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theadvocate.com favicon theadvocate.com

Excellent Practice33
Improvement Could be Made8
Critical Issues to Attend10
Jan 7, 2023 08:53 PM

Click To Re-generate Current Report

Recommended Actions

  • Edit the title tag, ensure it contains 1-12 words, and with 10-70 characters.
  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Move the 18 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Reduce the number of domains hosted on the same server of your site theadvocate.com.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • ...     273
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Detailed Reviews

Related Category
Most related categories of this website.

comics   dog   festival   multimedia   science   sports   stories   tickets  

Title
The Advocate | Baton Rouge, Louisiana Breaking New | The Advocate | Baton Rouge News, Sports and Entertainment

Words count: 15    Unique Words: 11    Length: 110 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Rouge 2
Baton 2
Advocate 2
The 2


The title is too long! It has more than 70 characters.

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
The Advocate is Louisiana's leading news source, providing award-winning local and regional news coverage.

Words count: 14    Length: 106 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
The Advocate | Baton Rouge, Louisiana Breaking New | ... www.theadvocate.com/
The Advocate is Louisiana's leading news source, providing award-winning local and regional news coverage.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
the advocate

Words count: 2    Length: 12 characters    keyword phrases count : 1

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
2 words:100% (1/1)
the advocate 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

advocate  area  attack  baton  charges  counseling  crime  dog  east  entertainment  facing  girl  homicide  identified  kendalwood  killed  letters  life  louisiana  lsu  negligent  neighborhood  news  offering  photos  police  read  road  rouge  rsquo  saints  school  sheriff  sites  southern  sports  students  tours  views  year 

Top 20 Keywords
Total Terms Count: 1,251

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
rouge 24 1.92%
baton 24 1.92%
news 20 1.60%
louisiana 16 1.28%
dog 15 1.20%
attack 14 1.12%
police 13 1.04%
killed 12 0.96%
year 11 0.88%
tours 11 0.88%
road 11 0.88%
sports 10 0.80%
neighborhood 9 0.72%
girl 9 0.72%
crime 9 0.72%
kendalwood 9 0.72%
school 9 0.72%
area 8 0.64%
sheriff 8 0.64%
letters 7 0.56%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
082437000080380

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(8)
Girl killed in dog attack on Kendalwood Road identified; School offering counseling to students
Hundreds of Louisiana's ancient sites at risk of washing away, study says
Is Buc-ee’s planning a Louisiana location? See where they may go
Police pursuits in Baton Rouge killed 4 last year. Families say policy change is overdue.
Owner of dog in deadly attack facing negligent homicide charges: East Baton Rouge Sheriff
A rebound record falls and the LSU women match a record start after beating Texas A&M
Smiley: Tale of a runaway's reunion
Stephanie Grace: New year, new worries about insurance in Louisiana

<H3>

(24)
Stay in the Know
More Baton Rouge news
Is a career in digital marketing right for you?
Girl killed in dog attack on Kendalwood Road identified; School offering counseling to students
Man killed in shooting on Oak Crest Drive, Baton Rouge police say
Owner of dog in deadly attack facing negligent homicide charges: East Baton Rouge Sheriff
Police pursuits in Baton Rouge killed 4 last year. Families say policy change is overdue.
Girl, 7, dies after dog attack on Kendalwood Road, Baton Rouge sheriff says
PHOTOS
Photos: Southern host FAMU in hoops double header
Photos: Red Stick Farmers Market hosts first Saturday market of 2023
Photos: Pelicans fall to the Nets 108-102 at Smoothie King Center
Most Popular
Sports
Entertainment and Life
Opinion
Crime
Girl killed in dog attack on Kendalwood Road identified; School offering counseling to students
Man killed in shooting on Oak Crest Drive, Baton Rouge police say
Owner of dog in deadly attack facing negligent homicide charges: East Baton Rouge Sheriff
Power Poll respondents skeptical of carbon capture, favor tax breaks for solar farms
Police pursuits in Baton Rouge killed 4 last year. Families say policy change is overdue.
Girl, 7, dies after dog attack on Kendalwood Road, Baton Rouge sheriff says
Spotlight

<H4>

(37)
Education, roads and bridges likely winners amid $1.5 billion surplus
Luka Doncic has triple-double to send Pelicans to second straight loss
Stephanie Grace: New year, new worries about insurance in Louisiana
GOP House majority itching to move on to passing bills
Report: Saints, WR Michael Thomas agree on restructured contract
Jeff Duncan: Don't tell Saints players and coaches that the Panthers game is irrelevant
Owner of dog in deadly attack facing negligent homicide charges: East Baton Rouge Sheriff
Girl, 7, dies after dog attack on Kendalwood Road, Baton Rouge sheriff says
Girl killed in dog attack on Kendalwood Road identified; School offering counseling to students
Is Buc-ee’s planning a Louisiana location? See where they may go
Though firefighters put them out, miles of fires along I-10 leave questions, scorched grass
Hundreds of Louisiana's ancient sites at risk of washing away, study says
Who's running the House of Representatives? Right now, it's a Louisiana native.
Back again: West Feliciana hires former assistant, ex-Parkview Baptist star as head football coach
Education, roads and bridges likely winners amid $1.5 billion surplus
It's all about Class 5A All-State today: See who made the LSWA's Class 5A Football squad
Check out the prep report for Saturday, Jan. 7
Zachary's Lindsey Scott Jr., at his fifth college in seven years, wins the FCS Walter Payton Award
Southern men take off in second half to handle Florida A&M
Former Baker star Dexter Dennis goes on the offensive to lead A&M over LSU
Bibimbap and kimbap, Parrilla de pollo and birria tacos: Best things we ate this week
Religion Briefs: Tickets now available for Catholic men's conference at St. George
After Damar Hamlin's collapse, CPR may have saved him. Where to learn the technique
Photos, videos: Things to see and do in Bay St. Louis, featuring a cult movie classic walking tour
Quin Hillyer: Ben Sasse’s valedictory speech was full of wisdom
Walt Handelsman: Hill of a Mess
Ed Pratt: Instead of New Year's resolutions, a fervent wish for 2023
James Gill: State Supreme Court doubles down on injustice
Election results - December 26, 2022
Churchill's Holiday Cocktail Recipes 2022
Bold Flavors - November 2022
In Loving Memory April - June 2022
In Loving Memory January - March 2022
Your Best Life October 2022
Sections
Services
Our Sites
<I> (8)
<STRONG> (3)Activate
Subscribe
My account


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
20.2

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
http://www.theadvocate.com/search/?f=rss&t=article&l=50&s=start_time&sd=desc&k%5B%5D=%23topstory Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://theadvocate.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://theadvocate.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.05 seconds - 1,522.84 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
10.88 s 0.08 s 0.08 s 0.02 s 6.09 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
76 Kb (76,142 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
76 Kb (76,142 bytes) 9 Kb (9,394 bytes) 67 Kb (66,748 bytes) 14.07 %


The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
18 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.theadvocate.com/ and http://theadvocate.com are resolved to the same url :https://www.theadvocate.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
http://theadvocate.com/weather/?weather_zip=70809


You may use url rewrite techniques to make these 1 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://theadvocate.com/lake_charles/
http://theadvocate.com/baton_rouge/news/
http://theadvocate.com/baton_rouge/news/business/
http://theadvocate.com/baton_rouge/news/crime_police/
http://theadvocate.com/baton_rouge/news/coronavirus/
http://theadvocate.com/baton_rouge/news/courts/
http://theadvocate.com/baton_rouge/news/communities/
http://theadvocate.com/baton_rouge/news/education/
http://theadvocate.com/baton_rouge/news/environment/
http://theadvocate.com/baton_rouge/news/politics/
http://theadvocate.com/baton_rouge/news/weather_traffic/
http://theadvocate.com/baton_rouge/sports/
http://theadvocate.com/baton_rouge/sports/lsu/
http://theadvocate.com/baton_rouge/sports/saints/
http://theadvocate.com/baton_rouge/sports/high_schools/
http://theadvocate.com/baton_rouge/sports/outdoors/
http://theadvocate.com/baton_rouge/sports/scott_rabalais/
http://theadvocate.com/baton_rouge/sports/southern/
http://theadvocate.com/baton_rouge/sports/pelicans/
http://theadvocate.com/acadiana/sports/ul_lafayette/
http://theadvocate.com/baton_rouge/entertainment_life/
http://theadvocate.com/baton_rouge/entertainment_life/arts/
http://theadvocate.com/baton_rouge/entertainment_life/books/
http://theadvocate.com/curious_louisiana/
http://theadvocate.com/baton_rouge/entertainment_life/faith/
http://theadvocate.com/baton...ge/entertainment_life/festivals/
http://theadvocate.com/baton...rtainment_life/food_restaurants/
http://theadvocate.com/baton...tertainment_life/health_fitness/
http://theadvocate.com/baton.../entertainment_life/home_garden/
http://theadvocate.com/acadi...a/entertainment_life/jan_risher/
http://theadvocate.com/louisiana_inspired/
http://theadvocate.com/baton...e/entertainment_life/mardi_gras/
http://theadvocate.com/baton...ge/entertainment_life/movies_tv/
http://theadvocate.com/baton_rouge/entertainment_life/music/
http://theadvocate.com/baton.../entertainment_life/real_estate/
http://theadvocate.com/baton...ntertainment_life/smiley_anders/
http://theadvocate.com/baton...rouge/entertainment_life/travel/
http://theadvocate.com/baton...entertainment_life/yourbestlife/
http://theadvocate.com/baton_rouge/opinion/
http://theadvocate.com/baton_rouge/opinion/stephanie_grace/
http://theadvocate.com/baton_rouge/opinion/lanny_keller/
http://theadvocate.com/baton_rouge/opinion/walt_handelsman/
http://theadvocate.com/baton_rouge/opinion/mark_ballard/
http://theadvocate.com/baton_rouge/opinion/our_views/
http://theadvocate.com/baton_rouge/opinion/ed_pratt/
http://theadvocate.com/baton_rouge/opinion/letters/
https://www.theadvocate.com/.../real_estate/virtual_home_tours/
https://www.theadvocate.com/lake_charles/
http://theadvocate.com/weather/?weather_zip=70809
http://theadvocate.com/baton_rouge/news/
http://theadvocate.com/baton_rouge/news/business/
http://theadvocate.com/baton_rouge/news/crime_police/
http://theadvocate.com/baton_rouge/news/coronavirus/
http://theadvocate.com/baton_rouge/news/courts/
http://theadvocate.com/baton_rouge/news/communities/
http://theadvocate.com/baton...ouge/news/communities/ascension/
http://theadvocate.com/baton_rouge/news/communities/baker/
http://theadvocate.com/baton...news/communities/east_feliciana/
http://theadvocate.com/baton...mmunities/livingston_tangipahoa/
http://theadvocate.com/baton...rouge/news/communities/mid_city/
http://theadvocate.com/baton...ews/communities/st_francisville/
http://theadvocate.com/baton...ouge/news/communities/southeast/
http://theadvocate.com/baton...ouge/news/communities/southside/
http://theadvocate.com/baton...ouge/news/communities/st_helena/
http://theadvocate.com/baton...news/communities/west_feliciana/
http://theadvocate.com/baton...rouge/news/communities/westside/
http://theadvocate.com/baton_rouge/news/communities/zachary/
http://theadvocate.com/baton_rouge/news/education/
http://theadvocate.com/baton_rouge/news/environment/
http://theadvocate.com/baton_rouge/news/politics/
http://theadvocate.com/baton_rouge/news/politics/elections/
http://theadvocate.com/baton...rouge/news/politics/legislature/
http://theadvocate.com/baton_rouge/news/weather_traffic/
http://theadvocate.com/baton_rouge/sports/
http://theadvocate.com/baton_rouge/sports/lsu/
http://theadvocate.com/baton_rouge/sports/saints/
http://theadvocate.com/baton_rouge/sports/high_schools/
http://theadvocate.com/baton_rouge/sports/outdoors/
http://theadvocate.com/baton_rouge/sports/scott_rabalais/
http://theadvocate.com/baton_rouge/sports/southern/
http://theadvocate.com/baton_rouge/sports/pelicans/
http://theadvocate.com/acadiana/sports/ul_lafayette/
http://theadvocate.com/baton_rouge/entertainment_life/
http://theadvocate.com/baton_rouge/entertainment_life/arts/
http://theadvocate.com/baton_rouge/entertainment_life/books/
http://theadvocate.com/curious_louisiana/
http://theadvocate.com/baton_rouge/entertainment_life/faith/
http://theadvocate.com/baton...ge/entertainment_life/festivals/
http://theadvocate.com/baton...rtainment_life/food_restaurants/
http://theadvocate.com/baton...t_life/food_restaurants/recipes/
http://theadvocate.com/baton...tertainment_life/health_fitness/
http://theadvocate.com/baton.../entertainment_life/home_garden/
http://theadvocate.com/acadi...a/entertainment_life/jan_risher/
http://theadvocate.com/louisiana_inspired/
http://theadvocate.com/baton...e/entertainment_life/mardi_gras/
http://theadvocate.com/baton...ge/entertainment_life/movies_tv/
http://theadvocate.com/baton_rouge/entertainment_life/music/
http://theadvocate.com/baton.../entertainment_life/real_estate/
http://theadvocate.com/baton...ntertainment_life/smiley_anders/
http://theadvocate.com/baton...rouge/entertainment_life/travel/
...


You have 247 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
298 35 333


Too many links (333), it may be considered as spam!

Internal Links (link to pages within this domain) - 298
URL Anchor Text
http://theadvocate.com/#main-page-containerSkip to main content
http://theadvocate.com/Baton Rouge
http://theadvocate.com/acadiana/Acadiana
http://theadvocate.com/lake_charles/Lake Charles
http://theadvocate.com/#Log in
https://www.theadvocate.com/newsletters/Newsletters
http://theadvocate.com/#Log out
http://theadvocate.com/Home
http://theadvocate.com/baton_rouge/news/News
http://theadvocate.com/baton_rouge/news/business/Business
http://theadvocate.com/baton_rouge/news/crime_police/Crime/Police
http://theadvocate.com/baton_rouge/news/coronavirus/Coronavirus
http://theadvocate.com/baton_rouge/news/courts/Courts
http://theadvocate.com/baton_rouge/news/communities/Communities
http://theadvocate.com/baton_rouge/news/education/Education
http://theadvocate.com/baton_rouge/news/environment/Environment
http://theadvocate.com/baton_rouge/news/politics/State Politics
http://theadvocate.com/baton_rouge/news/weather_traffic/Traffic and Weather
http://theadvocate.com/baton_rouge/sports/Sports
http://theadvocate.com/baton_rouge/sports/lsu/LSU
http://theadvocate.com/baton_rouge/sports/saints/Saints
http://theadvocate.com/baton_rouge/sports/high_schools/High Schools
http://theadvocate.com/baton_rouge/sports/outdoors/Louisiana Outdoors
http://theadvocate.com/baton_rouge/sports/scott_rabalais/Scott Rabalais
http://theadvocate.com/baton_rouge/sports/southern/Southern University
http://theadvocate.com/baton_rouge/sports/pelicans/Pelicans
http://theadvocate.com/acadiana/sports/ul_lafayette/UL Ragin' Cajuns
http://theadvocate.com/baton_rouge/entertainment_life/Entertainment/Life
http://theadvocate.com/baton_rouge/entertainment_life/arts/Arts
http://theadvocate.com/baton_rouge/entertainment_life/books/Books
http://theadvocate.com/curious_louisiana/Curious Louisiana
http://theadvocate.com/baton_rouge/entertainment_life/faith/Faith
http://theadvocate.com/baton...ge/entertainment_life/festivals/Festivals
http://theadvocate.com/baton...rtainment_life/food_restaurants/Food and Restaurants
https://games.theadvocate.com/Games
http://theadvocate.com/baton...tertainment_life/health_fitness/Health and Fitness
http://theadvocate.com/baton.../entertainment_life/home_garden/Home and Garden News
http://theadvocate.com/acadi...a/entertainment_life/jan_risher/Jan Risher
http://theadvocate.com/louisiana_inspired/Louisiana Inspired
http://theadvocate.com/baton...e/entertainment_life/mardi_gras/Mardi Gras
http://theadvocate.com/baton...ge/entertainment_life/movies_tv/Movies and TV
http://theadvocate.com/baton_rouge/entertainment_life/music/Music
http://theadvocate.com/baton.../entertainment_life/real_estate/Real Estate
http://theadvocate.com/baton...ntertainment_life/smiley_anders/Smiley Anders
http://theadvocate.com/baton...rouge/entertainment_life/travel/Travel
http://theadvocate.com/baton...entertainment_life/yourbestlife/Your Best Life
http://theadvocate.com/baton_rouge/opinion/Opinion
http://theadvocate.com/baton_rouge/opinion/stephanie_grace/Stephanie Grace
http://theadvocate.com/baton_rouge/opinion/lanny_keller/Lanny Keller
http://theadvocate.com/baton_rouge/opinion/walt_handelsman/Walt Handelsman
http://theadvocate.com/baton_rouge/opinion/mark_ballard/Mark Ballard
http://theadvocate.com/baton_rouge/opinion/our_views/Our Views
http://theadvocate.com/baton_rouge/opinion/ed_pratt/Ed Pratt
http://theadvocate.com/baton_rouge/opinion/letters/Letters to the Editor
http://obits.theadvocate.com/obituaries/theadvocate/Obituaries
https://classifieds.theadvocate.comClassifieds
http://homes.theadvocate.comHomes
https://www.theadvocate.com/.../real_estate/virtual_home_tours/Virtual Home Tours
http://shop.theadvocate.com/...ghborhood-Tour/04-01-2017/page-1Area 5 Neighborhood Tours
http://shop.theadvocate.com/...orhood-tours-2/06-07-2017/Page-1Areas 4 & 6 Neighborhood Tours
http://shop.theadvocate.com/...ghborhood-tour/08-09-2017/Page-1Areas 1, 2 & 10 Neighborhood T...
http://shop.theadvocate.com/...ghborhood-tour/10-29-2017/Page-1Area 9 Neighborhood Tours
https://store.theadvocate.comStore
http://theadvocate.com/
http://theadvocate.com/Baton Rouge
https://www.theadvocate.com/acadiana/Acadiana
https://www.theadvocate.com/lake_charles/Lake Charles
http://theadvocate.com/#Activate
http://theadvocate.com/#Activate
https://www.theadvocate.com/newsletters/Newsletters
http://theadvocate.com/
http://theadvocate.com/weather/?weather_zip=7080963°
http://theadvocate.com/Home
http://theadvocate.com/baton_rouge/news/News
http://theadvocate.com/baton_rouge/news/business/Business
http://theadvocate.com/baton_rouge/news/crime_police/Crime/Police
http://theadvocate.com/baton_rouge/news/coronavirus/Coronavirus
http://theadvocate.com/baton_rouge/news/courts/Courts
http://theadvocate.com/baton_rouge/news/communities/Communities
http://theadvocate.com/baton...ouge/news/communities/ascension/Ascension
http://theadvocate.com/baton_rouge/news/communities/baker/Baker
http://theadvocate.com/baton...news/communities/east_feliciana/East Feliciana Parish
http://theadvocate.com/baton...mmunities/livingston_tangipahoa/Livingston and Tangipahoa pari...
http://theadvocate.com/baton...rouge/news/communities/mid_city/Mid City
http://theadvocate.com/baton...ews/communities/st_francisville/St. Francisville
http://theadvocate.com/baton...ouge/news/communities/southeast/Southeast
http://theadvocate.com/baton...ouge/news/communities/southside/Southside
http://theadvocate.com/baton...ouge/news/communities/st_helena/St. Helena Parish
http://theadvocate.com/baton...news/communities/west_feliciana/West Feliciana Parish
http://theadvocate.com/baton...rouge/news/communities/westside/Westside
http://theadvocate.com/baton_rouge/news/communities/zachary/Zachary
http://theadvocate.com/baton_rouge/news/education/Education
http://theadvocate.com/baton_rouge/news/environment/Environment
http://theadvocate.com/baton_rouge/news/politics/State Politics
http://theadvocate.com/baton_rouge/news/politics/elections/Elections
http://theadvocate.com/baton...rouge/news/politics/legislature/Legislature
http://theadvocate.com/baton_rouge/news/weather_traffic/Traffic and Weather
http://theadvocate.com/baton_rouge/sports/Sports
http://theadvocate.com/baton_rouge/sports/lsu/LSU
http://theadvocate.com/baton_rouge/sports/saints/Saints
...

External Links (link to pages on other websites) - 35
URL Anchor Text
https://www.nola.com/New Orleans
https://www.bestofneworleans.com/Gambit
https://www.nola.com/app/for...gn=advocatesubscribebuttonmobileSubscribe
https://advocate-la.newsmemory.com/?editionStart=Baton+RougeView E-Edition
https://bet.nola.comSports Betting
https://bet.nola.comSports Betting
https://louisianapublicnotice.com/Legals
https://jobs.nola.comJobs
https://www.nola.com/New Orleans
https://www.bestofneworleans...ource=theadvocate&utm_medium=navGambit
https://www.nola.com/app/for...n=advocatesubscribebuttondesktopSubscribe
https://myaccount.nola.com/My account
https://advocate-la.newsmemory.com/?editionStart=Baton+RougeView E-Edition
https://bet.nola.comSports Betting
https://bet.nola.comSports Betting
https://louisianapublicnotice.com/Legals
https://jobs.nola.comJobs
https://louisianapublicnotice.com/Public Notices
https://www.facebook.com/theadvocatebrFacebook
https://www.twitter.com/theadvocatebrTwitter
https://www.instagram.com/theadvocatebrInstagram
https://www.nola.com/is-a-ca...8d32-11ed-b4c7-e3ef79048de2.html
https://www.nola.com/is-a-ca...8d32-11ed-b4c7-e3ef79048de2.htmlIs a career in digital marketi...
https://www.nola.com/opinions/stephanie_grace/Stephanie Grace
https://www.nola.com/app/forms/subscribe/digitalSubscribe
https://georgesmediagroup.com/Resources/Media Kit
https://advocate-la.newsmemory.com/nie.phpTeacher's Link
https://www.nola.com/reviewingtherecordReviewing the Record
https://jobs.nola.comJobs
https://theadvocate.newsbank.com/Archives
https://myaccount.nola.com/ta/homeReport a delivery issue
https://myaccount.nola.com/ta/homeCreate a temporary stop
https://myaccount.nola.com/ta/homeSign up for recurring payments
https://myaccount.nola.com/ta/homePay your bill
https://myaccount.nola.com/ta/homeUpdate your billing info

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
15 7 8


8 images do not have Alt values.

Image URL - 15
URL ALT Text
http://b.scorecardresearch.com/p?c1=2&c2=15284153&cv=2.0&cj=1
https://www.facebook.com/tr?id=528377085496667&ev=PageView &noscript=1
https://bcp.crwdcntrl.net/5/c=8860/b=33790552
https://bcp.crwdcntrl.net/5/c=8860/b=33790554
https://bcp.crwdcntrl.net/5/c=8860/b=33790555
https://bcp.crwdcntrl.net/5/c=8860/b=33790556
https://bcp.crwdcntrl.net/5/c=8860/b=33790553
https://bcp.crwdcntrl.net/5/c=8860/b=33790557
https://bloximages.newyork1....2eb0-0dac-11ed-a3bc-4fa7d267557c.png?resize=200%2C49site-logo
https://bloximages.newyork1....C1536%2C0%2C242&resize=133%2C200&order=crop%2CresizeElection results - December 26...
https://bloximages.newyork1....C1368%2C176%2C0&resize=133%2C200&order=crop%2CresizeChurchill's Holiday Cocktail R...
https://bloximages.newyork1....C1498%2C192%2C0&resize=133%2C200&order=crop%2CresizeBold Flavors - November 2022
https://bloximages.newyork1....C1473%2C212%2C0&resize=133%2C200&order=crop%2CresizeIn Loving Memory April - June ...
https://bloximages.newyork1....C1471%2C214%2C0&resize=133%2C200&order=crop%2CresizeIn Loving Memory January - Mar...
https://bloximages.newyork1....C1494%2C195%2C0&resize=133%2C200&order=crop%2CresizeYour Best Life October 2022


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
6 3 9


You have 6 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 3
Stylesheet URL rel type
https://bloximages.newyork1....live/global/resources/styles/site.css?_dc=1609968058stylesheet
https://bloximages.newyork1....lobal/resources/styles/engage.min.css?_dc=1653456184stylesheet
https://fonts.googleapis.com...ra:400,700%7CMontserrat:400,500,600,700&display=swapstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
92 25 117


Too many (25) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 25
Script URL Type
http://theadvocate.com/shared-content/art/tncms/api/access.jsmodule
http://theadvocate.com/shared-content/art/tncms/api/access-legacy.js
https://bloximages.newyork1....ripts/jquery.min.d6d18fcf88750a16d256e72626e676a6.js
http://theadvocate.com/shared-content/art/tncms/user/user.js
https://bloximages.newyork1....ts/bootstrap.min.d457560d3dfbf1d56a225eb99d7b0702.js
https://bloximages.newyork1....s/scripts/common.08a61544f369cc43bf02e71b2d10d49f.js
https://bloximages.newyork1....rces/scripts/tnt.7b5fd2a1aa906214ae39b25cd6ec9283.js
https://bloximages.newyork1....ipts/application.ef1ae2cf9d9803199a19b009dc464018.js
https://polyfill.io/v3/polyf...ototype.@@iterator,Element.prototype.classList|gated
https://bloximages.newyork1....lobal/resources/scripts/engage.min.js?_dc=1653456171
https://bloximages.newyork1....on.accessibility.7a9170240d21440159b9bd59db72933b.js
https://securepubads.g.doubleclick.net/tag/js/gpt.js
https://bloximages.newyork1..../tnt.ads.adverts.66a3812a7b5c12fde8cd998fd691ad7d.js
http://theadvocate.com/shared-content/art/tncms/tracking.js
https://c256.theadvocate.com/script.js
https://bloximages.newyork1....ipts/fontawesome.a7c71fa5a63ad1158170fb2c085be042.js
https://polyfill.io/v3/polyf...IdleCallback%2Cscreen.orientation%2CmatchMedia%2CURL
text/javascript
https://cdn.p-n.io/pushly-sd...n.js?domain_key=HUVDuCAkCuk2gaLlDgMXOi9qoQY8uhdZvzQm
text/javascript
text/javascript
http://theadvocate.com/shared-content/art/stats/common/tracker.jstext/javascript
https://bloximages.newyork1....pts/tnt.ads.core.e7774288ce226361ffdb45b8dd559781.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://www.theadvocate.com/newsletters/Newsletters
https://advocate-la.newsmemory.com/?editionStart=Baton+RougeView E-Edition


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
69
Excellent! You do have a lot of root domains (69) linked to your site theadvocate.com.

69
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 1,114
  Facebook Shares 1,097
  Facebook Comments 890
  Tweets 1,670
  LinkedIn 32

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/theadvocatebr
Twitter Accounthttps://www.twitter.com/theadvocatebr
Google+ PageNot Found


Trustworthiness
70

Excellent! the website has a good Trustworthiness Score (70/100).

70
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
81 Excellent! the website has a good Child Safe Score (81/100).

81
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site theadvocate.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
64,016th most visited website in the world.
15,411th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Too Bad! You have too many domains (77 - tulsaworld.com, timesdispatch.com, wfmz.com, postandcourier.com, gazette.com, lancasteronline.com, journalnow.com, khq.com, santafenewmexican.com, appeal-democrat.com, gazettextra.com, wdrb.com, foxcarolina.com, djournal.com, nashvillescene.com, watchdog.org, qconline.com, fredericknewspost.com, mdjonline.com, richmond.com, thecornernews.com, columbiamissourian.com, oaoa.com, newsadvance.com, bendbulletin.com, daily-journal.com, aberdeennews.com, yumasun.com, mysuncoast.com, petoskeynews.com, thedailynewsonline.com, nvdaily.com, albanyherald.com, mydailyprogress.com, oanow.com, indianagazette.com, themercury.com, woonsocketcall.com, themountainmail.com, powhatantoday.com, smdailypress.com, vaughtsviews.com, hickoryrecord.com, momaha.com, independenttribune.com, shakopeenews.com, kndu.com, lsureveille.com, kndo.com, sweetwaterreporter.com, hpj.com, cnpa.com, couriernews.com, observernewsonline.com, poteaudailynews.com, ridgwayrecord.com, thepostandmail.com, wapakdailynews.com, tylermorningtelegraph.com, minstercommunitypost.com, theeveningleader.com, starkvilledailynews.com, thepilotnews.com, decaturdailydemocrat.com, kanerepublican.com, pawtuckettimes.com, statesmanexaminer.com, custercountychief.com, doublet973.com, ifiberone.com, northaugustastar.com, southstrandnews.com, moultrienews.com, ourgazette.com, mainstreetnewssports.com, kpvi.com, wvgazettemail.com) hosted on the same server as theadvocate.com (ip : 192.104.183.209).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 192.104.183.209) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
27 years, 83 days old ( 1st registered on : 1995-11-08 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 280 days from today ( expires on : 2023-11-06 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
theadvocate.com ( 15 characters )

Domain Registrar : Network Solutions, LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-11-08 2022-09-08 2023-11-06
27 years, 83 days old 0 years, 143 days ago 0 years, 280 days from today
27 years, 83 days old


Domain Name Servers used by theadvocate.com
DNS Name IP Address
ns1.theadvocate.com70.169.62.157
ns2.theadvocate.com4.4.113.163
ns3.theadvocate.com4.4.115.138


Domain is going to expire in less than a year time (0 years, 280 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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