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texasobserver.org favicon texasobserver.org

Excellent Practice31
Improvement Could be Made6
Critical Issues to Attend12
Sep 29, 2022 08:12 AM

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Detailed Reviews

Related Category
Most related categories of this website.

art   comics   dog   festival   museum   television   video   wars  

Title
The Texas Observer: Investigating Texas Since 1954

Words count: 7    Unique Words: 6    Length: 50 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Texas 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
The Texas Observer is a nonprofit news organization known for its independent, investigative reporting, narrative storytelling, and cultural criticism.

Words count: 19    Length: 151 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
The Texas Observer: Investigating Texas Since 1954 www.texasobserver.org/
The Texas Observer is a nonprofit news organization known for its independent, investigative reporting, narrative storytelling, and cultural criticism.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

archives  border  civil  conservation  country  criminal  culture  delger  democratic  depth  donate  emails  environment  erdenesanaa  essays  events  health  icon  investigating  issue  latest  leak  magazine  member  observer  politics  public  reporting  reviews  rights  search  sections  sep  shop  sign  star  support  texas  toggle  urges 

Top 20 Keywords
Total Terms Count: 694

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
texas 30 4.32%
observer 22 3.17%
politics 11 1.59%
search 9 1.30%
environment 9 1.30%
culture 8 1.15%
magazine 7 1.01%
toggle 7 1.01%
investigating 5 0.72%
rights 5 0.72%
reporting 5 0.72%
emails 4 0.58%
issue 4 0.58%
shop 4 0.58%
conservation 4 0.58%
donate 4 0.58%
sections 4 0.58%
sign 4 0.58%
star 4 0.58%
support 4 0.58%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
03850000000043

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(38)
Sections
About
The Magazine
Support
Search
Socials
Racist Busing Rides Again
Featured Stories
The Tale of Eric the Red
Drifting Toward Disaster: the (Second) Rio Grande
Uvalde Vive
The Latest
A Party Built Entirely on Lies
Toxic Texas Revealed
Conservatives Against Conservation
SIGN UP FOR TEXAS OBSERVER EMAILS
Politics
Abbott’s Attack Dog
‘Over the Lege’ Plumbs the Tragicomedy of Texas Politics
To Build a Theocracy
Environment
Time Traveling in a Glass-Bottomed Boat
Eyes Up! The Bats of Bayou City
An Eleventh-Hour, Hail-Mary Climate Remedy
Culture
Trafficking Books and Culture
‘Over the Lege’ Plumbs the Tragicomedy of Texas Politics
A Comeback for One of Mexico’s Oldest Drinks
GET THE MAGAZINE
Past issues
Sections
About
The Magazine
Contact
Support
Events
Shop
SIGN UP FOR TEXAS OBSERVER EMAILS

<H3>

(5)
September/October 2022
July / August 2022
May / June 2022
March / April 2022
December 2021 Special Double Issue


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
28.8

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
https://www.texasobserver.org/comments/feed/ Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.37 seconds - 85.17 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
4.50 s 0.04 s 0.03 s 0.01 s 2.52 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
32 Kb (31,512 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
32 Kb (31,512 bytes) 5 Kb (5,289 bytes) 26 Kb (26,223 bytes) 20.17 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
12 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.texasobserver.org/ and http://texasobserver.org are resolved to the same url :https://www.texasobserver.org/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://texasobserver.org/#site-header__aux-184413
http://texasobserver.org/#site-header__aux-184415
http://texasobserver.org/#site-header__aux-184416
http://texasobserver.org/#site-header__aux-184417
http://texasobserver.org/#site-header__aux-search


You have 5 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
147 11 158


Too many links (158), it may be considered as spam!

Internal Links (link to pages within this domain) - 147
URL Anchor Text
http://texasobserver.org/#primarySkip to content
https://www.texasobserver.org/The Texas Observer
https://www.texasobserver.org/join/Join
https://www.texasobserver.org/donate/Donate
https://www.texasobserver.org/leak-to-the-observer/Leak
https://store.texasobserver.org/Shop
http://texasobserver.org/#site-header__aux-184413Sections
http://texasobserver.org/#site-header__aux-184415About
http://texasobserver.org/#site-header__aux-184416The Magazine
http://texasobserver.org/#site-header__aux-184417Support
https://store.texasobserver.org/Shop
https://www.texasobserver.org/donate/Donate
http://texasobserver.org/#site-header__aux-searchToggle Search Search ic...
https://www.texasobserver.org/topics/border-and-immigration/Border and Immigration
https://www.texasobserver.org/topics/civil-rights/Civil Rights
https://www.texasobserver.org/...opics/topics-criminal-justice/Criminal Justice
https://www.texasobserver.org/topics/culture/Culture
https://www.texasobserver.org/topics/education/Education
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/topics/housing/Housing
https://www.texasobserver.org/topics/labor/Labor
https://www.texasobserver.org/topics/loon-star-state/Loon Star State
https://www.texasobserver.org/topics/politics/Politics
https://www.texasobserver.org/topics/public-health/Public Health
https://www.texasobserver.org/topics/reviews/Reviews
https://www.texasobserver.org/topics/photo-essays/Photo Essays
https://www.texasobserver.org/about/About the Observer
https://www.texasobserver.org/home/staff/Staff
https://www.texasobserver.org/board/The Texas Democracy Foundation
https://www.texasobserver.org/molly-awards/MOLLY National Journalism Priz...
https://www.texasobserver.org/jobs/Work for the Texas Observer
https://www.texasobserver.org/syndication/Syndication
https://www.texasobserver.org/join/Get the Magazine
https://www.texasobserver.org/...ber-2021-special-double-issue/Current Issue
https://www.texasobserver.org/archives-search/Archives
https://www.texasobserver.org/donate/Donate
https://www.texasobserver.org/become-a-member/Become a Member
https://store.texasobserver.org/Shop
https://www.texasobserver.org/leaving-a-bequest/Legacy Giving
https://www.texasobserver.org/...e-freedom-rides-migrant-buses/
https://www.texasobserver.org/...e-freedom-rides-migrant-buses/Racist Busing Rides Again
https://www.texasobserver.org/author/matthew-van-meterMatthew Van Meter
https://www.texasobserver.org/...e-freedom-rides-migrant-buses/Keep Reading
https://www.texasobserver.org/molly-awards/
https://www.texasobserver.org/...rgeon-red-eric-scheffey-texas/
https://www.texasobserver.org/...rgeon-red-eric-scheffey-texas/The Tale of Eric the Red
https://www.texasobserver.org/author/kait-gallagherKait Gallagher
https://www.texasobserver.org/...ater-drifting-toward-disaster/
https://www.texasobserver.org/...ater-drifting-toward-disaster/Drifting Toward Disaster: the ...
https://www.texasobserver.org/author/dylan-baddourDylan Baddour
https://www.texasobserver.org/uvalde-guns-protest-walkout/
https://www.texasobserver.org/uvalde-guns-protest-walkout/Uvalde Vive
https://www.texasobserver.org/author/gus-bovaGus Bova
https://www.texasobserver.org/texas-republicans-lie/
https://www.texasobserver.org/topics/opinion/Opinion
https://www.texasobserver.org/texas-republicans-lie/A Party Built Entirely on Lies
https://www.texasobserver.org/author/wendi-gordonWendi Gordon
https://www.texasobserver.org/...ndustrial-discharge-pollution/
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/...ndustrial-discharge-pollution/Toxic Texas Revealed
https://www.texasobserver.org/author/dylan-baddourDylan Baddour
https://www.texasobserver.org/...stewards-liberty-conservation/
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/...stewards-liberty-conservation/Conservatives Against Conserva...
https://www.texasobserver.org/author/steven-monacelliSteven Monacelli
https://www.texasobserver.org/topics/news/See all
https://www.texasobserver.org/dave-carney-abbott-beto/
https://www.texasobserver.org/topics/politics/Politics
https://www.texasobserver.org/dave-carney-abbott-beto/Abbott’s Attack Dog
https://www.texasobserver.org/author/justin-millerJustin Miller
https://www.texasobserver.org/...tragicomedy-of-texas-politics/
https://www.texasobserver.org/topics/politics/Politics
https://www.texasobserver.org/...tragicomedy-of-texas-politics/‘Over the Lege’ Plumbs the Tra...
https://www.texasobserver.org/author/lance-morrisonLance Morrison
https://www.texasobserver.org/to-build-a-theocracy/
https://www.texasobserver.org/topics/politics/Politics
https://www.texasobserver.org/to-build-a-theocracy/To Build a Theocracy
https://www.texasobserver.org/author/james-dobbinsJames Dobbins
https://www.texasobserver.org/topics/politics/See all
https://www.texasobserver.org/...s-spring-lake-edwards-aquifer/
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/...s-spring-lake-edwards-aquifer/Time Traveling in a Glass-Bott...
https://www.texasobserver.org/author/delger-erdenesanaaDelger Erdenesanaa
https://www.texasobserver.org/...uston-bats-waugh-drive-bridge/
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/...uston-bats-waugh-drive-bridge/Eyes Up! The Bats of Bayou Cit...
https://www.texasobserver.org/author/fred-wrightFred W. Wright Jr
https://www.texasobserver.org/...hour-hail-mary-climate-remedy/
https://www.texasobserver.org/topics/environment/Environment
https://www.texasobserver.org/...hour-hail-mary-climate-remedy/An Eleventh-Hour, Hail-Mary Cl...
https://www.texasobserver.org/author/delger-erdenesanaaDelger Erdenesanaa
https://www.texasobserver.org/topics/environment/See all
https://www.texasobserver.org/trafficking-books-and-culture/
https://www.texasobserver.org/topics/culture/Culture
https://www.texasobserver.org/trafficking-books-and-culture/Trafficking Books and Culture
https://www.texasobserver.org/author/roberto-ontiverosRoberto Ontiveros
https://www.texasobserver.org/...tragicomedy-of-texas-politics/
https://www.texasobserver.org/topics/culture/Culture
https://www.texasobserver.org/...tragicomedy-of-texas-politics/‘Over the Lege’ Plumbs the Tra...
https://www.texasobserver.org/author/lance-morrisonLance Morrison
...

External Links (link to pages on other websites) - 11
URL Anchor Text
https://www.facebook.com/pg/te...rver/events/?ref=page_internalEvents
https://www.facebook.com/texasobserver/Find the Texas Observer on Fac...
https://twitter.com/TexasObserverFind the Texas Observer on Twi...
https://www.instagram.com/texasobserver/Find the Texas Observer on Ins...
https://trypico.com/texasobser...asobserver&short_code=e7qa82x4Sign Up
https://www.facebook.com/texasobserver/Find the Texas Observer on Fac...
https://twitter.com/TexasObserverFind the Texas Observer on Twi...
https://www.instagram.com/texasobserver/Find the Texas Observer on Ins...
https://www.facebook.com/pg/te...rver/events/?ref=page_internalRSVP
https://trypico.com/texasobser...asobserver&short_code=e7qa82x4Sign Up
https://wearecmyk.com/CMYK

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
23 16 7


7 images do not have Alt values.

Image URL - 23
URL ALT Text
https://www.texasobserver.org/.../09/Reverse-Freedin-Riders-AP6206010503-scaled.jpgIn this historical black and w...
https://www.texasobserver.org/...t/uploads/2022/09/2022-square-MOLLY-ad-759x759.jpgMOLLY Awards 2022
https://www.texasobserver.org/...uploads/2022/08/Texas_observer_color_v2-scaled.jpgAn artistic illustration of a ...
https://www.texasobserver.org/...ds/2022/09/Rio-Grande-photo-BIG-BEND-12-scaled.jpgA trio of tourists gaze upon t...
https://www.texasobserver.org/...content/uploads/2022/08/KGB_LexiRubio01-scaled.jpgA young woman holds a sign at ...
https://www.texasobserver.org/...ntent/uploads/2022/06/AP_22147788435578-scaled.jpgGreg Abbott points as he speak...
https://www.texasobserver.org/...hickens-Pilgrims-Pride-AP17039799320783-scaled.jpgChickens are crowded tightly t...
https://www.texasobserver.org/...n-Monacelli-PXL_20220812_002711159-crop-scaled.jpgMargaret Byfield, executive di...
https://www.texasobserver.org/wp-content/themes/txo/img/tyrantsfoe.png
https://www.texasobserver.org/wp-content/uploads/2022/08/CarneyJPG-scaled.jpgAn illustration of Dave Carney...
https://www.texasobserver.org/wp-content/uploads/2022/09/IMG_1711.jpg'Over the Lege' cast members a...
https://www.texasobserver.org/...07466591_488853109917966_7523656538885215776_n.jpgMarjorie Taylor Greene
https://www.texasobserver.org/.../08/Matthew-Mohondro-Watermark-15-of-24-scaled.jpgFish swim under water in Sprin...
https://www.texasobserver.org/...ce-Merlin-Tuttle-LIMITED-USE-94043256-837-5505.jpgA cloud of bats fly in a whirl...
https://www.texasobserver.org/...ntent/uploads/2022/09/50098849348_47746c1fed_k.jpgTexas Oil Field
https://www.texasobserver.org/wp-content/uploads/2022/09/cdn.jpg
https://www.texasobserver.org/wp-content/uploads/2022/09/IMG_1711.jpg'Over the Lege' cast members a...
https://www.texasobserver.org/...GPJNews_Mexico_PZG_PulqueHeritage_111_L-scaled.jpgGaudencio “Shaggy” Díaz, dress...
https://www.texasobserver.org/...ads/2022/08/Sept-Oct-Cover-0823NoBarcode-1-pdf.jpg
https://www.texasobserver.org/...t/uploads/2022/06/JulyAugust_Cover-pdf-759x989.jpg
https://www.texasobserver.org/...-content/uploads/2022/06/MayJune_Cover-759x989.jpg
https://www.texasobserver.org/.../uploads/2022/03/MarchApril-2022-cover-759x989.png
https://www.texasobserver.org/...1/12/NovDec-2021-Cover-NoBarCode-hiRes-759x989.jpg


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
5 9 14


Too many (9) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 9
Stylesheet URL rel type
https://www.texasobserver.org/...des/css/dist/block-library/style.min.css?ver=6.0.2stylesheet
https://www.texasobserver.org/.../plugins/cmyk-txo-2-up/dist/blocks.style.build.cssstylesheet
https://www.texasobserver.org/.../plugins/cmyk-txo-rail/dist/blocks.style.build.cssstylesheet
https://www.texasobserver.org/...hemes/txo/js/jquery-ui/jquery-ui.min.css?ver=6.0.2stylesheet
https://use.typekit.net/wik4xhy.css?ver=6.0.2stylesheet
https://www.texasobserver.org/...ontent/themes/txo/dist/style-68643c.css?ver=1.0.3bstylesheet
https://www.texasobserver.org/...ontent/themes/txo/js/prettydropdowns.css?ver=6.0.2stylesheet
https://www.texasobserver.org/wp-content/themes/txo/style.css?ver=6.0.2stylesheet
https://www.texasobserver.org/...list-category-posts-with-pagination/pagination.cssstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
21 12 33


Too many (12) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 12
Script URL Type
https://www.texasobserver.org/...press-popular-posts/assets/js/wpp.min.js?ver=6.0.2
https://www.texasobserver.org/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
https://www.texasobserver.org/...includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
https://www.texasobserver.org/...themes/txo/js/jquery-ui/jquery-ui.min.js?ver=6.0.2
https://cdnjs.cloudflare.com/a...x/libs/slick-carousel/1.8.1/slick.min.js?ver=6.0.2
https://www.texasobserver.org/...s/pico/includes/js/read-more.js?ver=09.29.22.12.54
https://www.texasobserver.org/...ag-manager/js/gtm4wp-form-move-tracker.js?ver=1.16
https://www.texasobserver.org/wp-content/themes/txo/dist/main.js?ver=1.0.3b
https://www.texasobserver.org/wp-content/themes/txo/js/navigation.js?ver=1.0.3b
https://www.texasobserver.org/...themes/txo/js/jquery.prettydropdowns.js?ver=1.0.3b
https://www.texasobserver.org/wp-content/themes/txo/js/scripts.js?ver=1664456436
text/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://www.texasobserver.org/topics/news/See all


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Links From Root Domains
32
Fair Enough! number of root domains (32) linked to your site texasobserver.org could be improved.

32
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Page.../www.facebook.com/pg/texasobserver/events/?ref=page_internal
Twitter Accounthttps://twitter.com/TexasObserver
Google+ PageNot Found


Trustworthiness
86

Excellent! the website has a good Trustworthiness Score (86/100).

86
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
93 Excellent! the website has a good Child Safe Score (93/100).

93
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site texasobserver.org is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
381,372th most visited website in the world.
76,594th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain texasobserver.org is the only one hosted on the server (ip : 104.26.12.238).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 104.26.12.238) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
25 years, 203 days old ( 1st registered on : 1997-03-10 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 1 day from today ( expires on : 2022-10-01 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
texasobserver.org ( 17 characters )

Domain Registrar : Public Interest Registry

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1997-03-10 1997-03-10 2022-10-01
25 years, 203 days old 25 years, 203 days ago 0 years, 1 day from today
25 years, 203 days old


Domain Name Servers used by texasobserver.org
DNS Name IP Address
jeff.ns.cloudflare.com172.64.33.124
lucy.ns.cloudflare.com173.245.58.133


Domain is going to expire in less than a year time (0 years, 1 day from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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