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Excellent Practice35
Improvement Could be Made11
Critical Issues to Attend5
Jul 12, 2020 03:58 PM

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Recommended Actions

  • Add in more high quality text content and make the text to code ration to be within 15%-70%.
  • Move the 32 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create RSS feed for your site.
  • Remove some content and reduce the size of your page, make it within 30k-150k bytes.
  • Remove the 1 plain text email address from your page.
  • Edit the .htaccess file and keep the redirection of your page to the minium (0 or 1).
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Detailed Reviews

Related Category
Most related categories of this website.

art   movies   museum   pictures   planet   television   trailers   wars  

Kirkus Reviews

Words count: 2    Unique Words: 2    Length: 14 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Book reviews, recommendations, and the latest literary news from the most trusted voice in book discovery, Kirkus Reviews

Words count: 18    Length: 121 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Kirkus Reviews www.kirkusreviews.com/
Book reviews, recommendations, and the latest literary news from the most trusted voice in book discovery, Kirkus Reviews

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
book reviews, book discovery, kirkus, kirkus reviews, author interviews, bestsellers, featured book reviews, latest book reviews

Words count: 16    Length: 128 characters    keyword phrases count : 8

Excellent! Your meta keywords contains 10-20 words.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
1 word:25% (2/8)
kirkus 24   (2.18%)
bestsellers 2   (0.18%)
2 words:50% (4/8)
book reviews 67   (6.07%)
book discovery 52   (4.71%)
kirkus reviews 41   (3.72%)
author interviews 14   (1.27%)
3 words:25% (2/8)
featured book reviews 67   (6.07%)
latest book reviews 69   (6.26%)

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

account  author  awards  book  club  connect  current  elin  events  features  fiction  heard  history  industry  interviews  july  kirkus  living  logged  magazine  mary  memoir  news  nonfiction  perspectives  podcast  popular  prize  professional  quickview  reader  reads  reviews  rsquo  screen  sign  stream  summer  trump  verdict 

Top 20 Keywords
Total Terms Count: 1,103

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
book 50 4.53%
kirkus 24 2.18%
reviews 17 1.54%
verdict 15 1.36%
news 14 1.27%
sign 13 1.18%
rsquo 12 1.09%
reads 11 1.00%
features 10 0.91%
summer 10 0.91%
interviews 8 0.73%
july 7 0.63%
fiction 7 0.63%
awards 6 0.54%
author 6 0.54%
prize 6 0.54%
podcast 5 0.45%
connect 5 0.45%
heard 5 0.45%
mary 5 0.45%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)


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Contact us: 1-800-316-9361 or email customercare@kirkus.com
Contact us: 1-800-316-9361 or email customercare@kirkus.com
<I> (10)Great Gatsby
When Katie Met Cassidy
The One and Only
When Katie Met Cassidy
The One and Only
Nine Lives of Christmas
<EM> (2)Kirkus Reviews
Kirkus Reviews

HTML headings and emphasis tags are the most basic forms to indicate important content.

1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Excellent! the website has a shortcut favicon image.

the website does not have a RSS Feed.

http://kirkusreviews.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://kirkusreviews.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.48 seconds - 416.75 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Optical Fibre
28.58 s 0.22 s 0.20 s 0.05 s 16.00 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
200 Kb (200,041 bytes)

The page is a bit too large, it may be slow and take long time to load.

Page size affects the speed of your website.

1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
200 Kb (200,041 bytes) 9 Kb (8,755 bytes) 191 Kb (191,286 bytes) 4.58 %

The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
32 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
1 Email Address (c***********@kirkus.com) was detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.kirkusreviews.com/ and http://kirkusreviews.com are resolved to the same url :https://www.kirkusreviews.com/

Search Engines treat URLs with or without "www" as two different records.

1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs

You may use url rewrite techniques to make these 9 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
417 4 421

Too many links (421), it may be considered as spam!

Internal Links (link to pages within this domain) - 417
URL Anchor Text
https://cms.kirkusreviews.com/adminADMIN AREA
http://kirkusreviews.com/my-bookshelf/MY BOOKSHELF
http://kirkusreviews.com/profile/MY PROFILE
http://kirkusreviews.com/subscription/logout/?next=/SIGN OUT
http://kirkusreviews.com/subscription/login/?next=/SIGN IN
http://kirkusreviews.com/discover-books/Book Reviews
http://kirkusreviews.com/discover-books/View All
http://kirkusreviews.com/discover-books/thriller-suspenseThriller & Suspense
http://kirkusreviews.com/discover-books/mystery-detectiveMystery & Detective
http://kirkusreviews.com/disco...-books/science-fiction-fantasyScience Fiction & Fantasy
http://kirkusreviews.com/discover-books/biography-memoirBiography & Memoir
http://kirkusreviews.com/disco...s/current-events-social-issuesCurrent Events & Social Issues
http://kirkusreviews.com/disco...er-books/graphic-novels-comicsGraphic Novels & Comics
http://kirkusreviews.com/book-lists/Book lists
http://kirkusreviews.com/best-of/2019/Best Of 2019
http://kirkusreviews.com/#News & Features
http://kirkusreviews.com/news-and-features/genres/fiction/General Fiction
http://kirkusreviews.com/news-...s/science-fiction-and-fantasy/Science Fiction & Fantasy
http://kirkusreviews.com/news-...enres/mysteries-and-thrillers/Mystery & Thriller
http://kirkusreviews.com/news-...s/content-type/seen-and-heard/Seen & Heard
http://kirkusreviews.com/news-...s/content-type/book-to-screen/Book to Screen
http://kirkusreviews.com/news-...ures/content-type/in-the-news/In the News
http://kirkusreviews.com/news-...content-type/video-interviews/Video Interviews
http://kirkusreviews.com/podcast/Fully Booked Podcast
http://kirkusreviews.com/#Kirkus Prize
http://kirkusreviews.com/prize/About the Kirkus Prize
http://kirkusreviews.com/prize/judges/Kirkus Prize Judges
http://kirkusreviews.com/magazine/current/Current Issue
http://kirkusreviews.com/magazine/special-issue/Special Issues
http://kirkusreviews.com/magazine/All Issues
http://kirkusreviews.com/profile/Manage Subscription
http://kirkusreviews.com/writers-center/Writers' Center
http://kirkusreviews.com/writers-center/Resources & Education
http://kirkusreviews.com/editing-services/Hire A Professional Book Edito...
http://kirkusreviews.com/indie-reviews/Get Your Book Reviewed
http://kirkusreviews.com/book-marketing/Advertise Your Book
http://kirkusreviews.com/proconnect/purchase/Launch A Pro Connect Author Pa...
http://kirkusreviews.com/diversity/Browse Collections
http://kirkusreviews.com/diversity/about/About Kirkus Collections
http://kirkusreviews.com/proconnect/books-to-discover/Discover Content
http://kirkusreviews.com/proconnect/browse-talent/Browse Talent
http://kirkusreviews.com/proconnect/About Pro connect
http://kirkusreviews.com/proconnect/purchase/Launch An Author Page
https://cms.kirkusreviews.com/adminADMIN AREA
http://kirkusreviews.com/my-bookshelf/MY BOOKSHELF
http://kirkusreviews.com/profile/MY PROFILE
http://kirkusreviews.com/subscription/logout/?next=/SIGN OUT
http://kirkusreviews.com/subscription/login/?next=/SIGN IN
https://cms.kirkusreviews.com/adminADMIN AREA
http://kirkusreviews.com/my-bookshelf/MY BOOKSHELF
http://kirkusreviews.com/profile/MY PROFILE
http://kirkusreviews.com/subscription/logout/?next=/SIGN OUT
http://kirkusreviews.com/subscription/login/?next=/SIGN IN
http://kirkusreviews.com/news-...derbrand-28-summers-interview/Living in an Elin Hilderbrand ...
http://kirkusreviews.com/news-...derbrand-28-summers-interview/Living in an Elin Hilderbrand ...
http://kirkusreviews.com/news-...book-awards-to-be-held-online/National Book Awards To Be Hel...
http://kirkusreviews.com/news-...s/content-type/seen-and-heard/Seen & Heard
http://kirkusreviews.com/news-...-cancel-philly-library-events/Whitehead, Others Cancel Phill...
http://kirkusreviews.com/news-...s/content-type/seen-and-heard/Seen & Heard

External Links (link to pages on other websites) - 4
URL Anchor Text

reasonable number of links (below 100) per page will give a better user experience.

1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Total Images Alt Present Alt Missing
115 65 50

50 images do not have Alt values.

Image URL - 115
https://d3eoifnsb8kxf0.cloudfront.net/img/kir_images/icons/user.pngProfile Picture
https://d3eoifnsb8kxf0.cloudfront.net/img/kir_images/icons/user.pngProfile Picture
https://d1fd687oe6a92y.cloudfr...derbrand__cNina-Subin.jpg.810x450_q85_autocrop.jpgLiving in an Elin Hilderbrand ...
https://d1fd687oe6a92y.cloudfr...uris_Getty_Images_CROP.jpg.175x85_q85_autocrop.jpgNational Book Awards To Be Hel...
https://d1fd687oe6a92y.cloudfr...ning_Getty_Images_CROP.jpg.175x85_q85_autocrop.jpgWhitehead, Others Cancel Phill...
https://d1fd687oe6a92y.cloudfr...tock_Getty_Images_CROP.jpg.175x85_q85_autocrop.jpgGreat Gatsby Prequel Coming in...
https://d1fd687oe6a92y.cloudfr..._POPSUGAR_PlayGround_1.jpg.175x85_q85_autocrop.jpgWhen Katie Met Cassidy Film in...
https://d1fd687oe6a92y.cloudfr...ective_Coretta_copy_1.png.360x240_q85_autocrop.pngReport from the Coretta Scott ...
https://d1fd687oe6a92y.cloudfr...ve_Summer_MiddleGrade.jpg.360x240_q85_autocrop.jpg10 Top Middle-Grade Summer Rea...
https://d1fd687oe6a92y.cloudfr...ey_SchwermanNetflix_1.jpg.360x240_q85_autocrop.jpg4 Adaptations To Stream in Jul...
https://d1fd687oe6a92y.cloudfr...ampfire_cGetty-Images.jpg.360x240_q85_autocrop.jpgCampfire Songs for Kids and Yo...
https://d1fd687oe6a92y.cloudfr...via_Getty_Images_CROP.jpg.360x240_q85_autocrop.jpgSouthern Author Brad Watson De...
https://d1fd687oe6a92y.cloudfr...ton_Getty_Images_CROP.jpg.360x240_q85_autocrop.jpgLana Del Rey Poetry Book, Albu...
https://d1fd687oe6a92y.cloudfr...Perspective_YA_Summer.jpg.360x240_q85_autocrop.jpg10 Top Summer Reads in YA
https://d1fd687oe6a92y.cloudfr...uce_GlikasWireImage_1.jpg.360x240_q85_autocrop.jpgThe One and Only Ivan To Strea...
https://d1fd687oe6a92y.cloudfr...upil_Getty_Images_CROP.jpg.175x85_q85_autocrop.jpgMariah Carey Reveals Title of ...
https://d1fd687oe6a92y.cloudfr...ive_Summer_PictureBook.jpg.175x85_q85_autocrop.jpg10 Top Picture-Book Summer Rea...
https://d1fd687oe6a92y.cloudfr...ile_Hill_c-Pete-DAmato.jpg.175x85_q85_autocrop.jpgReviving the History of the Bi...
https://d1ldy8a769gy68.cloudfront.net/200/978/153/444/970/1/9781534449701.jpgI KILLED ZOE SPANOS
https://d3eoifnsb8kxf0.cloudfront.net/img/kir_images/icons/close.pngClose Quickview
https://d1fd687oe6a92y.cloudfr...lderly_lady_1937.1.67.png.140x160_q85_autocrop.pngPodcast Interview
https://d3myrwj42s63no.cloudfront.net/200/978/059/322/285/0/9780593222850.jpgTHE MAGIC ERASER
https://d3myrwj42s63no.cloudfront.net/200/978/006/287/716/1/9780062877161.jpgTHE BOOK OF DRAGONS
https://d3eoifnsb8kxf0.cloudfront.net/img/kir_images/icons/close.pngClose Quickview
https://d3myrwj42s63no.cloudfront.net/72/978/198/214/146/2/9781982141462.jpgTOO MUCH AND NEVER ENOUGH
https://d3myrwj42s63no.cloudfront.net/kr/72/200/020/472/6/2000204726.jpgHEART FULL OF RHYTHM
https://d1ldy8a769gy68.cloudfront.net/kr/72/200/020/479/5/2000204795.jpgLORDS OF THE FLY
https://d3myrwj42s63no.cloudfront.net/72/978/052/552/253/9/9780525522539.jpgNEXT TO LAST STAND
https://d3myrwj42s63no.cloudfront.net/72/978/125/014/523/9/9781250145239.jpgALL THE DEVILS ARE HERE
https://d3myrwj42s63no.cloudfront.net/72/978/198/488/096/3/9781984880963.jpgTHE THURSDAY MURDER CLUB
https://d3myrwj42s63no.cloudfront.net/72/978/152/486/068/4/9781524860684.jpgGENERATION BRAVE
https://d3myrwj42s63no.cloudfront.net/72/978/198/255/628/0/9781982556280.jpgKINGDOM OF ICE & BONE
https://d3myrwj42s63no.cloudfront.net/72/978/006/268/325/0/9780062683250.jpgTHE LEFT-HANDED BOOKSELLERS OF...
https://d1ldy8a769gy68.cloudfront.net/kr/72/200/020/549/7/2000205497.jpgFORGOTTEN WORK
https://d3myrwj42s63no.cloudfront.net/72/978/178/227/398/1/9781782273981.jpgTHE PEACE MACHINE
https://d3myrwj42s63no.cloudfront.net/72/978/193/693/295/5/9781936932955.jpgA WORLD BETWEEN
https://d3myrwj42s63no.cloudfront.net/72/978/059/319/861/2/9780593198612.jpgSOMEONE TO ROMANCE
https://d3myrwj42s63no.cloudfront.net/72/978/006/293/182/5/9780062931825.jpgTHE CARE AND FEEDING OF WASPIS...
https://d3myrwj42s63no.cloudfront.net/72/978/059/337/521/1/9780593375211.jpgSHARE YOUR RAINBOW
https://d3myrwj42s63no.cloudfront.net/72/978/193/981/066/3/9781939810663.jpgMY LITTLE ONE
https://d3myrwj42s63no.cloudfront.net/72/978/977/416/997/7/9789774169977.jpgTHE BOY AND THE BOY KING
https://d1ldy8a769gy68.cloudfront.net/72/978/069/203/649/5/9780692036495.jpgFARGO BURNS
https://d3myrwj42s63no.cloudfront.net/72/978/153/871/654/0/9781538716540.jpgPARADISE COVE
https://d3myrwj42s63no.cloudfront.net/72/978/198/214/146/2/9781982141462.jpgTOO MUCH AND NEVER ENOUGH
https://d3myrwj42s63no.cloudfront.net/72/978/151/790/825/6/9781517908256.jpgWOLF ISLAND
https://d3myrwj42s63no.cloudfront.net/72/978/198/482/430/1/9781984824301.jpgTHE GLASS KINGDOM
https://d3myrwj42s63no.cloudfront.net/kr/72/200/020/581/5/2000205815.jpgWE ARE ALL THE SAME IN THE DAR...
https://d3myrwj42s63no.cloudfront.net/72/978/198/214/146/2/9781982141462.jpgTOO MUCH AND NEVER ENOUGH
https://d3myrwj42s63no.cloudfront.net/72/978/164/313/317/1/9781643133171.jpgTHE LENIN PLOT
https://d3myrwj42s63no.cloudfront.net/kr/72/200/020/472/6/2000204726.jpgHEART FULL OF RHYTHM
https://d3myrwj42s63no.cloudfront.net/72/978/198/214/146/2/9781982141462.jpgTOO MUCH AND NEVER ENOUGH
https://d3myrwj42s63no.cloudfront.net/kr/72/200/020/512/8/2000205128.jpgAS THE WORLD BURNS
https://d3myrwj42s63no.cloudfront.net/72/978/030/025/032/9/9780300250329.jpgAN OPEN WORLD
https://d3myrwj42s63no.cloudfront.net/72/978/125/020/681/7/9781250206817.jpgA FRENCHMAN ON MARS
https://d3myrwj42s63no.cloudfront.net/72/978/194/582/050/2/9781945820502.jpgPENULTIMATE QUEST
https://d1fd687oe6a92y.cloudfr...er_yOHdjPL.png.295x385_q85_autocrop_crop-smart.jpgcover image
https://d1fd687oe6a92y.cloudfr....net/img/kir_images/icons/drop-down-white-icon.pngGo To Top

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
Style Block In Same Page Links to External Style Files Total
0 3 3

Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 3
Stylesheet URL rel type

Scripts Block In Same Page Links to External Script Files Total
30 6 36

Too many (6) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 6
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://kirkusreviews.com/news-and-features/genres/fiction/General Fiction

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
UA-15652784-1 Excellent! the website implements Google Analytics.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
Fair Enough! number of root domains (47) linked to your site kirkusreviews.com could be improved.

< 20 21 - 50 > 51
Poor Good Excellent

Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 9,080
  Facebook Shares 1,572
  Facebook Comments 1,739
  Tweets 20
  LinkedIn 156

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/kirkusbookreviews
Twitter Accounthttps://twitter.com/kirkusreviews
Google+ PageNot Found


Excellent! the website has a good Trustworthiness Score (78/100).

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent

Safe Browsing
Safe! the site kirkusreviews.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
49,926th most visited website in the world.
14,872th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain kirkusreviews.com is the only one hosted on the server (ip :

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression

your website server does not support HTTP Compression.


your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
20 years, 356 days old ( 1st registered on : 1999-07-22 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
5 years, 9 days from today ( expires on : 2025-07-22 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain is not expiring too soon.

Domain Info
kirkusreviews.com ( 17 characters )

Domain Registrar : Network Solutions, LLC

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1999-07-22 1999-07-22 2025-07-22
20 years, 356 days old 20 years, 356 days ago 5 years, 9 days from today
20 years, 356 days old

Domain Name Servers used by kirkusreviews.com
DNS Name IP Address

Excellent! the Domain is of right length, easy to be remembered by visitors.

domain name choice and domain age are crucial for SEO.

1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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