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telstra.com.au favicon telstra.com.au

Excellent Practice35
Improvement Could be Made7
Critical Issues to Attend7
Oct 7, 2021 01:41 AM

Click To Re-generate Current Report

Recommended Actions

  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Create RSS feed for your site.
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • Combine the 11 script blocks and move them to an external file.
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Detailed Reviews

Related Category
Most related categories of this website.

apps   club   community   courses   media   mobile   museum   social  

Title
Telstra: Broadband Internet, NBN, 5G, TV & Mobile Phone Services

Words count: 9    Unique Words: 9    Length: 64 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Join Australia's largest mobile network, view our plans for NBN broadband internet, mobile phones, 5G & on demand streaming services.

Words count: 19    Length: 133 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Telstra: Broadband Internet, NBN, 5G, TV & Mobile Phone ... www.telstra.com.au/
Join Australia's largest mobile network, view our plans for NBN broadband internet, mobile phones, 5G & on demand streaming services.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
telstra corporate, telstra consumer, telstra business, telstra enterprise and government, consumer, business and enterprise, enterprise and government

Words count: 17    Length: 150 characters    keyword phrases count : 7

Excellent! Your meta keywords contains 10-20 words.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:14% (1/7)
consumer 0   (0%)
2 words:43% (3/7)
telstra corporate 0   (0%)
telstra consumer 0   (0%)
telstra business 0   (0%)
3 words:29% (2/7)
business and enterprise 0   (0%)
enterprise and government 0   (0%)
4 words:14% (1/7)
telstra enterprise and government 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

accessories  account  app  broadband  business  check  cloud  connect  contact  customer  deals  devices  enterprise  entertainment  explore  gaming  internet  managed  mobile  nbn  nbsp  network  news  online  order  paid  pay  payment  phones  plans  security  services  shop  sim  store  support  tablets  telstra  terms  track 

Top 20 Keywords
Total Terms Count: 1,545

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
telstra 78 5.05%
plans 37 2.39%
mobile 34 2.20%
explore 34 2.20%
services 30 1.94%
support 29 1.88%
nbn 26 1.68%
internet 25 1.62%
business 23 1.49%
network 19 1.23%
broadband 18 1.17%
managed 16 1.04%
account 16 1.04%
devices 16 1.04%
nbsp 16 1.04%
phones 15 0.97%
enterprise 13 0.84%
contact 12 0.78%
deals 11 0.71%
tablets 11 0.71%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
141108100000000160

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Telstra Personal

<H2>

(41)
Plans & devices
Internet
Entertainment
Coverage & services
Telstra Plus
Support
Contact us
Plans & devices
Business internet
Business solutions
Internet of Things
Telstra Plus
Support
Contact us
Products
Services
Industries
Channel Partners
Why Telstra
News & Research
Support
Contact us
Telstra Day is on! Grab an unreal deal now.
Ordering to delivery, shopping from home is easy
Internet deal
Popular products
Latest offers
Latest news and updates
We've got you covered
Why choose Telstra
Support
Help
Help
About
About
Privacy and terms
Privacy and terms
Other Telstra sites
Other Telstra sites
Find us
Shop by brand

<H3>

(108)
Mobiles
Tablets
Home phones
Roaming
Accessories
Deals
Shop by Brand
I want to I want to
nbn broadband
Broadband internet
Mobile broadband
Internet extras
Cyber security
Platinum support
Deals
I want to I want to
Entertainment
TV & movies
Gaming
Sport
Deals
I want to I want to
Telstra Plus
My Telstra
Coverage maps
Cyber security
Our network
Telstra Air®
Platinum support
I want to I want to
Personal Support
Support homepages
I want to I want to
Contact Us
Mobiles
SIM plans
Business deals
Tablets
Office phones
Shop by brand
I want to I want to
nbn broadband
Business-grade fibre
Business ADSL plan
Mobile broadband
Telstra Air
I want to I want to
Software
Go Digital
Business services
I want to I want to
Internet of Things
I want to I want to
Business Support
Outages
Support homepages
Sales
Accounts and billing
Concierge tech support
Other Options
Networks
Security
Mobility Solutions
Unified Communications
Cloud
Internet of Things
Professional Services
Managed Services
Broadcast Media
Government
Mining & Resources
Channel Partners
Why Telstra
World-class networks
News & Research
Events
Enterprise Support
Self-service
Contact us
Shop with us online, 24/7
Want your new phone in 2 hours?
Free delivery across Australia
$100 welcome credit on selected home internet plans
Mobile Phones
NBN & Internet
Tablets
Mobile Broadband
Entertainment
Deals
MagSafe accessories
Gaming
Telstra Plus
Mobile Deals
Devices
Delivery
COVID-19
Telstra Plus
nbn plans
Recycling
My Telstra app
Australia’s largest 5G network
...

<H4>

(10)
Play the Xbox games you love on phone, tablet or PC
Earn points for rewards, just for being with us
You’ll love the phones and the prices
How to set up your new iPhone 13
We've launched free 2 hour delivery
Telstra #LetsVaxx: our plan to reward customers
Until we're together again
Rated #1 for nbn™ average download speeds by the ACCC
Recycle your old tech in store
Improve your Wi-Fi connection


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
24.5

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.69 seconds - 61.81 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
6.09 s 0.05 s 0.04 s 0.01 s 3.41 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
43 Kb (42,650 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
43 Kb (42,650 bytes) 12 Kb (11,955 bytes) 31 Kb (30,695 bytes) 38.95 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
Excellent! No Inline CSS is detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.telstra.com.au/ and http://telstra.com.au are resolved to the same url :https://www.telstra.com.au/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://partners.enterprise...a=2.2124788.574403302.1580684451-417495481.1561100756
https://partners.enterprise...=2.69050453.574403302.1580684451-417495481.1561100756
https://enterprise-support.....233784345.602067697.1553055747-1944094619.1549942713
https://signon.telstra.com.au/login?goto=http%3A%2F%2Femail.telstra.com%3A443%2F
https://signon.telstra.com.au/login?goto=http%3A%2F%2Femail.telstra.com%3A443%2F
https://plus.telstra.com.au...m:cstm:cnbx:svst:lben:dflt:bauc:pnts:defa:DCECS-18323
https://plus.telstra.com.au...m:cstm:cnbx:svst:lben:dflt:bauc:pnts:defa:DCECS-18323
https://www.telstra.com.au/...02020:persnew:news:til2:def:cvr:pos3:DCAHD-4921:cvd19


You may use url rewrite techniques to make these 8 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://partners.enterprise...2.1580684451-417495481.1561100756
https://partners.enterprise...2.1580684451-417495481.1561100756
https://enterprise-support....mp-Services/ct-p/Account_Services
https://enterprise-support.....1553055747-1944094619.1549942713


You have 4 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
450 35 485


Too many links (485), it may be considered as spam!

Internal Links (link to pages within this domain) - 450
URL Anchor Text
http://telstra.com.au/#main-contentSkip to main content
http://telstra.com.au/covid...fbar:def:cvr:top:DCCOE-3714:cvd19Tell me more
http://telstra.com.au/Telstra Home Page
http://telstra.com.au/#Personal
https://www.telstra.com.au/Personal Home
http://telstra.com.au/#Plans & devices
http://telstra.com.au/mobile-phonesMobiles
http://telstra.com.au/mobile-phones/mobiles-on-a-planMobiles on a plan
http://telstra.com.au/mobile-phones/sim-only-plansSIM only plans
http://telstra.com.au/mobile-phones/outright-devicesOutright devices
http://telstra.com.au/mobile-phones/prepaid-mobilesPre-Paid
http://telstra.com.au/5g/phones-devices5G Phones
http://telstra.com.au/mobile-phonesExplore mobiles
http://telstra.com.au/tabletsTablets
http://telstra.com.au/tablets/tablets-on-a-planTablets on a plan
http://telstra.com.au/tablets/prepaid-for-tabletsPre-Paid
http://telstra.com.au/tabletsExplore tablets
http://telstra.com.au/home-phoneHome phones
http://telstra.com.au/home-phone/plans-ratesPlans
http://telstra.com.au/home-phoneExplore home phones
http://telstra.com.au/international-roamingRoaming
http://telstra.com.au/accessoriesAccessories
http://telstra.com.au/dealsDeals
http://telstra.com.au/appleApple
http://telstra.com.au/samsungSamsung
http://telstra.com.au/googleGoogle
http://telstra.com.au/#I want to
http://telstra.com.au/mobile-phones/upgrade-nowUpgrade my plan
https://ordertracker.telstra.com.au/Track my order
http://telstra.com.au/mobile-phones/activateActivate my mobile
http://telstra.com.au/trade-inTrade-in my device
http://telstra.com.au/#Internet
http://telstra.com.au/internet/nbnnbn broadband
http://telstra.com.au/internet/nbnnbn plans
http://telstra.com.au/internet/entertainment-packagesnbn packages
http://telstra.com.au/internet/nbn/nbn-rolloutRollout map
http://telstra.com.au/internet/nbn/nbn-speeds-explainedNetwork speeds
http://telstra.com.au/internet/nbn/how-to-connectConnecting to nbn
http://telstra.com.au/internet/nbnExplore nbn broadband
http://telstra.com.au/internetBroadband internet
http://telstra.com.au/internet/plansInternet plans
http://telstra.com.au/internet/entertainment-packagesEntertainment packages
http://telstra.com.au/internetExplore broadband internet
http://telstra.com.au/internet/mobile-broadbandMobile broadband
http://telstra.com.au/internet/mobile-broadband#devicesModems on a plan
http://telstra.com.au/internet/mobile-broadband/prepaidPre-Paid
http://telstra.com.au/internet/mobile-broadbandExplore mobile broadband
http://telstra.com.au/internet/extrasInternet extras
http://telstra.com.au/internet/extras/wifi-boosterWi-Fi Booster
http://telstra.com.au/internet/extrasExplore internet extras
http://telstra.com.au/cyber-securityCyber security
http://telstra.com.au/cyber-security/plansDevice Protect
http://telstra.com.au/cyber-securityExplore cyber security
http://telstra.com.au/platinum-technical-supportPlatinum support
http://telstra.com.au/deals#internetDeals
http://telstra.com.au/#I want to
http://telstra.com.au/moving-houseMove house
https://www.my.telstra.com.au/myaccount/homeSee plan details
http://telstra.com.au/internet/nbn/switch-to-nbnSwitch to nbn
http://telstra.com.au/internet/change-planChange plan
https://www.my.telstra.com.au/myaccount/paybill#/emptyPay a bill
https://ordertracker.telstra.com.au/Track my order
https://www.my.telstra.com.au/myaccount/payment-extensionRequest an extension
http://telstra.com.au/#Entertainment
http://telstra.com.au/entertainmentEntertainment
http://telstra.com.au/internet/entertainment-packagesEntertainment packages
http://telstra.com.au/entertainmentExplore entertainment
http://telstra.com.au/entertainment/tv-moviesTV & movies
http://telstra.com.au/entertainment/tv-movies/bingeBinge
http://telstra.com.au/entertainment/tv-movies/foxtel-nowFoxtel Now
http://telstra.com.au/entertainment/tv-movies/netflixNetflix
http://telstra.com.au/entertainment/tv-movies/telstra-tvTelstra TV
http://telstra.com.au/enter...t/tv-movies/telstra-tv-box-officeTelstra TV Box Office
http://telstra.com.au/enter...ent/tv-movies/foxtel-from-telstraFoxtel from Telstra
http://telstra.com.au/entertainment/tv-moviesExplore TV & movies
http://telstra.com.au/entertainment/gamingGaming
http://telstra.com.au/entertainment/gaming/xbox-all-accessXbox All Access
http://telstra.com.au/entertainment/gaming/xbox-game-passXbox Game Pass
http://telstra.com.au/entertainment/gaming/game-optimiserGame Optimiser
http://telstra.com.au/entertainment/gamingExplore gaming
http://telstra.com.au/entertainment/sportSport
http://telstra.com.au/entertainment/sport/kayoKayo
http://telstra.com.au/entertainment/sport/sports-live-passLive Pass
http://telstra.com.au/entertainment/sportExplore sport
http://telstra.com.au/deals#internetDeals
http://telstra.com.au/#I want to
https://www.my.telstra.com.au/myaccount/homeCheck my account
http://telstra.com.au/plusGo to Telstra Plus
http://telstra.com.au/suppo...t/telstra-tv/set-up-my-telstra-tvSet up Telstra TV
https://ordertracker.telstra.com.au/Track my order
https://www.my.telstra.com.au/myaccount/paybill#/emptyPay a bill
http://telstra.com.au/#Coverage & services
http://telstra.com.au/plusTelstra Plus
http://telstra.com.au/plus/ticketsAll Ticket offers
https://www.telstra.com.au/plus/tickets/moviesMovie Tickets
http://telstra.com.au/plusExplore Telstra Plus
http://telstra.com.au/mytelstraMy Telstra
http://telstra.com.au/coverage-networks/our-coverageCoverage maps
http://telstra.com.au/cyber-securityCyber security
http://telstra.com.au/cyber-security/plansDevice Protect
...

External Links (link to pages on other websites) - 35
URL Anchor Text
https://mytelstra.onelink.me/BJRB/c8a3dd40Pay a bill
https://mytelstra.onelink.me/BJRB/10166fb6Check my usage
https://mytelstra.onelink.me/BJRB/f3ab3ea5Recharge Pre-Paid
https://myid.telstra.com/id...e_method=S256&response_mode=querySign in
https://telstradigitalmarketing.com.au/Digital Marketing Services
https://telstragodigital.com.au/Book a Go Digital Consult
https://marketplace.telstra.com/signup?195958755Sign up for Apps Marketplace
https://marketplace.telstra.com/login?1010151982Log in to Apps Marketplace
https://smallbusiness.yourtelstratools.telstra.com/billingDownload bill
https://www.telstra.com/bus...fied-communications/collaborationCollaboration
https://yourtelstratools.te...a.com/enterprise/yourtelstratoolsBusiness Account
https://connectapp.telstra.com/Telstra Connect
https://yourtelstratools.te...a.com/enterprise/yourtelstratoolsBusiness Account
https://connectapp.telstra.com/Telstra Connect
https://mytelstra.onelink.me/BJRB/c8a3dd40Make a payment
https://mytelstra.onelink.me/BJRB/f3ab3ea5Recharge Pre-Paid
https://fix.telstra.com/Fix an issue
https://mytelstra.onelink.me/BJRB/f7631355
https://mytelstra.onelink.me/BJRB/f7631355Download My Telstra
https://outages.telstra.com/Check for outages
https://fix.telstra.comTroubleshoot an issue
https://outages.telstra.com/Check for outages
https://fix.telstra.comTroubleshoot an issue
https://careers.telstra.com/homeCareers
https://careers.telstra.com/homeCareers
https://www.telstrawholesale.com.au/Telstra Wholesale
https://www.telstraglobal.com/Global Enterprises & Services
https://www.telstrahealth.com/Telstra Health
https://www.telstrawholesale.com.au/Telstra Wholesale
https://www.telstraglobal.com/Global Enterprises & Services
https://www.telstrahealth.com/Telstra Health
https://www.facebook.com/Telstra24x7Facebook
https://twitter.com/telstraTwitter
https://www.instagram.com/telstra/Instagram
https://www.youtube.com/user/TelstraCorpYouTube

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
13 3 10


10 images do not have Alt values.

Image URL - 13
URL ALT Text
http://telstra.com.au/conte.../deals/header-desk-telstra-day-october-764x500-2x.jpg
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.pngBrowse internet plans
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.pngShop deals
http://telstra.com.au/etc/designs/comp-content/assets/preloader-article-box.jpg
http://telstra.com.au/etc/designs/comp-content/assets/preloader-article-box.jpg
http://telstra.com.au/etc/designs/comp-content/assets/preloader-article-box.jpg
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.png
http://telstra.com.au/etc/designs/comp-content/assets/preloader-landscape.pngDownload My Telstra


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
0 2 2


Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 2
Stylesheet URL rel type
http://telstra.com.au/etc/designs/telstra/core/latest.min.cssstylesheettext/css
http://telstra.com.au/etc/designs/telstra/components.min.cssstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
11 5 16


Too many (5) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 5
Script URL Type
text/javascript
http://telstra.com.au/apps/liveperson/importtext/javascript
http://telstra.com.au/etc/designs/telstra/vendor/newrelic.jstext/javascript
http://telstra.com.au/etc/designs/telstra/core/latest.min.jstext/javascript
http://telstra.com.au/etc/designs/telstra/components.min.jstext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://telstra.com.au/covid...fbar:def:cvr:top:DCCOE-3714:cvd19Tell me more


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
7 Excellent! the website has a high page rank (7/10).

7
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
100
Excellent! You do have a lot of root domains (100) linked to your site telstra.com.au.

100
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 1,106
  Facebook Shares 1,338
  Facebook Comments 1,119
  Tweets 531
  LinkedIn 225

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/Telstra24x7
Twitter Accounthttps://twitter.com/telstra
Google+ PageNot Found


Trustworthiness
91

Excellent! the website has a good Trustworthiness Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site telstra.com.au is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
7,433th most visited website in the world.
115th most visited website in Australia  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (1 - sankeibiz.jp) hosted on the same server as telstra.com.au (ip : 13.32.208.33).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 13.32.208.33) is located at United States  
the most site visitors come from Australia  

your server is located in different place from where most of your site visitors come from.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Info
telstra.com.au ( 14 characters )

Domain Registrar : AU-NIC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
unknown 2021-05-08 unknown
unknown old 0 years, 165 days ago unknown from today
unknown old


Domain Name Servers used by telstra.com.au
DNS Name IP Address
adns01.bigpond.com203.50.248.5
adns02.bigpond.com203.50.248.6
adns03.bigpond.com203.50.248.5
adns04.bigpond.com203.50.248.6


Domain is going to expire in less than a year time (unknown from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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