|
|
Related Category
Most related categories of this website.
|
|
|
Title
Marketing Week | marketing news, opinion, trends and jobs
Words count: 8 Unique Words: 8 Length: 57 characters
[ To optimize the page title, Use this SEO Title Optimizer ]
Excellent! the title contains 1-12 words, and within 10-70 characters!
The title will be displayed in search engine results in the form of a direct link to the site.
Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title. |
|
|
Description
Marketing Week offers the latest marketing news, opinion, trends, jobs and challenges facing the marketing industry.
Words count: 16 Length: 116 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]
Excellent! Your meta description contains between 70 and 160 characters.
Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.
Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description. |
|
|
Google SERP Preview
[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]
This is how your site looks like in Google Search Result Page.
an optimized SERP snippet will have a higher click through rate.
Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content. |
|
|
Keywords
marketing news, marketing jobs, marketing week, brand news, advertising news, media news
Words count: 12 Length: 83 characters keyword phrases count : 6
Excellent! Your meta keywords contains 10-20 words.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]
Keyword Occurrences in Different Sections| Word | | keyword | domain | title | description | heading | content |
|---|
| 2 words | : | 100% (6/6)
| | | | | | | | marketing news | | | | | 0 (0%) | | | marketing jobs | | | | | 0 (0%) | | | marketing week | | | | | 0 (0%) | | | brand news | | | | | 0 (0%) | | | advertising news | | | | | 0 (0%) | | | media news | | | | | 0 (0%) |
Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page
Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list. |
|
|
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.
analysis brand building business career carroll cmo creative effectiveness exclusive feb grace growth insight jobs josh lsquo mark marketing marketoonist media nbsp news niamh opinion partner pay price read ritson rsquo stephenson strategy subscriber team time trends uncategorized week work
|
|
|
Top 20 Keywords
Total Terms Count: 1,763
It is nice! the word density is quite ok.
Top 20 terms occurance and density
| Keyword | In Domain | In Title | In Description | In Heading |
In Body |
Density |
|---|
| marketing |
|
|
|
|
84 |
4.76% |
| rsquo |
|
|
|
|
38 |
2.16% |
| uncategorized |
|
|
|
|
36 |
2.04% |
| exclusive |
|
|
|
|
29 |
1.64% |
| subscriber |
|
|
|
|
27 |
1.53% |
| brand |
|
|
|
|
27 |
1.53% |
| news |
|
|
|
|
26 |
1.47% |
| week |
|
|
|
|
22 |
1.25% |
| analysis |
|
|
|
|
16 |
0.91% |
| lsquo |
|
|
|
|
14 |
0.79% |
| opinion |
|
|
|
|
13 |
0.74% |
| time |
|
|
|
|
8 |
0.45% |
| partner |
|
|
|
|
8 |
0.45% |
| business |
|
|
|
|
8 |
0.45% |
| price |
|
|
|
|
8 |
0.45% |
| nbsp |
|
|
|
|
7 |
0.40% |
| niamh |
|
|
|
|
7 |
0.40% |
| carroll |
|
|
|
|
7 |
0.40% |
| effectiveness |
|
|
|
|
7 |
0.40% |
| jobs |
|
|
|
|
7 |
0.40% |
keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.
Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized. |
|
|
Highlight
| <H1> | <H2> | <H3> | <H4> | <H5> | <H6> | <B> | <U> | <I> | <EM> | <STRONG> | Total |
|---|
| 0 | 51 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52 |
Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)
|
<H2> (51) | ‘You don’t get a chance to own your narrative’: Airbnb’s CMO on why ramping up brand helps it counter the naysayers
‘It’s how momentum is built’: Brands on how best to document marketing excellence
Zoopla adopts ‘scientific’ approach as marketing spend surges 41%
How humour helped Nationwide position itself as the ‘antithesis’ of other banks
‘Threaded into business strategy’: How brands are defining marketing excellence
PepsiCo names former Kraft Heinz marketing boss as Europe CMO
‘A 15-year idea’: Speedo celebrates its ‘swagger’ with new lifestyle positioning
This Much I Learned: Asos’s top marketer on transforming a brand
How to build rock-solid brand foundations
Budgeting matters
Career & Salary Survey
AI: Beyond the Hype
Latest
AB InBev to ‘disproportionately’ allocate marketing spend behind ‘megabrands’
Marketing jobs, subscription services, retail sales: 5 interesting stats to start your week
Marketoonist on marketing math
Recruitment ‘chaos’ and marketing’s bubble: Your Marketing Week
Marketing Week Awards deadline extended to 22 May
Booking.com owner to cut paid media spend as it prioritises direct bookings
Tropicana on ‘getting back’ to its leadership role in a declining category
Marketing Week’s Festival of Marketing to return in October
Focus On
‘We’re at a systemic disadvantage’: Female marketers on working harder for less pay
Marketing’s gender pay gap narrows, but remains double the national average
One marketer on the importance of having strong female role models
It’s not women that need fixing, it’s how the workplace treats parents
Opinion
Want your investment to deliver? Make mend and repair your mantra
What is marketing? That can only be decided by businesses
It’s time to break down your brand and build it back up
Mark Ritson
Helen Edwards
Marketoonist
Campaigns for great causes in April
Marketing Effectiveness
‘We’ll never think we know everything’: Mars on building its effectiveness culture
Only people can give the gift of effectiveness
Why it’s time to move beyond lead generation as a measure of effectiveness in B2B marketing
Marketing Leadership
What can be done to solve marketing’s problem with work overload?
Are we witnessing the end of the CMO? No, and stop asking
‘Credibility in the boardroom is critical’: CMOs on the future of marketing leadership
Pricing Strategy
How can brands drive growth in 2024?
McDonald’s: Loyalty scheme will enable ‘even smarter’ pricing
Welcome to IMGFUCK: Seven steps to kicking your price-promotion addiction
Partnership Content
CX50: The UK’s top customer experience professionals
Why brands must move fast to keep pace with consumer AI adoption
The red-flag signs it’s time to rethink your marketing technology
How virtual production is changing the way ads are made
| <H3> (1) | Search anything and hit ‘Enter’
|
HTML headings and emphasis tags are the most basic forms to indicate important content.
Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page |
|
|
Reading Level
24.5
The page text content is a bit too difficult to be read and understood!
Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.
Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70. |
|
|
Language
en Excellent! the website declared its language in use.
the detected language is : en
Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered. |
|
|
Page Encoding
utf-8 Excellent! the website declared its character encoding.
Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters. |
|
|
Favicon
 Excellent! the website has a shortcut favicon image.
|
|
|
RSS
https://www.marketingweek.com/home/feed/ Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.
|
|
|
Robots.txt
Robots.txt is not presented for the site.
Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.
Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl. |
|
|
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]
Sitemap helps search engine crawler to identify your website pages.
Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel). |
|
|
Loading Time
2.18 seconds - 137.84 Kb/s
The loading speed is normal, however it can be further improved.
Estimated loading time for different internet connections
Modem
(56Kbits/s) |
Mobile/HSDPAM
(7.2Mbits/s) |
ADSL
(8Mbits/s) |
Cable
(30Mbits/s) |
Optical Fibre
(100Mbits/s) |
|---|
| 42.93 s |
0.33 s |
0.30 s |
0.08 s |
24.04 ms |
Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.
Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server. |
|
|
Total Size
300 Kb (300,493 bytes)
The page is a bit too large, it may be slow and take long time to load.
Page size affects the speed of your website.
Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading |
|
|
Text To Code Ratio
| Total Size |
Text Size |
HTML Code Size |
Text/HTML Code Ratio |
|---|
| 300 Kb (300,493 bytes) |
15 Kb (14,797 bytes) |
286 Kb (285,696 bytes) |
5.18 % |
The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!
the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.
Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density. |
|
|
Flash
Excellent! No flash component is detected on this page.
Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.
Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website. |
|
|
Frame
Excellent! No frame is detected on this page.
Framesets and individual frames could cause problem for search engine to crawl your pages
Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice. |
|
|
Inline CSS
67 Inline CSS components are detected on this page.
It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.
Tips:
1. move inline css rules to external css file.
2. separate style from html. |
|
|
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)
nested tables could slow down page rendering and lead to bad user experience.
Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>. |
|
|
Plain Text Email
Excellent! No Plain Text Email is detected on this page.
|
|
|
Redirect Count
2 redirections were detected for loading this page.
|
|
|
Using HTTPS
Excellent! HTTPS is used for your page.
|
|
|
WWW Resolve
Excellent! the websites https://www.marketingweek.com/ and http://marketingweek.com are resolved to the same url :https://www.marketingweek.com/
Search Engines treat URLs with or without "www" as two different records.
Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com). |
|
|
URL Rewrite
Non SEO Friendly URLs
| https://mba.marketingweek.com?cmpid=232_xe_mw__tx_mwna | | https://www.marketingweek.com/...redirect_to=https%3A%2F%2Fwww.marketingweek.com%2F | | https://www.marketingweek.com/...campaign=budgeting-matters&cmpid=budgeting-matters | | https://www.marketingweek.com/...salary-survey-2024&cmpid=career-salary-survey-2024 | | https://www.marketingweek.com/...t&utm_campaign=ai-beyond-hype&cmpid=ai-beyond-hype | | https://www.marketingweek.com/?page_id=752665&preview_id=752665 |
You may use url rewrite techniques to make these 6 urls to be SEO friendly.
clean, short and relevant URLs are favoured by users and search engines
Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly. |
|
|
Underscore In URL
URLs with underscore
| https://mba.marketingweek.com?cmpid=232_xe_mw__tx_mwna | | https://www.marketingweek.com/...%2F%2Fwww.marketingweek.com%2F | | https://www.marketingweek.com/...atters&cmpid=budgeting-matters | | https://www.marketingweek.com/...mpid=career-salary-survey-2024 | | https://www.marketingweek.com/...yond-hype&cmpid=ai-beyond-hype | | https://www.marketingweek.com/...ge_id=752665&preview_id=752665 |
You have 6 Urls with underscore.
Search Engines treat hyphen as word separator, they do not treat underscore as word separator.
Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking. |
|
|
Links
Internal Links
(link to pages within this domain) |
External Links
(link to pages on other websites) |
Total |
|---|
| 298 |
18 |
316 |
Too many links (316), it may be considered as spam!
Internal Links (link to pages within this domain) - 298
| URL |
Anchor Text |
|---|
| https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/insight/ | Insight | | https://www.marketingweek.com/opinion/ | Opinion | | https://www.marketingweek.com/knowledge-bank/ | Knowledge Bank | | https://www.marketingweek.com/festival-of-marketing/ | Festival of Marketing | | https://www.marketingweek.com/event/marketing-week-awards/ | Marketing Week Awards | | https://mba.marketingweek.com?cmpid=232_xe_mw__tx_mwna | Mini MBA | | http://marketingweek.com/#navigation | All sections | | https://www.marketingweek.com/ | | | https://www.marketingweek.com/...%2F%2Fwww.marketingweek.com%2F | Login | | https://www.marketingweek.com/about/ | About/Buy | | http://marketingweek.com/#search | Search | | http://marketingweek.com/#navigation | Menu | | https://www.marketingweek.com/airbnb-cmo-ramping-up-brand/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/airbnb-cmo-ramping-up-brand/ | ‘You don’t get a chance to own... | | https://www.marketingweek.com/author/molly-innes/ | Molly Innes | | https://www.marketingweek.com/document-marketing-excellence/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/document-marketing-excellence/ | ‘It’s how momentum is built’: ... | | https://www.marketingweek.com/josh-stephenson/ | Josh Stephenson | | https://www.marketingweek.com/zooplas-marketing-spend/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/zooplas-marketing-spend/ | Zoopla adopts ‘scientific’ app... | | https://www.marketingweek.com/...uthor/grace-gollasch-xeim-com/ | Grace Gollasch | | https://www.marketingweek.com/nationwide-used-humour/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/nationwide-used-humour/ | How humour helped Nationwide p... | | https://www.marketingweek.com/...uthor/grace-gollasch-xeim-com/ | Grace Gollasch | | https://www.marketingweek.com/define-marketing-excellence/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/define-marketing-excellence/ | ‘Threaded into business strate... | | https://www.marketingweek.com/charlotte-rogers/ | Charlotte Rogers | | https://www.marketingweek.com/...epsico-europe-kraft-heinz-cmo/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...epsico-europe-kraft-heinz-cmo/ | PepsiCo names former Kraft Hei... | | https://www.marketingweek.com/...uthor/grace-gollasch-xeim-com/ | Grace Gollasch | | https://www.marketingweek.com/speedo-lifestyle-positioning/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/speedo-lifestyle-positioning/ | ‘A 15-year idea’: Speedo celeb... | | https://www.marketingweek.com/josh-stephenson/ | Josh Stephenson | | https://www.marketingweek.com/...p-marketer-transforming-brand/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...p-marketer-transforming-brand/ | This Much I Learned: Asos’s to... | | https://www.marketingweek.com/josh-stephenson/ | Josh Stephenson | | https://www.marketingweek.com/...-rock-solid-brand-foundations/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...-rock-solid-brand-foundations/ | How to build rock-solid brand ... | | https://www.marketingweek.com/author/marketing-week-partner/ | Marketing Week Partner | | https://www.marketingweek.com/...atters&cmpid=budgeting-matters | Read more | | https://www.marketingweek.com/...mpid=career-salary-survey-2024 | Read more | | https://www.marketingweek.com/...yond-hype&cmpid=ai-beyond-hype | Read more | | https://www.marketingweek.com/latest-articles | Latest | | https://www.marketingweek.com/...ev-marketing-spend-megabrands/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...ev-marketing-spend-megabrands/ | AB InBev to ‘disproportionatel... | | https://www.marketingweek.com/josh-stephenson/ | Josh Stephenson | | https://www.marketingweek.com/...ail-sales-5-interesting-stats/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...ail-sales-5-interesting-stats/ | Marketing jobs, subscription s... | | https://www.marketingweek.com/author/niamh-carroll/ | Niamh Carroll | | https://www.marketingweek.com/marketoonist-marketing-math/ | | | https://www.marketingweek.com/types/cartoon/ | Cartoon | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/marketoonist-marketing-math/ | Marketoonist on marketing math | | https://www.marketingweek.com/marketoonist/ | Tom Fishburne | | https://www.marketingweek.com/...gs-bubble-your-marketing-week/ | | | https://www.marketingweek.com/types/analysis/ | Analysis | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...gs-bubble-your-marketing-week/ | Recruitment ‘chaos’ and market... | | https://www.marketingweek.com/russell-parsons/ | Russell Parsons | | https://www.marketingweek.com/awards-deadline-extended/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/awards-deadline-extended/ | Marketing Week Awards deadline... | | https://www.marketingweek.com/author/mweek-reporters/ | Marketing Week Reporters | | https://www.marketingweek.com/...g-com-paid-media-spend-direct/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...g-com-paid-media-spend-direct/ | Booking.com owner to cut paid ... | | https://www.marketingweek.com/author/niamh-carroll/ | Niamh Carroll | | https://www.marketingweek.com/...leadership-declining-category/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | https://www.marketingweek.com/...leadership-declining-category/ | Tropicana on ‘getting back’ to... | | https://www.marketingweek.com/author/niamh-carroll/ | Niamh Carroll | | https://www.marketingweek.com/festival-marketing-return/ | | | https://www.marketingweek.com/marketing-news/ | News | | https://www.marketingweek.com/category/uncategorized/ | Uncategorized | | ... | |
External Links (link to pages on other websites) - 18
| URL |
Anchor Text |
|---|
| https://theoystercatchers.com/..._whawed&utm_medium=display_ads | | | https://theoystercatchers.com/..._whawed&utm_medium=display_ads | Picked by the team at Oysterca... | | https://www.centaurmedia.com/cookies | Cookies | | http://www.centaur.co.uk/privacy | Privacy | | http://www.centaur.co.uk/terms-and-conditions | Website Terms and Conditions | | https://twitter.com/MarketingWeekEd | Twitter | | https://www.linkedin.com/company/marketing-week | Linkedin | | https://www.facebook.com/MarketingWeekEd | Facebook | | https://www.instagram.com/marketingweeked/ | Instagram | | https://standfirst.com/ | Standfirst | | https://xeim.com/ | Xeim | | https://www.centaurmedia.com/cookies | Cookies | | http://www.centaur.co.uk/privacy | Privacy | | http://www.centaur.co.uk/terms-and-conditions | Website Terms and Conditions | | https://twitter.com/MarketingWeekEd | Twitter | | https://www.linkedin.com/company/marketing-week | Linkedin | | https://www.facebook.com/MarketingWeekEd | Facebook | | https://www.instagram.com/marketingweeked/ | Instagram |
reasonable number of links (below 100) per page will give a better user experience.
Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page. |
|
|
Images
| Total Images |
Alt Present |
Alt Missing |
|---|
| 52 |
26 |
26 |
26 images do not have Alt values.
Image URL - 52
| URL |
ALT Text |
|---|
| https://marketingweek.imgix.ne...50838/Postcards-2024-Summer-Release-GB-750x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...nt/uploads/2024/04/26093649/Excellence-857x500.jpg | Excellence | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...t/uploads/2021/04/14150407/Zoopla_Logo-857x500.jpg | Zoopla_Logo | | https://marketingweek.imgix.ne...uploads/2024/05/07153542/Morrisons-1-1-857x500.png | A still from the Nationwide's ... | | https://marketingweek.imgix.ne...ads/2024/05/03090059/Define-excellence-857x500.jpg | Define excellence | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...023/03/29063258/PEPSI_2023_PR_LogoCans-857x500.jpg | | | https://marketingweek.imgix.ne...ontent/uploads/2024/05/03160437/file-1-857x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne.../content/uploads/2021/02/01081918/Asos-857x500.jpg | Asos | | https://marketingweek.imgix.ne...24/04/25152337/Shutterstock_1038152410-667x500.jpg | | | https://marketingweek.imgix.ne.../2019/11/23145712/Budweiser-body-image-857x500.jpg | | | https://marketingweek.imgix.ne...23/12/04121850/shutterstock_2244979015-857x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/07/04111951/tom-600x500.jpg | Tom Fishburne | | https://marketingweek.imgix.ne...tent/uploads/2022/01/07133244/Calendar-857x500.png | Calendar | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...ds/2024/02/27165647/MW-AWARDS-SOCIAL-1-500x500.jpg | | | https://marketingweek.imgix.ne.../uploads/2023/08/04111106/Booking.com_-857x500.png | | | https://marketingweek.imgix.ne...uploads/2024/05/02165042/tropicana-bus-857x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...uploads/2024/05/02173809/DARK-PURPLE-2-500x500.jpg | | | https://marketingweek.imgix.ne.../02/08155346/shutterstock_1623013381-1-857x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...ploads/2024/02/06101431/Gender-pay-gap-857x500.png | | | https://marketingweek.imgix.ne...23/09/21165152/shutterstock_2203904285-750x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...oads/2023/03/07172730/gender-equality-1002x489.jpg | | | https://marketingweek.imgix.ne.../2024/05/01164619/Investigate-strategy-857x500.jpg | Investigate strategy | | https://marketingweek.imgix.ne...uploads/2024/04/01142410/Question-mark-857x500.jpg | Question mark | | https://marketingweek.imgix.ne...tent/uploads/2024/04/29173129/build-up-857x500.jpg | | | https://marketingweek.imgix.ne...ent/uploads/2019/07/26112804/mark-ritson-image.png | | | https://marketingweek.imgix.ne...2024/04/04154120/MW-Banner-April-2024-1002x489.png | | | https://marketingweek.imgix.ne.../2022/09/21152025/Effectiveness-target-857x500.jpg | Effectiveness target | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne.../content/uploads/2023/12/12124711/gift-893x500.jpg | | | https://marketingweek.imgix.ne...uploads/2022/08/23150152/Effectiveness-857x500.png | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne.../02/01164657/shutterstock_2140017361-1-857x500.jpg | | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...ent/uploads/2024/01/18155817/stop-hand-706x500.jpg | | | https://marketingweek.imgix.ne.../uploads/2022/11/30173827/Leadership-2-857x500.jpg | Leadership | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...atthew-smith-Rfflri94rs8-unsplash-copy-857x500.jpg | A green shoot in a forest | | https://marketingweek.imgix.net/content/uploads/2019/08/13104458/lock_icon-1.png | Sponsor | | https://marketingweek.imgix.ne...ent/uploads/2023/01/20123027/McDonalds-857x500.jpg | | | https://marketingweek.imgix.ne...oads/2023/06/09161840/Sales-promotions-857x500.jpg | | | https://marketingweek.imgix.ne...ploads/2021/10/01093053/%E2%80%94-CX50-857x500.jpg | | | https://marketingweek.imgix.ne...24/04/11111328/Shutterstock_2309557523-750x500.jpg | | | https://marketingweek.imgix.ne...s/2024/04/03154727/marigold-hero-image-750x500.jpg | | | https://marketingweek.imgix.ne...nt/uploads/2024/01/12123729/MG_8868_BW-750x500.jpg | Virtual production studio |
search engines cannot `see` images, proper Alt content will help them to better understand and index images.
Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image. |
|
|
CSS
| Style Block In Same Page |
Links to External Style Files |
Total |
|---|
| 10 |
8 |
18 |
Too many (8) external style sheet files , it will slow down the downloading.
Links To External Stylesheet Files - 8
| Stylesheet URL |
rel |
type |
|---|
| https://www.marketingweek.com/...ins/facebook-social/css/ui.min.css?ver=-1715189724 | stylesheet | text/css | | https://www.marketingweek.com/...s/dist/block-library/style.min.css?ver=-1715189726 | stylesheet | text/css | | https://www.marketingweek.com/...centaur-plugins/css/agenda.min.css?ver=-1715189722 | stylesheet | text/css | | https://www.marketingweek.com/...ts/nivo/nivo-lightbox.min.css?ver=2.4.5-1715189724 | stylesheet | text/css | | https://www.marketingweek.com/...vo/themes/default/default.css?ver=2.4.5-1715189724 | stylesheet | text/css | | https://www.marketingweek.com/...ur-plugins/css/reports-toc.min.css?ver=-1715189722 | stylesheet | text/css | | https://www.marketingweek.com/content/themes/mw2/css/print.min.css | stylesheet | text/css | | https://www.marketingweek.com/...ontent/themes/mw2/css/style.min.css?ver=1715095829 | stylesheet | text/css |
|
|
|
Script
| Scripts Block In Same Page |
Links to External Script Files |
Total |
|---|
| 52 |
21 |
73 |
Too many (21) external scripts files , it will slow down the downlaoding.
Links To External Script Files - 21
| Script URL |
Type |
|---|
| https://assets.adobedtm.com/5c58cf5bd44b/eb283a192891/launch-409aae7b0ef2.min.js | | | https://aka-cdn.adtech.de/dt/common/DAC.js | | | https://www.marketingweek.com/...-events/js/centaur-adobe-events.js?ver=-1715189722 | text/javascript | | text/javascript | | https://www.marketingweek.com/...ntaur-piano/js/centaurpiano.min.js?ver=-1715189721 | text/javascript | | https://www.marketingweek.com/...ress/wp-includes/js/jquery/jquery.min.js?ver=3.7.1 | text/javascript | | https://www.marketingweek.com/...includes/js/jquery/jquery-migrate.min.js?ver=3.4.1 | text/javascript | | https://www.marketingweek.com/...gins/espress-redirect/js/search.js?ver=-1715189724 | text/javascript | | https://www.marketingweek.com/...ets/nivo/nivo-lightbox.min.js?ver=2.4.5-1715189724 | text/javascript | | https://www.marketingweek.com/...dpress/wp-includes/js/underscore.min.js?ver=1.13.4 | text/javascript | | https://www.marketingweek.com/...finitescroll/infinite-scroll.pkgd.min.js?ver=6.5.3 | text/javascript | | | | https://www.marketingweek.com/...it-lazyloader/js/lazysizes.min.js?ver=1-1715189724 | text/javascript | | https://www.marketingweek.com/...t-lazyloader/js/lazyloader.min.js?ver=1-1715189724 | text/javascript | | https://www.marketingweek.com/...aur-plugins/js/reports-toc.min.js?ver=1-1715189722 | text/javascript | | https://cdnjs.cloudflare.com/a...frame-resizer/3.6.2/iframeResizer.min.js?ver=6.5.3 | text/javascript | | https://www.marketingweek.com/...p-includes/js/comment-reply.min.js?ver=-1715189726 | text/javascript | | https://www.marketingweek.com/...nt/themes/mw2/js/behaviour.min.js?ver=1-1715189725 | text/javascript | | https://www.marketingweek.com/...lugins/doubleclick/js/doubleclick.min.js?ver=0.4.2 | text/javascript | | https://www.marketingweek.com/...t/plugins/centaur-plugins/js/extended.min.js?ver=1 | text/javascript | | https://www.marketingweek.com/...gins/centaur-plugins/js/comments-ajax.min.js?ver=1 | text/javascript |
put scripts together and link them from an external files rather then put them in the same file as the main page.
Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading. |
|
|
Blog Or News Release
Link to Blog / News Release Page
| https://www.marketingweek.com/marketing-news/ | News |
Excellent! we have found blog linked to your site.
Having a blog is a great way to provide fresh content and retain users, search engines favour it too.
Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines. |
|
|
DMOZ Listing
No
Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project
|
|
|
Google Analytics
Analytics Service is not implemented for the site.
|
|
|
Social Media Integration
Excellent! your site is well integrated with social media networks.
| Facebook Page | https://www.facebook.com/MarketingWeekEd | | Twitter Account | https://twitter.com/MarketingWeekEd | | Google+ Page | Not Found |
|
|
|
Trustworthiness
0
No Trustworthiness Score is calculated for the site.
|
0
|
| 0 - 19 |
20 - 39 |
40 - 59 |
60 - 79 |
80 - 100 |
|---|
| Very Poor |
Poor |
Unsatisfactory |
Good |
Excellent |
Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).
Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you. |
|
|
Child Safe
0 No Child Safe Score is calculated for the site.
|
0
|
| 0 - 19 |
20 - 39 |
40 - 59 |
60 - 79 |
80 - 100 |
|---|
| Very Poor |
Poor |
Unsatisfactory |
Good |
Excellent |
|
|
|
Safe Browsing
Safe! the site marketingweek.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]
Ensure that your site is malware free and does not cause harm to users` computers.
Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review. |
|
|
Traffic Rank
Your site is not among the most visited 1 million websites in the world. |
|
|
Websites On Same Server
Excellent! You do have very few domains (1 - 123rf.com) hosted on the same server as marketingweek.com (ip : 18.155.252.43).
Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.
Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines. |
|
|
Server Location
your server (IP : 18.155.252.43) is located at United States 
ensure your server is not located far away from most of your site visitors. |
|
|
HTTP Compression
No
your website server does not support HTTP Compression.
|
|
|
Caching
No
your website server does not support Caching.
|
|
|
Server Signature
Excellent! the website server signature is off.
A secure and safe server is not only good for your site visitors but also good for search engines.
Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off. |
|
|
Domain Age
24 years, 250 days old ( 1st registered on : 1999-09-02 )
[ To check the detailed whois info, Use this Whois Lookup Tool ]
excellent, the domain age is old enough.
|
|
|
Domain Expires
0 years, 116 days from today ( expires on : 2024-09-02 )
[ To check the detailed whois info, Use this Whois Lookup Tool ]
domain is expiring in less than a year.
|
|
|
Domain Info
marketingweek.com ( 17 characters )
Domain Registrar : GoDaddy.com, LLC
[ To check the detailed whois info, Use this Whois Lookup Tool ]
| Domain Created On |
Last Modified On |
Expires On |
|---|
| 1999-09-02 |
2023-09-03 |
2024-09-02 |
| 24 years, 250 days old |
0 years, 248 days ago |
0 years, 116 days from today |
24 years, 250 days old
Domain Name Servers used by marketingweek.com
| DNS Name |
IP Address |
|---|
| ns-1389.awsdns-45.org | 205.251.197.109 | | ns-1692.awsdns-19.co.uk | 205.251.198.156 | | ns-57.awsdns-07.com | 205.251.192.57 | | ns-999.awsdns-60.net | 205.251.195.231 |
Domain is going to expire in less than a year time (0 years, 116 days from today), try to renew it for more than one year!
domain name choice and domain age are crucial for SEO.
Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business. |
