-movies-of-all-time
http://wired.co.uk/article/best-sci-fi-movies-of-all-timeThe best sci-fi movies everyon...
http://wired.co.uk/article/the-wired-podcast
http://wired.co.uk/article/the-wired-podcastThis week on The WIRED Podcast
http://wired.co.uk/article/great-resignation-quit-job
http://wired.co.uk/article/great-resignation-quit-jobThe Great Resignation is here ...
https://www.wired.co.uk/newsletters
https://www.wired.co.uk/newslettersNewsletters
https://www.wired.co.uk/article/the-wired-podcast
https://www.wired.co.uk/article/the-wired-podcastPodcast
https://www.wired.co.uk/subscribe
https://www.wired.co.uk/subscribeSubscribe
https://www.wired.co.uk/topic/wired-events
https://www.wired.co.uk/topic/wired-eventsEvents
http://wired.co.uk/article/zoom-dysmorphia
http://wired.co.uk/article/zoom-dysmorphiaZoom dysmorphia is following u...
http://wired.co.uk/article/geronimo-the-alpaca
http://wired.co.uk/article/geronimo-the-alpacaThe wild science of how Geroni...
http://wired.co.uk/artic...le-search-engine-alternative-privacy
http://wired.co.uk/artic...le-search-engine-alternative-privacyFour privacy-first Google sear...
http://wired.co.uk/artic.../taliban-propaganda-news-afghanistan
http://wired.co.uk/artic.../taliban-propaganda-news-afghanistanThe Taliban’s vast propaganda ...
http://wired.co.uk/article/internet-snooping
http://wired.co.uk/article/internet-snoopingI accidentally snooped. Am I a...
http://wired.co.uk/article/social-prescribing
http://wired.co.uk/article/social-prescribingA radical plan to treat Covid’...
http://wired.co.uk/article/burnout-moment
http://wired.co.uk/article/burnout-momentOur burnout moment is a good t...
http://wired.co.uk/article/netblocks-internet-shutdowns
http://wired.co.uk/article/netblocks-internet-shutdownsHow the internet censorship co...
http://wired.co.uk/article/cricviz-twenty20-cricket-data
http://wired.co.uk/article/cricviz-twenty20-cricket-dataCricket is having its Moneybal...
http://wired.co.uk/article/best-e-readers-kindles
http://wired.co.uk/article/best-e-readers-kindlesWhich Kindle should you buy? T...
http://wired.co.uk/article/best-instant-cameras
http://wired.co.uk/article/best-instant-camerasThe best instant cameras to bu...
http://wired.co.uk/article/best-gaming-tv
http://wired.co.uk/article/best-gaming-tvThe best TVs for gaming in 202...
http://wired.co.uk/artic...-laptops-for-students-back-to-school
http://wired.co.uk/artic...-laptops-for-students-back-to-schoolThese are the best laptops for...
http://wired.co.uk/article/best-audiobooks
http://wired.co.uk/article/best-audiobooks17 of the best audiobooks in 2...
http://wired.co.uk/article/best-podcasts
http://wired.co.uk/article/best-podcasts47 of the best podcasts for cu...
http://wired.co.uk/article/best-films-2021
http://wired.co.uk/article/best-films-2021The best films coming out in 2...
http://wired.co.uk/article/best-shows-netflix
http://wired.co.uk/article/best-shows-netflix52 of the best Netflix series ...
http://wired.co.uk/article/how-to-avoid-hacking
http://wired.co.uk/article/how-to-avoid-hacking6 things you need to do to sto...
http://wired.co.uk/article/covid-19-wuhan-lab-leak
http://wired.co.uk/topic/scienceScience
http://wired.co.uk/article/covid-19-wuhan-lab-leakWhat would proof of a Covid la...
http://wired.co.uk/article/city-exodus-cost-productivity
http://wired.co.uk/topic/businessBusiness
http://wired.co.uk/article/city-exodus-cost-productivityData shows the true productivi...
http://wired.co.uk/article/onlyfans-ban-porn-exodus-cry
http://wired.co.uk/topic/businessBusiness
...

External Links (link to pages on other websites) - 10
URL Anchor Text
https://www.facebook.com/WiredUK/Facebook
https://twitter.com/WiredUKTwitter
https://www.youtube.com/user/WiredVideoUKYouTube
https://instagram.com/wireduk/Instagram
https://www.linkedin.com/company/wired-uk/LinkedIn
https://www.condenast.co.uk/privacy/Privacy notice and cookie stat...
https://www.condenast.co.uk/code-of-conduct/Code of Conduct
https://www.condenast.co.uk/terms/Terms & conditions
https://www.condenast.co.uk/complaints/policy/Editorial Complaints Policy
https://www.condenast.co.uk/careers/Careers

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
55 54 1


1 images do not have Alt values.

Image URL - 55
URL ALT Text
http://wired.co.uk/verso...logo-header.a7598835a549cb7d5ce024ef0710935927a034f9.svgWIRED
https://media.wired.co.u...ae15a19b3fb3c88e9/4:3/w_1024%2Cc_limit/3021-WIRED-WS.jpgImage may contain Wheel Machin...
https://media.wired.co.u...13e113f6cf186/16:9/w_640%2Cc_limit/TOURETTES%2525204.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...acca6d3a8c/16:9/w_640%2Cc_limit/wired-eu-data-loss-3.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...270e488/16:9/w_640%2Cc_limit/GettyImages-1318923793.jpegWIRED UK The Latest in Techno...
https://media.wired.co.u...6/16:9/w_640%2Cc_limit/REE's%252520EV%252520platform.jpgImage may contain Tire Transpo...
https://media.wired.co.u...01960d50/1:1/w_320%2Cc_limit/GettyImages-1213056777.jpegImage may contain: Advertiseme...
https://media.wired.co.u...3fb3c88ba/1:1/w_320%2Cc_limit/GettyImages-647189188.jpegImage may contain: Text, Sungl...
https://media.wired.co.u...hotos/606dbad2f19707fe1aef4064/1:1/w_320%2Cc_limit/3.jpg
https://media.wired.co.u...limit/Monument%252520Valley%252520Screenshot%2525202.pngImage may contain Graphics Art...
https://media.wired.co.u...a5dd051e15de128cd21/4:3/w_1600%2Cc_limit/sci-fi-hero.jpgImage may contain Human Person...
https://media.wired.co.u...ecee6e930e2a9/4:3/w_1600%2Cc_limit/wired-pubquizhero.jpgImage may contain Face Human P...
https://media.wired.co.u...fb3c88ba/4:3/w_1600%2Cc_limit/GettyImages-647189188.jpegImage may contain Text Sunglas...
https://media.wired.co.u...f5ba0e86b6ba491d/1:1/w_120%2Cc_limit/newsletter-logo.pngImage may contain Envelope Clo...
https://media.wired.co.u...511a6d4d12f891993da/1:1/w_120%2Cc_limit/podcast-logo.pngWIRED UK The Latest in Techno...
https://media.wired.co.u...dcf2ce0254ba57c/1:1/w_120%2Cc_limit/subscribe-logo-2.pngWIRED UK The Latest in Techno...
https://media.wired.co.u...bfdb3fba63f3e13178/1:1/w_120%2Cc_limit/events-logo-2.pngImage may contain Text Label a...
https://media.wired.co.u...1960d50/4:3/w_1024%2Cc_limit/GettyImages-1213056777.jpegImage may contain Advertisemen...
https://media.wired.co.u...b3c88f1/16:9/w_640%2Cc_limit/GettyImages-1336311212.jpegWIRED UK The Latest in Techno...
https://media.wired.co.u...f197af7c729e4/16:9/w_640%2Cc_limit/wired-googletrack.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...f7fdf6f/16:9/w_640%2Cc_limit/GettyImages-1234734860.jpegImage may contain Furniture Ch...
https://media.wired.co.u...ce15a19b3fb3c88ef/16:9/w_640%2Cc_limit/3121-WIRED-ST.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...759889d1b0c7/4:3/w_1600%2Cc_limit/1821-WIRED-Social1.jpgImage may contain Human Person...
https://media.wired.co.u...64324c81f46/4:3/w_1600%2Cc_limit/2121-WIRED-Burntout.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...02afb58a2909cb9/4:3/w_1600%2Cc_limit/WIRED-Netblocks.jpgImage may contain Cell Phone E...
https://media.wired.co.u...af4a5ea/4:3/w_1600%2Cc_limit/GettyImages-1197136169.jpegImage may contain Human Person...
https://media.wired.co.u...4:3/w_1600%2Cc_limit/wired-recommends-ereader-update.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...2b61/4:3/w_1600%2Cc_limit/wired-recommends-cameras-9.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...11c63bdf5a95cdf/4:3/w_1600%2Cc_limit/270821_NEWTV_01.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...2c/4:3/w_1600%2Cc_limit/article-best-student-laptops.jpgstudent laptop hero image
https://media.wired.co.u...1ea43ccd98872b/4:3/w_1600%2Cc_limit/wired-audiobooks.jpgImage may contain Advertisemen...
https://media.wired.co.u...e15de128cd7d/4:3/w_1600%2Cc_limit/wired-podcast-hero.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...a43ccd98845e/4:3/w_1600%2Cc_limit/wired-uk-bestfilms.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...otos/606dbae7c99f3d4d31739f0c/4:3/w_1600%2Cc_limit/2.jpgImage may contain Clothing App...
https://media.wired.co.u...otos/606d9aa587b15dc95f9cc368/3:2/pass/wired-hacked-.jpgImage may contain Security
https://media.wired.co.u...os/612685dd911ef6b34270e44e/3:2/pass/2621-WIRED-Leak.jpgImage may contain Human and Pe...
https://media.wired.co.u...bd2198dcf0706a108e7/3:2/pass/GettyImages-1219247275.jpegImage may contain Flooring Hum...
https://media.wired.co.uk/photos/606d9b399a15f73a597a17e7/3:2/pass/onlyfans.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...34a9198dcf0706a108ea/3:2/pass/GettyImages-643326576.jpegA stove pipe tornado cuts its ...
https://media.wired.co.u...12518ae45c97a06fb16cef2/3:2/pass/2521-WIRED-YouTube1.jpgStaged animal rescue videos co...
https://media.wired.co.u...c70d0d43a18def373ef9/3:2/pass/GettyImages-539163586.jpegImage may contain Nature Outdo...
https://media.wired.co.u...hotos/606d9af2a876dd2203a63b4c/3:2/pass/angryyoutube.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...tos/611e3b28647eec9baf1ca5db/3:2/pass/2321-WIRED-WS1.jpgImage may contain Light Flare ...
https://media.wired.co.u...af076827d44d3dd7eb92/3:2/pass/GettyImages-1230829446.jpgImage may contain Human Person...
https://media.wired.co.u...611eb2880d43a18def373e45/3:2/pass/2221-WIRED-Terrax1.jpgImage may contain Indoors and ...
https://media.wired.co.u...s/611eaeb86827d44d3dd7eb63/3:2/pass/2121-WIRED-Op-ed.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...b00f647eec9baf1ca5e3/3:2/pass/2121-WIRED-Yellowheart.jpgImage may contain Human Person...
https://media.wired.co.u...b71ff0e15ea81/3:2/pass/Loop%252520Experience%2525205.pngWIRED UK The Latest in Techno...
https://media.wired.co.u...os/611eadd50d43a18def373e43/3:2/pass/2021-WIRED-Name.jpgImage may contain Animal Bird ...
https://media.wired.co.u...606d9b777aff197af7c72a87/3:2/pass/wired-recyclephone.jpgImage may contain Recycling Sy...
https://media.wired.co.uk/photos/606d9e685113453af5734522/3:2/pass/alexa.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u.../6114fa9a6827d44d3dd7ea67/3:2/pass/1521-WIRED-GEAR10.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u.../611d2ff1647eec9baf1ca5d9/3:2/pass/1921-WIRED-Canary.jpgWIRED UK The Latest in Techno...
https://media.wired.co.u...tos/611bc2d10d43a18def373d8f/3:2/pass/1821-WIRED-BBC.jpgImage may contain Symbol and S...
http://wired.co.uk/verso...ogo-reverse.548f3a7478ee71f618044082aa222dd05f31249c.svgWIRED


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
1 1 2


You have 1 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 1
Stylesheet URL rel type
http://wired.co.uk/verso.../styles.min.d6d413f3dfbd2d3af12443e43237a9fe3e8c1d45.cssstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
25 9 34


Too many (9) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 9
Script URL Type
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
https://securepubads.g.doubleclick.net/tag/js/gpt.js
https://z.moatads.com/condenastheader559028685182/moatheader.js
https://polyfill.io/v3/p...istFormat.%7Elocale.en-IN%2CIntl.ListFormat.%7Elocale.frtext/javascript
http://wired.co.uk/verso...nt-sign-in-help~present~d72bf90d.6f9c48908e307a8debf1.jstext/javascript
http://wired.co.uk/verso...nt-sign-in-help~present~f2665c5f.b49c1049bcec3e478fe7.jstext/javascript
http://wired.co.uk/verso/static/presenter-bundles.8ea6a452cf538df270fc.jstext/javascript
http://wired.co.uk/hotzones/src/pixelpropagate.js?cb=10210
https://cdn.permutive.app/824edc40-e3ff-4d19-aa9f-43123f27e30f-web.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://www.wired.co.uk/newslettersNewsletters


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
7 Excellent! the website has a high page rank (7/10).

7
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
186
Excellent! You do have a lot of root domains (186) linked to your site wired.co.uk.

186
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 866
  Facebook Shares 1,745
  Facebook Comments 623
  Tweets 29,961
  LinkedIn 135

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/WiredUK/
Twitter Accounthttps://twitter.com/WiredUK
Google+ PageNot Found


Trustworthiness
93

Excellent! the website has a good Trustworthiness Score (93/100).

93
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site wired.co.uk is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
18,000th most visited website in the world.
9,166th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (2 - self.com, cntraveler.com) hosted on the same server as wired.co.uk (ip : 146.75.28.239).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 146.75.28.239) is located at Sweden  
the most site visitors come from United States  

your server is located in different place from where most of your site visitors come from.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
17 years, 40 days old ( 1st registered on : 2004-08-13 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
1 year, 323 days from today ( expires on : 2023-08-13 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring soon.

Domain Info
wired.co.uk ( 11 characters )

Domain Registrar : Nominet UK

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
2004-08-13 2004-08-13 2023-08-13
17 years, 40 days old 17 years, 40 days ago 1 year, 323 days from today
17 years, 40 days old


Domain Name Servers used by wired.co.uk
DNS Name IP Address
wired.co.uk52.51.163.12


You have a nice choice of domain name, which is of a right length (11 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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