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paypal.com favicon paypal.com

Excellent Practice36
Improvement Could be Made7
Critical Issues to Attend10
Oct 15, 2024 07:09 PM

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Recommended Actions

  • Set meta keywords.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Move the 175 inline css components to an external style sheet file.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • Create RSS feed for your site.
  • Edit the .htaccess file and keep the redirection of your page to the minium (0 or 1).
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • ...     20
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

apps   courses   deals   dog   flights   loans   money   tools  

Title
Pay, Send and Save Money with PayPal | PayPal US

Words count: 9    Unique Words: 8    Length: 48 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
PayPal 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
From paying friends to saving money or getting cash back when you shop, explore what the new PayPal app has to offer.

Words count: 22    Length: 117 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Pay, Send and Save Money with PayPal | PayPal US www.paypal.com/
From paying friends to saving money or getting cash back when you shop, explore what the new PayPal app has to offer.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

account  apply  approval  apr  bank  buying  card  cash  check  credit  cryptocurrency  debit  earn  fees  financial  law  lender  licensed  licensee  loan  mastercard  money  month  monthly  nbsp  offers  paid  pay  payments  paypal  purchase  residents  rsquo  save  selling  send  services  smarter  subject  terms 

Top 20 Keywords
Total Terms Count: 847

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
paypal 33 3.90%
pay 17 2.01%
payments 15 1.77%
nbsp 14 1.65%
credit 13 1.53%
cash 11 1.30%
purchase 11 1.30%
monthly 9 1.06%
mastercard 9 1.06%
send 8 0.94%
money 7 0.83%
lender 7 0.83%
apply 7 0.83%
services 7 0.83%
save 7 0.83%
account 7 0.83%
subject 6 0.71%
bank 6 0.71%
residents 6 0.71%
loan 6 0.71%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
115240000000040

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Pay, send, and save smarter. 

<H2>

(15)
PayPal for You
PayPal for Small Business
PayPal for Enterprise
Shop and save in stores and online.
Get even more cash back on the brands you love.
Pay now or pay over time.
It’s your choice.
Safety and privacy are always built in.
Send money to just about anyone around the world.6
Make your money
work harder.
It’s easy. Really easy.
Get 4.30% APY⁷ with your PayPal Savings account.
Crypto, simplified.
all inthe newPayPalapp

<H3>

(24)
Shopping & Rewards
Send & Receive
Manage Your Money
Accept Payments
Financial Services
Business Operations
Resources
Payments
Risk & Operations
Businesses We Serve
Resources
cash back
cash back
Pay in 4
interest-free payments.
Pay in 6, 12,
or 24 monthly payments.
Pay with the PayPal Cashback Mastercard®.
Pay with
PayPal Credit.
Your payments are encrypted and we don’t share your full financial info.
Send
Receive
Split


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
59.6

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.42 seconds - 102.50 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
6.15 s 0.05 s 0.04 s 0.01 s 3.44 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
43 Kb (43,050 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
43 Kb (43,050 bytes) 7 Kb (6,857 bytes) 36 Kb (36,193 bytes) 18.95 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
175 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.paypal.com/us/home and http://paypal.com are resolved to the same url :https://www.paypal.com/us/home

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
http://paypal.com/?tab=personal
http://paypal.com/?tab=business


You may use url rewrite techniques to make these 2 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
107 7 114


You have more than 100 links (114).

Internal Links (link to pages within this domain) - 107
URL Anchor Text
http://paypal.com/us/homePayPal logo
http://paypal.com/us/digital-wallet/how-paypal-worksPayPal for You
http://paypal.com/us/digital-wallet/ways-to-payShopping & Rewards
http://paypal.com/us/di...-wallet/ways-to-pay/buy-now-pay-laterBuy Now, Pay Later
http://paypal.com/us/digital-wallet/rewardsRewards
http://paypal.com/us/di...al-wallet/ways-to-pay/credit-servicesCredit and cards
http://paypal.com/us/di...llet/ways-to-pay/checkout-with-paypalPaying with PayPal
http://paypal.com/us/digital-wallet/send-receive-moneySend & Receive
http://paypal.com/us/di...-wallet/send-receive-money/send-moneySend money
http://paypal.com/us/di...llet/send-receive-money/request-moneyRequest money
http://paypal.com/us/di...ital-wallet/send-receive-money/givingDonate
http://paypal.com/us/di...llet/send-receive-money/start-sellingStart selling
http://paypal.com/us/digital-wallet/manage-moneyManage Your Money
http://paypal.com/us/di...wallet/ways-to-pay/add-payment-methodAdd cards and banks
http://paypal.com/us/digital-wallet/security-and-protectionSecurity and safety
http://paypal.com/us/di...al-wallet/manage-money/direct-depositSet up Direct Deposit
http://paypal.com/us/digital-wallet/manage-money/add-cashAdd cash
http://paypal.com/us/digital-wallet/manage-money/pay-billsPay bills
http://paypal.com/us/di...ital-wallet/manage-money/start-savingSavings and goals
http://paypal.com/us/digital-wallet/manage-money/cryptoCryptocurrency
http://paypal.com/us/digital-walletGet the App
http://paypal.com/us/digital-wallet/how-paypal-worksHow PayPal Works
http://paypal.com/us/money-hubMoney Hub
http://paypal.com/us/businessPayPal for Small Business
http://paypal.com/us/business/accept-paymentsAccept Payments
http://paypal.com/us/business/accept-payments/checkoutOnline Checkout
http://paypal.com/us/bu...accept-payments/checkout/installmentsInstallment Payments
http://paypal.com/us/business/accept-payments/invoiceInvoicing
http://paypal.com/us/business/pos-systemPOS System
http://paypal.com/us/business/financial-servicesFinancial Services
http://paypal.com/us/business/financial-services/debit-cardBusiness Debit Card
http://paypal.com/us/bu...ness/financial-services/business-loanBusiness Loan
http://paypal.com/us/bu...ss/financial-services/working-capitalWorking Capital Loan
http://paypal.com/us/business/operationsBusiness Operations
http://paypal.com/us/business/operations/risk-managementRisk Management
http://paypal.com/us/business/operations/reporting-toolsReporting Tools
http://paypal.com/us/business/operations/mass-paymentsMass Payments
http://paypal.com/us/business/operations/shippingShipping
http://paypal.com/us/bu.../platforms-and-marketplaces/solutions3rd Party Integrations
http://paypal.com/us/enterprise/become-a-partnerBecome a Partner
http://paypal.com/us/brc/Business Resource Center
http://paypal.com/us/webapps/mpp/nfpAccept Donations
http://paypal.com/us/business/open-business-accountGet Started
http://paypal.com/us/business/pricingFees
http://paypal.com/us/enterprisePayPal for Enterprise
http://paypal.com/us/enterprise/payment-processingGlobal Payment Processing
http://paypal.com/us/en...rise/payment-processing/accept-paypalAccept PayPal
http://paypal.com/us/en...e/payment-processing/accept-pay-laterOffer Pay Later
http://paypal.com/us/en...ise/payment-processing/guest-checkoutGuest Checkout
http://paypal.com/us/en...prise/payment-processing/accept-venmoAccept Venmo
http://paypal.com/us/enterprise/payment-methodsPayment Methods
http://paypal.com/us/enterprise/in-person-paymentsIn-Person Payments
http://paypal.com/us/enterprise/fraud-protection-advancedFraud Protection
http://paypal.com/us/enterprise/global-payoutsPayouts
http://paypal.com/us/enterprise/payment-orchestrationOrchestration
http://paypal.com/us/enterprise/pci-complianceNetwork Compliance
http://paypal.com/us/en...yment-processing/payment-optimizationPayment Optimization
http://paypal.com/us/enterprise/industry-solutionsBusinesses We Serve
http://paypal.com/us/enterprise/industry-solutions/retailRetail
http://paypal.com/us/enterprise/industry-solutions/travelTravel
http://paypal.com/us/enterprise/industry-solutions/insuranceInsurance
http://paypal.com/us/en...dustry-solutions/ticketing-and-eventsTicketing & Events
http://paypal.com/us/enterprise/industry-solutions/groceriesGrocery & Food Delivery
http://paypal.com/us/en...-solutions/platforms-and-marketplacesPlatform & Marketplaces
http://paypal.com/us/enterprise/industry-solutions/cryptoCrypto
http://paypal.com/us/bu.../platforms-and-marketplaces/solutions3rd Party Integrations
https://developer.paypal.com/home/Developer Documentation
http://paypal.com/us/brc/Business Resource Center
http://paypal.com/us/webapps/mpp/campaigns/paypal-eventsEvents
http://paypal.com/us/enterprise/contact-salesContact Sales
http://paypal.com/us/enterprise/become-a-partnerBecome a Partner
https://developer.paypal.com/home/Developer
http://paypal.com/us/cshelp/personalHelp
http://paypal.com/us/webapps/mpp/account-selectionSign Up
http://paypal.com/signinLog In
http://paypal.com/us/webapps/mpp/account-selectionSign Up
http://paypal.com/?tab=personalPersonal
http://paypal.com/?tab=businessBusiness
https://www.paypal.com/offers/Browse Offers
https://www.paypal.com/...wallet/manage-money/paypal-debit-cardGet the Debit Card
https://www.paypal.com/...-wallet/ways-to-pay/buy-now-pay-laterLearn About Pay in 4
https://www.paypal.com/...-wallet/ways-to-pay/buy-now-pay-laterLearn About Pay Monthly
https://www.paypal.com/...nage-money/paypal-cashback-mastercardApply for the Credit Card
https://www.paypal.com/...-to-pay/credit-services/paypal-creditApply for PayPal Credit
https://www.paypal.com/...igital-wallet/security-and-protectionSee How You're Safe
https://www.paypal.com/...-wallet/send-receive-money/send-moneySend Money
https://www.paypal.com/...llet/send-receive-money/request-moneyGet Paid
https://www.paypal.com/...llet/send-receive-money/request-moneyShare Costs
https://www.paypal.com/...ital-wallet/manage-money/start-savingStart Saving
https://www.paypal.com/us/digital-wallet/manage-money/cryptoExplore Crypto
http://paypal.com/us/cshelp/personalHelp
http://paypal.com/us/smarthelp/contact-usContact
http://paypal.com/us/webapps/mpp/paypal-feesFees
http://paypal.com/us/securitySecurity Center
http://paypal.com/us/privacy-center/homePrivacy Center
http://paypal.com/us/webapps/mpp/shopping-selectionShop
http://paypal.com/us/digital-wallet/mobile-appsApps
http://paypal.com/us/enterpriseEnterprise
http://paypal.com/us/en...-solutions/platforms-and-marketplacesPartners
http://paypal.com/us/webapps/mpp/accessibilityAccessibility
...

External Links (link to pages on other websites) - 7
URL Anchor Text
https://about.pypl.com/about-us/default.aspxAbout
https://newsroom.paypal-corp.com/Newsroom
https://careers.pypl.com/home/Jobs
https://investor.pypl.com/home/default.aspxInvestor Relations
https://about.pypl.com/...work/issues-and-advocacy/default.aspxGovernment Relations
https://www.synchronycr...s/html/PayPalCashbackRewardsTerms.htmRewards Program Terms
https://www.synchronyba...ml/PayPalCashbackApplyTerms_combo.htmSee Terms & Rates

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
2 1 1


1 images do not have Alt values.

Image URL - 2
URL ALT Text
https://www.paypalobjec...consumer/hero_size-mobile-up_v1.jpg?quality=100&width=300Woman in orange dress holding ...
https://t.paypal.com/ts...rops=cu%2Cxe%2Cxt&lgcook=0&server=origin&space_key=SKDENK


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
5 10 15


Too many (10) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 10
Stylesheet URL rel type
https://www.paypalobjec...g/pp-com-components/component-chunks/helpers-790dad55.cssstylesheet
https://www.paypalobjec...com-components/component-chunks/MerchantHero-72a4b534.cssstylesheet
https://www.paypalobjects.com/globalnav/css/main-0087d3ff.cssstylesheet
https://www.paypalobjects.com/globalnav/css/main-0087d3ff.cssstylesheet
https://www.paypalobjec...components/component-chunks/ImageGridSection-ac732548.cssstylesheet
https://www.paypalobjec...mponents/component-chunks/LayeredCardSection-2ad71ddd.cssstylesheet
https://www.paypalobjec...components/component-chunks/StackSectionType-2ed311e8.cssstylesheet
https://www.paypalobjec...onents/component-chunks/ProductScrollSection-921636ea.cssstylesheet
https://www.paypalobjec...mponents/component-chunks/FeaturedCtaSection-9046161e.cssstylesheet
https://www.paypalobjec...om-components/component-chunks/StickyQrBadge-7b698900.cssstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
22 8 30


Too many (8) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 8
Script URL Type
https://www.paypalobjects.com/webcaptcha/ngrlCaptcha.min.js
https://www.paypalobjects.com/ppcmsnodeweb/core/core-92a323a3.jsmodule
https://www.paypalobjects.com/globalnav/js/main-f70316f3.jsmodule
https://www.paypalobjects.com/globalnav/js/main-f70316f3.jsmodule
https://www.paypalobjects.com/ncs/ncs.jstext/javascript
https://www.paypalobjects.com/pa/js/min/pa.js
https://www.paypalobjects.com/helpcenter/smartchat/sales/v1/open-chat.js
http://paypal.com/auth/...ecaptchav3.js?_sessionID=MlYm1Pbgv3vhnmCp8BJ9CAr0C6y4lFYz

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://newsroom.paypal-corp.com/Newsroom


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
8 Excellent! the website has a high page rank (8/10).

8
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Page Indexed
282,000

Excellent! your site do have a lot of pages (282,000) been discovered and indexed by Google.

282,000
0 - 50 51 - 500 > 501
Low Moderate High
Back Links
10,800,000

Excellent! your site do have a lot of back links (10,800,000).

10,800,000
0 - 50 51 - 500 > 501
Low Moderate High
Links From Root Domains
4,900
Excellent! You do have a lot of root domains (4,900) linked to your site paypal.com.

4,900
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 112
  Facebook Shares 419
  Facebook Comments 63
  Tweets 540
  LinkedIn 924

Social Media Integration
Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


Trustworthiness
95

Excellent! the website has a good Trustworthiness Score (95/100).

95
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
94 Excellent! the website has a good Child Safe Score (94/100).

94
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site paypal.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
42th most visited website in the world.
18th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (1 - paypal-marketing.com) hosted on the same server as paypal.com (ip : 199.232.37.21).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 199.232.37.21) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
25 years, 109 days old ( 1st registered on : 1999-07-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 255 days from today ( expires on : 2025-07-14 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
paypal.com ( 10 characters )

Domain Registrar : MarkMonitor Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1999-07-15 2024-10-08 2025-07-14
25 years, 109 days old 0 years, 23 days ago 0 years, 255 days from today
25 years, 109 days old


Domain Name Servers used by paypal.com
DNS Name IP Address
ns1.p57.dynect.net108.59.161.57
ns2.p57.dynect.net108.59.162.57
pdns100.ultradns.com156.154.64.100
pdns100.ultradns.net156.154.65.100


Domain is going to expire in less than a year time (0 years, 255 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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